Social and Behavioral Sciences Commons^™

Influence Of Preaching’S Rhetorical Appeal On Evangelical Listeners’ Motivation, Nicholas Anene Oji

Doctoral Dissertations and Projects

Preaching is a form of rhetorical narratology aimed at persuading its audience via sermons to experience a renewal of the mind and the transformation of their life. While previous research established the fact that listeners comprehend sermons through their rhetorical appeal, it has been unclear how this has motivated evangelical listeners to act. The purpose of this qualitative narrative study was to explore how the rhetorical appeal of preaching influences evangelical listeners’ motivation at evangelical churches in Savannah, Georgia. A comprehensive approach to exploring a sermon’s rhetorical appeal was utilized by focusing jointly on individual perception and social context. The …

Prophetic Dissent In Dark Times: The New Poor People’S Campaign And The Rhetoric Of National Redemption, Stephen E. Rahko, Byron B. Craig

Faculty Publications - Communications

In this paper, we offer an analysis of an important social movement challenging the fantasy of Christian nationalism: the new Poor People’s Campaign, and specifically the rhetoric of the Bishop Dr. William J. Barber II. We argue that Barber’s rhetoric represents a source of dissent against Christian nationalism through his strategic use of the jeremiad. Barber’s progressive jeremiad offers a distinctively moral narrative that recovers the radical Christian legacy of Dr. Martin Luther King, Jr. Ultimately, we argue that Barber’s jeremiad advances a distinctive narrative of American national redemption through democratic renewal and reconstruction.

The Influencer Effect: Exploring The Persuasive Communication Tactics Of Social Media Influencers In The Health And Wellness Industry, Deborah Marie Deutsch

Doctoral Dissertations and Projects

With the emergence of social media platforms such as Instagram and TikTok, social media influencers (SMIs) have been a growing source of information in the health and wellness industry. Through their creative, informative, and appealing content, SMIs have the innate ability to reach and attain a large following on social media platforms. The purpose of this study is to ascertain an understanding of the persuasive tactics employed by SMIs in the creation and dissemination of information in the health and wellness industry. Using the theoretical framework of Aristotle’s Rhetorical Appeals and Fisher’s Narrative Paradigm, this qualitative study seeks to examine …

Off The Rails: Cinematic Trains As Technological Controls Of The Natural World, Trinity Thompson

Honors Theses

Short train rail lines across the United States are seeing increased national funding to reduce toxic chemical spills caused by train derailments, the most notable of which happened in February 2023 in East Palestine, Ohio. A year prior, the film White Noise (2022) featured a similar toxic train derailment incident, taking place, too, in Eastern Ohio, and featuring actors from the town of East Palestine. In considering other films featuring trains, I identified a pattern of environmental conflict, leading me to question the relationship between trains and the natural environment as portrayed in popular cinema. To conduct my research, I …

Public Mediations Of Accountability In The #Metoo Era, Amanda Brand

Department of Communication Studies: Dissertations, Theses, and Student Research

Tarana Burke initially launched the Me Too movement to cultivate solidarity among sexual assault survivors in 2006, and public appropriations of this effort have resulted in a kairotic moment of accountability in sexual assault cases. Particularly, the 2017 hashtag, #MeToo populates media platforms as the public invokes it to make sense of sexual assault cases, bearing witness to victim-survivors, assigning blame, or disavowing culpability. Challenging legacies of public denial, #MeToo marks a cultural shift in which victim-survivors are not only speaking out, they are also being heard and believed. I argue that accountability is rhetorically-constructed, negotiated, and imposed through …

Communicating Indirect Feelings: American Stories Of Indirect Experiences, Susan Hess Lawson

Doctoral Dissertations and Projects

The words people use to describe indirect human experiences and how narratives play a role are examined within qualitative research. The problem is that some people have difficulty communicating indirect experiences, and few studies have examined the issue. The purpose of this qualitative narrative research study was to examine how people who encountered indirect communication in their lived experiences can communicate the indirect experiences and messages they received. The theory guiding this study is the indirect communication theory as it relates to Communicating Indirect Feelings (CIF). The definition of CIF is how people attempt to communicate indirect feelings for shared …

"Don't Put Restrictions On Us": The Dangers Of Conservative And Populist Appeals For Abortion Access In Post-Roe America, Kayla Schmitz

Department of Communication Studies: Dissertations, Theses, and Student Research

This thesis critically analyzes Kansans for Constitutional Freedom’s campaign ads for their campaign against the Value Them Both Amendment in Kansas in 2022. Value Them Both would have stripped the Kansas constitution of its protection of personal autonomy and therefore abortion rights. Kansans for Constitutional Freedom used populist and otherwise conservative appeals in their ads to reach audiences across the political “spectrum” to gain their votes against Value Them Both. While the campaign was widely successful, there are many things it did not do for the broader concern of reproductive healthcare access in the United States, particularly for those living …

Political Rhetoric: A Personal And Scientific Exploration, Joshua Mcneal

WWU Honors College Senior Projects

An essay going over the existing Political Science and Communications research behind Political Rhetoric. Specifically: what political rhetoric is, by what mechanisms it works, and various examples of political rhetoric in practice (eg: populism, sacred rhetoric, classical rhetoric, etc.). Also a component at the beginning and end that ties the findings of this paper back philosophically to my honors education, personal realizations, and future goals.

Norms Of Public Argumentation And The Ideals Of Correctness And Participation, Frank Zenker, Jan Albert Van Laar, Bianca Cepollaro, Anca Gâță, Martin Hinton, Colin Guthrie King, Brian N. Larson, Marcin Lewinski, Christoph Lumer, Steve Oswald, Maciej Pichlak, Blake D. Scott, Mariusz Urbanski, Jean H.M. Wagemans

Faculty Scholarship

Argumentation as the public exchange of reasons is widely thought to enhance deliberative interactions that generate and justify reasonable public policies. Adopting an argumentation-theoretic perspective, we survey the norms that should govern public argumentation and address some of the complexities that scholarly treatments have identified. Our focus is on norms associated with the ideals of correctness and participation as sources of a politically legitimate deliberative outcome. In principle, both ideals are mutually coherent. If the information needed for a correct deliberative outcome is distributed among agents, then maximising participation increases information diversity. But both ideals can also be in tension. …

Edited Beauty And The Isolation That Follows, Paige Hokunson

Belmont University Research Symposium (BURS)

Dove released a video titled “Reverse Selfie” in 2021. The video is only a minute long but shows the unfortunate reality that so many young individuals live through. Dove intended for their audience to see that social media during the pandemic has heightened insecurities in young girls and is creating unrealistic standards. Upon digging deeper, however, there is a clearer message that beauty standards cause loneliness starting at a young age. The video raises awareness in many different ways through verbal communication and rhetorical devices — and, the research surrounding the context only solidifies it all. The video, though a …

The Crossroad Of Hamsters, Robots & Electropop, Olivia Crimivaroli

Belmont University Research Symposium (BURS)

Kia Corporation is an automobile manufacturer based in South Korea, who produces and sells vehicles with one of the most well known of their models being the Kia Soul. There are a number of factors that contribute to the Soul being a well known car but one of the biggest reasons is because of the infamous and out-of-the-box commercials that have been crafted in order to promote this style of car. This critique will encompass the contents of one commercial released in 2012 in an attempt to stimulate sales for this specific model of the Kia Soul. This advertisement is …

Off The Rails: Cinematic Trains As Technological Controls Of The Natural World, Trinity Thompson

Department of Environmental Studies: Undergraduate Student Theses

Short train rail lines across the United States are seeing increased national funding to reduce toxic chemical spills caused by train derailments, the most notable of which happened in February 2023 in East Palestine, Ohio. A year prior, the film White Noise (2022) featured a similar toxic train derailment incident, taking place, too, in Eastern Ohio, and featuring actors from the town of East Palestine. In considering other films featuring trains, I identified a pattern of environmental conflict, leading me to question the relationship between trains and the natural environment as portrayed in popular cinema. To conduct my research, I …

From Self-Help To Self-Harm: Rhetoric In The Self-Help Industry, Grace S. Royle

Non-Thesis Student Work

Over the past several years, the self-help industry has become increasingly more successful and sought out; especially in the United States, whose modern society celebrates individualism and self-improvement. However, within this new and unregulated field lie several unknowns and invisible dangers. Multiple instances involving popular and beloved gurus have ended in tragedy, twisting cases of self-help into self-harm. This paper chases after just how this is possible and discovers that weaponized communication is largely to blame.

From Self-Help to Self-Harm: Rhetoric in the Self-Help Industry discusses the cases of James Arthur Ray, Keith Raniere, and Isaac Hershkopf to uncover how …

Vaccine Hesitancy And Biden's Rhetoric, Samuel J.M. Bell

Masters Theses

Within the setting and context of the COVID-19 pandemic, this study uses Ernest Bormann’s Symbolic Convergence Theory (SCT) framework to analyze fantasy themes which emerged from the rhetoric of the American President, Joe Biden, regarding vaccinations. The main question of this study is why President Biden’s rhetorical vision either chained out and was accepted among the American public resulting in increased vaccination or failed to chain out resulting in Americans refusing to become vaccinated. To answer this question, a selection of artifacts consisting of examples of President Biden’s rhetoric are gathered, and using those artifacts, SCT fantasy themes are developed. …

On (Not) Seeing The Chicken: Perdue, Animal Welfare, And The Failure Of Transparency, Calvin Coker, Rachel A. Coker

Faculty Scholarship

In this essay, we analyze Perdue’s animal welfare campaign from 2016 to 2020 to isolate how demands for transparency are mediated and subverted by Perdue’s public facing rhetoric. Though Perdue’s annual releases and commitments to change nominally constitute a victory for animal welfare advocates, the company’s campaign enacts transparency as a sort of publicity for the company that belies marginal gains for the lives of chickens and may ultimately result in increased meat consumption. In providing trackable metrics, offering paternalistic justifications for their treatments of chickens, and through strategic omissions of language and visuals, Perdue satisfies demands for transparency without …

The Catholic Church Abuse Scandal In Ireland: Two Steps Forward, One Step Back By Pope Francis?, Augustine Pang, Eada Hogan, Igor Andrasevic

Research Collection Lee Kong Chian School Of Business

Purpose: Ireland is viewed as the shining base for Catholicism. That image is shattered as survivors revealed the abuse in the Magdalene Laundries and Mother and Baby Homes, and sexual abuse by priests. This study aims to examine image repair efforts by the Pope during his August 2018 visit. Design/methodology/approach: Examined against the Letter of His Holiness released days earlier, this study evaluates all the Pope's speeches during his visit to Ireland using the image repair theory (Benoit and Pang, 2008) as its theoretical lens. Findings: Pope Francis used the evasion of responsibility strategy to address the Magdalene Laundries and …

The Defense Of American Exceptionalism: President Trump's Covid-19 Rhetoric, Sabrina Paetow

Honors College

This thesis uses grounded theory and content analysis to examine the political rhetoric President Donald Trump used in the Coronavirus Task Force press briefings during the early phases of the COVID-19 pandemic. I collected 44 transcripts of these press briefings from when they began on February 26, 2020 until April 27, 2020. This time frame marks the period during which the press briefings happened with consistency and when Trump spoke at all of them. Through my research, I established that United States presidents have employed rhetorical tropes of American exceptionalism, including Trump. Trump invoked American exceptionalism in a three-pronged rhetorical …

Priming In Leadership: Applying Communication Theory To The Speeches Of Ronald Reagan, Katherine Sakai

Senior Honors Theses

The study of priming gained traction in the 1990s when researchers such as John Bargh demonstrated the nonconscious activation of ideas, often through repeated related words or activated schema. Since then, researchers have studied the effects of priming on self-view, achievement, and teamwork. While the concept of priming has just recently begun to be applied to leadership in the workplace, no research has yet been done in finding examples of priming theory in the speeches of well-known leaders. In this study, Ronald Reagan’s persuasive tactics were analyzed and found to use similar methods of repetition and schema used in priming …

The Vote: Gender Identification In The Women's Suffrage Movement Through The Rhetoric Of Carrie Chapman Catt, Sarah Perkins

Masters Theses

Throughout the women’s suffrage movement, rhetoric was used as a powerful tool of persuasion to convince men that women should have the right to vote. It was also used as a tool of persuasion to convince women to join the fight for suffrage. One of the most influential rhetoricians in the movement was suffragist, Carrie Chapman Catt, who was able to use both.

This study aims to determine how women’s suffrage leader, Carrie Chapman Catt, used persuasion through her speeches to win the 19th amendment. This study specifically investigates one speech to the all-male United States Congress and the other …

“But You Have To Have Been There To Know What We Are Talking About”: An Examination Of The Rhetorical Environments Of Cults And Other Extremist Groups And How They Lead To Violence, Katherine Camille

Honors College

Popular culture often cites charismatic leaders as the catalysts for violent acts in cults and other extremist groups. This explanation is insufficient and oversimplified, and this thesis challenges the idea that a single speech or person can move a large group to act violently and without their own best interests in mind. This thesis examines two well- known cults: The Peoples Temple and Heaven’s Gate, to determine what compelled their followers to commit violent acts 3⁄4 particularly mass suicide. I then take this analysis and look at QAnon, a far-right conspiracy theory group, whose participation in the January 6th, 2021 …

Exhibitions Of Impact: Introducing The Special Issue, David H. Lee

Publications and Research

The Exhibitions of Impact (EOI) special issue of American Behavioral Scientist consists of six articles from authors in communication studies and rhetoric, public health, medicine and bioethics, memory studies, and art therapy. Each article profiles some exhibition or memorial related to a pressing social issue, including gun violence, racist terrorism, domestic violence, religious fundamentalism, corporations selling harmful products, and how society treats those regarded as cognitively and behaviorally different. First, examples from today’s headlines show a global outcry over racist monuments and artifacts, and a global pandemic, which casts doubt on the future of exhibitions. Historical examples and explanatory concepts …

A Legacy Of Lies: Examining Donald Trump’S Record-Breaking Dishonesty, Sophie Sceats

WWU Honors College Senior Projects

Donald Trump told a record number of lies while in office, and ended his term with an unprecedent attack on democracy carried out by his supporters. Presidential lying has a long history in the United States, and significant research has been done on intention, lie typology, and outcomes. Trump’s lies go beyond the existing literature, threatening norms of democracy and bordering on authoritarian behavior. My research examines the power of presidential rhetoric by analyzing a dataset of fact-checked tweets, with the intention of better understanding if and how Trump’s dishonesty violates democratic norms and its potential implications for political violence. …

From Save The Crew To Saved The Crew: Constitutive Rhetoric, Myth, And Fan Opposition To Sports Team Relocation, Stephen Andon

School of Communication and Media Scholarship and Creative Works

Sports franchise relocation is a hallmark of the American sports landscape. Teams relocate at their owners’ whims, leaving fans with little more to do than voice their angst. When the Columbus Crew of Major League Soccer announced in 2017 that ownership was set to move the team to Austin, a group of the Crew’s most ardent supporters initially seemed resigned to the franchise’s predetermined fate. However, over the course of months, those fans embarked on a grass roots campaign that generated attention worldwide and, ultimately, convinced a new ownership group to purchase the team and keep it in Columbus. This …

Insurrection At The Capital: Socratic Lessons On Rhetoric And Truth., Rachel Robinson-Greene

Languages, Philosophy, and Communication Studies Faculty Publications

In his 1877 essay The Ethics of Belief, philosopher W.K. Clifford told the story of a religiously divided community. Some members of the dominant religious group formed vicious beliefs about their rivals and started to spread those beliefs far and wide. The rumor was that the rival religious group stole children away from their parents in the dead of night for the purposes of indoctrinating them to accept all sorts of problematic religious doctrines. These rumors worked the local community into a fervor. The livelihoods and professional reputations of members of the rival group were irreparably harmed as a result …

Feminist Praxis Of Comparative Rhetoric, Mari Lee Mifsud

Rhetoric and Communication Studies Faculty Publications

Why is a feminist praxis necessary for a comparative study of rhetoric? What would a feminist praxis of comparative rhetoric do? mean? be? What can we come to know with a feminist praxis of comparative rhetoric? Offering first a critique of the idea of a comparative approach through feminist theories challenging binary epistemology and metaphorical meaning making, this essay proceeds to theorize a feminist praxis of comparative rhetoric. This feminist praxis engages the study of histories and theories of rhetoric across cultures by analyzing along intersectional lines of power exposing injustices and exploring potential for equity, decolonizing knowledge, and deconstructing …

Fighting For 504: Negotiating Hegemonic Ability Through Verbal Advocacy And Disabled Embodiment, Drew Finney

Department of Communication Studies: Dissertations, Theses, and Student Research

In my thesis, I look at San Francisco’s 504 sit-in for disability rights. I argue that both the verbal advocacy and the embodied actions of protestors demonstrate that dis/ability is constructed through a hegemonic process. I contend that combating hegemonic understandings of disability creates a tension between being a counter hegemonic movement and desiring the benefits of hegemonic legibility. To make these arguments, my thesis draws several conclusions. I argue that activists enacted a civil- rights framework to communicate the need for Section 504 to the public. I explain that activists adopted the role of educator to address problematic ideas …

Purposefully Forgetting: Surveying San Diego’S Founding Narrative During The City’S Bicentennial Celebrations Of 1969, Noah Pallmeyer

Keck Undergraduate Humanities Research Fellows

The city of San Diego owes much its success and prosperity to the “victories associated with colonization.” This quote comes directly from the current National Park Service description of the San Diego Presidio. This project turns to the 1969 bicentennial celebrations of San Diego’s founding. This was a rhetorically powerful period in San Diego’s historical remembrance. This project argues that native and other marginalized populations were not properly considered in the narrative of San Diego’s founding during these celebrations. To understand why and how these populations failed to be properly considered, this project turns to the narratives of colonial monuments …

From Leaflets To Tweets: A Rhetorical Analysis Of The Propaganda Tools Used By The Nazi Party And Donald Trump, Tj Coleman

Geifman Prize in Holocaust Studies

Since the day he announced his campaign for President, people have been comparing Donald Trump to a Nazi. I, like many of us, have long believed that comparison to be overly simplistic, though not completely without merit. In this essay I analyze that comparison through an examination of the rhetoric and tactics of exclusion used by both Donald Trump and his campaign and the Nazi Party. Though there are substantive differences in some rhetorical tactics, there are also some frightening similarities. It is my hope that an honest and even handed understanding of how our current political moment compares to …

Exploring The Spaces In Between: A Theoretical And Phenomenological Examination Of The Construction Of Disability Identity And Culture, Alma Silver

Antonian Scholars Honors Program

Throughout my journey of growing up, I never questioned my innate tendency to reassure people that they could look beyond my disability to see the “real me.” As I gradually began to deconstruct the framework of my disability as a barrier that needs to be overlooked, and therefore more openly claim my identity as a disabled woman, I came to explore the nuances of disability identity and culture. To expand my understanding beyond the limits of my lived experience, I explored theoretical discourse and conducted a series of seventeen interviews with people who self-identified as members of the disability community. …

How We Talk About The Press, Erin C. Carroll

Georgetown Law Faculty Publications and Other Works

In 2017, the term “fake news” was so popular that it received the “Word of the Year” honor from the American Dialect Society. Since then, its popularity may have abated some, but its use persists. Most obviously, anti-press speakers weaponize the term fake news to undermine journalists and the press as an institution. Perhaps more surprisingly, however, the term is also in regular rotation among many who would seem to support a free and independent press, including scholars, teachers, and journalists themselves.

The continued and often-uncritical use of fake news should worry us. As thinkers across disciplines have recognized for …