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Social and Behavioral Sciences Commons

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Theses/Dissertations

Social media

Syracuse University

Communication

Articles 1 - 5 of 5

Full-Text Articles in Social and Behavioral Sciences

Generation Z And Media Literacy: Young People’S Perceptions Of Media Literacy Education, Alanna Eavan Powers Aug 2022

Generation Z And Media Literacy: Young People’S Perceptions Of Media Literacy Education, Alanna Eavan Powers

Theses - ALL

No abstract provided.


Sexual Consent On Social Media: How College Students' Exposure To Sexualized And Party-Related Content On Social Media Relates To Their Sexual Consent Beliefs, Attitudes, And Intentions, Andrea Marie Smith Aug 2021

Sexual Consent On Social Media: How College Students' Exposure To Sexualized And Party-Related Content On Social Media Relates To Their Sexual Consent Beliefs, Attitudes, And Intentions, Andrea Marie Smith

Dissertations - ALL

Sexual assault remains a prevalent issue on college campuses across the United States. Significant research has argued that to reduce the sexual assault rates on college campuses, it is vital to understand the cultural and contextual factors that may affect sexual consent communication between college students. One of these important contextual factors is social media. Social media are a persuasive and influential part of a college student's daily life, especially when it comes to creating and sustaining relationships with others. The purpose of this dissertation was to understand how college students may use social media to interpret a person's willingness …


Toward A Uses And Gratification's Model Of Twitter, Philip Ryan Johnson Aug 2014

Toward A Uses And Gratification's Model Of Twitter, Philip Ryan Johnson

Theses - ALL

This study proposed a uses and gratifications model of Twitter, an internet medium and micro-blog--a platform with both mass and interpersonal communication features for sending short messages to others. A survey was conducted among 242 Twitter users to test the model, including a standard investigation of gratifications sought and gratifications obtained of Twitter usage. In addition, expectations and availability of usage behaviors from McLeod and Becker's (1981) uses and gratifications model were examined. In the model, expectations were conceptualized as user expectations of satisfaction and operationalized as the difference between users' gratifications sought and gratifications actually obtained. Usage behavior availability …


All The Web's A Stage: The Dramaturgy Of Young Adult Social Media Use, Jaime R. Riccio Dec 2013

All The Web's A Stage: The Dramaturgy Of Young Adult Social Media Use, Jaime R. Riccio

Theses - ALL

This study presents an in-depth, qualitative examination of dramaturgy in young adult interactions on the social networking sites, Facebook and Twitter. The dramaturgical perspective introduced by Erving Goffman in the study of sociology and symbolic interactionism is applied to a new media setting, wherein the interpersonal interactions of users are influenced by a mass media context. The author ventures into the field of dramaturgy as part of a broader sphere of hyperdramatic acculturation that millennials are growing up in, with constant access to one another through social media and the prevalence of dramatic and attention-seeking behaviors in entertainment media. A …


How Much Does This Tick You Off? Online Rejection And Criticism Lead To Negative Affect And Retaliatory Aggression, Gina Masullo Chen Aug 2012

How Much Does This Tick You Off? Online Rejection And Criticism Lead To Negative Affect And Retaliatory Aggression, Gina Masullo Chen

Mass Communications - Dissertations

A three-condition (rejection, criticism, control) single-factor experiment (N = 77) on a mock social-networking site similar to Facebook reveals that even a slight rejection - not being allowed to join groups on the site - lead to increases in self-reported negative affect and retaliation against the site and the rejecting groups compared to a control. Subjects who were accepted into the groups but then criticized experienced the same increases in negative affect and retaliatory aggression, as those who were not allowed to join. In addition, men showed heightened retaliatory aggression compared to women and responded differently to criticism than women. …