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Full-Text Articles in Social and Behavioral Sciences

“Green” Marketing In The Apparel Industry: The Spectrum Of Veracity, Stephanie R. Keane May 2022

“Green” Marketing In The Apparel Industry: The Spectrum Of Veracity, Stephanie R. Keane

Honors Theses in Science, Technology, and Society

Apparel companies’ propensity for manipulation in their marketing of environmental initiatives contributes to immense environmental pollution from petrochemical textile material production. Public scrutiny pressures these businesses to adopt “green” initiatives to avoid losing devoted consumers. In some cases, these initiatives disguise the real operations of a company or claim benignity for the company when this is not the reality. Previous business ethics research analyzed the emergence of “greenwashing” in corporations and thus concluded that corporations market themselves as eco-friendly to portray commodification as sustainable. In the form of case studies, this paper scrutinizes four companies: Zara, Patagonia, Lululemon, and Pact. …


“Green” Marketing In The Apparel Industry: The Spectrum Of Veracity, Stephanie R. Keane Jan 2022

“Green” Marketing In The Apparel Industry: The Spectrum Of Veracity, Stephanie R. Keane

Honors Theses

Apparel companies’ propensity for manipulation in their marketing of environmental initiatives contributes to immense environmental pollution from petrochemical textile material production. Public scrutiny pressures these businesses to adopt “green” initiatives to avoid losing devoted consumers. In some cases, these initiatives disguise the real operations of a company or claim benignity for the company when this is not the reality. Previous business ethics research analyzed the emergence of “greenwashing” in corporations and thus concluded that corporations market themselves as eco-friendly to portray commodification as sustainable. In the form of case studies, this paper scrutinizes four companies: Zara, Patagonia, Lululemon, and Pact. …


What Is "Speedrunning?" Industry, Community, Identity, Riley Scott Kelfer Jan 2022

What Is "Speedrunning?" Industry, Community, Identity, Riley Scott Kelfer

Senior Scholar Papers

What drives interaction in online contexts? How do “internet communities” form, and how do they generate a sense of interpersonal closeness? I address such questions through a cultural analysis of video game “speedrunning,” an emergent online community that some commentators have noted for its remarkable commitment to compassion and mutual advancement. While several game scholars have explored the narrative and temporal implications of the live-streamed and recorded speedrun, few have directed their attention to the ways in which video game speedrunning, as a community of dedicated practitioners and spectators, is informed by historical precedents and contemporary social processes. I place …


Is France Having A Populist Moment?, Emma Gilmore Jan 2022

Is France Having A Populist Moment?, Emma Gilmore

Honors Theses

The word populism is often thrown around in news media and academic scholarship, but there is a lack of understanding of what it actually means as a political theory. In France, the two presidential candidates that made it to the second round in 2017, Emmanuel Macron and Marine le Pen, were both called populist, despite having vastly different campaign strategies and messages. This study used a computer-based method to analyze Campaign books from 24 candidates beginning in 1981 that determined that Populist language is on the rise, but not as aggressively as news media suggests.


‘The Robinhood Effect’ - Digital Technology In Global Financial Markets And Its Effects On Investor Decision Making, Ben Steib Jan 2021

‘The Robinhood Effect’ - Digital Technology In Global Financial Markets And Its Effects On Investor Decision Making, Ben Steib

Honors Theses

We are currently experiencing a revolution that is larger, arguably, than the industrial revolution, it’s the Internet, also known as the World Wide Web. The Internet has transformed how we live — how we talk, how we work, how we go about our daily business, and how we manage our finances on a global and individual level. In the late 1990s, an investor would search the World Wide Web and, within seconds, find 3,372 websites with the term "investment,” today, the same search for “investment” yields 1,860,000,000 results. Today, as proven with GameStop and other popular ‘meme stocks,’ social media, …


Give Me A Choice: Perceptions Of Freedom And The Anti-Vax Movement In Maine, Louisa Goldman Jan 2020

Give Me A Choice: Perceptions Of Freedom And The Anti-Vax Movement In Maine, Louisa Goldman

Honors Theses

While vaccination has proven to be an incredibly effective method of disease prevention, the growing ‘anti-vax’ movement threatens the population-level benefits conferred by widespread immunization. Recent findings indicate that anti-vax beliefs are not, as had been previously assumed, necessarily the result of scientific illiteracy but rather, are likely produced by intertwining social and situational contexts. With these considerations in mind, the goal of this study was to identify potential motivations underlying anti-vax behavior by performing a deep examination of anti-vax rhetoric, coupled with demographic and situational analyses. I focused specifically on the anti-vax community in Maine, with a special interest …


Do Global Cities Make Green Cities? How Global Governance Impacts Transportation In Bogotá And Medellín, Eleanor Jackson Jan 2019

Do Global Cities Make Green Cities? How Global Governance Impacts Transportation In Bogotá And Medellín, Eleanor Jackson

Honors Theses

This thesis examines how global and local governance has combined to deliver effective and sustainable public transportation in cities by comparing Bogotá’s bus rapid transit (BRT) system, TransMilenio, with Medellín’s mass transit system, STIMVA, often referred to as Metro de Medellín. After considering the rationales used to justify local and global authority over climate change, this analysis problematizes the supposed benefits of empowering global and local actors by highlighting the conflicts of interest that plague the elites who mediate the global and the local. In analyzing the global and local interactions, this work draws from extensive literature to highlight three …


Photojournalistic Manipulations Of Reality: The Power Over Knowledge, Valerie Friedman Jan 2007

Photojournalistic Manipulations Of Reality: The Power Over Knowledge, Valerie Friedman

Honors Theses

This project is an anthropological study on how students at Colby College interpret photojournalistic images and news media. Using extensive literature, I strove to find a better understanding of how news agencies and the media control the flow and availability of information. Through fieldwork and numerous research methods, I wanted to understand how students formed relationships with images and news stories they encountered. This paper shows how the media and images people see in the news controls the minds and ideas of the public. Newspapers, magazines, the radio, internet sites, television broadcasts, and other forms of news media are primary …


Saint Or Sinner: The Construction Of The Hillary Rodham Clinton Myth, 1992-1996, Susanna Montezemolo Jan 1997

Saint Or Sinner: The Construction Of The Hillary Rodham Clinton Myth, 1992-1996, Susanna Montezemolo

Senior Scholar Papers

This paper examines the "saint or sinner" Hillary Rodham Clinton myth and its implications. I am not concerned with ascertaining the "truth" about Mrs. Clinton in the way that the truth is conventionally defined. In fact, such would be impossible, since very few Americans know HRC personally, and the media only provide an interpretation of the "truth." Rather, this paper is concerned with examining the meaning of the saint/sinner dichotomy in American society. It examines the development of the myth in the 1992 campaign, the failed health-care initiative, the Whitewater affair and other "Clinton scandals," and in the Clintons' marriage. …