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Databases and Information Systems Commons

Open Access. Powered by Scholars. Published by Universities.®

Research Collection School Of Computing and Information Systems

2010

Algorithms

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Detecting Product Review Spammers Using Rating Behaviors, Ee Peng Lim, Viet-An Nguyen, Nitin Jindal, Bing Liu, Hady Wirawan Lauw Oct 2010

Detecting Product Review Spammers Using Rating Behaviors, Ee Peng Lim, Viet-An Nguyen, Nitin Jindal, Bing Liu, Hady Wirawan Lauw

Research Collection School Of Computing and Information Systems

This paper aims to detect users generating spam reviews or review spammers. We identify several characteristic be- haviors of review spammers and model these behaviors so as to detect the spammers. In particular, we seek to model the following behaviors. First, spammers may target specific products or product groups in order to maximize their im- pact. Second, they tend to deviate from the other reviewers in their ratings of products. We propose scoring methods to measure the degree of spam for each reviewer and apply them on an Amazon review dataset. We then select a sub- set of highly suspicious …