Communication Commons^™

Bridging The Justice Gap: A Comparative Study Of Legal Aid Marketing In Canada, Australia, And The United States, Farah O. Haq

Student Theses and Dissertations

Access to justice remains a central challenge across legal systems, particularly for immigrants and refugees, Indigenous communities, and survivors of domestic violence. While legal aid organizations play a critical role in bridging this gap, their effectiveness increasingly depends on how clearly and compassionately they communicate legal information online to their target audience. This thesis conducts a comparative content analysis of nine nonprofit legal aid organizations in the United States, Canada, and Australia, three countries united by a common law tradition but divided by the communication barriers their communities face, examining 180 social media posts and nine websites through the lens …

From Double Absence To Double Presence: Video-Selfie As Empowerment In A Multicultural Italian Classroom, Maria Ranieri, Ilaria Bucciarelli, Giulia Cuozzo

Journal of Media Literacy Education Pre-Prints

This paper examines the video-selfie as a tool for empowerment in multicultural secondary school classrooms. We draw on data from the European ICME project, focusing on a vocational secondary school in Italy, where 17 of 18 first-year students – approximately half of whom had migration backgrounds – produced short videos presenting themselves through personally meaningful objects. Students then participated in a structured reflection activity after watching each other's videos in class. We combine three theoretical frameworks: critical media literacy, identity and self-representation studies, and Mezirow's transformative learning theory. Our argument is that the video selfie empowers in multiple ways: it …

The Role Of Social Media Platforms In Combating Health Misinformation Among The Jordanian Public From The Perspective Of Jordanian Pharmacists, Hani Ahmad Fayez Al-Badri Dr.

Middle East Journal of Communication Studies

The proliferation of health-related misinformation constitutes a serious threat to public health security. Pharmacists, as healthcare professionals, play a crucial role in addressing this phenomenon by increasing public awareness and dispelling misconceptions. The present study seeks to examine the role of social media platforms in mitigating health misinformation among the Jordanian public from the perspective of practicing pharmacists in Jordan. Adopting a descriptive survey methodology, the study employed a structured questionnaire distributed to a random sample of 480 pharmacists. The findings indicated that platforms such as WhatsApp (mean score = 4.43) and Facebook (mean score = 3.92) were the most …

The Role Of Media In Enhancing The Awareness Of Jordanian University Students About The Risks Of Energy Drinks, Rasha Salameh, R. Abuhasirah

Middle East Journal of Communication Studies

This article aimed to explore the role of media in enhancing the awareness of Jordanian university students regarding the health risks associated with energy drink consumption. The article employed a media audience survey method, applied to a Quota sample of 300 students from diverse academic disciplines (humanities, health sciences, and natural sciences) at Yarmouk University (public) and Middle East University (private). Data were collected between March 10 and April 15, 2025. The results indicated that energy drink consumption was higher among Middle East University students (55.4%) compared to Yarmouk University students (44.6%). Furthermore, students in the humanities reported higher consumption …

The Role Of Artificial Intelligence In Developing Science Journalism Strategies And Enhancing Political Awareness, Enad Akif Al-Jallad

Middle East Journal of Communication Studies

This study aimed to analyze the role of artificial intelligence in developing science journalism strategies and enhancing its capacity to raise political awareness. The study adopted a descriptive-analytical methodology through a review of relevant literature and an analysis of scientific content related to artificial intelligence technologies and their media applications. It also relied on a set of applied experiences in science journalism, including The Guardian’s coverage of climate issues and Al Jazeera Net’s reporting on the COVID-19 pandemic and its connection to health policies.

The findings revealed that science journalism serves as a fundamental tool for transferring knowledge to the …

The Reality Of Digital Journalism In Jordan's Treatment Of Mental Illness After The Coronavirus Pandemic (An Analytical Study), Sura Mohammad Shatnawi

Middle East Journal of Communication Studies

This study aims to analyze how the Jordanian digital press addresses mental illness in the post-Coronavirus pandemic, in light of the growing need for professional media coverage that promotes community awareness of mental health. The study relied on content analysis as one of the appropriate methods to examine media messages and extract the semantic patterns inherent in the texts. A content analysis questionnaire and screener were used to categorize journalistic materials according to a number of professional and content indicators. The study sample included Al-Rai and Ammon news websites as two of the most prominent digital news platforms in Jordan, …

The Use Of Social Media By Jordanian Science Journalists And Its Implications For The Accuracy Of Journalistic Content, Farah Yahya Zaatreh

Middle East Journal of Communication Studies

This study aimed to explore the use of social media by Jordanian science journalists and its implications for the accuracy of journalistic content. The descriptive-analytical method was adopted, utilizing a questionnaire as the primary research tool. The study sample consisted of 178 journalists, all members of the Jordanian Press Association who use social media in covering scientific issues. The results revealed that the majority of journalists primarily rely on social media to gather scientific information, with Facebook being the most preferred platform (61.8%). Furthermore, the spread of unverified scientific news was identified as a significant threat to journalistic credibility, with …

The Role Of Public Relations Practitioners In Jordanian Hospitals In Managing The Covid-19 Crisis In 2020., Dana Khalil Basheer Al-Shloul

Middle East Journal of Communication Studies

This study aimed to identify the departments and divisions that contributed to public relations in Jordanian hospitals during the COVID-19 pandemic, as well as to determine the procedures undertaken by public relations practitioners and the challenges they faced. Utilizing a descriptive-survey methodology guided by the Crisis and Emergency Risk Communication (CERC) model, the research collected data from a comprehensive sample of 16 individuals using a questionnaire.

The findings revealed that senior management’s participation in pandemic management in the surveyed hospitals was 37.93%, followed by the Ministry of Health at 27.59%. The public relations department’s actions varied by phase. Before the …

Jordanian Digital Media Organizations Rely On Artificial Intelligence To Produce Scientific Content, Baraa Kamal Abdul Latif Abu Humam

Middle East Journal of Communication Studies

The research aims to identify the extent to which workers in Jordanian digital media organizations rely on artificial intelligence in the production of scientific content, by knowing the extent of Jordanian digital media's coverage of scientific content, and the most prominent types of scientific content that rely on artificial intelligence techniques in its production, what are the most prominent roles that artificial intelligence plays during the production of scientific content, and what are the most prominent artificial intelligence techniques used in the production of scientific content, and the  study belongs to descriptive research, and relies on the field survey method, …

Media And Climate Change: Responsibilities And Tasks, Kamel Khurshid Murad, Najm A. Alhatimi Dr., Muhammed Kamel Al-Quran

Middle East Journal of Communication Studies

The study aimed to examine the role of the media in enhancing public awareness of climate change and to assess how media framing of content influences individuals’ beliefs, responses to climate-related messages, and subsequent behaviors. A mixed-methods approach was adopted, combining both quantitative and qualitative methodologies. A survey was conducted with 142 academics and university students to evaluate the media’s role in covering climate change issues and to determine their level of trust in the presented content. Additionally, semi-structured interviews were conducted with five experts specializing in journalism and media, including professionals in media management and program hosting. The findings …

41.82379°N, 71.38497°W, Xiaotong Cai

Masters Theses

I, Xiaotong Cai, have known an abandoned bridge was lifted and stuck at 64-degree from 1976. I have walked and bent down towards it for over 60 times, each paralleling a journal entry. The visits and 27,351 words (up until May 5th) are the living proof: observation, encounters, correspondence, collectively and personally. It’s been nine months since it emerged in flux. Two flesh. A moving outsider and a still bridge. How can an Unused giant activate a human body? Who is the attractor and intervener?

Here, my solution is to conduct a series of small gestures. I say, interpreting without …

I Believe, Rusudan Dushuashvili

Masters Theses

This thesis investigates how products become believable and desirable through the stories that surround them, and how design enables the continuous cycle of desire that defines consumption. Drawing on  the underlying structures of myth-making, identity, and belonging that allow consumer culture to function, it argues that consumer culture operates through the same instruments older systems of belief have always used — narrative, ritual, sacred objects, and shared language — and that design is what makes the story stick to the object.

“I Believe” is an archive of objects collected from contemporary consumer culture. Half are products found in the marketplace; …

War Photography & The Limits Of Empathy, Andrea Shi

Student Theses and Dissertations

The proliferation of photography, particularly war and poverty photography, has had massive implications for the level of vividness with which Americans are able to picture suffering beyond their doors. The mass atrocities that have occurred since the advent of photography – that is to say, the last 200 years – are so relentlessly circulated that they feel, sometimes, as an inevitable byproduct of human nature. It’s not surprising, then, that a lot of media theory and analysis reduce the dilemma of atrocity photographs to a psychological level. Do they numb us, or do they incite empathy? Are they a call …

Please Don’T Kill Big Bird: The Crusade Against Public Broadcasting, Paige Meyer-Draffen

Whittier Scholars Program

The sword and shield conservatives wield in their crusade against the CPB are contradictory constructs that represent the hypocrisy, greed, and monopolistic inclinations that underpin the efforts to kill public broadcasting. The Shield that conservatives stand behind is the rhetorical defenses employed to degrade the institution of Public Broadcasting. Arguments like protecting the American Family in the culture wars from programming like PBS’ Tales of the City (1993), or accusing NPR of being a biased, inaccurate journalistic outlet, and reducing PBS and NPR to only serving “wealthy, white, urban liberals and progressives, who generally look down on and judge rural …

A Content Analysis Of Media Framing Regarding Name, Image, And Likeness And The Transfer Portal In Men’S College Basketball, Ethan Alexander

Honors College Theses

This study investigates media framing as it relates to name, image, and likeness (NIL) and the transfer portal in men’s college basketball. This study serves as an introductory point for future framing research surrounding NIL and the transfer portal, two topics that have not been thoroughly researched up to this point. While the analysis does reveal previously unrecorded frames, the data and study as a whole serve as foundational tools for future research and are not conclusive regarding these specific topics and their usage within framing research. Through the deductive coding of articles published by ESPN throughout the last five …

Going For Gold: Increasing Overall Membership In The Mankato Figure Skating Club, Stephanie Carlson

Strategic Communication Master of Arts Thesis Projects

The Mankato Figure Skating Club (MFSC) is a non-profit community sports organization that provides skating lessons to the Mankato Community. The main problem facing MFSC is its unstable membership numbers. The purpose of this project is to use research and analysis to uncover strategic and creative solutions. Secondary research revealed that volunteer volume, management, organization culture, and community investment are important in running a successful non-profit sports organization. MFSC needs to grow its membership numbers, otherwise this 50-year-old organization may have to disband. MFSC has not conducted research and analysis like this before; this project is the first to provide …

Bring The Heat, Bring The Savings: Supporting Strategic Growth For A Minnesota-Based Energy Efficiency Nonprofit, Abigail P. Oldenberg

Strategic Communication Master of Arts Thesis Projects

The Minnesota-based nonprofit organization Center for Energy and Environment (CEE) exists to deliver effective energy solutions to cold-climate states. Its primary mission is to make energy more affordable for residents and businesses, promote environmental equity, and lower carbon footprints. This project considers the social and political landscape in the United States and its impact on environmental nonprofits. Given the status of grants allocated for energy efficiency programs, while prioritizing the organization’s business development goals, Center for Energy and Environment must diversify its revenue streams. Primary and secondary research conducted for this project includes annual impact reports, social media and website …

How Elements Including Location, Time Of Day, And Narrative Structure Influence Audience Engagement And Emotional Connection Within Short Form Video Content, Ashleighe Gibson

Communications and Digital Media Theses

This study examines how TikTok-based digital storytelling communicates urban walking experiences in New York City, focusing on how content strategies influence audience engagement and emotional connection. While both walking and short-form video storytelling have been widely studied, their intersection in shaping perceptions of urban environments remains underexplored. Using a mixed-methods approach, a TikTok account was created to document walking experiences, with content systematically varied by key factors including narrative structure, posting frequency, and environmental context. Engagement metrics, including views, likes, comments, and shares were analyzed alongside qualitative reflections to identify patterns in audience engagement and response. Findings indicate that engagement …

The Artificial Artist: Considering Ai’S Impact On Image Copyright, Alyse Mandelblatt

Communication Undergraduate Honors Theses

This thesis seeks to create empirical results to ground what has been a largely theoretical discussion about the effect of artificial intelligence (AI) on copyright law in the United States. AI has disrupted traditional ideas of creativity and expression, which are vital communication tools. Copyright is a regulatory agent to encourage the production of unique communication products by giving owners complete rights to their work. Copyright principles conflict with current AI model training practices. This research considers how AI literacy may provide insight into copyright knowledge and AI attitudes for prediction of how common law and AI regulation policy may …

Implementing Engagement Strategies For Growth On Twitch, Chandler Gravely

Communications and Digital Media Theses

Online media sites have changed how viewers’ are taking in content in addition to how content creators engage with their audiences. One of these sites that has proven itself as the main source for live-streaming content, is Twitch. Despite how popular the site is, there is a lack of research on how individual creators can use growth and engagement methods over a period of time to help grow an audience and viewer base. This study will look at how doing so over a three-month period can provide valuable insight into expanding one’s viewer base and channel on Twitch. In order …

The Cultivating Influences Of Mass Media: Portrayals Of Female Athletes In The Wnba, Reece Wassink

Senior Seminars and Capstones

The differences in how male and female athletes are represented in the media are a significant topic of scholarly interest for decades. My goals are to better understand how female athletes are positioned within the media landscape and how such portrayals may cultivate public perceptions of their athletic performance, because the sports community is powerful, influential, and historically dominated by masculine identities. This study extends the research conversation by examining the portrayal and coverage of female athletes on accounts/posts dedicated to women’s sports, especially the WNBA. This research is conducted through the observation and qualitative systematic content analysis of selected …

Decoding Trafficking Films: Advocate Perspectives On Human Trafficking Portrayals, Avery Mock

All Theses

The crime of human trafficking is often used as a plot point in popular action films in the United States, however, many of these portrayals do not fully represent the truth of the crime, how it occurs, and who the victims are. Nonprofit organizations often combat this misrepresentation to re-educate the public, in addition to aiding survivors and fighting for legislation. Previous research has looked into false representations of human trafficking in both news and fictional media, as well as public and advocate sentiments of popular film portrayals. This thesis aimed to better understand the ways in which anti-trafficking advocates …

The Impact Of Social Media Algorithms On Information Consumption, Emily Scott

Communications and Digital Media Theses

This research examines the profound impact of social media algorithms on information consumption in an era defined by rapid digital transformation. Social media platforms, powered by sophisticated algorithms, personalize user experiences to maximize engagement. These algorithms raise concerns about the formation of filter bubbles and echo chambers, limiting exposure to diverse perspectives, and reinforcing existing beliefs. This study investigates how algorithms prioritize content, the effects on users, and the influence of AI in distorting news and information. It explores the ethical responsibilities of social media companies in mitigating the negative impacts of algorithmic curation and promoting a more balanced and …

الصمت المُصنّع والرأي المُوجَّه: دراسة تحليلية في آليات تشكيل الرأي العام الدولي تجاه الحرب على غزة (2023–2024) من خلال نظرية دوامة الصمت ونموذج المعتقدات الانتقائية, Ibrahim Akka, Mujahid Jihad Faraj, Doha Mazid, Yahya Mashaqi

Middle East Journal of Communication Studies

This study aims to provide a critical and in-depth analysis of Western media coverage of the Gaza War (2023–2024) through a comparative content analysis of three major international news channels: BBC, CNN, and Fox News, across three consecutive time phases. The research is grounded in a dual theoretical framework that combines Noelle-Neumann’s Spiral of Silence theory (1974) and the Selective Belief System (SBS) model (Lord et al., 1979), employing a mixed quantitative–qualitative methodology applied to a sample of 240 televised news items covering the period from October 2023 to May 2024.

The findings reveal a clear dominance of …

Pour & Ponder: A Gen Z Evaluation Of Hospitality And Communication In Wineries Of The Ozarks, Evan W. Seay

Agricultural Education, Communications and Technology Undergraduate Honors Theses

Generation Z represents an emerging consumer group within the hospitality and tourism industry, yet winery experiences are often designed with more traditional audiences in mind. As younger consumers increasingly value authenticity, communication, and experience-driven hospitality, wineries must consider how their practices align with evolving expectations. This honors thesis explores winery hospitality and communication practices in the Ozarks through a Generation Z perspective using a creative, experience-based approach. The final product of this project was Pour & Ponder, a podcast created to document reflective discussions following visits to three wineries: Sassafras Springs Vineyard, St. James Winery, and Ozark Hills Winery. …

Reporting The Unverifiable: Ethical Journalism And Disinformation About North Korea, Alexandra M. Pasto

Departmental Honors & Graduate Capstone Projects

Journalists face significant challenges reporting on North Korean information due to restricted access, state-controlled media, and pervasive amounts of disinformation. This study includes a qualitative content analysis of journalistic practices and existing academic frameworks related to verification and reporting in highly restricted information ecosystems. The findings suggest and recommend that competitive media pressures often encourage the circulation of sensational or unverified claims, particularly in coverage of highly controlled media states like North Korea. In response, this argues that journalists must adopt a verification-centered approach to reporting that prioritizes accuracy, minimizes sensationalism, and clearly communicates uncertainty. This research highlights the growing …

Soft Life Or Survival? The Digital Rebranding Of Black Womanhood In Online Culture, Elizabeth Revangil

Communications and Digital Media Theses

This thesis examines how Black women are using digital media, specifically the popular social media platform, TikTok, to redefine femininity through the soft life SOFT LIFE OR SURVIVAL 2 movement. Historically, Black womanhood has been tied to strength, resilience, and survival, leaving limited space for softness and emotional vulnerability. This tends to create unrealistic expectations, and an undeniable societal pressure on Black women to perform. In recent years, social media has created opportunities for Black women to challenge these expectations and present alternative definitions of the Black women identity, reshaped around peace, emotional well-being, and softness instead of strength. Using …

Scrolling Fatigue: How Continuous Short-Form Video Consumption Affects User Attention And Satisfaction, Maribeliy Ramos Jimenez

Communications and Digital Media Theses

This thesis focuses on the negative effects that derive from continuous short-from video consumption. It specifically examines the relationship between user scrolling fatigue, attention, and satisfaction with constant usage of short-form video platforms. It mainly focuses on the use of digital platforms such as TikTok, Snapchat, Facebook, and Instagram. This research builds on previously examined empirical investigations that analyzed the effects of scrolling through short-form video digital platforms influences users’ memory, stress, and procrastination. The research analyzes the possible connection with the use of survey-based quantitative methods. The study aims to determine how users process the continuous exposure to short-form …

Manufactured Silence And Directed Opinion: An Analytical Study Of Mechanisms Shaping International Public Opinion Toward The War On Gaza (2023–2024) Through The Spiral Of Silence Theory And The Selective Belief System Model (Sbs), Ibrahim Akka, Mujahid Jihad Faraj, Doha Mazid, Yahya Mashaqi

Middle East Journal of Communication Studies

This study aims to provide a critical and in-depth analysis of Western media coverage of the Gaza War (2023–2024) through a comparative content analysis of three major international news channels: BBC, CNN, and Fox News, across three consecutive time phases. The research is grounded in a dual theoretical framework that combines Noelle-Neumann’s Spiral of Silence theory (1974) and the Selective Belief System (SBS) model (Lord et al., 1979), employing a mixed quantitative–qualitative methodology applied to a sample of 240 televised news items covering the period from October 2023 to May 2024.

The findings reveal a clear dominance of …

The New Wild West: A Case Study Analysis Of The Communication Methods Surrounding Ai Infrastructure In West Texas, Thomas Sorensen

Electronic Theses and Dissertations

In the past several years, artificial intelligence has taken the world by storm. It has enabled numerous innovations across all sectors, and its usage continues to grow daily. This increase in demand for AI products has led to the development of AI data centers nationwide. Fueled by competition between the public and private sectors, many projects are underway. This study focuses on one such project in West Texas: the Stargate Data Center. This project is being constructed near Abilene, Texas, and has had an instrumental impact on the daily lives of its citizens. This research project seeks to answer the …