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Social and Behavioral Sciences Commons™
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Articles 1 - 9 of 9
Full-Text Articles in Social and Behavioral Sciences
The Contextualization Of Myth: Identification Of Myth In The Propagation Of Narrative Across Generational Boundaries, Joseph G. Ponthieux
The Contextualization Of Myth: Identification Of Myth In The Propagation Of Narrative Across Generational Boundaries, Joseph G. Ponthieux
Communication & Theatre Arts Theses
This thesis demonstrates the unique correlation between myth and the propagation of narrative across generational boundaries. It argues that myth occurs in the intersection of belief, semiotics, and context, and further enables a way of re-encoding a narrative with a dual contextuality. This dual context preserves a narrative’s literal context while endowing it with a new or modified myth context and affords the audience a selection of choices for how to receive a narrative experienced as myth. To demonstrate this correlation a Myth Context Reception Model is designed for the purpose of identifying ascendent, obscure or emergent myths evident in …
Brand New: How Visual Context Shapes Initial Response To Logos And Corporate Visual Identity Systems, Robert A. Wertz
Brand New: How Visual Context Shapes Initial Response To Logos And Corporate Visual Identity Systems, Robert A. Wertz
Theses and Dissertations
When a new logo is released, it does not have an established meaning in the mind of the viewer. As logos have become more highly scrutinized by consumers and critics, it has become more important to understand consumers’ initial response to logos. While other studies have researched the impact of aesthetic choices on viewer reaction to logos, few researchers have attempted to understand the effect of the surrounding visual identity system when a new logo is introduced. This study combines a content analysis of the logo review website Brand New with the voting data from their polls to understand how …
A Polite And Respectful Acceptance —— Implicit Function Of Refusal In Chinese From Pedagogical Perspective, Yawei Li
Chinese Language Teaching Methodology and Technology
This paper discusses the implicit function of refusal expressions that has been used by Chinese native speakers when responding to people’s offerings. By analyzing three conversations regarding how Chinese people have accepted people’s offerings during different time periods (1960’s, 1980’s, and 2000’s), the author argues that the verbal refusal in reacting to people’s offerings (especially gifts) does not literally mean “No, I don’t want it.” Instead, it is a way to show humility, politeness, and respect to the gift giver, and it functions as an implicit form of acceptance. By referring to three excerpts chosen from The Book of Rites …
The Ethics Of Identifiers And Causal Relations In Journalism, Alycia Wilson
The Ethics Of Identifiers And Causal Relations In Journalism, Alycia Wilson
Honors Theses and Capstones
The AP Stylebook, a guide used by many journalism organizations to inform editorial decision making, says identifiers such as race should be included in news stories when "pertinent." But how do we determine when an identifier is pertinent? My analysis of news stories demonstrates that sometimes identifiers can suggest a causal relation between an identity and an event. For example, journalists will identify race in any story involving a white police officer shooting a black suspect, even if the facts of the story suggest that the shooting was justified. Journalists also widely reported the sexual orientation of the victims in …
Using Virtual Exchange To Advance Media Literacy Competencies Through Analysis Of Contemporary Propaganda, Renee Hobbs, Christian Seyferth-Zapf, Silke Grafe
Using Virtual Exchange To Advance Media Literacy Competencies Through Analysis Of Contemporary Propaganda, Renee Hobbs, Christian Seyferth-Zapf, Silke Grafe
Journal of Media Literacy Education
With the rise of so-called fake news as a global phenomenon, interest in propaganda analysis has advanced along with the recognition of the fundamentally social process of interpretation. In this essay, we explore the use of cross-national dialogue among German and American undergraduate students who are seeking to better understand how media messages are interpreted and how they inform and guide the civic actions of citizens. We describe and analyze five lessons that used a virtual exchange using a variety of digital media platforms, texts and technologies to support the cross-national study of contemporary propaganda. We observed that cross-national dialogue …
Basic Knowledge Training For Vfx Production Assistants And Coordinators, Sharon Anne Roberts
Basic Knowledge Training For Vfx Production Assistants And Coordinators, Sharon Anne Roberts
Instructional Design Capstones Collection
Visual Effects (VFX) is a part of the film-making process that takes place during the broader phase of film-making known as post-production. There are two broad groups of individuals who are responsible for the outcome of the VFX project - artists and production. The groups work in conjunction to achieve the team goals. At present, there is no formalized training available for production individuals and much of the required learning is done on the job. This projects explores a basic training course for individuals looking to increase their basic knowledge of VFX production. Grounded in industry research conducted by the …
“Frames” And Bias: How A Lack Of Context In Middle East News Coverage Can Impact U.S. Foreign Policy, Jennifer Lois Moore
“Frames” And Bias: How A Lack Of Context In Middle East News Coverage Can Impact U.S. Foreign Policy, Jennifer Lois Moore
MSU Graduate Theses
This thesis is a critical examination into how American mainstream news media outlets often neglect to incorporate religious, cultural and historical context into their coverage of the Middle East. I show through my research and analysis that the news coverage of the Middle East, even at the highest echelons of American journalism, is often lacking in sophistication in terms of cultural and religious context, sometimes to the point of affecting its fairness and accuracy. The danger of this is that it has the power to grossly simplify and reduce to an “us versus them” frame an entire contingent of the …
Interpreting, Stephanie Jo Kent
Interpreting, Stephanie Jo Kent
Doctoral Dissertations
What do community interpreting for the Deaf in western societies, conference interpreting for the European Parliament, and language brokering in international management have in common? Academic research and professional training have historically emphasized the linguistic and cognitive challenges of interpreting, neglecting or ignoring the social aspects that structure communication. All forms of interpreting are inherently social; they involve relationships among at least three people and two languages. The contexts explored here, American Sign Language/English interpreting and spoken language interpreting within the European Parliament, show that simultaneous interpreting involves attitudes, norms and values about intercultural communication that overemphasize information and discount …
Tweets And Votes: A Study Of The 2011 Singapore General Election, Marko M. Skoric, Nathaniel D. Poor, Palakorn Achananuparp, Ee Peng Lim, Jing Jiang
Tweets And Votes: A Study Of The 2011 Singapore General Election, Marko M. Skoric, Nathaniel D. Poor, Palakorn Achananuparp, Ee Peng Lim, Jing Jiang
Research Collection School Of Computing and Information Systems
This study focuses on the uses of Twitter during the elections, examining whether the messages posted online are reflective of the climate of public opinion. Using Twitter data obtained during the official campaign period of the 2011 Singapore General Election, we test the predictive power of tweets in forecasting the election results. In line with some previous studies, we find that during the elections the Twitter sphere represents a rich source of data for gauging public opinion and that the frequency of tweets mentioning names of political parties, political candidates and contested constituencies could be used to make predictions about …