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Agriculture Commons

Open Access. Powered by Scholars. Published by Universities.®

2014

Louisiana State University

Conjoint analysis

Articles 1 - 2 of 2

Full-Text Articles in Agriculture

Application Of Choice-Based Conjoint Analysis To Determine Consumers' Preferences And Willingness To Pay For Grass Fed Beef In The United States, Franklin Fernando Vaca Moran Jan 2014

Application Of Choice-Based Conjoint Analysis To Determine Consumers' Preferences And Willingness To Pay For Grass Fed Beef In The United States, Franklin Fernando Vaca Moran

LSU Doctoral Dissertations

U.S. consumption of beef has declined during the last three decades. Consumer preferences have shifted toward products that are considered healthy, environmentally friendly and obtained through sustainable production methods. Because of the characteristics of grass-fed beef production, consumers are becoming more interested in grass-fed beef products than conventional beef products. A choice-based experiment was used to assess consumer’s preferences for grass-fed beef. A national online survey was conducted in May 2012 and the information from 4000 respondents was collected from the entire U.S. The respondents were divided in two groups of similar size: grass-fed beef eaters, comprised by the respondents …


Three Essays On U.S. Meat Goat Production: Goal Structure, Selection Of Breeding Stock, And Meat Goat Marketing, Narayan Prasad Nyaupane Jan 2014

Three Essays On U.S. Meat Goat Production: Goal Structure, Selection Of Breeding Stock, And Meat Goat Marketing, Narayan Prasad Nyaupane

LSU Doctoral Dissertations

This study investigates three major areas of U.S. meat goat production – goal structure, selection of breeding stock, and marketing, by using survey data received from U.S. meat goat producers. Of 1,600 producers surveyed, 584 usable responses were obtained with an adjusted response rate of 43%. The fuzzy pair-wise comparison method was used to determine producer goal structure. The results showed that profit maximization and leisure-related goals were highly considered goals and controlling weeds/vegetation and increasing farm size were the least considered goals by U.S. meat goat producers. A choice-based conjoint study was conducted to identify producer preferences for meat …