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Full-Text Articles in Databases and Information Systems

Business Network-Based Value Creation In Electronic Commerce, Robert John Kauffman, Ting Li, Eric Van Heck Oct 2010

Business Network-Based Value Creation In Electronic Commerce, Robert John Kauffman, Ting Li, Eric Van Heck

Research Collection School Of Computing and Information Systems

Information technologies (IT) have affected economic activities within and beyond the boundaries of the firm, changing the face of e-commerce. This article explores the circumstances under which value is created in business networks made possible by IT. Business networks combine the capabilities of multiple firms to produce and deliver products and services that none of them could more economically produce on its own and for which there is demand in the market. We call this business network-based value creation. We apply economic theory to explain the conditions under which business networks will exist and are able to sustain their value-producing …


Do You Trust To Get Trust? A Study Of Trust Reciprocity Behaviors And Reciprocal Trust Prediction, Viet-An Nguyen, Ee Peng Lim, Hwee Hoon Tan, Jing Jiang, Aixin Sun Apr 2010

Do You Trust To Get Trust? A Study Of Trust Reciprocity Behaviors And Reciprocal Trust Prediction, Viet-An Nguyen, Ee Peng Lim, Hwee Hoon Tan, Jing Jiang, Aixin Sun

Research Collection School Of Computing and Information Systems

Trust reciprocity, a special form of link reciprocity, exists in many networks of trust among users. In this paper, we seek to determine the extent to which reciprocity exists in a trust network and develop quantitative models for measuring reciprocity and reciprocity related behaviors. We identify several reciprocity behaviors and their respective measures. These behavior measures can be employed for predicting if a trustee will return trust to her trustor given that the latter initiates a trust link earlier. We develop for this reciprocal trust prediction task a number of ranking method and classification methods, and evaluated them on an …


Local Coordination Under Bounded Rationality: Coase Meets Simon, Finds Hayek, C. Jason Woodard Mar 2010

Local Coordination Under Bounded Rationality: Coase Meets Simon, Finds Hayek, C. Jason Woodard

Research Collection School Of Computing and Information Systems

This paper explores strategic behavior in a network of firms using an agent-based model. The model exhibits a tension between economic efficiency and the stability of the network in the face of incentives to change its configuration. This tension is to be expected because the conditions of the Coase theorem are violated: the boundedly rational firms in the model lack the ability to discover efficient network configurations or achieve them through collective action. In computational experiments, as predicted by theory, firms frequently became locked into inefficient outcomes or endless cycles of mutual frustration. However, simple institutional innovations such as property …


Differentiating Knowledge Processes In Organisational Learning: A Case Of “Two Solitudes”, Siu Loon Hoe, Steven Mcshane Mar 2010

Differentiating Knowledge Processes In Organisational Learning: A Case Of “Two Solitudes”, Siu Loon Hoe, Steven Mcshane

Research Collection School Of Computing and Information Systems

The fields of organizational behavior (OB)/strategy and marketing have taken different paths over the past two decades to understanding organizational learning. OB/strategy has been pre-occupied with theory development and case study illustrations, whereas marketing has taken a highly quantitative path. Although relying on essentially the same foundation theory, the two disciplines have had minimal crossfertilization. Furthermore, both fields tend to blur or usually ignore the distinction between structural and informal knowledge processes. The purpose of the paper is to highlight the distinction between informal and structural knowledge acquisition and dissemination processes and propose new definitions to differentiate them. Future research …


Applying Soft Cluster Analysis Techniques To Customer Interaction Information, Randall E. Duran, Li Zhang, Tom Hayhurst Jan 2010

Applying Soft Cluster Analysis Techniques To Customer Interaction Information, Randall E. Duran, Li Zhang, Tom Hayhurst

Research Collection School Of Computing and Information Systems

The number of channels available for companies and customers to communicate with one another has increased dramatically over the past several decades. Although some market segmentation efforts utilize high-level customer interaction statistics, in-depth information regarding customers’ use of different communication channels is often ignored. Detailed customer interaction information can help companies improve the way that they market to customers by taking into consideration customers’ behaviour patterns and preferences. However, a key challenge of interpreting customer contact information is that many channels have only been in existence for a relatively short period of time, and thus, there is limited understanding and …