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Full-Text Articles in Social and Behavioral Sciences

Strategies To Integrate Social Media Into Business Operations, Nicole F. Andrews Jan 2023

Strategies To Integrate Social Media Into Business Operations, Nicole F. Andrews

Walden Dissertations and Doctoral Studies

AbstractSmall and medium-size enterprises (SMEs) are essential to the survival of the Bahamian economy, but only 21% of SMEs are integrating social media into their marketing operations. Some SMEs are not taking advantage of the financial benefits of effectively integrating social media into business operations to avoid financial failure. Grounded in Berry’s relationship marketing theory, the purpose of this qualitative multiple-case study was to explore the strategies leaders of SMEs in the Bahamas use to effectively integrate social media into their business operations. The participants included six leaders of three SMEs in the Bahamas with successful experience using strategies to …


Perceptions Of Active Social Media Adults’ Mental Health After Participating Online With Uncivil Political Discourse With Out-Group Members, Bridgette Eastman Jan 2023

Perceptions Of Active Social Media Adults’ Mental Health After Participating Online With Uncivil Political Discourse With Out-Group Members, Bridgette Eastman

Walden Dissertations and Doctoral Studies

Online incivility that occurs in the comment sections of social media sites has become increasingly prevalent. Much of this incivility occurs in the context of political debate. Previous research has indicated that heated political debates online can lead to increased levels of emotional distress and that individuals have the capacity to become addicted to a variety of activities that take place on the internet. Using the theoretical lens of the social identity model of individuation effects, this study explored the impact of online political incivility on the mental health of individuals who engage in this type of behavior. This study …


False Advertising And Young Girls’ Self Esteem, Caitlin Bohannon Jan 2023

False Advertising And Young Girls’ Self Esteem, Caitlin Bohannon

Walden Dissertations and Doctoral Studies

It is becoming impossible to recognize the level of photoshop on advertisements. However, little is known how continuous exposure to such images can negatively impact the short- and long-term psyche of young girls aged 6 to 14 years old. The study’s theoretical framework was Benet’s polarities of democracy, emphasizing freedom and authority and human rights and communal obligations. The research question focused on the negative impacts false advertising has on young girls and what public policies could assist in mitigating these short- and long-term impacts. A general qualitative design, with semistructured interviews of seven adult participants with relevant insight on …


False Advertising And Young Girls’ Self Esteem, Caitlin Bohannon Jan 2023

False Advertising And Young Girls’ Self Esteem, Caitlin Bohannon

Walden Dissertations and Doctoral Studies

It is becoming impossible to recognize the level of photoshop on advertisements. However, little is known how continuous exposure to such images can negatively impact the short- and long-term psyche of young girls aged 6 to 14 years old. The study’s theoretical framework was Benet’s polarities of democracy, emphasizing freedom and authority and human rights and communal obligations. The research question focused on the negative impacts false advertising has on young girls and what public policies could assist in mitigating these short- and long-term impacts. A general qualitative design, with semistructured interviews of seven adult participants with relevant insight on …


Emotional Intelligence And The Perceived Emotional Effects Of Cyberbullying In The Workplace, Madonna Navarro Jan 2022

Emotional Intelligence And The Perceived Emotional Effects Of Cyberbullying In The Workplace, Madonna Navarro

Walden Dissertations and Doctoral Studies

Cyberbullying is a growing problem that has had a negative impact on the health and well-being of employees, which ultimately affects the success and productivity of organizations. In their four branch model of emotional intelligence, Mayer et al. stated that having the ability to perceive emotions, facilitate thought, understand emotions, and manage emotions was important in being able to regulate oneself and overcome adversities. This was the theoretical framework used for the study. The purpose of the current study was to determine what type of emotional effect priming emotional intelligence would have in the presence of perceived cyberbullying in the …


Lived Experiences Of Support Among Parents Of Children With Acute Lymphoblastic Leukemia During The Covid-19 Pandemic, Laxmi Seth Jan 2022

Lived Experiences Of Support Among Parents Of Children With Acute Lymphoblastic Leukemia During The Covid-19 Pandemic, Laxmi Seth

Walden Dissertations and Doctoral Studies

AbstractReceiving a cancer diagnosis for one’s child is a traumatic experience for any parent. Acute lymphoblastic leukemia (ALL) is the most prevalent form of leukemia in children. Treatment-related issues can negatively affect quality of life and cause long-term emotional, social, and financial stress for the parents. The world faced the COVID-19 pandemic in 2020. While professional support was available for the parents caring for their children undergoing ALL treatment during the pandemic, how these parents experienced support, including through social media, was unknown. Investigating parents’ lived experiences of support, including social media support, during COVID-19 pandemic, was the focus of …


Social Media Marketing Strategies For Improving Customer Relationships, Candel Cuffie Jan 2022

Social Media Marketing Strategies For Improving Customer Relationships, Candel Cuffie

Walden Dissertations and Doctoral Studies

Despite the potential benefits of social media marketing (SMM) to improve customer relationships, some small business leaders lack SMM strategies to improve customer relationships. Small business leaders who fail to improve customer relationships may observe a decline in their customer base, leading to decreased profitability. Grounded in Berry’s relationship marketing theory, the purpose of this qualitative multiple case study was to explore SMM strategies small business leaders used to improve customer relationships. Data were collected via reviews of company documentation, participants’ social media pages, and online semistructured interviews with five small retail business leaders who used SMM strategies to improve …


The Influence Of Parents' Pathological Social Media Engagement And Parenting Style On Delinquent Behavior Among Mexican American Adolescents, Martha Lilia Varela-Rios Jan 2022

The Influence Of Parents' Pathological Social Media Engagement And Parenting Style On Delinquent Behavior Among Mexican American Adolescents, Martha Lilia Varela-Rios

Walden Dissertations and Doctoral Studies

The pathological use of social media is a growing problem for diverse groups today. For parents, the resulting detachment from their adolescent children, compromised communication, and limited monitoring of children's activities appear highly correlated with increased adolescent delinquency. The purpose of this quantitative correlational study was to examine the predictive relationships between Mexican American parents’ pathological use of social media and their adolescent's delinquent behavior and between these parents’ parenting styles and their adolescent's delinquent behavior. Unhealthy parenting styles have also been associated with delinquency in adolescents. The theoretical foundation of the study was based on Bowlby’s attachment theory and …


The Use Of Social Media In Moderating Feelings Of Belongingness And Suicidal Ideation Among Women, Latasha Davidson Jan 2021

The Use Of Social Media In Moderating Feelings Of Belongingness And Suicidal Ideation Among Women, Latasha Davidson

Walden Dissertations and Doctoral Studies

Suicide among women in the United States increased significantly over the last decade, now accounting for six suicides per 100,000 population. Concurrently, there has been an increase in social media use, with women exhibiting elevated presence on social networking platforms. Grounded in the theoretical framework of the theory of suicide and the interpersonal theory of suicide, the purpose of this quantitative nonexperimental study was to evaluate the association between social media use, feelings of belongingness, and suicidal ideation to address the increased suicide rate among adult women in the United States. One research question focused on how social media use …


Emergency Managers' Perspectives On Social Media Use For Situational Awareness During Disasters, Teresa Anne Scott Hoggard Jan 2021

Emergency Managers' Perspectives On Social Media Use For Situational Awareness During Disasters, Teresa Anne Scott Hoggard

Walden Dissertations and Doctoral Studies

Emergency managers are responsible for protecting lives, property, and the environment. Decisions are made based on the availability of information provided to emergency managers from the disaster site. Communication between first responders and emergency managers is crucial for obtaining situational awareness for decision-making purposes during disasters. The purpose of this qualitative explanatory case study was to understand the perspectives of emergency managers regarding the use of social media in obtaining situational awareness and providing disaster-specific information necessary for emergency managers to make informed decisions during disasters. The theoretical framework for this study was based on Endsley’s situational awareness model and …


Need To Belong, Fear Of Missing Out, And Social Media Use: Predictors Of Perceived Social Rejection, Linda K. Perna Jan 2020

Need To Belong, Fear Of Missing Out, And Social Media Use: Predictors Of Perceived Social Rejection, Linda K. Perna

Walden Dissertations and Doctoral Studies

The decline in mental health among U.S. college students is a significant concern. Research suggests that social media use may contribute to this decline. Heavy reliance on social media has been linked to feelings of loneliness and disconnection, psychological distress, and a fear of missing out on rewarding social experiences, which may ultimately trigger feelings of social rejection. Using a foundation of need to belong theory, the purpose of this quantitative study was to examine individual differences in the need to belong, fear of missing out, and social media use as predictors of emotional and behavioral reactions to ambiguous social …


Social Media And Customer Engagement: Customer Relations In A Digital Era, Nadia Delanoy Jan 2020

Social Media And Customer Engagement: Customer Relations In A Digital Era, Nadia Delanoy

Walden Dissertations and Doctoral Studies

Traditional big data analytics do not include the contextual facets that social media narratives and customer engagement do. There is currently a gap in research on how customer relations managers can integrate social media in their existing data analytics to improve business performance. The purpose of this qualitative, exploratory multiple case study was to further understand of how customer relations managers can use social media within the context of already existing data analytics across industries in Canada. Communication theory was the conceptual lens for assessing customer relations management and consumer feedback within an increasingly digital business environment. Purposeful sampling was …


Emerging Digital Marketing Strategies Using Mobile Instant Messaging, Philip Earl Bailey Jan 2020

Emerging Digital Marketing Strategies Using Mobile Instant Messaging, Philip Earl Bailey

Walden Dissertations and Doctoral Studies

Customer engagement by commercial mobile instant messages (MIMs) is hampered by the high rate of customer irritation of receipt of the message. Increasing customer engagement is essential to marketing managers because MIMs marketing opportunities do not translate into sales unless marketers employ effective strategies for MIMs as a communication channel. Grounded in the technology acceptance model, the purpose of this qualitative multiple case study was to explore strategies marketing managers used to improve customer engagement with MIMs. The participants included 4 marketing managers from 3 organizations in the southeastern region of the United States who utilized MIMs as a marketing …


Strategies To Mitigate Negative Social Media Communications In Collegiate Athletics, Jennifer A. Parks Jan 2020

Strategies To Mitigate Negative Social Media Communications In Collegiate Athletics, Jennifer A. Parks

Walden Dissertations and Doctoral Studies

Harmful social media communications in collegiate athletics are challenging, compelling athletic administrators to implement strategies to mitigate costly damage to the university. Grounded in framing theory, the purpose of this qualitative multiple case study was to explore strategies some collegiate athletic administrators use to mitigate negative social media communications by their student-athletes and coaches that may cause problems resulting in reputational damage to the brand, negative publicity, financial loss, sanctions, and fines for the university or college. Participants were 4 collegiate athletic administrators located in the southeastern United States, who had a social media policy and strategies to successfully mitigate …


Social Media Utilization For Policing And Crime Prevention In Lagos, Nigeria, Sunmisola Eniola Peters, Usman Adekunle Ojedokun Nov 2019

Social Media Utilization For Policing And Crime Prevention In Lagos, Nigeria, Sunmisola Eniola Peters, Usman Adekunle Ojedokun

Journal of Social, Behavioral, and Health Sciences

The benefits embedded in the use of social media for policing and law enforcement are increasingly becoming recognized globally. Despite the growing popularity of social media in Nigeria, empirical information on the disposition of police personnel toward their adoption for policing and crime investigation are generally scarce. Therefore, this study investigated the use of social media for policing and crime prevention among 122 police officers serving at the headquarters of the Lagos State Police Command. The research design was descriptive and cross-sectional. Survey questionnaire and key informant interview methods were employed for data collection. Results indicated that respondents were generally …


The Moderating Influence Of Social Media On The Relationship Between Perceptions Of Police And Community Violence Among African American Men, Herman Charles Tucker Jan 2019

The Moderating Influence Of Social Media On The Relationship Between Perceptions Of Police And Community Violence Among African American Men, Herman Charles Tucker

Walden Dissertations and Doctoral Studies

African American males experience homicides significantly higher than other groups throughout the United States. More African Americans are victims of violence, especially deadly violence, compared to any other racial or ethnic group. While research has been conducted on the association between perceptions of police and violence among African American men ages 18 to 44, no research exists on whether social media use moderates this association among African American men ages 18 to 44. This quantitative, cross-sectional study included 45 African American men. The Past Feelings and Act of Violence (PFAV) instrument, the Perceptions of Police (POP), and the Social Media …


#Socialworkadvocacy, Angela N. Bullock, Alex D. Colvin Dec 2018

#Socialworkadvocacy, Angela N. Bullock, Alex D. Colvin

Journal of Social Work in the Global Community

What separates social work from other fields of human services is the underlying need to work toward equality and social justice for every population. This is often accomplished by working on behalf of those who are oppressed, marginalized, or disenfranchised. For that reason, it can be argued that advocacy is at the foundation of social work practice (Belluomini, 2014). The growth of social media and availability of low-cost and user-friendly innovations have changed the way people engage in advocacy. Social media has become an emerging tool for electronic advocacy. In the 21st century, social workers have engaged in electronic advocacy …


Media Exposure And Social Response As Predictors Of Citizen's Attitudes Toward Police, Tara A. Garrison Jan 2018

Media Exposure And Social Response As Predictors Of Citizen's Attitudes Toward Police, Tara A. Garrison

Walden Dissertations and Doctoral Studies

Police-involved deaths of African Americans have increased over the past two decades, with continued high-profile media exposure. The problem is that extant research provided only a partial understanding and disparate focus about how media exposure, social responses, social media use, and attitudes towards police were possibly related to citizens witnessing acts of police-initiated actions against African Americans in the United States. The purpose of this quantitative study was to assess the predictive nature of media exposure, social response, and social media use concerning citizens' attitudes towards police. The two theories supporting this study and shaped this hypothetical system are media …


The Role Of Facebook In The Exhibition Of Subclinical Narcissistic Traits, Megan Gramm Jan 2017

The Role Of Facebook In The Exhibition Of Subclinical Narcissistic Traits, Megan Gramm

Walden Dissertations and Doctoral Studies

Several psychological processes motivate the use of Facebook. The correlation between subclinical narcissistic traits and Facebook use has been examined, but the results have been inconsistent. The purpose of this study was to examine the relationship between Facebook use and the exhibition of subclinical narcissistic traits. The method for this study was meant to improve upon previous studies that used self-reported data by providing researchers with a technique to collect Facebook data from the personal pages of participants, with informed consent. Social learning theory provided the theoretical foundation for this study. This theory posits that new patterns of behavior can …


Facebook And Teenagers: Investigating Changes Of Perceived Peer Pressures For Romantic Relationship Involvement Based On Facebook Attachment, Courtney Lynn Weiss Bennett Jan 2017

Facebook And Teenagers: Investigating Changes Of Perceived Peer Pressures For Romantic Relationship Involvement Based On Facebook Attachment, Courtney Lynn Weiss Bennett

Walden Dissertations and Doctoral Studies

Although youth aged 12-17 years old constitute a growing segment of Facebook users, the impact social networking websites may have on their psyche has not been well-studied. Additionally, researchers have not investigated peer pressure as a mediator between individuals overall attachment to Facebook and the desire to be involved in a romantic relationship among teens or adults. The purpose of this quantitative study was to examine the connection between Facebook attachment and perceived peer pressure, specifically with regard to romantic relationships in individuals aged 14-17 years. Impression management theory served as the theoretical framework. A survey design was used to …


Differential Reinforcement In The Online Radicalization Of Western Muslim Women Converts, Heather Cone Jan 2016

Differential Reinforcement In The Online Radicalization Of Western Muslim Women Converts, Heather Cone

Walden Dissertations and Doctoral Studies

The emerging phenomenon of Western women Islamic converts learning radicalized ideology through social media constitutes a challenge to cyber policy makers hampered by a lack of gender-nuanced radicalization research. The purpose of this exploratory qualitative case study was to develop a greater understanding of how the differential reinforcement tenet of social learning theory may help to explain the conversion and radicalization of Western women towards a fundamentalist Islamic ideology through their participation in the social media. Key research questions explored how participation in online social media may create vulnerability towards radicalization and exploitation. The blogs of 3 different Western women …