Life Sciences Commons^™

Attitudes Of Fruit And Vegetable Farmers Towards Organic Farming In Kathmandu Valley, Nepal, Dilip Nandwani, Dinesh Jamarkattel, Khem Raj Dahal, Ritikshya Poudel, Suman Giri, Toya Nath Joshi

Agricultural and Environmental Sciences Faculty Research

Organic farming is increasingly popular among the farmers of Kathmandu valley. However, the organic growers have been facing issues in production, organic certification, and product marketing. To date, little is known about the challenges faced by the organic growers in Kathmandu valley. This study aimed to explore the status of organic farming, attitudes of farmers towards organic farming, their suggestions for improvement, and strengthening the value chain of organic products. Face-to-face interviews were conducted at Agriculture Knowledge Centre, Lalitpur, Nepal during December 2019 with 37 organic growers directly or indirectly involved in organic farming. The results showed that organic growers …

Examining Consumer Perceptions And Behaviors Toward Hemp-Based Products, Hannah Lacasse

Graduate College Dissertations and Theses

Although its relevance has ebbed and flowed, hemp production has persisted over several centuries. Over time, its popularity has been interrupted by competing products, public health concerns and regulatory barriers. A renaissance of hemp production has emerged in the U.S., particularly after regulatory barriers fell in 2014 and 2018. This has given rise to a growing market of diverse hemp-based food, medicinal, textile and industrial products. Adding to the political, technological and financial challenges facing this nascent industry is a demonstrated need for consumer behavior research on how products made with hemp-based ingredients are received, if at all, by consumers. …

Effect Of Marketing Through Value Added And Video Sales On Feeder Cattle Prices, Amanda Trotter

MSU Graduate Theses

Feeder cattle marketing opportunities for producers in Missouri continue to expand. Missouri ranks within the top ten U.S. States in beef cow inventory and is a major feeder calf exporter. Selecting the appropriate marketing opportunity can have a dramatic impact on the income of the cattle producer. Feeder cattle marketing opportunities include value-added program sales, video auctions, as well as the traditional live cattle auction. A long-term study comparing these marketing opportunities in a single livestock market in Missouri has not been conducted. The objective of this study is to analyze cattle characteristics that can influence market price in feeder …

Fostering Community Supported Agriculture In Utah, Kelsey Hall, Roslynn Brain

All Current Publications

This curriculum contains seven modules that describe the fundamentals of CSA, CSA marketing and outreach, CSA management, CSA pricing, CSA crop planning, legal concerns for CSA operations, and additional resources.

Facebook Activity Of Oklahoma Agritourism Facebook Pages, Brittany L. Bowman, Quisto Settle, Stacy Tomas, Angel Riggs

Journal of Applied Communications

Agritourism is recreational travel for agricultural activities. Agricultural operations benefit from income diversification, the public receives hands-on agricultural experiences, and rural communities benefit from economic development. However, agritourism operators have reported challenges in marketing. As social media becomes increasingly important in tourism marketing, the purpose of this research is to describe overall Facebook activity related to Oklahoma agritourism. A quantitative content analysis was conducted on 174 Facebook pages of Oklahoma agritourism operations to describe posts, public interaction, events, and advertisements. Oklahoma agritourism operations had a mean of 1,330 page likes, and 69% of Facebook pages had posts during the sample …

Characteristics Of Oklahoma Agritourism Facebook Posts, Brittany Bowman, Quisto Settle, Angel Riggs, Stacy Tomas, Audrey E. H. King

Journal of Applied Communications

Agritourism is recreational travel for agricultural activities. While it provides many benefits, such as rural development and heritage preservation, many agritourism operators express challenges in marketing their operations. Social media is increasingly common in tourism marketing, but little research exists describing current marketing practices. Quantitative content analysis was used to describe 174 Oklahoma agritourism operations’ Facebook page activity in June 2018. Original posts created by the agritourism operations and community posts created by the general public had similar amounts of public interaction. Post interactions were not related to post length, and original post interactions were also not related to overall …

Marketing Toward The Future, Niki Whitley, Susan Schoenian

Professional Agricultural Workers Journal

Abstract

United States goat producers face many challenges with regards to marketing. Although the demand for goat products is increasing, the market is fractured. There is a general lack of infrastructure and many producers do not sell their animals or products for fair or profitable prices. Production costs are too high, and there is a need to improve production efficiency. Imports pose a challenge to US goat producers, as domestic production cannot compete with the availability and lower cost of imports. Government regulations hinder market development because non-commercial slaughter is an important aspect of goat marketing, and regulations keep many …

Sistema De Ensilaje Como Modelo De Producción En El Municipio De San José Departamento Del Guaviare, Nelby Nerieth Urrego Ramos

Ingeniería Agronómica

El presente trabajo se basó en el desarrollo del proyecto productivo a través de un sistema de ensilaje como modelo de producción en el municipio de San José departamento del Guaviare, en el que se describe la metodología y resultados obtenidos del desarrollo de cada uno de los componentes trabajados en el proyecto. En cuanto al componente de ingeniería agronómica se implementó una hectárea de maíz (Zea mays) del híbrido ATL 200 en el municipio de San José, con fines de ensilaje para consumo animal principalmente ganado bovino. De tal forma, que el componente de emprendimiento se basó en la …

La Ahuyama (Cucurbita Moschata Duch) Como Alternativa De Ingresos En El Municipio De El Carmen De Bolívar, Departamento De Bolívar, Pedro José Romero De Ávila

Ingeniería Agronómica

El proyecto productivo se desarrolló en la vereda Mala Noche, municipio de El Carmen de Bolívar (Bolívar), dicho proyecto tuvo como propósito ofrecer mediante la implementación, producción y comercialización en 5.000 m² de ahuyama (C. moschata) una alternativa de agro-negocios para los agricultores de la región. En el presente trabajo se describe el desarrollo del proyecto a través de todas las etapas del cultivo: establecimiento, manejo agronómico, cosecha y comercialización (anexo 24). Para ello se realizó un análisis económico que permitió conocer la rentabilidad del proyecto, adicionalmente, se describen los canales de comercialización utilizados del producto que pueden llegar a …

Las Compras Públicas Locales Como Estrategia Para La Comercialización E Integración De Las Organizaciones De Productores Agroalimentarios En El Departamento Del Meta, David Orlando Cabra Ramírez

Maestría en Agronegocios

La presente investigación además de proyectarse como requisito para la obtención del título de postgrado correspondiente se concibió a partir de la oportunidad de generar una propuesta concreta que aportará a las líneas estratégicas de trabajo identificadas por la Gobernación del departamento del Meta, para sus próximas administraciones. En este sentido, se identificó la problemática existente en el sector agropecuario departamental y las dificultades habituales que enfrentan las organizaciones de productores agropecuarios formalizados para comercializar sus productos y como tal obtener la retribución correspondiente. A partir de esto, el documento se centra en analizar el contexto departamental buscando identificar los …

Spatial Considerations For Implementing Two Direct-To-Consumer Food Models In Two States, Marilyn Sitaker, Jared T. Mcguirt, Weiwei Wang, Jane Kolodinsky, Rebecca A. Seguin

College of Agriculture and Life Sciences Faculty Publications

To open new markets, some farmers have adapted direct-to-consumer (DTC) models, such as Community Supported Agriculture (CSA), to reach new settings or audiences. We compared sociodemographic and geospatial contexts to farmers' experience with one of two DTC innovations: a cost-offset CSA for low-income families and food boxes distributed through rural convenience stores. We geocoded addresses of thirteen farms and DTC pickup sites in two U.S. states (Vermont and Washington) and calculated road network distances from pickup to supermarket, farmers' market, and farm. We compiled Census block-level demographic and transportation data, and compared it to postseason interviews to explore the effect …

Implementación De Un Sistema De Producción De 2000 M2de Tomate (Solanum Lycopersicuml.) En El Municipio De Algeciras Huila, Con Fines Comerciales, Víctor Ricardo Montaño Estrada

Ingeniería Agronómica

El presente trabajo tiene como finalidad ofrecer una alterativa para contribuir en la sostenibilidad familiar mediante la implementación, producción y comercialización de 2000 m2 de tomate de mesa. Se describe detalladamente la metodología para el desarrollo del proyecto desde el establecimiento del cultivo hasta su producción y comercialización, también, se llevó acabo la ejecución del componente de investigación cuyo objetivo fue evaluar tres tipos de podas y su efecto en la producción del cultivo de tomate (S. lycopersicum L.) bajo las condiciones de Algeciras Huila, siendo la poda una de las prácticas que influyen en la calidad, tamaño e inocuidad …

Production And Marketing Of Indigenous Cash Crops: The Experience Of Women Farmer-Entrepreneurs In Mountain Province, Philippines, Joyce D. Cuyangoan

Journal of Public Affairs and Development

This study focused on the production factors and marketing mix of five indigenous cash crops cultivated by 67 women farmer- entrepreneurs in the municipalities of Tadian and Lower Bauko in Mountain Province, Philippines. The study used descriptive statistics and applied profit analysis in the analysis of its findings. Results of this study show that the factors that limit the respondents’ production are limited access to transportation, rainfed irrigation, and limited access to agricultural inputs and loans. In marketing their produce, it was found that the respondents have limited knowledge on processing, packaging, labeling, promoting and financial record keeping. They can …

Risk And Return Comparisons Of Pre-Harvest Marketing Strategies, John Leander Turner V

Graduate Theses and Dissertations

This paper analyzes risk and returns associated with pre-harvest corn grain marketing strategies for the state of Arkansas. Farming is characterized by a volatile environment. Numerous risks are taken by producers in order to provide commodities that are bought and sold by various parties in the supply chain. Price, yield, and production costs vary daily and can have large variation between years. Risk and Return Comparisons of Pre-harvest Marketing Strategies examines the effectiveness of using pre-harvest marketing strategies to enhance returns and to mitigate inherent price risk in the Memphis cash corn market. Thirteen strategies are compared to the October …

Malene Wines: The Beginning Of A Brand, Tyler Menane

Agricultural Education and Communication

Malene Wines is the most recently developing brand under the Crimson Wine Group. Currently, the brand is being produced and managed under Chamisal Vineyards. Malene Wines started off with one brand of rosé wine, that has only been available for purchase in the Chamisal tasting room or wholesale. This has caused confusion for the consumer in differentiating the two brands. To help begin the separation of the two brands, Malene Wines has recently received a modified Airstream trailer to serve as a mobile tasting room.

Whereas Chamisal Vineyards is a brand focused on Chardonnay and Pinot Noir with small production …

Assessing Marketing Alternatives For Small Farmers In Selected Alabama Black Belt Counties, Langston Anderson, Tasha M. Hargrove, Robert Zabawa, Andrew A. Zekeri

Professional Agricultural Workers Journal

Abstract

Market access is an important factor for the success of small farmers. In Alabama rural counties, farmers are in search of alternative market outlets to broaden their sales and make a profit. The purpose of this research was to assess marketing alternatives for small farmers in selected Alabama Black Belt Counties because local markets are essential to the economy and the overall well-being of local communities. Ethnographic field research was used to collect data by interviewing participants in selected rural counties, as well as from the Alabama Farmers Market Authority and USDA National Agricultural Statistics Service. The findings indicate …

Exploring Winery Operation As A Diversification Option For Native American Tribal Enterprises, Randi M. Combs

Graduate Theses and Dissertations

The purpose of this research is to examine the perceptions of tribal members regarding the strengths, challenges, and opportunities presented by tribal winery operation. Specifically, issues of business diversification, marketing, perceived barriers to success, potential benefits to the tribe, and the role of agriculture in the preservation of tribal heritage were considered. A modified mixed-methods exploratory sequential research model was used to collect and organize data in two phases. Phase 1 quantitative data was used to inform the development of a Phase 2 qualitative interview protocol. Phase 1 found a significant relationship between a higher income level and a lower …

Marketing Power Berries: An Importance-Performance Analysis Of Blueberry, Shuyang Qu, Alexa J. Lamm, Joy N. Rumble

Journal of Applied Communications

The unique health benefits of blueberries have increased consumers’ demand for this fruit. Although the demand is still low compared to other fruits including apples and grapes, consumers’ growing interest in blueberries has led to a significant increase of blueberry acreage in the U.S., causing the supply to exceed demand. To increase blueberry consumption and sales for the benefits of both consumers’ health and the blueberry industry, this study selected 18 blueberry attributes and used an online survey to examine blueberry purchasers’ perceived importance and satisfaction of these attributes. An importance-performance analysis (IPA) of these attributes was conducted to provide …

Where I Come From: Exploring Regional Differences In California Consumers’ Attitudes And Beliefs About Fluid Milk, Annie R. Specht, Ashlan E. Wickstrom, Emily B. Buck

Journal of Applied Communications

Guided by the theory of reasoned action and social cognitive theory, this study was conducted to better understand how decisions to purchase organic or conventional milk are influenced by norms and attitudes established via human interactions and how those norms and attitudes vary by geographic region. An online Qualtrics survey was used to gain insight into behaviors, attitudes, and interactions of 308 milk consumers in various geographical regions of [State]. The findings indicate that urban, suburban, and rural consumers differ in some ways in their interactions related to milk information, as well as their perceptions of organic versus conventional milk. …

Roles Of Information And Communications Technologies In Improving Fish Farming And Production In Rivers State, Nigeria., Ejiogu-Okereke, Ngozi Eucharia Dr, Chikaire, Jonadab Ubochioma Dr, Ogueri, Emmanuel Ifeanyi Dr, Chikezie, Ngozi Patience Dr

Library Philosophy and Practice (e-journal)

Abstract

The study examined the roles of ICTs for improved fish farming and production in Rivers State, Nigeria. The specific objectives were to ­- describe the socioeconomic characteristics of the responding fish farmers in the area; identify ICT devices used by respondents in the area; examine fish farming/production information needs of respondents; ascertain ICT roles in promoting fish farming and production in the study area; and identify problems of ICTs use by fish farmers in the study area. Multi stage sampling technique was adopted in sample selection. Data were collected with use of questionnaire and interview schedule. The sample size …

Marketing Alaskan Seafood: Strategies With Brand Identification, Differentiation, And Promotions, Anna Jacobson

Journalism

Everyday the globe experiences changes with food. New methods in growing and harvesting are becoming approved, while others are frowned upon. People care more about where their food comes from than ever before. This research is to explore how Alaska seafood can successfully market their products in an ever-changing world. As challenges present themselves in the industry, opportunities are there as well.

This study sets out to explore marketing strategies for promoting a seafood brand. Through exploring current literature and interviewing experts to obtain data, conclusions will be drawn and analyzed. These findings will help to understand the best practices …

Marketing Effects On Consumer Retention And Expenditures In Central Kentucky And North Central Tennessee Floral Industry, Danielle L. Berkshire

Masters Theses & Specialist Projects

Florists in today’s industry are competing against mass-markets that are able to buy and sell fresh-cut flowers at low prices in bulk. Mass-markets offer little or no design or other services. Consumers find it convenient to order flowers online through wire services, paying large fees to order flowers. Order gatherers pose as local floral shops taking consumers orders online or by phone then call the local florist to fill orders. Packaged flowers became popular in the early 2000’s ordering flowers directly from the farm to the consumer. Rural and metropolitan areas of Central Kentucky and North Central Tennessee were surveyed. …

European Consumers' Attitudes Towards Cisgenic Rice, Anne-Cécile Delwaide

Graduate Theses and Dissertations

The enhancement of existing plant breeding techniques, such as cisgenesis, allows plant breeders to enhance an existing cultivar quicker and with little to no genetic drag. Cisgenesis is the genetic modification of a recipient plant with natural gene(s) from a sexually compatible plant. Unlike transgenesis, which is the genetic modification of a recipient plant with gene(s) from any non‐plant organism, or from a donor plant that is sexually incompatible with the recipient plant, the results of cisgenesis could occur naturally over time. Currently, both cisgenic and transgenic products are classified as genetically modified organisms (GMOs) and are labeled as such …

Key Resources Of Ranch Management, Cody Butler, D. R. Zobell

All Current Publications

There are five essentials for successful ranch management. These essentials consist of: 1) A lifelong approach to management needs, both integrative and holistic. 2) Strive for continuous improvement of key resources. 3) Assemble and use good analysis and decision-making tools. 4) Wage war on cost. 5) Place an emphasis on marketing.

Three Essays On U.S. Meat Goat Production: Goal Structure, Selection Of Breeding Stock, And Meat Goat Marketing, Narayan Prasad Nyaupane

LSU Doctoral Dissertations

This study investigates three major areas of U.S. meat goat production – goal structure, selection of breeding stock, and marketing, by using survey data received from U.S. meat goat producers. Of 1,600 producers surveyed, 584 usable responses were obtained with an adjusted response rate of 43%. The fuzzy pair-wise comparison method was used to determine producer goal structure. The results showed that profit maximization and leisure-related goals were highly considered goals and controlling weeds/vegetation and increasing farm size were the least considered goals by U.S. meat goat producers. A choice-based conjoint study was conducted to identify producer preferences for meat …

Pb1608 Soybean Production In Tennessee, Wayne T. Flinchum, Michael J. Buschermohle, H. Paul Denton, Charles M. Farmer, Delton C. Gerloff, Samuel G. Mcneil, Melvin A. Newman, G. Neil Rhodes Jr., Ronnie W. Seward, James B. Wills Jr.

Field & Commercial Crops

No abstract provided.

Sp743-C Advance Directives, Alan B. Galloway, Jane Howell Starnes

Marketing, Finances and Value-Added Agriculture

No abstract provided.

Sp743-D Power Of Attorney, Alan B. Galloway, Christopher Clark, Jane Howell Starnes

Marketing, Finances and Value-Added Agriculture

No abstract provided.

Pb1399 Getting Started In A Food Manufacturing Business In Tennessee, William C. Morris, Faith J. Critzer, Wendell Hal Pepper

Marketing, Finances and Value-Added Agriculture

No abstract provided.

Sp743-A Farm Numbers In Tennessee, Michael Wilcox Jr., Jane Howell Starnes

Financial Management

No abstract provided.