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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Dueling For Their Votes: A Study On The Impact Of Presidential Debate Rhetoric On Public Opinion, Daniel J. Cohen
Dueling For Their Votes: A Study On The Impact Of Presidential Debate Rhetoric On Public Opinion, Daniel J. Cohen
Senior Independent Study Theses
The debates are key events for presidential candidates to influence public support for their policies. This study examines the impact of rhetorical strategies during presidential debates on public perceptions of unpopular issue stances. Using generic criticism, I examined the first two 2012 debates between Barack Obama and Mitt Romney and uncovered four rhetorical strategies used by the candidates: issue framing, appeals to authority, use of rebuttals, and appealing to liberal and conservative presumptions. I then tested an example of issue framing from each candidate to determine its effectiveness in persuading public opinion on unpopular issue stances. My results showed that …
Valuing The Arctic National Wildlife Refuge: A Defense Of Countercultural Environmentalism, Mae Manupipatpong
Valuing The Arctic National Wildlife Refuge: A Defense Of Countercultural Environmentalism, Mae Manupipatpong
Senior Independent Study Theses
No abstract provided.
The Effect Of Ethnic Microtargeting On Latino Americans' Political Identity Perception, Emma Flanagan
The Effect Of Ethnic Microtargeting On Latino Americans' Political Identity Perception, Emma Flanagan
Senior Independent Study Theses
No abstract provided.