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Articles 1 - 2 of 2
Full-Text Articles in Social and Behavioral Sciences
Challenges Before Traditional Media In The Age Of Digital Media-How To Integrate It With Digital Media-The Way Ahead, Ratnesh Dwivedi Mr
Challenges Before Traditional Media In The Age Of Digital Media-How To Integrate It With Digital Media-The Way Ahead, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
You may have heard of digital media, but you may have no idea what it is and how it can help you out when it comes to marketing. It's definitely important that you get up to speed so you can use this to benefit your business. Basically digital media refers to any type of electronic media out there. Today media can be accessed in many ways, including with hand held devices like mobile phones, laptops, desktops, mp3 players, and more.Digital media must be stored in an electronic way, so there is a lot of digital content on the internet today, …
Does North America Have The Right Stuff? An Analysis Of Compatibility And The Potential Deepening Of North American Integration, Gaspare M. Genna
Does North America Have The Right Stuff? An Analysis Of Compatibility And The Potential Deepening Of North American Integration, Gaspare M. Genna
Gaspare M Genna
This article assesses the current and future levels of North American integration. Econometric models that compare integration around the world indicate that integration deepens when countries have similar domestic, political, and economic institutions, and are economically asymmetrical. It is theorized that similar domestic institutions reduce transaction costs and uncertainty of success for firms while economic asymmetry provides incentives for and coordination among member states. In addition, institutional homogeneity also affects the level of integration. Currently, the North American partners lack high levels of these conditions, which explains the low level of integration. The analysis concludes with policy recommendations to improve …