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Social and Behavioral Sciences Commons™
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- Public affairs (2)
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Articles 1 - 5 of 5
Full-Text Articles in Social and Behavioral Sciences
Whose Input Counts And Which Paradigm Prevails?: A Content Analysis Of Mass-Mediated Debate On U.S.-China Relations In 1990'S And A Policy Critique On Republican Virtue Of The Policy Tradeoff, Xiaowei Chen
LSU Doctoral Dissertations
This dissertation examines the public opinion-public policy nexus with regard to the making of U.S.-China policy during the Clinton administration (1992-2000). The researcher investigates how the mass media discourse on U.S.-China relations relates to the policy tradeoff between economic interdependence and confrontation on human rights. Particularly, the quantitative study of the media discourse is placed within a Communitarian perspective to determine: (1) whether the policy tradeoff can claim to have the support of public opinion; (2) whether the media discourse originated from the active civic participation; and (3) how the policy tradeoff broke its promise. As a result, the researcher …
Public Affairs Advertising: Corporate Influence, Public Opinion And Vote Intentions Under The Third-Person Effect, Anita Grace Day
Public Affairs Advertising: Corporate Influence, Public Opinion And Vote Intentions Under The Third-Person Effect, Anita Grace Day
LSU Doctoral Dissertations
This study examined corporate public affairs and brand awareness advertising under the third-person effect. Third-person effect studies examine the interaction between the media and its effect on public opinion. Past research in third-person effect indicates that individuals perceive that the media is more influential on others than oneself. However, recent studies find a reverse effect, where individuals perceive a greater effect on oneself when compared to others when media messages are positive and desirable to be influenced by. Findings from this study indicate that ExxonMobil public affairs advertisements are found to be socially desirable to be influenced by and that …
The Intersection Of News Frames: Examining The Top Two Health Problems In The United States, Lesa D'Anne Hatley
The Intersection Of News Frames: Examining The Top Two Health Problems In The United States, Lesa D'Anne Hatley
LSU Doctoral Dissertations
This research tests the public health model of reporting to discover if changing the way newspaper stories frame the top two health concerns in the United States – cancer and obesity – affects readers’ view of the problem. Using an experimental design, this study manipulated the context of newspaper stories about cancer and obesity. Applying thematic (broader context) and episodic (individual or event) framing concepts and gains (emphasizes benefits – e.g. lives saved) and losses (emphasizes costs – lives lost), this research revealed how the differences in framing affect public opinion about cancer and obesity. This research expands framing theory …
Communicating The Modern Entrepreneurial University In The 21st Century: A Case Study Of Academic Capitalism And Media Messaging In The Pursuit Of Revenues And National Prominence At Louisiana State University, Charles F. Zewe
LSU Doctoral Dissertations
American public universities have passed through three stages of development: the religious, the philanthropic/land-grant, and the federal research university. Squeezed by government budget cuts and demands for more money to pay for research and faculty raises, U.S. higher education has entered a fourth phase, the entrepreneurial university. Public universities are increasingly capitalizing on the intellectual property of their faculty and students to sustain themselves and expand. Administrators spout free-market rhetoric as faculty attempt to commercialize research by creating spin-off companies. Using Louisiana State University as a case study, this dissertation, applies a combination of organizational knowledge creation and resource dependence …
Statewide Public Affairs Television: Expanding The C-Span Model To The State Level And Achieving Institutional Status In The Process, Karen M. Rowley
Statewide Public Affairs Television: Expanding The C-Span Model To The State Level And Achieving Institutional Status In The Process, Karen M. Rowley
LSU Doctoral Dissertations
A study of 10 states that have statewide public affairs television networks finds that these systems have become an integral part of the state governmental process in the same way that C-SPAN has become an institution in Washington, D.C. That is, lawmakers, legislative staff members, lobbyists, and statehouse reporters ignore it at their peril. At the same time, the content produced by these state versions of C-SPAN has altered the way in which the members of these groups do their jobs by providing a monitoring capacity that makes it easier for them to be more productive. This study uses a …