Communication Commons^™

Help Me Help You: Working With Public Information Officers, Scott Schrage

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Why work with public information officers? Should I reach out to a PIO? Tips for working with a PIO. Multimedia. Draw in lay readers. Illustrate concepts. The interview. When the PIO sends you the first draft… Be prepared to speak with external media.

Networking With Researchers And Farmers To Tackle Herbicide-Resistant Weeds, Melinda K. Yerka

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Outline •Crop breeding technology •Regulation of crop technologies •Issues related to crop-to-weed gene flow •Need for landscape-level studies

GMO •Genetically Modified Organism •Most commercial traits facilitate crop production –Insect resistance (Btcorn) –Herbicide resistance (Roundup) •General scientific consensus that they are safe •Public concerns persist

GM…..Oh? •GMOs are regulated substances by USDA-APHIS –$80 to $150 million per genotype to get to market •USDA-APHIS: Which biotech traits do we regulate? •Commodity groups: Will we be regulated???

The special case of sorghum: Massive international development as a biofuel •Better drought tolerance than corn •Needs herbicide resistance to compete
Evolution of herbicide resistance in …

Why We Need To Help Youth Develop A Stem Identity, Saundra Frerichs

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Favorite Toys

Developing Identity

Click 2 Science http://click2sciencepd.org

click2sciencepd.org

[email protected]

@Click2Science

Training Undergraduates To Sell It: #Scicomm In An Ecology Course, Teresa Bilinski

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Stop. Being. Boring.

Science: Soft Skill? No.

Essential Transferable Skill: “Students would be better served by an education that is integrated with the job market they will encounter post-graduation, and one that provides not only technical skills but also the soft skills that are most in demand by employers such as communication…”

#SciCommin a senior Ecology course: Course-based undergraduate research experience (CURE). Ecosystem services at the wildland-urban interface: involving undergraduates in ecological investigations

Pre- assignment “Summarize the Results of an ecological research project related to the effects of urbanization on ecosystems. The research summaries will be presented orally to the …

The Engineering Ambassadors Network: Engaging Undergraduate Engineers In P-12 Outreach, Sally Wei

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

In the next few minutes I want to focus your attention on the T and E of STEM. Take a few seconds and think about what in this room is either not engineering and tech itself or does not have any interface with engineering and tech.

So engineering is ubiquitous, how do we teach this across society particularly P12 and how do we create the pipeline?

The Engineering Ambassadors Network is a nationwide network of colleges and universities designed to change the conversation on engineering.

EAN’s mission is two‐fold: to develop engineering leaders as well as impact P‐12 engineering education. …

How To Be A Biologist?, Fernando Mateos-González

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

http://bioblogia.net

http://www.bioblogia.net/p/consejosjovenesbiologos.html

Tips for young biologists-- •How and why study Biology •How to get experience, contacts, and jobs as a biologist •My own troubles/experiences

What do they ask about?

My own goals for SciComm2016…

Science Communication Strategies In The K-12 Classroom, Andrew Ising

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

@ItsIsing

andrewising@gmail

KABT.org #SciComm2016

bit.ly/isingnsc

Why is science literacy important to you? Why is science literacy important to me?

Situation #1: Peer Review -- Scientists talking to other Scientists; Making Science Research More Accessible: Poster Sessions [KABT Miniposters]

Situation #2: Informal Science -- Scientists telling science stories Common sources: Blogs, science magazines, newspapers, etc. Documentaries Social Media Why students like this: Narrative… Drama… Fewer long latin words

Situation #3: Community Outreach -- Scientists talking as experts to an audience “A scientist seen is a scientist trusted” Be/Become someone’s “BROADER IMPACTS”! Citizen Science Projects (Scistarter, YourWildLife, IMP, Great KS Tardigrade Hunt, …

Eight-Legged Encounters: Using Organismal Biology To Bring Science Education To Families & Communities, Eileen A. Hebets

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Path of the Predators: A Journey Through the Living Arachnids. Illustrations by Pawl Tisdale

WHAT IS AN ARTHROPOD?

CREATE A CHELICERATE

ASSEMBLE AN ARACHNID

TISSUE PAPER FLOWER

MICROSCOPE MADNESS

Eight-Legged Encounters Impact

Change in interest in learning about scientific discoveries among adult respondents (n = 63).

Youth’s interest in science activities (n = 42). Respondents were 50% female, 50% male and ranged in age from 4 – 14 with a mean of 7.7.

The Role Of Design Thinking In Scientific Research & Communication, Colleen Syron

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Design thnking: Research: • Interviews with designers • Observations and case studies • Experimental studies • Simulation • Reflection and theorizing

Designing is not a search for the optimum solution to the given problem, but that it is an exploratory process. The creative designer interprets the design brief not as a specification for a solution, but as a starting point for a journey of exploration,…

“Deduction proves that something must be; Induction shows that something actually is operative; Abduction suggests that something may be.” Charles Pierce

The main point of difference is that of timing. Both artists and scientists operate …

Public Perceptions Of Drones Used For Weather-Related Purposes, Lisa M. Pytlikzillig, Janell C. Walther, Carrick Detweiler, Adam L. Houston

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

The CLOUDMAP Team -- Collaboration Leading Operational UAS Development for Meteorology and Atmospheric Physics. An EPSCOR grant funded by NSF

Responsible Innovation & Trust

Public Perception Studies to Date

Some Major Findings • You can call a drone whatever you want without changing people’s support • Purpose matters • Trust matters…

And More Findings • Sensemaking through pop culture, lack of knowledge, questioning, and purpose. • Hopes for societal benefits such as research technology and improved public safety (reduced risk, better forecasting). • Concerns for privacy, public & airspace safety, and pollution. • Recommendations for collaborative regulation creation for safety …

You Kan: A Graduate Student Perspective On K-12 Outreach In Ks, Nicole Green

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Science gets interesting at interfaces.

K-12 Outreach in Kansas:
NSF GK-12 EIDROP Fellow (2014-2015) #0841414 Partnership with USD 475 ‘Resident Scientist’, AP Biology
EXCITE! Summer Workshop Series (2015, 2016) KAWSE Office ‘Drosophi-what? Using Fruit Flies as a Biological Model Organism’, 9th-12th grades
4-H SPecial INterest (SPIN) Fall 2015-Spring 2016 After school programming with USD 383, 2nd-5thgrades
Camp R.O.A.R. (Real Observation ARoundUs), Lincoln Elementary School, K-5th grades, funded by ASCB COMPASS Outreach grant

Engaging in outreach is a unique graduate training experience. Successful outreach programs meet students where they are.

If you walk into the classroom with good intentions and a …

An Examination Of Factors Associated With Self-Efficacy For Food Choice And Healthy Eating Among Low-Income Adolescents In Three Us States, Nancy W. Muturi, Tandalayo Kidd, Tazrin Khan, Kendra Kattelmann, Susan Zies, Erika Lindshield, Koushik Adhikari

Health and Nutritional Sciences Faculty Publications

Background: Self-efficacy is a crucial component in effective health communication and health promotion interventions and serves as a moderator for behavior change. Although awareness and risk perception are important in the behavior change process, self-efficacy gives people the necessary confidence in their ability to engage in advocated health behaviors. In addressing childhood obesity, self-efficacy plays a crucial role in dietary decisions. Informed by the social cognitive theory, this study examines the personal and environmental factors that determine self-efficacy for healthy food choices and healthy eating among adolescents in low-income communities.
Methods: A survey was administered among adolescents in sixth to …

Ua12/2/1 Healthy Living Guide, Wku Student Affairs

WKU Administration Documents

Special magazine published by the College Heights Herald.

• Collins, Emma. Six Ways to Learn Healthy Eating in Your Dorm
• Austin, Emma. Preston Health & Activities Center Accommodates Users of Varied Abilities
• Henderson, Andrew. If Five Campus Restaurants Had Personality Types
• Burgess, Kelly. How to Make a Light & Fresh Quinoa Fruit Salad
• Carlson, Kylie. New Boxing Gym Swings into Bowling Green – BGKY Boxing
• Adams, Julia. Students Open Discussion on Mental Health
• Healthier Eating with a Meal Plan
• Kast, Monica. Gluten & Allergy Free Station to Open in Fresh – Dining Services
• Sims, Adam. Students Develop Personal Workout Routines
• Cole, …

We All Should Strive To Be The Palm In The Storm, Carolyn Massiah

UCF Forum

Hurricane season is beginning to hit its peak activity. Multiple storms have been brewing in the Atlantic the past couple weeks.

Rapid Museum, Gary Barwin

The Goose

Poetry by Gary Barwin

From Sensory Perception To Lexical-Semantic Processing: An Erp Study In Non-Verbal Children With Autism, Chiara Cantiani, Naseem A. Choudhury, Yan H. Yu, Valerie L. Shafer, Richard G. Schwartz, April A. Benasich

Publications and Research

This study examines electrocortical activity associated with visual and auditory sensory perception and lexical-semantic processing in nonverbal (NV) or minimally-verbal (MV) children with Autism Spectrum Disorder (ASD). Currently, there is no agreement on whether these children comprehend incoming linguistic information and whether their perception is comparable to that of typically developing children. Event-related potentials (ERPs) of 10 NV/MV children with ASD and 10 neurotypical children were recorded during a picture-word matching paradigm. Atypical ERP responses were evident at all levels of processing in children with ASD. Basic perceptual processing was delayed in both visual and auditory domains but overall was …

Raising Nebraska: Engaging The Public In Ways That They Value, Chuck Hibberd

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Raising Nebraska A partnership: •Nebraska State Fair •Nebraska Extension •Nebraska Department of Agriculture With a purpose: •Demonstrate the science and art of Nebraska agriculture •Learn from consumers

Prescribing irrigation –conserving water

Walkable Nebraska map -elevation change, waterways, precipitation and crops/livestock

Trusted Voice Videos –Top 5 & Bottom 5

Interactive Dinner Table -- Dinner Table –Entrée, Drink, & Side Selection

Exit Poll -How many things did you learn today?

Conclusions •Participants are telling us what they want to learn more about •Participant responses provide insight on content offerings •Interactive, digitally-based learning venues are effective

Tell Me A Science Story: Transforming Engagement With Science Using Creative Nonfiction, Janell C. Walther

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

“I definitely felt more engaged with the first one [creative nonfiction]and less tuned out because I had somebody interpreting their response for me. So when he was like “Oh, I was surprised” then I think “Oh, so was I, I was also surprised by the piece of information.” So I was more engaged with it personally even if I didn't retain all the numbers... “

“[The story] seemed more relatable I guess, as a normal, average, everyday person than a whole bunch of scientists talking about facts. Where the facts were still in here, the way that it was written …

Science Not Communicated Is Science Not Done: Present Your Science Powerfully, Melissa Marshall

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Great communication ignites a chain reaction. Discussion: Identify the best presenter of science that you have seen. What made that speaker so effective?

To excel in your presentations, you will need content , passion, and a sharp sense of the audience.

Science not communicated is science not done. Presenting your science powerfully requires mastery of three skills: Be Audience Centered, Filter and focus, Show your science

Becoming an audience focused speaker is one of the most powerful skills you can adopt. Returning to points of common ground satisfies audiences of different technical backgrounds.

Successful technical presentations require you to filter …

How To Talk About Science In The Face Of Religious Mistrust, Clay Farris Naff

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

King Ashoka (268to 232 BCE). Ralph Waldo Emerson. Homer Simpson. Us and THEM. Timothy Gay, UNL Prof. of Physics. Ken Miller, Prof. of Biology, Brown. Richard Dawkins. Ken Ham, Answers in Genesis.

THEM = Truthful Humble Evidential Memorable

Theistic Evolution. Human Babies Barely Fit. The right & left laryngeal nerves take wildly differing paths. Progeria. General Theory of Relativity. Sun’s Gravity Bends Starlight. GPS & Relativity. Sugar vs. Fat. U.S. stock market. Pope. Dalai Lama. Epicurus.

Analyzing Clinical Depressive Symptoms In Twitter, Amir Hossein Yazdavar, Hussein S. Al-Olimat, Tanvi Banerjee, Krishnaprasad Thirunarayan, Amit P. Sheth

Kno.e.sis Publications

350 million people are suffering from clinical depression worldwide.

What Motivates High School Students To Take Precautions Against The Spread Of Influenza? A Data Science Approach To Latent Modeling Of Compliance With Preventative Practice, William L. Romine, Tanvi Banerjee, William R. Folk, Lloyd H. Barrow

Kno.e.sis Publications

– This study focuses on a central question: What key behavioral factors influence high school students’ compliance with preventative measures against the transmission of influenza? We use multilevel logistic regression to equate logit measures for eight precautions to students’ latent compliance levels on a common scale. Using linear regression, we explore the efficacy of knowledge of influenza, affective perceptions about influenza and its prevention, prior illness, and gender in predicting compliance. Hand washing and respiratory etiquette are the easiest precautions for students, and hand sanitizer use and keeping the hands away from the face are the most difficult. Perceptions of …

Required Biochem Class Live-Streamed This Summer: Collaboration With Union College Makes Required Credits Easier To Obtain, Chris Mclean-Wheeler

Andrews Agenda: Campus News

No abstract provided.

How Did We Wind Up In Such An Unlikely Universe?, Michael Bass

UCF Forum

Not long ago the Public Broadcasting Service program NOVA presented an episode called “The Great Math Mystery.” It dealt with the many ways mathematical relationships and special numbers crop up when investigating the physical and natural world.

Jumpin’ Jacks: Social Marketing Campaign Aimed To Increase Awareness Of Healthful Behavior In South Dakota Fourth Grade Students, Megan N. Olesen, Kendra Kattelmann, Jessica Meendering, Suzanne Stluka

Health and Nutritional Sciences Faculty Publications

This study investigated the influence of utilizing a collegiate mascot as a marketing tool for the promotion of fruit and vegetable intake and physical activity among 4th grade students. The program utilized service learning and formative research for the development of a social marketing campaign comprised of nutrition education and brand marketing. A pre-test/post-test design was used to measure fruit and vegetable intake and physical activity in participants in intervention and control schools. Awareness and understanding of the campaign was assessed post-intervention. There were no changes in fruit and vegetable intake or physical activity. However, 91% of the intervention students …

Hydroelectric Dams: The Lao Government's Luxury Trap, M.K. Laurel

ENV 434 Environmental Justice

The research of the Lao government, its hydroelectric dams, and its responses to its project was done through an environmental justice lens. It is an interdisciplinary research that explores the political corruption, the role of media, and the environment in order to frame the Lao government and the reasoning behind their unjust activities.

A One Health Message About Bats Increases Intentions To Follow Public Health Guidance On Bat Rabies, Hang Lu, Katherine A. Mccomas, Danielle E. Buttke, Sungjong Roh, Margaret A. Wild

Research Collection Lee Kong Chian School Of Business

Since 1960, bat rabies variants have become the greatest source of human rabies deaths in the United States. Improving rabies awareness and preventing human exposure to rabid bats remains a national public health priority today. Concurrently, conservation of bats and the ecosystem benefits they provide is of increasing importance due to declining populations of many bat species. This study used a visitor-intercept experiment (N = 521) in two U.S. national parks where human and bat interactions occur on an occasional basis to examine the relative persuasiveness of four messages differing in the provision of benefit and uncertainty information on intentions …

Protecting Plato, Ashley N. Putnam

Senior Year Experience Student Projects

The purpose of this project was to raise $1,200 to purchase a bulletproof, shatterproof vest for the newest member of the Pataskala Police Department K9 Unit. Recently, there have been many stories of K9s being killed in the line of duty. By providing a vest for a K9, we are hoping to protect him and allow him to continue what he does to protect the community. To raise money, we created a GoFundMe page that we shared on Facebook. We ended up raising $320 on the page and were very grateful that an anonymous donor stepped forward and donated the …

Designing A Mobile Space Habitat Analog, Victor Kitmanyen, Matthew Burkhard, Timothy Disher

Human Factors and Applied Psychology Student Conference

No abstract provided.

Wet Grain Delivery Advice: A Previously Impossible Extension Challenge Solved Through App Technology, Joseph S. Dvorak, Sam Mcneill, Clint Hardy

Biosystems and Agricultural Engineering Faculty Publications

The delivery of wet grain during harvest is a complex and constantly changing problem about which Extension professionals have been unable to offer more than general advice. By capitalizing on important characteristics of mobile devices, a new app enables producers to fully benefit from detailed information universities have generated on grain drying and costs associated with delivery of grain to different locales. Development of such an app demonstrates the power of apps and mobile devices in allowing Extension to deliver previously unattainable services to its clientele.