Social and Behavioral Sciences Commons^™

Consumers’ Health Information Seeking Behaviour On Social Media: A Case Study Of Lautech Teaching Hospital Library And Lautech College Of Health Sciences Medical Library In Osogbo, Osun State, Nigeria., Yemisi Oluremi Oladapo, Moses Oladele Adeoye, Susanah Olayinka Tomomowo-Ayodele, Isau Adewole Adegun

Library Philosophy and Practice (e-journal)

The study was conducted to investigate the consumers’ health seeking information behaviour on social media using LAUTECH Teaching Hospital Library and LAUTECH College of Health Sciences Medical Library as a case study. The web of Science Core Collection and healthcare database was searched for existing literature on consumer health information seeking on social media. The study employed the use of Quantitative research method. Survey research design was adopted for the study. The population of the study comprises 250 consumers of health information while 234 was retrieved and used for this study. Questionnaire containing structured question was designed and administered to …

Spatiotemporal Patterns Of Human Mobility And Its Association With Land Use Types During Covid-19 In New York City, Yuqin Jiang, Xiao Huang, Zhenlong Li

Faculty Publications

The novel coronavirus disease (COVID-19) pandemic has impacted every facet of society. One of the non-pharmacological measures to contain the COVID-19 infection is social distancing. Federal, state, and local governments have placed multiple executive orders for human mobility reduction to slow down the spread of COVID-19. This paper uses geotagged tweets data to reveal the spatiotemporal human mobility patterns during this COVID-19 pandemic in New York City. With New York City open data, human mobility pattern changes were detected by different categories of land use, including residential, parks, transportation facilities, and workplaces. This study further compares human mobility patterns by …

Attitudes Of Female Librarians Towards The Use Of Social Media (Whatsapp): A Study Of Balochistan, Pakistan., Tang Zhiwei Dr, Anwar Muhammad Mr

Library Philosophy and Practice (e-journal)

Purpose: the Prime objective of this research is to examine the attitudes of Female Librarians towards the (SM) use of WhatsApp.

Design/methodology/approach: Quantitative research design and survey method were used where data have been collected using an online Google doc survey. A total of 31Female Librarians have participated in this study. All the participants were using WhatsApp and have created their own WhatsApp group. The collected data has been analyzed using SPSS and MS excel.

Findings of the study: the findings of the study revealed the majority of the Female Librarians were with 97% were having a degree of …

Empirical Investigation Of The Extent Of Utilization Of Social Media For Effective Library And Information Service Delivery In Selected University Libraries In Abia State, Nigeria, Innocent O. Adayi Mr, Dogara Kudu Mr, Ishaya Lami Dutse Mrs, Nathaniel Agbo Oche Mr

Library Philosophy and Practice (e-journal)

The study empirically investigated the extent of utilization of social media for effective Library and Information Service delivery in selected university libraries in Abia State, Nigeria. five research questions guided the study. The study adopted descriptive survey research design. Using multi-stage sampling technique 350 library users and staff were sampled from the entire population. Questionnaire and Observation Checklist was the instrument for data collection constructed for the study. The data collected was analyzed using frequency distribution table, charts, percentage and mean. The findings revealed that, both ABSU, Library and MOUAU, Library has no official facebook, twitter, Instagram, WhatsApp, Nairaland, Skype, …

Social Media, Stress And Sleep Deprivation: A Triple “S” Among Adolescents, Micajah Daniels, Manoj Sharma, Kavita Batra

Environmental & Occupational Health Faculty Publications

This commentary is aimed to discuss the impact of social media or the internet and engagement on youth development and comprehend these complex interrelationships. The discussion will serve as an important basis for designing targeted interventions to promote the judicious use of social media and meaningful engagement among youth. Problematic social media use (SMU) among adolescents may be associated with sleep deprivation, emotional distress, and adoption of maladaptive behaviors. Depression and stress are most notably connected to online harassment from SMU or cyberbullying. Degradation, threats, fake profiles, cyberstalking and unwanted comments are some examples of cyberbullying. Given the critical developmental …

Lawyers Response To Covid-19 Infodemic On Social Media, Jibran Jamshed

Library Philosophy and Practice (e-journal)

Objectives: The primary objective of this study is to examine and analyze the skills and practices of lawyers in response to the misinformation/Infodemic of COVID-19 on Social Media platforms.

Research Methodology: In this quantitative study an online survey was conducted among lawyers in Pakistan. The population of the study was made up of practicing lawyers from different District Bar Associations in Pakistan. A questionnaire was distributed to collect data regarding demographic information, use of social media, response to misinformation about COVID-19 on social media and to identify the methods employed by lawyers to check the authenticity of such …

Influence Of Social Media On Agricultural Advisory Service: Analytical Study On The Agricultural Extension Specialists Of Uttar Banga Krishi Vishwavidyalaya, West Bengal, Santanu Das

Library Philosophy and Practice (e-journal)

Since the introduction of social media, communication is becoming more and more dynamic every day. Communication has become more virtual than physical. More and more people – young and old alike – are fascinated by social media and it is a trend that is not going down very soon. For a long period in the future, social media will shape the way people interact, share information, form opinions, and lead individual and collective actions. India has been experiencing major changes in the agricultural extension system since the beginning of the 21^st century. Social media can play a vital role …

Missional Social Media: Content And Strategies For Missions Organizations, Kathryn Larson

Senior Honors Theses

Technology can be used in amazing and creative ways to spread the gospel and create community across borders. The Apostle Paul used the communication tool of his time, letters, to communicate with churches from a distance. Today’s tools include social media which, when used properly and with intent, can positively influence an organization in the name of the gospel. Missions organizations have an incredible opportunity to use strategies and content to create a viable social media ministry. Theories such as the Community Development Theory and various reception theories contribute to an understanding of two-way communication and engagement between organization and …

Is Social Media Worth It? Investigating The Relationship Between Social Media Use And Exposure And Eating Attitudes And Behaviors., Gabriella R. Marrero, Beth Bradford

Undergraduate Research

The aim of this study was to investigate whether exposure and usage of social media sites (Instagram and Pinterest) were related to eating disorder behaviors and attitudes. A sample of female undergraduate students at La Salle University completed an online survey which measured social media exposure, media manipulation, and thoughts and behaviors related to eating disorders.

Social Media As A Tool For Evangelism Among Youth And Young Adults, Trisney Bocala

Student Research

This research aims to answer the question of which social media platforms youth prefer and what types of content they prefer. Using data collected from a quantitative survey, this research seeks to identify the most-used social media platforms and most appealing formats of content so that Seventh-day Adventist churches, media organizations, and digital missionaries can more effectively utilize social media as a tool for evangelism among youth, defined as 15 to 24 years of age.

"Phone Bad": A Mixed-Methods Exploratory Case Study Analysis Of Social Media And Ostracism, Emmeline Willey

Honors College

Foundational theories of social psychology were written before the existence of social media. As evolving technology has created an environment where users maintain constant social contact, there exists a need for research concerning how human social needs manifest in an online environment, and even moreso for how constant interconnectedness affects people. Previous research indicates a positive correlation between experienced ostracism and social media addiction. However, social media usage tends to be high among users who feel connected, as well as users who feel disconnected, thus indicating that the link between social media and social disconnection may be a ‘chicken-and-the-egg’ situation. …

More Kawaii Than A Real-Person Live Streamer: Understanding How The Otaku Community Engages With And Perceives Virtual Youtubers, Zhicong Lu, Chenxinran Shen, Jiannan Li, Hong Shen, Daniel Wigdor

Research Collection School Of Computing and Information Systems

Live streaming has become increasingly popular, with most streamers presenting their real-life appearance. However, Virtual YouTubers (VTubers), virtual 2D or 3D avatars that are voiced by humans, are emerging as live streamers and attracting a growing viewership in East Asia. Although prior research has found that many viewers seek real-life interpersonal interactions with real-person streamers, it is currently unknown what makes VTuber live streams engaging or how they are perceived differently than real-person streamers. We conducted an interview study to understand how viewers engage with VTubers and perceive the identities of the voice actors behind the avatars (i.e., Nakanohito). The …

Body Positivity Movement: Influence Of Beauty Standards On Body Image, Alissa Chiat

Antonian Scholars Honors Program

Throughout history, there has always been an idealized depiction of beauty. In each culture the ideal varies but the concept of exclusion is universal. The westernized portrayal of beauty is prevalent throughout and has become ingrained into the fabric of American society. In adolescence, the development of an individual’s body influences their sense of self. With the growing prevalence of social media usage young adults are being introduced to a barrage of images celebrating westernized ideals of beauty. Currently, three out of every four young adults ages 18-24, use at least one social media platform (Perrin & Anderson, 2019). Recently, …

Social Media And Its Impact On Travelers To Montana, Carter Bermingham, Glenna Hartman, Jeremy L. Sage

Institute for Tourism and Recreation Research Publications

News, real or not, travels faster than ever with the rise of social media platforms. Nearly everyone, everywhere, is capable of generating and disseminating information to large volumes of potential consumers. This information is often out of the direct control of the destination, business, or other entity for whom the news relates; it is unowned media. When a destination receives a flurry of attention from these various sources, either good or bad, several important questions arise in attempting to understand their impacts: (1) how long do these impressions last in potential visitor’s minds? And, (2) do these events/images influence travel …

Changing Fashion: An Analysis Of Social Media Activism Targeting The Fashion Industry, Grace Scully

Honors Scholar Theses

The fashion industry is a primary contributor to the climate crisis. Fast fashion in particular has accelerated the industry’s harm to the environment by encouraging exceedingly fast production, greater consumption, and the disposability of clothing. It also has social impacts - the working conditions of and wages paid to garment workers consistently endanger their health and well-being, as well as the well-being of their families. Industry-wide changes are needed to solve these environmental and social issues. Collective action plays a crucial role in movements pursuing large-scale change. The environmental movement would benefit greatly from a focus on collective action, but …

Kobe Influencer Marketing: Using Social Media To Promote A Herbal Tea Brand, Patricia Lui, Lipika Bhattacharya

Asian Management Insights

In July 2019, Evangeline Leong, co-founder and CEO of Kobe, a Singapore-based start-up providing influencer marketing services, had a challenging task ahead of her.

Adopting Mobile Technologies For Social Media Based Library Services At The Wisconsin International University College Library, Ghana, Comfort Asare, Marlene Holmner Prof.

Library Philosophy and Practice (e-journal)

Academic libraries play a critical role in supporting teaching, learning and research in higher institutions. Libraries should provide access to educational resources in varying formats. Adopting mobile technologies for social media based library services in developing countries has not yet been fully explored. This article reports on the possibility of adopting mobile technologies for social media based library services at the Wisconsin International University College, Ghana. The article provides a brief overview of the technologies that are available as well as some services that can be provided using the available technologies. Possible challenges in the course of adopting the technologies …

#Reimagining Arab Women’S Social Media Empowerment And The Postdigital Condition, Zoe Hurley

All Works

Social media intersects across physical spaces, digital infrastructures, and social subjectivities in terms of what is being called the “postdigital,” in an increasingly merging offline/online world. But what precisely does it mean to be “postdigital” if you are an Arab woman or social actor in the Global South? How does access to social networking sites, while increasing visibilities, also provide potential for increased agency? This study is concerned with the extent to which Arab women’s self-presentation practices on Instagram could be considered as empowering, or otherwise, within the postdigital condition. First, the study takes Instagram as a case to develop …

Impact Of Social Media Usage On Academic Performance Of Undergraduate Students In Ghana Communication Technology University, Benedicta Krampah Akoto Bitherman, Afua Frempong-Kore

Library Philosophy and Practice (e-journal)

ABSTRACT

The study was designed to identify the impact of social media usage on academic performance of undergraduate students of Ghana Communication Technology University (GCTU), Accra. The survey method was adopted for this study. The objectives of this study were to find out the purpose of visit to these social media platforms, to analyse the average time spent on these platforms, to discover the effects of these platforms on the academic performance of students and to examine related problems in the usage of the platforms. 800 students were selected as sample for the study. Random sampling technique was employed for …

Fontbonne University Student Athletes Social Media Influence On Pandemic Behavior, Jarid C. Morton

2021 Academic Exhibition

This presentation takes a look into the effects social media had on individuals behavior towards the COVID-19 pandemic.

The Changing Travel Habits Of Chinese Tourists, Singapore Management University

Perspectives@SMU

The pandemic has forced an evolution in the travelling habits of Chinese tourists and businesses must adapt and innovate or be left behind, says CUHK expert

The Evolution Of Women's Opportunities In The Workplace: A Look At The Past To Interpret The Present, Emily Milich

Senior Honors Projects

No abstract provided.

The Significance Of A Viral Post On Social Media, Kelsi Listman

Honors Projects

Social media platforms have quickly become one of the main ways for communication, especially among young adults. These platforms have provided a new field of data of interest to researchers. Popular content on social media is often referred to as “viral,” and can be posted in the format of a “meme” relating to the culture of the platform. Such content is often posted by social media influencers. This exploratory study investigates a particular instance of viral content, using Twitter data. Quantitative analyses were used to determine the frequency of tweets related to the topics of the viral video using hashtags. …

Communication Ethics Of “Sharenting” : A Content Analysis Of Instagram Mom Meso-Influencers, Maddy Mctigue

Student Research

Among the many concerns of social media, “sharenting,” or parents oversharing about their children online, is becoming increasingly prevalent. Millions of children are growing up on the internet with little-to-no control of their digital narrative, instead becoming fashionable or even lucrative props on their parent’s social media platforms. The purpose of the study was to explore how much and what type of sharenting parents post on social media. This study explores five key elements of sharenting through a content analysis. Researchers coded 10 Instagram mom meso-influencer accounts within a 30-day timeframe and determined how many posts were embarrassing, intrusive, revealing, …

You And I: Parasocial Relationships, Social Media, And Fan Labor In The One Direction Fandom, Kathryn Meese

Honors College Theses

This study aims to analyze the ways in which fans of the band One Direction developed parasocial relationships, or one-sided, non-reciprocal relationships with media personae, through social media marketing, and to explore the economic implications of these relationships in terms of fans’ free promotional labor. At the heart of social media marketing is relationship marketing, or attracting and maintaining customer relationships, a strategy we explore here within the context of the music industry. Previous studies have explored the dynamics of online fan communities, or fandoms, and the free labor they carry out on the part of an artist, such as …

Reimagining Non-Profit Communications: The Importance Of A Digital Media Plan For Rhody Outpost, Madeline Burtt

Senior Honors Projects

Ever since social media went viral in the early 2000s with the platform MySpace, the theory of what media is, and how to spread one’s ideas, has never been the same. The emergence of digital media, specifically, social media, has reimagined what it is to market products, organizations, and ideas. With the ever-growing population of social media users, it is important now more than ever to develop a strong, consistent social media presence, no matter how big or small an organization might be, and the findings of my Honors Project prove just that.

In this Honors Project, I will be …

Social Media & Hr: A Bibliometric Analysis, Divyanshu Pawaskar Mr., Priya Sharma Ms., Sanjay Bhattacharya Mr., Monica Kunte Dr., Netra Neelam Dr., Preeti Mulay Dr.

Library Philosophy and Practice (e-journal)

From an HRM standpoint, the better an organisation is able to manage their workforce, the better their performance will be. In doing so, social media nowadays play a major role to this end. Be it talent acquisition, employee engagement, talent management or enhancing employer value proposition, social media profiles are playing a big role for organisations. The onus of which lies to a large extent on the shoulders of the HR department. Merely having pages on social media platforms do not suffice. Proper management and audience engagement become the key for HR. It is not sufficient to just have a …

Evaluating Citizen Science Outreach: A Case-Study With The Peregrine Fund’S American Kestrel Partnership, Sarah E. Schulwitz, Greg C. Hill, Vanessa Fry, Christopher J.W. Mcclure

Public Policy and Administration Faculty Publications and Presentations

Citizen science programs can be powerful drivers of knowledge and scientific understanding and, in recent decades, they have become increasingly popular. Conducting successful research with the aid of citizen scientists often rests on the efficacy of a program’s outreach strategies. Program evaluation is increasingly recognized as a critical practice for citizen science practitioners to ensure that all efforts, including outreach, contribute to the overall goals of the program. The Peregrine Fund’s American Kestrel Partnership (AKP) is one such citizen science program that relies on outreach to engage participants in effective monitoring of a declining falcon species. Here, we examine whether …

Delivering Literacy Programmes For The Academic Excellence Of The Under Graduate Students., Bala Mandrekar

Library Philosophy and Practice (e-journal)

The expertise in providing library services and resources play an important role in students’ academic success. The three factors library place, library resources and library services play an important role in students' outcomes. The libraries must focus on students' learning-centric. The orientation programme conducted by the librarians increases the usage of library resources. The smart and latest technologies should be used by the librarians for students learning process. The librarian needs to study the student’s capabilities and with the help of the latest technologies to serve the user needs and must create a conducive environment for studies. The present paper …

The Critical Effect: Exploring The Influence Of Critical Media Literacy Pedagogy On College Students’ Social Media Behaviors And Attitudes, Nolan Higdon

Journal of Media Literacy Education Pre-Prints

This self-exploratory pilot qualitative study examines the impact of critical social media pedagogy on students’ behavior and attitudes toward social media. This study employs a critical lens of course content and self-reported student data from eighteen participants who completed a Northern California university course titled “Social Media, Social Change” in the fall of 2019. The changes in participants’ social media behaviors and attitudes were measured via a pre and post survey designed by the researcher. Exposure to critical pedagogy was associated with changing views of social media, especially heightened privacy concerns. The study reveals areas of further research and recommendations …