Social and Behavioral Sciences Commons^™

Jour 3300: Survey Of Advertising (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: Exploration of creative function of advertising; emphasis on role of media.

Jour 3300: Survey Of Advertising (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: Exploration of creative function of advertising; emphasis on role of media.

Jour 3324: Advertising Copy Writing & Layout (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: Principles of advertising psychology in relation to proven techniques for writing effective copy, approximately half of the course devoted to practice in writing copy and preparing rough layouts. One lecture/four laboratory hours.

Jour 3400: Introduction To Public Relations (Syllabus), Robert L. Willis

Journalism and Strategic Media Syllabi Archive

Course Description: Development, scope and modern role of public relations; emphasis on problem solving, lectures and application of major public relations tools and practices.

Jour 3400: Introduction To Public Relations (Syllabus), Darrin M. Devault

Journalism and Strategic Media Syllabi Archive

Course Description: Development, scope and modern role of public relations; emphasis on problem solving, lectures and application of major public relations tools and practices.

Jour 3410: Public Relations Research (Syllabus), Deborah Townsend

Journalism and Strategic Media Syllabi Archive

Course Description: Identifying, characterizing and evaluating stakeholder groups and alternative channels of communication; formal research procedures include sampling, instrument design, information gathering, data processing, analysis and reporting.

Jour 3421: Public Relations Writing (Syllabus), Erin Willis

Journalism and Strategic Media Syllabi Archive

Course Description: Emphasis on communication tactics; plan, write and produce public relations tools; audience and media selection; print and electronic media.

Jour 3421: Public Relations Writing (Syllabus), Kimberly Keller

Journalism and Strategic Media Syllabi Archive

Course Description: Emphasis on communication tactics; plan, write and produce public relations tools; audience and media selection; print and electronic media.

Jour 3526: Photojournalism/Digital Image (Syllabus), Eric Wilson

Journalism and Strategic Media Syllabi Archive

Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation.

Jour 3526: Photojournalism/Digital Image (Syllabus), Greg Campbell

Journalism and Strategic Media Syllabi Archive

Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation.

Jour 3900: Visual Journalism (Syllabus), Lana Sumpter

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Journalism (Syllabus), Lana Sumpter

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Journalism (Syllabus), Jason R. Terrell

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Journalism (Syllabus), Andrew A. Smith

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Journalism (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Historical Overview Of Children's Magazines, Elaine R. Abadie

Electronic Theses and Dissertations

In an effort to illuminate a neglected field of study, this thesis will examine children's magazines in the United States and the forces shaping them. Children's magazines reflect the country's history and attitudes about youth and yet limited research about these important periodicals exists. This look at the development and publication of children's magazines from the eighteenth to the twenty-first centuries explores selected periodicals from the printing press to the World Wide Web. Significant aspects of research to be assessed are: (1) the status and role of children's magazines (2) changes in publishing and marketing from early times to present, …

Uniform Defamation Law In Australia: Moving Towards A More 'Reasonable' Privilege, Rhonda Breit

Graduate School of Media and Communications

A new uniform defamation regime now operates in Australia. This article canvasses the Uniform Defamation Laws (UDLs), focusing on the defence of qualified privilege and its capacity to protect mass media publications in the public interest. Drawing on case law and analysis of the key approaches to statutory privilege, the article evaluates the current approach to statutory qualified privilege. Taking account of observations in O'Hara v Sims (2008, 2009) about the operation of qualified privilege, it questions whether the UDL statutory qualified privilege will ultimately censor publications in the public interest and restrict the application of the qualified privilege defence.

Framing 10/12 And 3/11 In American And European News, Andrea Lypka

USF Tampa Graduate Theses and Dissertations

This media analysis of the incidents in Bali in 2002 (10/12) and Madrid in 2004 (3/11) reveals the black and white portrayal of these attacks in western news through the localization of international terrorism occurrences, pro-government perspective, and internalization of U.S. policies. The Old Europe and New Europe debate further fractures the European press. Such rhetoric perpetuates the "us versus them" schism by contrasting the goals of the alleged perpetrators with the western values of democracy and freedom. Governmental sources remain central news sources during these crises. In addition, 9/11, war on terrorism, and fear from further attacks dominate news …

Journalism Educations And Child Rights: Exploring A New Model Of Collaboration In Rights-Based Journalism Education, Brian O'Neill, Michael Foley, Noirin Hayes

Conference Papers

This paper presents an overview and discussion of a unique approach to journalism education in the Central, East European and CIS region. In 2008, a group of universities initially in Turkey, and later joined by Romania, Georgia, Macedonia, Serbia, Azerbaijan and Kyrgyzstan joined with UNICEF to introduce a new child rights syllabus into their respective journalism programmes. For years, the approach to training journalists in children’s rights in the CEE/CIS region had been quantitative – 30 journalists here, 30 there. This has produced limited results in terms of the representation of children or children’s issues in the media. From point …

Community Newspapers Play Significant Role In Election, Lee Shaker

Communication Faculty Publications and Presentations

This article compares coverage of the 2007 Philadelphia mayoral campaign in the city's major daily and community newspapers. The findings show that community newspapers serve as a complement to the dailies but also prove to be sources of campaign information in their own right.

Framing Christianity: A Frame Analysis Of Fundamentalist Christianity From 2000-2009, Rebecca Mackin Sitten

USF Tampa Graduate Theses and Dissertations

This qualitative frame analysis examines how print media handles the concept of Fundamentalist Christianity. The researcher examined news reports in four prominent national newspapers over the ten-year period between 2000 and 2009 for references made to Fundamentalist Christianity. The sample is examined on the basis of Mark Silk's "topoi," a term taken from classical rhetoric meaning commonplaces or themes (1995). Silk outlines seven common topoi on which stories about religion are written, and these are utilized as a framework for this present study. While much has been written and researched on how religious groups, Fundamentalist Christians, and Evangelicals use mass …

"Show Me The Money!": A Pecuniary Explication Of William Makepeace Thackeray's Critical Journalism, Gary Simons

USF Tampa Graduate Theses and Dissertations

Scholars have heretofore under-examined William Makepeace Thackeray's early critical essays despite their potential for illuminating Victorian manners and life. Further, these essays' treatments of aesthetics, class, society, history, and politics are all influenced by the pecuniary aspects of periodical journalism and frequently expose socio-economic attitudes and realities. This study explicates the circumstances, contents, and cultural implications of Thackeray's critical essays. Compensatory payments Thackeray received are reconciled with his bibliographic record, questions regarding Thackeray's interactions with periodicals such as Punch and Fraser's Magazine answered, and a database of the payment practices of early Victorian periodicals established.

Thackeray's contributions to leading London …

Corporate Speech: A Frame Anaylsis Of Cnn, Msnbc, And Fox News Coverage Of Citizens United V. Fec, Emma Rachel Brown

USF Tampa Graduate Theses and Dissertations

This study examined how Fox News, CNN, MSNBC, ABC, NBC, and CBS portrayed the Citizens United v. Federal Election Commission decision from the time of the decision, January 21, 2010 until the mid-term elections November 2, 2010. The broadcast transcripts were read for emergent frames to see how the stations framed coverage. The cable channels had the most coverage. MSNBC, ABC, NBC, and CBS framed the decision negatively, Fox News portrayed it positively, and CNN was neutral to negative in coverage.

Ua68/9/1 Potter College Of Arts & Letters Music Publications, Wku Archives

WKU Archives Collection Inventories

Publications created by the department of Music, includes recordings.

Ua68/8/1 Potter College Of Arts & Letters History Publications, Wku Archives

WKU Archives Collection Inventories

Publications created by and about the History Department.

Ua77/1 Alumni Relations Publications, Wku Archives

WKU Archives Collection Inventories

Publications created by and about Alumni Relations. This series includes newsletters, magazines and brochures. See UA77.4 for publications created by alumni chapters.

Discovering Cristina: A Study Of Cristina Peri Rossi's Life And Literary Works And Marketing Them To Worldwide Audiences, Dunja Zdero

Mahurin Honors College Capstone Experience/Thesis Projects

As one of the leading female authors of the Latin American literature, Cristina Peri Rossi has produced a large collection of works including more than 40 published novels, essays, and short story and poetry collections. Her literature is known for addressing various topics such as political and social injustices, love, passion, feminism, sexuality, and gender studies. As an exile in Spain, Peri Rossi also offers an interesting blend of the two Spanish-speaking worlds. Although many other authors speak of the same issues, Peri Rossi provides a very unique insight into both cultures that cannot be seen elsewhere: an insight of …

Ua12/2/1 Stress Busters, Wku Student Affairs

WKU Administration Documents

Special finals week edition of the College Heights Herald.

• Final Exam Schedule
• Frasier, Aaron. Official Offers Tips to Avoid Stress During Finals – Counseling & Testing Center
• Alleyne, Zirconia. Tips to Successful Studying
• Honors College Graduates Class of 2010

Columbia Chronicle (12/13/2010), Columbia College Chicago

Columbia Chronicle

Student newspaper from December 13, 2010 entitled The Columbia Chronicle. This issue is 44 pages and is listed as Volume 46, Number 15. Cover story: "Monstrous staff cuts at Field Museum" Editor-in-Chief: Spencer Roush

Ua12/2/1 Topper Extra - Browns Leading Turnaround, Wku Student Affairs

WKU Administration Documents

Special edition of the College Heights Herald featuring athletics.

• Lintner, Jonathan. Thoughts on Clint Bowen & Basketball Turnarounds
• Greenwell, Zach. Ken McDonald: Tops Need to Get Back to Fundamentals – Basketball
• Claybourn, Cole. Mary Cowles Happy with Lady Toppers’ Balance – Basketball
• Claybourn, Cole. Arnika Brown & Hope Brown Duo Leading Lady Toppers’ Resurgence – Basketball
• Greenwell, Zach. Clint Bowen Accepts Same Position at North Texas – Football
• Bratcher, Nick. Track & Field Teams Open Indoor Season at Middle Tennessee State University
• Patton, Emily. Extra Questions with Tyra Perry – Softball