Open Access. Powered by Scholars. Published by Universities.®
Social and Behavioral Sciences Commons™
Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 2 of 2
Full-Text Articles in Social and Behavioral Sciences
Authentically Advocating: Public Relations' Role In Social Issues Management, Gabrielle Leigh Dudgeon
Authentically Advocating: Public Relations' Role In Social Issues Management, Gabrielle Leigh Dudgeon
Theses and Dissertations--Communication
Now more than ever, organizations utilize public relations to build, maintain, and even strengthen relationships with internal and external stakeholders. Many public relations strategies and tactics serve to bridge an organization’s interests with those of their publics, while also building, maintaining, and strengthening trust. Social issues management is one of the tools that has the potential to build long-term trust and commitment. Public relations practitioners have recognized this opportunity, and most engage in social issues management in a variety of ways to strengthen their organizations while also contributing to society (Fall, 2006). This double-edge tool can create long- lasting impact …
Turning The Tides: An Inoculation Theory And Theory Of Planned Behavior Approach To Developing Mental Health Help-Seeking Interventions For Gen Z, Sarah Ann Geegan
Turning The Tides: An Inoculation Theory And Theory Of Planned Behavior Approach To Developing Mental Health Help-Seeking Interventions For Gen Z, Sarah Ann Geegan
Theses and Dissertations--Communication
Extensive research, predating and during the COVID-19 pandemic, demonstrates the rising prevalence of anxiety and depression among Gen Z college students in the United States—findings which are accompanied by rising rates of suicide, the second leading cause of death among people aged 15-24. Although college campuses often offer mental health resources, the number of college students utilizing them is significantly less than the number of students reporting mental health challenges. A dearth of empirical evidence, focused on Gen Z specifically, exists as a basis for developing interventions to address this issue. This investigation addressed this gap through two component studies. …