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Full-Text Articles in Physical Sciences and Mathematics

Digital Social Listening On Conversations About Sexual Harassment, Xuesi Sim, Ern Rae Chang, Yu Xiang Ong, Jie Ying Yeo, Christine Bai Shuang Yan, Eugene Wen Jia Choy, Kyong Jin Shim Dec 2020

Digital Social Listening On Conversations About Sexual Harassment, Xuesi Sim, Ern Rae Chang, Yu Xiang Ong, Jie Ying Yeo, Christine Bai Shuang Yan, Eugene Wen Jia Choy, Kyong Jin Shim

Research Collection School Of Computing and Information Systems

In light of the #MeToo movement and publicized sexual harassment incidents in Singapore in recent years, we built an analytics pipeline for performing digital social listening on conversations about sexual harassment for AWARE (Association of Women for Action and Research). Our social network analysis results identified key influencers that AWARE can engage for sexual harassment awareness campaigns. Further, our analysis results suggest new hashtags that AWARE can use to run social media campaigns and achieve greater reach.


Leveraging Profanity For Insincere Content Detection: A Neural Network Approach, Swapna Gottipati, Annabel Tan, David Jing Shan Chow, Joel Wee Kiat Lim Nov 2020

Leveraging Profanity For Insincere Content Detection: A Neural Network Approach, Swapna Gottipati, Annabel Tan, David Jing Shan Chow, Joel Wee Kiat Lim

Research Collection School Of Computing and Information Systems

Community driven social media sites are rich sources of knowledge and entertainment and at the same vulnerable to the flames or toxic content that can be dangerous to various users of these platforms as well as to the society. Therefore, it is crucial to identify and remove such content to have a better and safe online experience. Manually eliminating flames is tedious and hence many research works focus on machine learning or deep learning models for automated methods. In this paper, we primarily focus on detecting the insincere content using neural network-based learning methods. We also integrated the profanity features …


Misogyny Detection In Social Media On The Twitter Platform, Elena Shushkevich Aug 2020

Misogyny Detection In Social Media On The Twitter Platform, Elena Shushkevich

Doctoral

The thesis is devoted to the problem of misogyny detection in social media. In the work we analyse the difference between all offensive language and misogyny language in social media, and review the best existing approaches to detect offensive and misogynistic language, which are based on classical machine learning and neural networks. We also review recent shared tasks aimed to detect misogyny in social media, several of which we have participated in. We propose an approach to the detection and classification of misogyny in texts, based on the construction of an ensemble of models of classical machine learning: Logistic Regression, …


An Attention-Based Rumor Detection Model With Tree-Structured Recursive Neural Networks, Jing Ma, Wei Gao, Shafiq Joty, Kam-Fai Wong Aug 2020

An Attention-Based Rumor Detection Model With Tree-Structured Recursive Neural Networks, Jing Ma, Wei Gao, Shafiq Joty, Kam-Fai Wong

Research Collection School Of Computing and Information Systems

Rumor spread in social media severely jeopardizes the credibility of online content. Thus, automatic debunking of rumors is of great importance to keep social media a healthy environment. While facing a dubious claim, people often dispute its truthfulness sporadically in their posts containing various cues, which can form useful evidence with long-distance dependencies. In this work, we propose to learn discriminative features from microblog posts by following their non-sequential propagation structure and generate more powerful representations for identifying rumors. For modeling non-sequential structure, we first represent the diffusion of microblog posts with propagation trees, which provide valuable clues on how …


Patterns Of Population Displacement During Mega-Fires In California Detected Using Facebook Disaster Maps, Shenyue Jia, Seung Hee Kim, Son V. Nghiem, Paul Doherty, Menas Kafatos Jul 2020

Patterns Of Population Displacement During Mega-Fires In California Detected Using Facebook Disaster Maps, Shenyue Jia, Seung Hee Kim, Son V. Nghiem, Paul Doherty, Menas Kafatos

Mathematics, Physics, and Computer Science Faculty Articles and Research

The Facebook Disaster Maps (FBDM) work presented here is the first time this platform has been used to provide analysis-ready population change products derived from crowdsourced data targeting disaster relief practices. We evaluate the representativeness of FBDM data using the Mann-Kendall test and emerging hot and cold spots in an anomaly analysis to reveal the trend, magnitude, and agglommeration of population displacement during the Mendocino Complex and Woolsey fires in California, USA. Our results show that the distribution of FBDM pre-crisis users fits well with the total population from different sources. Due to usage habits, the elder population is underrepresented …


Real-Time Tracking And Mining Of Users’ Actions Over Social Media, Ejub Kajan, Noura Faci, Zakaria Maamar, Mohamed Sellami, Emir Ugljanin, Hamamache Kheddouci, Dragan H. Stojanović, Djamal Benslimane Jun 2020

Real-Time Tracking And Mining Of Users’ Actions Over Social Media, Ejub Kajan, Noura Faci, Zakaria Maamar, Mohamed Sellami, Emir Ugljanin, Hamamache Kheddouci, Dragan H. Stojanović, Djamal Benslimane

All Works

© 2020, ComSIS Consortium. All rights reserved. With the advent of Web 2.0 technologies and social media, companies are actively looking for ways to know and understand what users think and say about their products and services. Indeed, it has become the practice that users go online using social media like Facebook to raise concerns, make comments, and share recommendations. All these actions can be tracked in real-time and then mined using advanced techniques like data analytics and sentiment analysis. This paper discusses such tracking and mining through a system called Social Miner that allows companies to make decisions about …


Detecting Fake News In Social Media: An Asia-Pacific Perspective, Meeyoung Cha, Wei Gao, Cheng-Te Li Mar 2020

Detecting Fake News In Social Media: An Asia-Pacific Perspective, Meeyoung Cha, Wei Gao, Cheng-Te Li

Research Collection School Of Computing and Information Systems

In March 2011, the catastrophic accident known as "The Fukushima Daiichi nuclear disaster" took place, initiated by the Tohoku earthquake and tsunami in Japan. The only nuclear accident to receive a Level-7 classification on the International Nuclear Event Scale since the Chernobyl nuclear power plant disaster in 1986, the Fukushima event triggered global concerns and rumors regarding radiation leaks. Among the false rumors was an image, which had been described as a map of radioactive discharge emanating into the Pacific Ocean, as illustrated in the accompanying figure. In fact, this figure, depicting the wave height of the tsunami that followed, …


Interpretable Rumor Detection In Microblogs By Attending To User Interactions, Ling Min Serena Khoo, Hai Leong Chieu, Zhong Qian, Jing Jiang Feb 2020

Interpretable Rumor Detection In Microblogs By Attending To User Interactions, Ling Min Serena Khoo, Hai Leong Chieu, Zhong Qian, Jing Jiang

Research Collection School Of Computing and Information Systems

We address rumor detection by learning to differentiate between the community’s response to real and fake claims in microblogs. Existing state-of-the-art models are based on tree models that model conversational trees. However, in social media, a user posting a reply might be replying to the entire thread rather than to a specific user. We propose a post-level attention model (PLAN) to model long distance interactions between tweets with the multi-head attention mechanism in a transformer network. We investigated variants of this model: (1) a structure aware self-attention model (StA-PLAN) that incorporates tree structure information in the transformer network, and (2) …


Multi-Class Twitter Data Categorization And Geocoding With A Novel Computing Framework, Sakib Mahmud Khan, Mashrur Chowdhury, Linh B. Ngo, Amy Apon Jan 2020

Multi-Class Twitter Data Categorization And Geocoding With A Novel Computing Framework, Sakib Mahmud Khan, Mashrur Chowdhury, Linh B. Ngo, Amy Apon

Computer Science Faculty Publications

This study details the progress in transportation data analysis with a novel computing framework in keeping with the continuous evolution of the computing technology. The computing framework combines the Labeled Latent Dirichlet Allocation (L-LDA)-incorporated Support Vector Machine (SVM) classifier with the supporting computing strategy on publicly available Twitter data in determining transportation-related events to provide reliable information to travelers. The analytical approach includes analyzing tweets using text classification and geocoding locations based on string similarity. A case study conducted for the New York City and its surrounding areas demonstrates the feasibility of the analytical approach. Approximately 700,010 tweets are analyzed …


Health Risks Of E-Cigarettes: Analysis Of Twitter Data Using Topic Mining, Abdullah Wahbeh, Mohammad A. Al-Ramahi, Omar El-Gayar, Tareq Nasralah Jan 2020

Health Risks Of E-Cigarettes: Analysis Of Twitter Data Using Topic Mining, Abdullah Wahbeh, Mohammad A. Al-Ramahi, Omar El-Gayar, Tareq Nasralah

Computer Information Systems Faculty Publications

The recent rise of e-cigarettes and vaping products has increased concerns that another young generation may become addicted to nicotine. Recently, it becomes evident that several health issues are related to the use of e-cigarettes and vaping products. The objective of this paper is to understand and identify such health issues by collecting and analyzing social media data. The analysis reflects the most important themes and topics discussed by online user’s about e-cigarettes, vaping, and associated health issues. Using topic modeling techniques, we were able to identify several health issues related to the use of e-cigarettes and vaping products. These …


Optimal Feature Selection For Learning-Based Algorithms For Sentiment Classification, Zhaoxia Wang, Zhiping Lin Jan 2020

Optimal Feature Selection For Learning-Based Algorithms For Sentiment Classification, Zhaoxia Wang, Zhiping Lin

Research Collection School Of Computing and Information Systems

Sentiment classification is an important branch of cognitive computation—thus the further studies of properties of sentiment analysis is important. Sentiment classification on text data has been an active topic for the last two decades and learning-based methods are very popular and widely used in various applications. For learning-based methods, a lot of enhanced technical strategies have been used to improve the performance of the methods. Feature selection is one of these strategies and it has been studied by many researchers. However, an existing unsolved difficult problem is the choice of a suitable number of features for obtaining the best sentiment …


Happy Toilet: A Social Analytics Approach To The Study Of Public Toilet Cleanliness, Eugene W. J. Choy, Winston M. K. Ho, Xiaohang Li, Ragini Verma, Li Jin Sim, Kyong Jin Shim Dec 2019

Happy Toilet: A Social Analytics Approach To The Study Of Public Toilet Cleanliness, Eugene W. J. Choy, Winston M. K. Ho, Xiaohang Li, Ragini Verma, Li Jin Sim, Kyong Jin Shim

Research Collection School Of Computing and Information Systems

This study presents a social analytics approach to the study of public toilet cleanliness in Singapore. From popular social media platforms, our system automatically gathers and analyzes relevant public posts that mention about toilet cleanliness in highly frequented locations across the Singapore island - from busy shopping malls to food 'hawker' centers.


Social And Geographical Disparities In Twitter Use During Hurricane Harvey, Lei Zou, Nina S.N. Lam, Shayan Shams, Heng Cai, Michelle A. Meyer, Seungwon Yang, Kisung Lee, Seung Jong Park, Margaret A. Reams Nov 2019

Social And Geographical Disparities In Twitter Use During Hurricane Harvey, Lei Zou, Nina S.N. Lam, Shayan Shams, Heng Cai, Michelle A. Meyer, Seungwon Yang, Kisung Lee, Seung Jong Park, Margaret A. Reams

Computer Science Faculty Research & Creative Works

Social media such as Twitter is increasingly being used as an effective platform to observe human behaviors in disastrous events. However, uneven social media use among different groups of population in different regions could lead to biased consequences and affect disaster resilience. This paper studies the Twitter use during 2017 Hurricane Harvey in 76 counties in Texas and Louisiana. We seek to answer a fundamental question: did social-geographical disparities of Twitter use exist during the three phases of emergency management (preparedness, response, recovery)? We employed a Twitter data mining framework to process the data and calculate two indexes: Ratio and …


Predicting Audience Engagement Across Social Media Platforms In The News Domain, Kholoud Khalil Aldous, Jisun An, Bernard J. Jansen Nov 2019

Predicting Audience Engagement Across Social Media Platforms In The News Domain, Kholoud Khalil Aldous, Jisun An, Bernard J. Jansen

Research Collection School Of Computing and Information Systems

We analyze cross-platform factors for posts on both single and multiple social media platforms for numerous news outlets to better predict audience engagement, precisely the number of likes and comments. We collect 676,779 social media posts from 53 news outlets during eight months on four social media platforms (Facebook, Instagram, Twitter, and YouTube), along with the associated comments (more than 31 million) and the number of likes (more than 840 million). We develop a framework for predicting the audience engagement based on both linguistic features of the post and social media platform factors. Among other findings, results show that content …


Detecting Toxicity Triggers In Online Discussions, Hamad Bin Khalifa University, Haewoon Kwak Sep 2019

Detecting Toxicity Triggers In Online Discussions, Hamad Bin Khalifa University, Haewoon Kwak

Research Collection School Of Computing and Information Systems

Despite the considerable interest in the detection of toxic comments, there has been little research investigating the causes -- i.e., triggers -- of toxicity. In this work, we first propose a formal definition of triggers of toxicity in online communities. We proceed to build an LSTM neural network model using textual features of comments, and then, based on a comprehensive review of previous literature, we incorporate topical and sentiment shift in interactions as features. Our model achieves an average accuracy of 82.5% of detecting toxicity triggers from diverse Reddit communities.


Evaluating Vulnerability To Fake News In Social Networks: A Community Health Assessment Model, Bhavtosh Rath, Wei Gao, Jaideep Srivastava Aug 2019

Evaluating Vulnerability To Fake News In Social Networks: A Community Health Assessment Model, Bhavtosh Rath, Wei Gao, Jaideep Srivastava

Research Collection School Of Computing and Information Systems

Understanding the spread of false information in social networks has gained a lot of recent attention. In this paper, we explore the role community structures play in determining how people get exposed to fake news. Inspired by approaches in epidemiology, we propose a novel Community Health Assessment model, whose goal is to understand the vulnerability of communities to fake news spread. We define the concepts of neighbor, boundary and core nodes of a community and propose appropriate metrics to quantify the vulnerability of nodes (individual-level) and communities (group-level) to spreading fake news. We evaluate our model on communities identified using …


Analysis Of Flickr, Snapchat, And Twitter Use For The Modeling Of Visitor Activity In Florida State Parks, Hartwig H. Hochmair, Levente Juhasz Jun 2019

Analysis Of Flickr, Snapchat, And Twitter Use For The Modeling Of Visitor Activity In Florida State Parks, Hartwig H. Hochmair, Levente Juhasz

GIS Center

Spatio-temporal information attached to social media posts allows analysts to study human activity and travel behavior. This study analyzes contribution patterns to the Flickr, Snapchat, and Twitter platforms in over 100 state parks in Central and Northern Florida. The first part of the study correlates monthly visitor count data with the number of Flickr images, snaps, or tweets, contributed within the park areas. It provides insight into the suitability of these different social media platforms to be used as a proxy for the prediction of visitor numbers in state parks. The second part of the study analyzes the spatial distribution …


View, Like, Comment, Post: Analyzing User Engagement By Topic At 4 Levels Across 5 Social Media Platforms For 53 News Organizations, Kholoud K. Aldous, Jisun An, Bernard J. Jansen Jun 2019

View, Like, Comment, Post: Analyzing User Engagement By Topic At 4 Levels Across 5 Social Media Platforms For 53 News Organizations, Kholoud K. Aldous, Jisun An, Bernard J. Jansen

Research Collection School Of Computing and Information Systems

We evaluate the effects of the topics of social media posts on audiences across five social media platforms (i.e., Facebook, Instagram, Twitter, YouTube, and Reddit) at four levels of user engagement. We collected 3,163,373 social posts from 53 news organizations across five platforms during an 8month period. We analyzed the differences in news organization platform strategies by focusing on topic variations by organization and the corresponding effect on user engagement at four levels. Findings show that topic distribution varies by platform, although there are some topics that are popular across most platforms. User engagement levels vary both by topics and …


The Challenges Of Creating Engaging Content: Results From A Focus Group Study Of A Popular News Media Organization, Kholoud Khalil Aldous, Jisun An, Bernard J. Jansen May 2019

The Challenges Of Creating Engaging Content: Results From A Focus Group Study Of A Popular News Media Organization, Kholoud Khalil Aldous, Jisun An, Bernard J. Jansen

Research Collection School Of Computing and Information Systems

The process of content creation for distribution via social media platforms is not a trivial one for social media editors as the goal of creating both serious and engaging content is challenging, with no clear or differing guidelines or rules across and between platforms. For creators of serious content, such as news organizations, advertisers, or educational institutions, engagement has a deeper meaning beyond likes, shares, etc. that is aimed at the audience actually processing the underlying content associated with a social media post. In this research, we report findings from a group study that aimed to understand the process and …


Stock Returns And Investor Sentiment: Textual Analysis And Social Media, Zachary Mcgurk, Adam Nowak, Joshua C. Hall Jan 2019

Stock Returns And Investor Sentiment: Textual Analysis And Social Media, Zachary Mcgurk, Adam Nowak, Joshua C. Hall

Economics Faculty Working Papers Series

The behavioral finance literature has found that investor sentiment has predictive ability for equity returns. This differs from standard finance theory, which provides no role for investor sentiment. We examine the relationship between investor sentiment and stock returns by employing textual analysis on social media posts. We find that our investor sentiment measure has a positive and significant effect on abnormal stock returns. These findings are consistent across a number of different models and specifications, providing further evidence against non-behavioral theories.


The Use Of Deep Learning Distributed Representations In The Identification Of Abusive Text, Susan Mckeever, Hao Chen, Sarah Jane Delany Jan 2019

The Use Of Deep Learning Distributed Representations In The Identification Of Abusive Text, Susan Mckeever, Hao Chen, Sarah Jane Delany

Conference papers

The selection of optimal feature representations is a critical step in the use of machine learning in text classification. Traditional features (e.g. bag of words and n-grams) have dominated for decades, but in the past five years, the use of learned distributed representations has become increasingly common. In this paper, we summarise and present a categorisation of the stateof-the-art distributed representation techniques, including word and sentence embedding models. We carry out an empirical analysis of the performance of the various feature representations using the scenario of detecting abusive comments. We compare classification accuracies across a range of off-the-shelf embedding models …


The Global Disinformation Order: 2019 Global Inventory Of Organised Social Media Manipulation, Samantha Bradshaw, Philip N. Howard Jan 2019

The Global Disinformation Order: 2019 Global Inventory Of Organised Social Media Manipulation, Samantha Bradshaw, Philip N. Howard

Copyright, Fair Use, Scholarly Communication, etc.

Executive Summary

Over the past three years, we have monitored the global organization of social media manipulation by governments and political parties. Our 2019 report analyses the trends of computational propaganda and the evolving tools, capacities, strategies, and resources.

1. Evidence of organized social media manipulation campaigns which have taken place in 70 countries, up from 48 countries in 2018 and 28 countries in 2017. In each country, there is at least one political party or government agency using social media to shape public attitudes domestically.

2.Social media has become co-opted by many authoritarian regimes. In 26 countries, computational propaganda …


Data Mining Approach To The Detection Of Suicide In Social Media: A Case Study Of Singapore, Jane H. K. Seah, Kyong Jin Shim Dec 2018

Data Mining Approach To The Detection Of Suicide In Social Media: A Case Study Of Singapore, Jane H. K. Seah, Kyong Jin Shim

Research Collection School Of Computing and Information Systems

In this research, we focus on the social phenomenon of suicide. Specifically, we perform social sensing on digital traces obtained from Reddit. We analyze the posts and comments in that are related to depression and suicide. We perform natural language processing to better understand different aspects of human life that relate to suicide.


Diversity In Online Advertising: A Case Study Of 69 Brands On Social Media, Jisun An, Ingmar Weber Sep 2018

Diversity In Online Advertising: A Case Study Of 69 Brands On Social Media, Jisun An, Ingmar Weber

Research Collection School Of Computing and Information Systems

Lack of diversity in advertising is a long-standing problem. Despite growing cultural awareness and missed business opportunities, many minorities remain under- or inappropriately represented in advertising. Previous research has studied how people react to culturally embedded ads, but such work focused mostly on print media or television using lab experiments. In this work, we look at diversity in content posted by 69 U.S. brands on two social media platforms, Instagram and Facebook. Using face detection technology, we infer the gender, race, and age of both the faces in the ads and of the users engaging with ads. Using this dataset, …


Detect Rumor And Stance Jointly By Neural Multi-Task Learning, Jing Ma, Wei Gao, Kam-Fai Wong Apr 2018

Detect Rumor And Stance Jointly By Neural Multi-Task Learning, Jing Ma, Wei Gao, Kam-Fai Wong

Research Collection School Of Computing and Information Systems

In recent years, an unhealthy phenomenon characterized as the massive spread of fake news or unverified information (i.e., rumors) has become increasingly a daunting issue in human society. The rumors commonly originate from social media outlets, primarily microblogging platforms, being viral afterwards by the wild, willful propagation via a large number of participants. It is observed that rumorous posts often trigger versatile, mostly controversial stances among participating users. Thus, determining the stances on the posts in question can be pertinent to the successful detection of rumors, and vice versa. Existing studies, however, mainly regard rumor detection and stance classification as …


Regrets, I'Ve Had A Few: When Regretful Experiences Do (And Don't) Compel Users To Leave Facebook, Shion Guha, Eric P.S. Baumer, Geri K. Gay Jan 2018

Regrets, I'Ve Had A Few: When Regretful Experiences Do (And Don't) Compel Users To Leave Facebook, Shion Guha, Eric P.S. Baumer, Geri K. Gay

Mathematics, Statistics and Computer Science Faculty Research and Publications

Previous work has explored regretful experiences on social media. In parallel, scholars have examined how people do not use social media. This paper aims to synthesize these two research areas and asks: Do regretful experiences on social media influence people to (consider) not using social media? How might this influence differ for different sorts of regretful experiences? We adopted a mixed methods approach, combining topic modeling, logistic regressions, and contingency analysis to analyze data from a web survey with a demographically representative sample of US internet users (n=515) focusing on their Facebook use. We found that experiences that arise because …


Detecting Fake News In Social Media Networks, Monther Aldwairi, Ali Alwahedi Jan 2018

Detecting Fake News In Social Media Networks, Monther Aldwairi, Ali Alwahedi

All Works

© 2018 The Authors. Published by Elsevier Ltd. Fake news and hoaxes have been there since before the advent of the Internet. The widely accepted definition of Internet fake news is: fictitious articles deliberately fabricated to deceive readers'. Social media and news outlets publish fake news to increase readership or as part of psychological warfare. Ingeneral, the goal is profiting through clickbaits. Clickbaits lure users and entice curiosity with flashy headlines or designs to click links to increase advertisements revenues. This exposition analyzes the prevalence of fake news in light of the advances in communication made possible by the emergence …


Anatomy Of Online Hate: Developing A Taxonomy And Machine Learning Models For Identifying And Classifying Hate In Online News Media, Joni Salminen, Hind Almerekhi, Milica Milenkovic, Soon-Gyu Jung, Haewoon Kwak, Haewoon Kwak, Bernard J. Jansen Jan 2018

Anatomy Of Online Hate: Developing A Taxonomy And Machine Learning Models For Identifying And Classifying Hate In Online News Media, Joni Salminen, Hind Almerekhi, Milica Milenkovic, Soon-Gyu Jung, Haewoon Kwak, Haewoon Kwak, Bernard J. Jansen

Research Collection School Of Computing and Information Systems

Online social media platforms generally attempt to mitigate hateful expressions, as these comments can be detrimental to the health of the community. However, automatically identifying hateful comments can be challenging. We manually label 5,143 hateful expressions posted to YouTube and Facebook videos among a dataset of 137,098 comments from an online news media. We then create a granular taxonomy of different types and targets of online hate and train machine learning models to automatically detect and classify the hateful comments in the full dataset. Our contribution is twofold: 1) creating a granular taxonomy for hateful online comments that includes both …


Inferring Social Media Users’ Demographics From Profile Pictures: A Face++ Analysis On Twitter Users, Soon-Gyo Jung, Jisun An, Haewoon Kwak, Joni Salminen, Bernard J. Jansen Dec 2017

Inferring Social Media Users’ Demographics From Profile Pictures: A Face++ Analysis On Twitter Users, Soon-Gyo Jung, Jisun An, Haewoon Kwak, Joni Salminen, Bernard J. Jansen

Research Collection School Of Computing and Information Systems

In this research, we evaluate the applicability of using facial recognition of social media account profile pictures to infer the demographic attributes of gender, race, and age of the account owners leveraging a commercial and well-known image service, specifically Face++. Our goal is to determine the feasibility of this approach for actual system implementation. Using a dataset of approximately 10,000 Twitter profile pictures, we use Face++ to classify this set of images for gender, race, and age. We determine that about 30% of these profile pictures contain identifiable images of people using the current state-of-the-art automated means. We then employ …


Multilingual Sentiment Analysis : From Formal To Informal And Scarce Resource Languages, Siaw Ling Lo, Erik Cambria, Raymond Chiong, David Cornforth Dec 2017

Multilingual Sentiment Analysis : From Formal To Informal And Scarce Resource Languages, Siaw Ling Lo, Erik Cambria, Raymond Chiong, David Cornforth

Research Collection School Of Computing and Information Systems

The ability to analyse online user-generated content related to sentiments (e.g., thoughts and opinions) on products or policies has become a de-facto skillset for many companies and organisations. Besides the challenge of understanding formal textual content, it is also necessary to take into consideration the informal and mixed linguistic nature of online social media languages, which are often coupled with localised slang as a way to express ‘true’ feelings. Due to the multilingual nature of social media data, analysis based on a single official language may carry the risk of not capturing the overall sentiment of online content. While efforts …