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Social and Behavioral Sciences Commons

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Articles 1 - 4 of 4

Full-Text Articles in Social and Behavioral Sciences

The Effect Of Ethnic Microtargeting On Latino Americans' Political Identity Perception, Emma Flanagan Jan 2014

The Effect Of Ethnic Microtargeting On Latino Americans' Political Identity Perception, Emma Flanagan

Senior Independent Study Theses

No abstract provided.


Dueling For Their Votes: A Study On The Impact Of Presidential Debate Rhetoric On Public Opinion, Daniel J. Cohen Jan 2014

Dueling For Their Votes: A Study On The Impact Of Presidential Debate Rhetoric On Public Opinion, Daniel J. Cohen

Senior Independent Study Theses

The debates are key events for presidential candidates to influence public support for their policies. This study examines the impact of rhetorical strategies during presidential debates on public perceptions of unpopular issue stances. Using generic criticism, I examined the first two 2012 debates between Barack Obama and Mitt Romney and uncovered four rhetorical strategies used by the candidates: issue framing, appeals to authority, use of rebuttals, and appealing to liberal and conservative presumptions. I then tested an example of issue framing from each candidate to determine its effectiveness in persuading public opinion on unpopular issue stances. My results showed that …


Valuing The Arctic National Wildlife Refuge: A Defense Of Countercultural Environmentalism, Mae Manupipatpong Jan 2014

Valuing The Arctic National Wildlife Refuge: A Defense Of Countercultural Environmentalism, Mae Manupipatpong

Senior Independent Study Theses

No abstract provided.


The Youth Unemployment Crisis Facing Welfare Regimes: How States Develop New Social Policy, Andrew C. Campbell Jan 2014

The Youth Unemployment Crisis Facing Welfare Regimes: How States Develop New Social Policy, Andrew C. Campbell

Senior Independent Study Theses

No abstract provided.