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Agriculture Commons

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Articles 1 - 5 of 5

Full-Text Articles in Agriculture

Understanding Cut Flower Consumers, Makaylie Langford, Kynda R. Curtis, Melanie Stock Dec 2023

Understanding Cut Flower Consumers, Makaylie Langford, Kynda R. Curtis, Melanie Stock

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This fact sheet provides information on cut flower consumers, such as floral preferences and consumer demographics and psychographics. It discusses possible ways to enhance perceived value and interest in cut flowers.


Cut Flower Markets And Marketing In The Intermountain West, Makylie Langford, Kynda R. Curtis, Melanie Stock Dec 2023

Cut Flower Markets And Marketing In The Intermountain West, Makylie Langford, Kynda R. Curtis, Melanie Stock

All Current Publications

This fact sheet discusses different markets for cut flowers in the Intermountain West, including wholesale and direct-to-consumer markets. Farmers markets, community-supported agriculture and subscription services, u-pick operations, farm venues, and online options are explored, as well as using social media to advertise and build clientele.


An Overview Of The Cut Flower Industry, Makaylie Langford, Kynda R. Curtis, Melanie Stock Dec 2023

An Overview Of The Cut Flower Industry, Makaylie Langford, Kynda R. Curtis, Melanie Stock

All Current Publications

This fact sheet provides an overview of the cut flower industry. It provides information about traditional and specialty cut flowers, comparing flowers sourced locally in Utah and internationally.


Surveying And Evaluating Pests And Beneficial Insects In Utah's Vegetable Production, Nick Volesky, Amelia Olds, Marion Murray Nov 2023

Surveying And Evaluating Pests And Beneficial Insects In Utah's Vegetable Production, Nick Volesky, Amelia Olds, Marion Murray

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The Utah State University (USU) Extension Integrated Pest Management (IPM) program conducted a season-long survey evaluating arthropod pests, plant diseases, pollinators, and other beneficials on a ¼-acre vegetable farm and adjacent pollinator habitat located in Logan, Utah. Understanding the roles of these groups on plant health and the efficacy of nonchemical pest management approaches critically impacts the sustainability of Utah’s vegetable industry. Survey findings have been used as a reference for developing video content, fact sheets, and presentations to educate Utah’s commercial and small-acreage farmers.


Utah Florist Preferences For Local Cut Flowers, Kynda R. Curtis, Melanie Stock Jun 2023

Utah Florist Preferences For Local Cut Flowers, Kynda R. Curtis, Melanie Stock

All Current Publications

This fact sheet provides crucial information on wholesale florist needs and preferences for local cut flowers. The information here will enhance the ability of current and potential cut flower growers to properly assess the profit potential of their decisions and assist with the long-term sustainability of their farming operations.