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Kennesaw State University

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Articles 1651 - 1680 of 5835

Full-Text Articles in Social and Behavioral Sciences

Exploring The Interactions Between Cognitive Impairment, Depression, And Growth Mindset Among African Americans In The Covid-19 Era, Roger Otway Apr 2023

Exploring The Interactions Between Cognitive Impairment, Depression, And Growth Mindset Among African Americans In The Covid-19 Era, Roger Otway

Symposium of Student Scholars

Depression is a common and complex psychiatric disorder that can affect people of all ages, genders, and backgrounds. It is currently characterized by persistent feelings of sadness, hopelessness, and lack of interest in life (Depressive Disorders, n.d.). Depression can have an impact on an individual's attitude in life such as their growth mindset. A Growth mindset is an individual’s belief that their abilities can be developed and improved through effort and learning (Dweck, 2016). This way of thinking can lead to increased resilience, learning, and achievement. Another area that can impact depression and a growth mindset is cognitive dysfunction. Cognitive …

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Promoting Future Orientation Among Youth Exposed To Violence, Amari Cody, Giselle Vazquez, Paige Giddens, Chanler Hilley Apr 2023

Promoting Future Orientation Among Youth Exposed To Violence, Amari Cody, Giselle Vazquez, Paige Giddens, Chanler Hilley

Symposium of Student Scholars

Despite declining rates of community violence in the United States, violence remains a pervasive public health problem that disproportionately affects children. Violence exposure has been linked to a multitude of negative consequences on children’s academics, behavior, mental and physical health, some of which have lasting implications. Future orientation is one of several positive “developmental assets” that may help to mitigate the risk of negative consequences associated with violence exposure. Although future orientation has been described in research in several different ways, studies typically find that youth who have higher general future orientation are better able to guide their current actions …

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Study Into Postpartum Stress, Kaitlyn Coleman, Afekwo Mary Ukuku Ph.D. Apr 2023

Study Into Postpartum Stress, Kaitlyn Coleman, Afekwo Mary Ukuku Ph.D.

Symposium of Student Scholars

Introduction: Postpartum depression is a major public health issue. Married or partnered women with ongoing low spousal support from partners are more likely to suffer from postpartum depression (Yaksi & Save 2021). Lack of emotional support from a spouse, verbal or physical abuse, and unintended pregnancies may further increase the risk of PPD (Kızılırmak, Calpbinici, Tabakan, & Kartal, 2021). This lack of support from the home adds to the stress and hormonal effects a woman may experience during and after her pregnancy. The purpose of this two phase study is to identify the impact of stress arousal on postpartum women …

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Permission-Based Marketing: Using Gis To Create Information Visualizations For Nonprofit Organizations., Mark J. Sciuchetti Dr., Jianping Huang Apr 2023

Permission-Based Marketing: Using Gis To Create Information Visualizations For Nonprofit Organizations., Mark J. Sciuchetti Dr., Jianping Huang

Atlantic Marketing Association Proceedings

No abstract provided.

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Fair Use Self Defense, Ryland Johnson Apr 2023

Fair Use Self Defense, Ryland Johnson

All Things Open

Fair Use Self Defense is a meta-workshop that will help you will learn about the application of fair use in an educational setting and will also contextualize the delivery of this information for librarians. We will discuss the basics of fair use and share some fun exercises to help present the fundamentals of copyright law in a fresh way. This presentation aims to open conversation about how copyright best practices are effectively communicated to students and teachers.

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Critical Computation: Mixed-Methods Approaches To Big Language Data Analysis, Josephine Lukito, Meredith L. Pruden Apr 2023

Critical Computation: Mixed-Methods Approaches To Big Language Data Analysis, Josephine Lukito, Meredith L. Pruden

Open Access Publishing Fund Collection

In this theoretical piece, we discuss the limitations of using purely computational techniques to study big language data produced by people online. Instead, we advocate for mixed-method approaches that are able to more critically evaluate and consider the individual and social impact of this data. We propose one approach that combines qualitative, traditional quantitative, and computational methods for the study of language and text. Such approaches leverage the speed and expediency of computational tools while also highlighting the value of qualitative methods in critically assessing the outcome of computational results. In addition to this, we highlight two considerations for communication …

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An Empirical Study Of The Impact Of Perceived And Experienced Factors On Purchase Intention For Foreign Natural Cosmetics, Raymond Liu, Leon Zurawicki, Jurui Zhang Apr 2023

An Empirical Study Of The Impact Of Perceived And Experienced Factors On Purchase Intention For Foreign Natural Cosmetics, Raymond Liu, Leon Zurawicki, Jurui Zhang

Atlantic Marketing Journal

There is a growing attention to the “natural” products in personal care and other areas of fashion consumption. Considering the present inflationary economic environment, the study of American consumers’ attitude toward foreign natural cosmetics and important factors determining the purchasing intent of foreign natural cosmetics imported from Asia (Taiwan in this study) with high quality but low price is timely. Based on literature on Purchase Intention and the Theory of Planned Behavior, we proposed a model and a set of hypotheses to uncover the relationship between purchase intent and the determining factors. Our hypotheses are confirmed following a nationwide survey …

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Great Expectations: Consumer-Brand Relationships And Their Influence On The Organizational Outcomes Of Brand Transgressions, Sabrina Viscomi Apr 2023

Great Expectations: Consumer-Brand Relationships And Their Influence On The Organizational Outcomes Of Brand Transgressions, Sabrina Viscomi

Atlantic Marketing Journal

The business landscape has shifted from simply delivering quality products and services to creating shared value. It does this by fulfilling consumers’ deeper needs and meeting their increasingly high expectations. Brand transgressions inhibit organizations’ ability to meet consumers’ demands, complicating the consumer-brand relationship. As a result, brands are often unprepared to deal with the consequences of transgressions, which can be costly. The purpose of this research is to explore the influence of prior consumer-brand relationships on the organizational outcomes of brand transgressions through the lens of social contract theory. This systematic review synthesizes 39 articles to derive five analytical themes: …

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The Impact Of Insult Ad Reads On Podcast Listeners, Jason L. Snyder, Mark D. Cistulli Apr 2023

The Impact Of Insult Ad Reads On Podcast Listeners, Jason L. Snyder, Mark D. Cistulli

Atlantic Marketing Journal

Audio podcasts have grown in popularity. Forty-six million Americans tune into an average of six podcasts each week (Nielson, 2020) and ad revenues are projected to top $4 billion by 2024 (IAB, 2022). To enhance the appeal of ads, many podcasters use humor in their ad reads. Although humor can be effective (Weinberger & Gulas, 1992) and reinforce the parasocial relationship between podcaster and audience, are there times when that humor has negative consequences? In this study, we are concerned primarily with the use of insult advertising in which the podcaster uses humor that targes the brand/product being endorsed. Participants …

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An Investigation Of The Association Between Tourist Pre-Trip Planning Time And Length Of Trip, Lodging Choice, Tourist Psychographics And Demographics: An Application Of Correspondence Analysis And Cramér’S V Effect Size, James E. Stoddard, George D. Shows Apr 2023

An Investigation Of The Association Between Tourist Pre-Trip Planning Time And Length Of Trip, Lodging Choice, Tourist Psychographics And Demographics: An Application Of Correspondence Analysis And Cramér’S V Effect Size, James E. Stoddard, George D. Shows

Atlantic Marketing Journal

When performing survey research it is normal to collect descriptive information such as income, gender, highest education attainment, and others. This information is used to categorize the collected research responses into groups. This nominal or ordinal data may also be used to find patterns in the collected data and suggest relationships. As an exploratory research method, it can suggest future research possibilities to confirm these relationships. This paper introduces the use of Correspondence Analysis (CA) as a research technique to suggest possible relationships using nominal or ordinal data, using collected research from a survey performed to measure tourist preferences in …

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Examining The Effectiveness Of Marketing Practices Of A Nonprofit Institution Of Higher Education: Internal Service Provider, Doreen E. Sams, Mary Kay Rickard, Kendra K. Evans Apr 2023

Examining The Effectiveness Of Marketing Practices Of A Nonprofit Institution Of Higher Education: Internal Service Provider, Doreen E. Sams, Mary Kay Rickard, Kendra K. Evans

Atlantic Marketing Journal

Abstract - Quality education is the sum of Institutions of Higher Education’s (IHE) parts, including classroom instruction and internal services, that are key to a student’s success during and after college. The purpose of this study is to address an understudied sector in the nonprofit marketing literature (i.e., Institutions of Higher Education internal service providers). The current study extends Dakouan et al. (2019) work by examining the marketing efforts of an IHE’s career services center’s effectiveness in creating awareness and increasing attendance at career events. The study focuses on outbound marketing strategies addressing the research question “to what extent are …

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2023- The Twenty-Seventh Annual Symposium Of Student Scholars Apr 2023

2023- The Twenty-Seventh Annual Symposium Of Student Scholars

Symposium of Student Scholars Program Books

The full program book from the Twenty-seventh Annual Symposium of Student Scholars, held on April 18-21, 2023. Includes abstracts from the presentations and posters.

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Images In Service Marketing: Does Presentation Style Matter?, Can Trinh Apr 2023

Images In Service Marketing: Does Presentation Style Matter?, Can Trinh

Atlantic Marketing Journal

This research presents a pioneering attempt to examine whether the use of abstract images would be more effective than the use of concrete images in the case of service marketing. Based on construal level theory, we hypothesize that relative to the use of concrete images, the use of abstract images in service marketing will better match the intangible nature of services and will thus increase communication effectiveness. Two studies in this research provide evidence to support these propositions by showing that relative to the use of concrete images, the use of abstract images can enhance ad visuals, which in turn …

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Happy Campers Or Unhappy Prisoners: How Materialism Punishes Us In Lockdown Times, Banwari Mittal Apr 2023

Happy Campers Or Unhappy Prisoners: How Materialism Punishes Us In Lockdown Times, Banwari Mittal

Atlantic Marketing Journal

COVID-19 and the resulting lockdowns created an unprecedented upheaval in consumers’ daily lives and lifestyles. The purpose of this research was to understand the psychological experience of life under lockdowns and the role of individual difference variables in that experience. Using survey data from U.S. consumers, the research identified two opposite feelings, coexisting: happy camper feeling or unhappy prisoner feeling. Younger, lower income, and less educated consumers felt more like prisoners than campers. Ability to maintain life as usual, and positive pre-pandemic life conditions (health, social network, and job satisfaction) led to happy camper feelings. In contrast, pre-pandemic materialism led …

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Covid's Positive Implications On Business-To-Business Salesperson Communication And Customer Interaction, Lucy Matthews, Diane R. Edmondson, Ryan Matthews, Frances Ann Stott, Tammy Bahmanziari Apr 2023

Covid's Positive Implications On Business-To-Business Salesperson Communication And Customer Interaction, Lucy Matthews, Diane R. Edmondson, Ryan Matthews, Frances Ann Stott, Tammy Bahmanziari

Atlantic Marketing Journal

This article aims to investigate the impact of the COVID-19 pandemic on industrial salesperson communication with buyers, specifically focusing on the positive outcomes. The authors use a qualitative data collection approach based on grounded theory. Thirteen executives, primarily from the transportation industry, were interviewed. Based on the executive interviews, this study develops the pandemic-induced customer interaction model for the industrial market, drawing from the Technology Acceptance Model (TAM) and innovation diffusion theory. This study is the first to examine the positive impacts of the COVID-19 pandemic on business-to-business sales organization communication. This study contributes to the literature through the creation …

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Southeastern Librarian 70(4) Winter 2023 (Full Issue) Mar 2023

Southeastern Librarian 70(4) Winter 2023 (Full Issue)

The Southeastern Librarian

Complete issue of The Southeastern Librarian Volume 70 Number 4, Centennial Commemorative Issue

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Playing Matchmaker: Connecting Subvention-Funded Authors With Our Institutional Repository, Chelsee Dickson, Rachel Schrauben Yeates Mar 2023

Playing Matchmaker: Connecting Subvention-Funded Authors With Our Institutional Repository, Chelsee Dickson, Rachel Schrauben Yeates

Faculty Articles

No abstract provided.

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Privacy And Security Information Awareness And Disclosure Of Private Information By Users Of Online Social Media In The Ibadan Metropolis, Nigeria, Funmilola Olubunmi Omotayo, Joy Oluwabukola Olayiwola Feb 2023

Privacy And Security Information Awareness And Disclosure Of Private Information By Users Of Online Social Media In The Ibadan Metropolis, Nigeria, Funmilola Olubunmi Omotayo, Joy Oluwabukola Olayiwola

The African Journal of Information Systems

The purpose of this paper is to investigate information privacy and security awareness among online social media (OSM) users in the Ibadan metropolis, Nigeria. Building upon the social exchange theory, some factors that could influence the disclosure of private information on social media were identified. Findings from the analysis of data of 255 respondents revealed that most were aware of information privacy and security measures available on OSM, and the risks associated with the disclosure of private information on OSM. Privacy and security awareness, the perception of benefits associated with the use of OSM, the perception of risks associated with …

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Book Review: Southern Beauty: Race, Ritual, And Memory In The Modern South, Jillian Speck Feb 2023

Book Review: Southern Beauty: Race, Ritual, And Memory In The Modern South, Jillian Speck

Georgia Library Quarterly

No abstract provided.

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From The Editor, Ashley T. Hoffman Feb 2023

From The Editor, Ashley T. Hoffman

Georgia Library Quarterly

No abstract provided.

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Georgia Library Spotlight: Equipment Lending At The Georgia Tech Library, Justin Ellis Feb 2023

Georgia Library Spotlight: Equipment Lending At The Georgia Tech Library, Justin Ellis

Georgia Library Quarterly

No abstract provided.

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Georgia Library Spotlight: Houston County Public Library Receives $20,000 Grant, J. Sara Paulk Feb 2023

Georgia Library Spotlight: Houston County Public Library Receives $20,000 Grant, J. Sara Paulk

Georgia Library Quarterly

No abstract provided.

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Georgia Library Spotlight: Metamorphosis Mural Installed At Odum Library, Laura Wright, Deborah Davis Feb 2023

Georgia Library Spotlight: Metamorphosis Mural Installed At Odum Library, Laura Wright, Deborah Davis

Georgia Library Quarterly

No abstract provided.

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Gla Academic Library Division: 2022 Yearly Wrap-Up, Catherine Manci, Jolene Cole, Lamonica Sanford, Stephanie Harkins Feb 2023

Gla Academic Library Division: 2022 Yearly Wrap-Up, Catherine Manci, Jolene Cole, Lamonica Sanford, Stephanie Harkins

Georgia Library Quarterly

No abstract provided.

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Athens-Clarke County Library Wins Southeastern Library Association’S Outstanding Program Award, Rhiannon Eades Feb 2023

Athens-Clarke County Library Wins Southeastern Library Association’S Outstanding Program Award, Rhiannon Eades

Georgia Library Quarterly

No abstract provided.

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Digital Library Of Georgia (December 2022), Mandy L. Mastrovita Feb 2023

Digital Library Of Georgia (December 2022), Mandy L. Mastrovita

Georgia Library Quarterly

No abstract provided.

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New Leadership At Augusta University Libraries, Brad Warren Feb 2023

New Leadership At Augusta University Libraries, Brad Warren

Georgia Library Quarterly

No abstract provided.

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Book Review: Flipped: How Georgia Turned Purple And Broke The Monopoly On Republican Power, Kristine Stilwell Feb 2023

Book Review: Flipped: How Georgia Turned Purple And Broke The Monopoly On Republican Power, Kristine Stilwell

Georgia Library Quarterly

No abstract provided.

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Book Review: The Sculpture Of William Edmondson: Tombstones, Garden Ornaments, And Stonework, Tomeka Jackson Feb 2023

Book Review: The Sculpture Of William Edmondson: Tombstones, Garden Ornaments, And Stonework, Tomeka Jackson

Georgia Library Quarterly

No abstract provided.

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Winter 2023, Georgia Library Quarterly Feb 2023

Winter 2023, Georgia Library Quarterly

Georgia Library Quarterly

No abstract provided.

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