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Full-Text Articles in Databases and Information Systems

Online Review Analysis From Two Perspectives: Customers And Business Owners, Eunjung Lee May 2021

Online Review Analysis From Two Perspectives: Customers And Business Owners, Eunjung Lee

Theses and Dissertations

As online reviews become increasingly prevalent, both online businesses and customers face big data challenges. Individuals are now relying on reviews derived from websites where the reliability of a source depends on the reviewers. Customers spend much time and effort looking for reviews that are useful for them. Accordingly, online review platforms aim to explore various approaches to select useful reviews and present them to customers. At the same time, for business owners, marketers, and e-commerce managers, it has become an essential strategy in recent years to collect as many online reviews as possible. If marketers and managers are able …


Two Essays On Leveraging Analytics To Improve Healthcare, Deepika Gopukumar May 2021

Two Essays On Leveraging Analytics To Improve Healthcare, Deepika Gopukumar

Theses and Dissertations

The healthcare cost has continued to increase over the past few years despite various policies, efforts, and initiatives taken by the government. It is still projected to grow over the next few years by the Centers for Medicare and Medicaid Services (CMS). Readmissions have been a major contributor to the increase in costs and have always been a contributing factor. To get a perspective, considering the fact that at least 9% of individuals who had COVID-19 were likely to get readmitted shortly, according to a study by the Centers for Disease Control and Prevention (CDC) COVID-19 response team, along with …