Social and Behavioral Sciences Commons^™

Ua68/6/1 The Flight Of The Phoenix, Vol. 1, No. 1, Wku English

WKU Administration Documents

Newsletter created by the WKU English Department for alumni regarding activities of the department, faculty and alumni.

Ua68/17 Wku Dance Program: Creating Thinking Artists, Issue 3, Wku Theatre & Dance

WKU Administration Documents

Newsletter created by and about the dance program.

• New Beginnings
• Summer Intensives
• A Holiday Extravaganza
• Evening of Dance 2015
• Dance Project 2015
• Guest Artists - Cornelius Carter, Karen Williams, Victor Alexander
• Inaside Choreographic Sponsorship Event
• Dance in Italy
• National Dance Education Organization - WKU Student Chapter
• Summer 2015
• Save the Date!

Ua19/16/1/1 Hilltopper Baseball 2015 Media Guide, Wku Athletic Media Relations

WKU Administration Documents

2015 baseball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.

Ua19/16/2 Track & Field Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases related to WKU track and field teams in 2015.

Ua19/16/1 2015-16 Wku Track & Field Cross Country Record Book, Wku Athletic Media Relations

WKU Administration Documents

WKU track and field media guide for 2015-16 season.

Polly Pocket & Ninja Turtles: A Content Analysis Of Gender Stereotypes In Children’S Advertisements, Bailey Deloney

Inquiry: The University of Arkansas Undergraduate Research Journal

This content analysis examined the use of gender stereotypes, in the forms of product association and various behaviors traditionally expected of a particular gender, in children’s advertisements aired on Nickelodeon network. In spite of the current trend of Fem-vertising and successful campaigns such as Always’s #LikeAGirl, results of this study revealed that although children’s commercials appear to be breaking away from some long-standing gender stereotypes, many stereotypes remain. These stereotypes can be damaging to a child’s self-esteem, self-view and self-realization. We find that commercials on Nickelodeon favor boy characters in overall time on-screen while girls-only commercials made up the lowest …

Framing Of Jacob Zuma And Polygamy In Die Burger (2008-2013), Margaretha Geertsema-Sligh

Scholarship and Professional Work - Communication

No abstract provided.

Women's Enews: Reaching Out To The Arab World, Margaretha Geertsema-Sligh

Scholarship and Professional Work - Communication

No abstract provided.

Forum Magazine, Spring 2015

Forum Magazine

No abstract provided.

Forum Magazine, Summer 2015

Forum Magazine

No abstract provided.

Who’S Following Twitter? Coverage Of The Microblogging Phenomenon By U.S. Cable News Networks, Deborah S. Chung, Mina Tsay-Vogel, Yung Soo Kim

Journalism and Media Faculty Publications

Through data captured in a digital content analysis (DCA) lab, we examine coverage of Twitter across three 24-hour U.S. cable news channels: CNN, Fox News Channel, and MSNBC. This investigation tracked Twitter coverage from its initial stage, followed by its rise to a massively used tool and its subsequent diffusion into society, evident through its plateauing coverage. News stories covering Twitter, as it penetrated into society, were more likely to use benefit/gain frames when discussing the technology, highlighting its positive social, communicative, political, and participatory impact. Benefit frames were also likely to associate Twitter with journalism. Patterns …

Going Solo: A Study Into The Framing And Salience Of International Terrorism, Arianne Gouveia

Masters Theses

In order to explore presidential rhetoric, media coverage and its contribution to public opinion, this thesis will examine these facets in the matters of international terrorism. More specifically, terrorism in India, Syria, and Afghanistan will be assessed and compared during two time periods: 2003-2004, and 2011-2012. This thesis will predominately attempt to evaluate the relationship between the Global Terrorism Index (GTI) and actual coverage. By searching for key words in presidential speeches from President Obama and President Bush, evaluating the news coverage of terrorist activity in all three countries, this thesis will attempt to show the impact of presidential speeches …

Ua11/3 Public Affairs Building & Construction File, Wku Archives

WKU Archives Collection Inventories

Records regarding campus buildings and construction projects used for writing press releases. Includes construction information sheets, press releases and clippings from newspapers around the state.

Ua68/4/2 Potter College Of Arts & Letters Political Science Publications, Wku Archives

WKU Archives Collection Inventories

Publications created by and about the Political Science Department.

Ua3/8/1 President's Office-Meredith Correspondence / Subject File, Wku Archives

WKU Archives Collection Inventories

Correspondence and subject files created by the President's Office during Thomas Meredith's tenure as president of WKU.

Media Insensitivity To People Of Color: A Comparison And Contrast Of How African Americans Are Portrayed In Mainstream Media To White Americans, Tyler Carter

Electronic Theses and Dissertations

July 13, 2013, I in my great-grandmother’s house with my eyes glued to CNN waiting to see George Zimmerman charged in the shooting death of Trayvon Martin. After the verdict of not guilty was read, I remember tuning into social media and seeing people who looked like me tweet about how disappointed they were in the “system.” Leading up to the Zimmerman trial, I paid attention to how mainstream media intentionally tried to defame Trayvon Martin’s character. Headlines read “Trayvon Martin was a weed smoker” and “Martin was suspended from school.” Fast-forward to August 5, 2014, a teen by the …

Objectivity And The Role Of Journalism In Democratic Societies, Tyler Sonnemaker

CMC Senior Theses

In this essay, I argue that the institution of journalism plays a vital role in informing citizens of a deliberative democratic society, and that to effectively fulfill this role, journalists must report the news objectively. I first examine the historical evolution of objectivity as it pertains to journalism. Then, I elaborate on some of the philosophical concepts that provide the foundation for objectivity. Next, I introduce John Rawls’ idea of public reason, which provides an improved understanding of the role of journalism within a democratic society. I claim from this that journalism must re-envision its role as guardian of the …

Jour 3130: Feature Writing (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: Advanced practice in writing, publishing feature stories for magazines and newspapers and the Web; finding and developing publishable ideas; freelance techniques; advanced reporting skills; writing techniques with emphasis on leads, endings, description, effective use of anecdotes and quotations; critiques of student work.

Jour 4120: Advanced Reporting (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Analyzing and writing news reports about government, courts, energy, economy, taxes, education, environment, medicine and science; emphasis on relationship between current issues and public’s need to be informed; topics vital to large urban society.

Jour 4998: Multimedia News Lab (Syllabus), Jan Schaffer

Journalism and Strategic Media Syllabi Archive

Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.

Jour 4431: Music Promo/Public Relations (Syllabus), Elizabeth Cawein

Journalism and Strategic Media Syllabi Archive

Course Description: Examines publicity and promotion of artists and events within the music industry. Focuses on music journalism; advanced writing of collateral material, hosting events, planning, preparing and working events for artists in various capacities.

Jour 6120: Advanced Reporting (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Writing and reporting news and in-depth feature stories on topics such as government, courts, education, science, trends and community-wide issues. The emphasis is on using public records and national sources as well as key local sources.

Jour 7600: Media Internship (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Work in practical assignments at local media under supervision of qualified practitioners.

A Capstone Unit For Tertiary Journalism Programmes That Aims To Facilitate The Demonstration Of Graduate Capabilities, Trevor A. Cullen

Research outputs 2014 to 2021

There is still a lack of agreement about what skills journalism graduates need for employment in the industry and how these can be demonstrated and assured. The variability in courses has contributed to significant differences in standards and difficulties in measuring graduate capabilities. In response to this situation, this article outlines the case for the development of a new journalism capstone unit for journalism educators that demonstrates graduate capabilities more accurately and consistently. This final-year capstone unit aims to provide, for the first time, a series of agreed criteria and standards to guide journalism educators in the design and implementation …

Critical Champions Or Careless Condemners? Exploring News Media Constructions In Cases Of Wrongful Conviction, Katherine Rozad

Theses and Dissertations (Comprehensive)

Countless incidences occur throughout the world each and every day. However, only a few of these occurrences are deemed newsworthy by the media. One area of information quite often categorized as “newsworthy” is that surrounding crime. Within crime-related news coverage are occasionally cases of wrongful conviction – miscarriages of justice in which the innocent are labeled “guilty” and wrongly punished. Despite decades of research in both the areas of crime and media, as well as wrongful conviction studies, no research to date has examined the way that cases of wrongful conviction are constructed in the media from the beginnings of …

The Possibility Of Peace: Israeli Public Opinion And The Camp David Accords, Daniel L. Gerdes

Departmental Honors Projects

The Camp David Accords, September 5-17, 1978, were a momentous development in Middle East relations. For over 30 years Israel and her neighbors weathered periods of warfare and aggression, but when leaders from Egypt, Israel, and the United States descended on Camp David in the United States for two weeks of peace negotiations everything changed. Egyptian President Anwar al-Sadat and Israeli Prime Minister Menachem Begin became the first leaders in the Middle East to negotiate peace after decades of war between the two countries. This research discerns the changes in Israeli public opinion on the peace process with Egypt that …

A Tapestry Of War: Three Veterans' Stories, Clancy Lane Smith

Honors Theses

The purpose of this thesis is to record and preserve the memories of American war veterans living in the Oxford area. The researcher interviewed local veterans and recorded their recollections in a narrative way, similar to how a feature story is written for publication in a newspaper or magazine. The results of this project demonstrate the stark contrast in a veterans' experiences based on differences in background, faith, family and decision-making. The stories are written so that they might be passed on to future generations.

Millennial Specific Techniques For Nonprofit Marketing Communications: A Messaging Study For World Relief, Taylor M. Davenport

Honors Theses

Nonprofit organizations are quickly catching up to for profit companies in their marketing communications endeavors. World Relief, a faith-based nonprofit organization that strives to empower the vulnerable, is one of those organizations. While they have made huge strides in recent years, they are missing the mark when it comes to reaching millennials. This thesis sought to research effective millennial specific messaging techniques and implement an integrated marketing communications (IMC) campaign using the findings. This thesis compiles research on millennials from the Pew Research Center and other sources as a background for primary research. A survey and focus group were conducted …

An Examination Of Crisis Communications At Major Mississippi Universities, Virginia W. Mayo

Honors Theses

This thesis will examine current theory in how to prepare for, handle and communicate in a crisis supported by extensive research. The first chapter includes case studies from other college campuses, the importance of a crisis management plan, and dealing with the media in crisis situations. Next, the crisis communications theories will be applied to three major Mississippi universities through examination from interviews and the study of past crises at these universities. Interviews were conducted via email and in person, depending on the location of the school. The three Mississippi universities examined are The University of Southern Mississippi, Mississippi State …

A Woman's Right: Promoting The Pursuit Of Gender Equality In The Workplace, Lauren Elizabeth Walker

Honors Theses

This thesis examines four questions. What is gender inequality, what is its level in the workplace especially in the public relations field, why does it exist, and what can we do to change that? Finally, an integrated marketing communications campaign will be planned to address the issue among students at the University of Mississippi The first chapter of this thesis examines the current level of gender inequality in the workplace and why these barriers exist in the workplace. In 2013, it was found that ratio of women's and men's median annual earnings was 78.3 percent for full-time/year round workers (Hartmann,1). …