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Masters Theses

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Traversing Bourgeois Spaces: How A First-Generation College Student Makes Sense Of The Academy, Tabatha L. Roberts Jun 2013

Traversing Bourgeois Spaces: How A First-Generation College Student Makes Sense Of The Academy, Tabatha L. Roberts

Masters Theses

This thesis presents an autoethnographic interrogation of the intersections of identity for a first-generation college student (FGC) in the process of becoming an FGC PhD graduate/student. It explores the intersections of social class and power and how both concepts are embedded in educational practices, specifically through interpersonal relationships of teacher/student, and within institutions of higher education. Through the theoretical lenses of co-cultural theory and critical communication pedagogy, and the methodologies of autoethnography and the sensemaking paradigmatic framework it is possible to see how I interrogate my positionality as a working-class first-generation college graduate/student in the context of higher education institutions, …


A Discursive Analysis Of A Pregnancy Center: How Pregnant Women Are Encouraged To Develop A Sense Of Self-Worth And Emotional Wellbeing Through The Use Of Rhetoric And Imagery, Jessica Postma Jun 2013

A Discursive Analysis Of A Pregnancy Center: How Pregnant Women Are Encouraged To Develop A Sense Of Self-Worth And Emotional Wellbeing Through The Use Of Rhetoric And Imagery, Jessica Postma

Masters Theses

This study presents and alternative approach to how pregnancy is interpreted in western society and how settings such as a pregnancy center both challenges and reinforces these social standards. The promotion of abstinence, the aversion to abortion, notions of truth and morality, religious narratives, and the standard of care are all integral components to this analysis of pregnancy, language, and culture.


A Quantitative Analysis Of Collegiate Athletic Involvement And Academic Achievement Among Sport Management Students, Christopher Amos Jun 2013

A Quantitative Analysis Of Collegiate Athletic Involvement And Academic Achievement Among Sport Management Students, Christopher Amos

Masters Theses

Within the last several decades, more attention has been focused on the academic success of college athletes. It has been documented from several studies that high school athletes perform better academically than their non-athlete peers (American Sports Institute, 1995; Brand, 2007; Dilley-Knoles, Burnett, & Peak, 2010; Foltz, 1992; Fox, Barr-Anderson, Neumark-Sztainer, & Wall, 2010; Slear, 2005). However, at the collegiate level, this heightened academic achievement trend among student-athletes is not so clear. Lapchick often releases data regarding graduation rates among a select group of highly achieving teams in certain sports but not much exists in the way of a comparison …


For Want Of Sloops, Water Casks, And Rum: The Difficulties Of Logistics In The Canadian Theater Of The Seven Years War, Daniel Bazan May 2013

For Want Of Sloops, Water Casks, And Rum: The Difficulties Of Logistics In The Canadian Theater Of The Seven Years War, Daniel Bazan

Masters Theses

The thesis examines the various difficulties with logistics the British needed to overcome in Canada during the Seven Years War and those who helped . Without the necessary supplies and provisions for frontier campaigning, Britain would have lost the war. The thesis provides primary accounts of the geography during the war, various logistical factors, and the men that helped provide the necessary materials for the successful outcome of the British offensive in Canada.


Using Behavioral Interventions Amongst Unionized Workers To Increase Attendance, Marlies Hagge Apr 2013

Using Behavioral Interventions Amongst Unionized Workers To Increase Attendance, Marlies Hagge

Masters Theses

Employees’ attendance is fundamentally relevant for running a successful business. However, in many companies absences far exceed the national average of about 3% and pose a significant problem to the company’s overall success. This study compares the effectiveness of different low-cost behavioral interventions in order to increase attendance and specifically decrease the amount of avoidable absences from 6.3% overall absenteeism during baseline. Participants include 45 unionized custodians in 6 groups at a large Midwestern university. Interventions were introduced for 4 of the groups while the remaining 2 groups served as a control. Treatments evaluated include public recognition for perfect attendance, …


"The Jaws Of Proprietary Slavery": The Pennsylvania Assembly's Conflict With The Penns, 1754-1768, Steven Deyerle Apr 2013

"The Jaws Of Proprietary Slavery": The Pennsylvania Assembly's Conflict With The Penns, 1754-1768, Steven Deyerle

Masters Theses

In late 1755, the vituperative Reverend William Smith reported to his proprietor Thomas Penn that there was "a most wicked Scheme on Foot to run things into Destruction and involve you in the ruins." The culprits were the members of the colony's unicameral legislative body, the Pennsylvania Assembly (also called the House of Representatives). The representatives held a different opinion of the conflict, believing that the proprietors were the ones scheming, in order to "erect their desired Superstructure of despotic Power, and reduce to a State of Vassalage and Slavery, some of His majesty's most faithful and loyal Subjects." The …


The Ministry Of Economic Warfare: Anglo-American Relations 1939-1941, Jonathan Davis Apr 2013

The Ministry Of Economic Warfare: Anglo-American Relations 1939-1941, Jonathan Davis

Masters Theses

An exploration of Anglo-American relations beginning in the interwar period to American involvement in World War II. This thesis explores the actions of the Ministry of Economic Warfare and how it affected Anglo-American relations before American commitment to the allied cause. It highlights the existing economic contention that existed between Great Britain and America before the conflict and acknowledges that the Britain and American alliance that is enjoyed today was not inevitable or necessarily desired by either nation. It demonstrates through the actions of the British Ministry of Economic Warfare the paradigm shift in Great Britain concerning the preservation of …


Comic Book Fandom And Stigma Consciousness, Dennis R. Gagliardo Apr 2013

Comic Book Fandom And Stigma Consciousness, Dennis R. Gagliardo

Masters Theses

This research project explores the concept of stigma consciousness as applied to the subculture of comic book fandom. Integrating the disciplines of social psychology and cultural studies, this study examines the dynamic and socially constructed nature of the stigma process as applied to the specific cultural form of the American comic book, while identifying and measuring several variables of potential influence on perceptions of the hierarchy of American cultural values. The purpose is to address an existing gap in the academic literature of fan studies in regards to the marginalization and stigmatization of fan cultures as experienced by the members …


American Beisbol: How Cultural Differences Help Explain Different Approaches To Game Playing, Derek Jackson Apr 2013

American Beisbol: How Cultural Differences Help Explain Different Approaches To Game Playing, Derek Jackson

Masters Theses

The purpose of this thesis project is to examine the effect of culturally derived game strategies on the success level of players in the game of baseball. Specifically, I look at both the influence of how various Latin American cultures teach the game in order to better ensure success of players at the MLB level versus how the game is taught in the United States and Japan. In this way I develop a feedback model in which these game strategies perpetuate a cycle of enculturation that further reinforces cultural/ethnic identities. In order to accomplish this goal I look at the …


The Internet And Mass Society: Civic Engagement In The Digital Age, Simon J. Purdy Apr 2013

The Internet And Mass Society: Civic Engagement In The Digital Age, Simon J. Purdy

Masters Theses

In this study, the relationship between Internet use and civic engagement is examined. Building off of the work of previous researchers, which has found no clear relationship between Internet use and civic engagement, this analysis attempts to find differences between those who are civically engaged at different levels, in terms of Internet use, types of civic engagement and feelings of being able to affect change through civic engagement. Several hypotheses about this relationship are tested using data collected from undergraduate students at a medium sized Midwestern university with an online survey method. The statistical analysis entails building a series of …


Location And Competitive Strategy In Retail: The Case Of Gamestop In Michigan, Karl P. Schrantz Apr 2013

Location And Competitive Strategy In Retail: The Case Of Gamestop In Michigan, Karl P. Schrantz

Masters Theses

The State of Michigan offers a unique retail environment that offers a diverse arena for firms to interact and compete in. The state has many cities of different size and a multitude of retail chains that operate within them. Over the past two decades this competition has become even stiffer with the rapid growth of big box retailers. In spite of this general notion there are often the less known stories of small retailers that have been able to compete and survive big box retailing. This research aims to assess how a smaller retail chain, GameStop in this case, is …


Creating Sustainable Economic And Ecological Growth In The Congo Basin: Bushmeat Consumption And Biodiversity Protection, Richelle Lynn Warnock Apr 2013

Creating Sustainable Economic And Ecological Growth In The Congo Basin: Bushmeat Consumption And Biodiversity Protection, Richelle Lynn Warnock

Masters Theses

This research examines the economic and ecological sustainability of bushmeat hunting in the Congo Basin, specifically the Democratic Republic of Congo and the Republic of Congo. Although bushmeat hunting has provided short term gain for individuals in the region, long term solutions focusing on micro and macro level interventions may provide community wide benefits, while protecting Congo Basin wildlife. Research shows that a focus on the development of key economic sectors such as agriculture, mineral resources and hydroelectricity, as well as the growth of infrastructure may provide viable economic gain for the Congo Basin. Ecotourism and improvements to forest management …


Managing Tribal Lands And Resources In Michigan: Tribal, State, And Federal Influence, Elise M. Crafts Apr 2013

Managing Tribal Lands And Resources In Michigan: Tribal, State, And Federal Influence, Elise M. Crafts

Masters Theses

Michigan Indigenous Tribes, along with the State and Federal government, are key players in current environmental management programs and policy. The current relationship between these three entities is not clearly defined. Using qualitative data collected through collaborative interviews with employees and members of multiple Michigan Tribes, this study narrates the present dynamic of the Tribal-State-Federal environmental relationship. The Federal government's legal obligation to Michigan Tribes may mitigate potential tension between Tribal and Federal environmental departments, as Tribal-Federal communication is historically established by treaty. Across the country, Federal, State and Tribal departments face similar environmental concerns but the extent to which …


Using Attachment Theory And The Hyperpersonal Model To Examine Relationship Maintenance, Satisfaction, And Affectionate Communication In Romantic Relationships, Christina J. Gentile Apr 2013

Using Attachment Theory And The Hyperpersonal Model To Examine Relationship Maintenance, Satisfaction, And Affectionate Communication In Romantic Relationships, Christina J. Gentile

Masters Theses

In this study, individuals in long-distance and geographically close romantic relationships are surveyed to examine if there are differences in regards to one's relationship maintenance, affectionate communication, and relationship satisfaction via Facebook that is exhibited to a romantic partner. Attachment theory also is utilized to examine the same variables, but to assess if the results vary by attachment style. Both this theory as well as the hyperpersonal model (Walther, 1996) is used to guide this research. This model is typically used to explain why initial interactions among strangers can lead to heightened levels of communication and idealization, but limited research …


Liminal Losers: Breakdowns And Breakthroughs In Reality Television's Biggest Hit, Caitlin Rickert Apr 2013

Liminal Losers: Breakdowns And Breakthroughs In Reality Television's Biggest Hit, Caitlin Rickert

Masters Theses

This study explores how The Biggest Loser, a popular television reality program that features a weight-loss competition, reflects and magnifies established stereotypes about obese individuals. The show, which encourages contestants to lose weight at a rapid pace, constructs a broken/fixed dichotomy that oversimplifies the complex issues of obesity and health.

My research is a semiotic analysis of the eleventh season of the program (2011), focusing on three pairs of contestants (or “couples” teams) that each represent a different level of commitment to the program’s values. Specifically, I focus on dramatic “breakdown” moments in which these contestants are disciplined by …


Climbing Into The Ivory Tower: A Look At Administrative Perspectives On Sexual Assault On The College Campus, Tasha Nichole Turner Apr 2013

Climbing Into The Ivory Tower: A Look At Administrative Perspectives On Sexual Assault On The College Campus, Tasha Nichole Turner

Masters Theses

This study examines the attitudes of administrators about sexual violence on campus, as well as their knowledge of disciplinary policies and procedures to prevent and redress rape and sexual assault on campuses. This study begins the discussion about how administrators understand their current policies as well as the attitudes that may affect their understandings. I use Thematic Analysis to analyze responses to a series of open-ended questions surveying participants on their attitudes towards their universities policy and procedures for handling sexual assault. Findings suggest that the participants have overwhelming confidence in the established policies, the extent of their knowledge of …


Missing The Mark: Why Modern Efforts To Better Schools Through Standardization Aren't Working, Richard Knowlton Apr 2013

Missing The Mark: Why Modern Efforts To Better Schools Through Standardization Aren't Working, Richard Knowlton

Masters Theses

In the thirty years of school reform that began with A Nation at Risk, and continues today with A Race to the Top, the United States has rapidly increased its reliance on a standardized “one-size-fits-all” policy in regard to modern educational reform. This report provides a review of the empirical and statistical evidence to demonstrate that despite lofty and well-meaning intentions, modern reform has done nothing to significantly advance the quality of education in America, and in many cases have had a severe negative impact—blocking real reform. Many schools, especially those in low-income areas, have become glorified test-prep centers in …


Ethical Ambivalence In Local Television Weathercasting: A Rossian Analysis, Vernon Keith Thompson Apr 2013

Ethical Ambivalence In Local Television Weathercasting: A Rossian Analysis, Vernon Keith Thompson

Masters Theses

Today’s television weathercasters are being called upon increasingly to go beyond benign weather prognostications to become the “newsroom experts” for science topics. The expectation to act as both scientists and journalists can cause ethical ambivalence (EA), a sociological condition in which, faced with conflicting norms, the subject feels that he/she is being pulled psychologically in two different directions (Jansen & Von Glinow, 1985). This thesis presents a Rossian analysis of climate change in weathercasting, a topic that captures the most important ethical tensions arising from conflicting duties within the weathercaster role, specifically: a) how might the duties of the television …


The Age Of Consumption: A Study Of Consumer (And Producer) Behavior And The Household, Stephen A. Damm Apr 2013

The Age Of Consumption: A Study Of Consumer (And Producer) Behavior And The Household, Stephen A. Damm

Masters Theses

While anthropologists have often emphasized the importance of factors such as the household's age, lifecycle, and kinship within the context of the wider community, archaeologists have paid less attention to these factors. Using data from the excavations of eighteen farms in the Finger Lakes National Forest, occupied from the 19th century into the 1930s, I examine how household age influenced the consumer choices made by a sample of households and how aspects of production and consumption were prioritized within this context. By examining broad patterns in the archaeological and historic data, an age-based analysis as a young/old categorization is juxtaposed …


Revolutionary Betrayal: The Fall Of King George Iii In The Experience Of Politicians, Planters, And Preachers, Benjamin J. Barlowe Apr 2013

Revolutionary Betrayal: The Fall Of King George Iii In The Experience Of Politicians, Planters, And Preachers, Benjamin J. Barlowe

Masters Theses

When describing the imperial crisis of 1763-1776 between the British government and the American colonists, historians often refer to Great Britain as a united entity unto itself, a single character in the imperial conflict. While this offers rhetorical benefits, it oversimplifies the complex constitutional relationship between the American periphery and the British center. Instead, the path to independence is a story of how Americans rejected the authority of each part of the central British government in turn. Americans drew a clear distinction between protesting the authority of the British Parliament and that of King George III himself. Rather than recalling …


Refresh. Create. Inspire. The Mission, Vision And Values Behind The Coca-Cola Company And The Digital Marketing Strategies Of The "Open Happiness" Campaign, Sara Svendsen Apr 2013

Refresh. Create. Inspire. The Mission, Vision And Values Behind The Coca-Cola Company And The Digital Marketing Strategies Of The "Open Happiness" Campaign, Sara Svendsen

Masters Theses

Due to the influence of Coca-Cola on advertising, digital marketing, and marketing strategies, the present rhetorical analysis seeks to show the many aspects of digital media in the Company's present "Open Happiness" campaign. The study of the campaign seeks to show that the Company mission statement, Company values and the vision of The Coca-Cola Company are implemented into all of the different facets of the Open Happiness campaign, and in the context of Mood Management Theory, exude the overall theme of the campaign, happiness. The parts of the campaign that were analyzed were focused on the YouTube channels of The …


Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis Apr 2013

Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis

Masters Theses

In this media saturated world which is lived in today, the general public is bombarded by a multitude of advertisements. This thesis was conducted to examine Geico's commercial advertising looking specifically at their use of humor. The Elaboration Likelihood Model and the Humorous Message Taxonomy were used to conduct this content analysis. The research examined the route of persuasion and elaboration that were used in 60 Geico commercials from five of their most recent campaigns. The Humorous Message Taxonomy helped to establish which types of humor were being used along with the processes and relationship between elements. Three research questions …


Hangin' With Judas: A Narrative Analysis Of Stephen Adly Guirgis's 'The Last Days Of Judas Iscariot', Constance Falconer Apr 2013

Hangin' With Judas: A Narrative Analysis Of Stephen Adly Guirgis's 'The Last Days Of Judas Iscariot', Constance Falconer

Masters Theses

Stephen Adly Guirgis has created an era-melting play, The Last Days of Judas Iscariot, which explores the timeless debate between divine mercy and free will. A systematic application of Walter R. Fisher's narrative analysis, through form identification and a functional analysis, determined how Guirgis accomplishes persuasion. This qualitative study focused on Guirgis's narrative, using Walter R. Fisher's narrative paradigm as a framework to answer the research question(s): (1) If Guirgis's ideology and created world in The Last Days of Judas Iscariot are foreign and imagined, how is narrative probability and narrative fidelity achieved?; and, (2) How does Guirgis persuade his …


Harnessing Charisma For Leadership Training, Meagan Roper Apr 2013

Harnessing Charisma For Leadership Training, Meagan Roper

Masters Theses

Effective leadership develops followers toward objectives that focus a group's energy to engage in its task and accomplish its goals. The following study sought to understand charismatic leadership and its role in creating transformational change. Through a mixed methods case study using surveys and interviews, this researcher sought to explain the essence of charismatic leadership. Within the organization this study investigated, this meant first establishing organizational vision for a family atmosphere and guiding members on the path to achieving that vision, generating motivation and dedication to the task goals. The researcher discovered practical communicative strategies for incorporating charismatic leadership in …


Kachin Sound Instruments Within The Context Of The Kachin Baptist Convention Of Northern Burma: History, Classification, And Uses, Walter Brath Apr 2013

Kachin Sound Instruments Within The Context Of The Kachin Baptist Convention Of Northern Burma: History, Classification, And Uses, Walter Brath

Masters Theses

This organology identifies and describes the Kachin's sound instruments, classifies them according to the Hornbostel-Sachs' system, and considers evidence of an indigenous classification scheme. Very little research exists to date on the music of the Kachin peoples of Northern Burma. This paper cites the only known indigenous organology and is the first English language study to extrapolate evidence into an emergent classification system. This qualitative study is based on ethnographic interviews, the minimal literature available on the topic, and participant observation drawn from fieldwork conducted in the Kachin State of Northern Burma (modern day Myanmar) during the months of May …


Seattle's Seafaring Siren: A Cultural Approach To The Branding Of Starbucks, Briana Kauffman Apr 2013

Seattle's Seafaring Siren: A Cultural Approach To The Branding Of Starbucks, Briana Kauffman

Masters Theses

Many corporate brands tend to be built on a strong foundation of culture, but very minimal research seems to indicate a thorough analysis of the role of an organizational's culture in its entirety pertaining to large corporations. This study analyzed various facets of Starbucks Coffee Company through use of the cultural approach to organizations theory in order to determine if the founding principles of Starbucks are evident in their organizational culture. Howard Schultz' book "Onward" was analyzed and documented as the key textual artifact in which these principles originated. Along with these principles, Starbucks' Website, Facebook, Twitter and YouTube page …


Developing A Game-Theoritic Analysis Of Terrorism, Matthew A. Love Apr 2013

Developing A Game-Theoritic Analysis Of Terrorism, Matthew A. Love

Masters Theses

My research demonstrates the applicability of game theory to analyzing terrorism through consideration of multiple examples. These examples provide a foundation upon which further research involving the application of game theory to terrorism can be explored.

My research contributes to a growing body of literature, especially since the terrorist attacks on the United States on September 11, 2001, in which it has been argued that terrorists are rational agents and, because of that, game theory can be usefully applied to an analysis of terrorism. My research further supports this conclusion.


Economic Autonomy Of The Miskitu Women Of The North Atlantic Autonomous Region, Nicaragua: Do Current Development Polices Apply To Matrifocal Societies?, Ariana M. Toth Apr 2013

Economic Autonomy Of The Miskitu Women Of The North Atlantic Autonomous Region, Nicaragua: Do Current Development Polices Apply To Matrifocal Societies?, Ariana M. Toth

Masters Theses

This thesis provides an ethnographic investigation into the economic autonomy of Miskitu women in the North Atlantic Autonomous Region of Nicaragua. The purpose of this study is to determine whether dominant development models created by patriarchal Western powers are suited to alleviating gendered poverty disparity among the matrifocal Miskitu Indians. Surveys of Miskitu women obtained during field research, with support from relevant literature, comprise the main source of information considered. It is concluded that while dominant development models are not best suited to alleviating gendered poverty in this region, it is the overarching indigenous nature of Miskitu culture and not …


Disease, War, And Famine In The Sudan And Haiti: A Crisis Noticed And A Crisis Ignored, Melissa Whalen Apr 2013

Disease, War, And Famine In The Sudan And Haiti: A Crisis Noticed And A Crisis Ignored, Melissa Whalen

Masters Theses

The media acts as a gatekeeper and decides what material to cover and what not to cover. In order to better understand why one disaster receives media coverage and another crisis is virtually unnoticed by the media, the motives behind covering one story over another is analyzed in this study. Three major American newspaper articles concerning the Haitian earthquake and the crisis in Darfur are examined in order to discover the media's motives for covering Haiti over Darfur.


The Tweet's The Thing: Exploring The Intersection Of Social Media And Broadway, Hilary Sutton Apr 2013

The Tweet's The Thing: Exploring The Intersection Of Social Media And Broadway, Hilary Sutton

Masters Theses

In 2009 the little known Broadway musical Next to Normal rose to fame through the aid of an unprecedented Twitter campaign conducted by Situation Interactive, a digital marketing agency. The Next to Normal Twitter account gathered over one million followers throughout a six-week campaign in which the Situation Interactive team joined forces with the book writer and lyricist of Next to Normal to recreate the plot in one hundred and forty-character snippets. By analyzing the data collected the researcher cultivates a collection of best practices for running a successful Twitter marketing campaign for a live experience.