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Full-Text Articles in Higher Education and Teaching
Students' Attitudes Towards Textbook Types: Are Students Really Ready For E-Textbooks?, Diane R. Edmondson, Cheryl Ward
Students' Attitudes Towards Textbook Types: Are Students Really Ready For E-Textbooks?, Diane R. Edmondson, Cheryl Ward
Atlantic Marketing Journal
Abstract - This study examines students’ attitudes and preferences to the four primary textbook types currently on the market. These types include hardback, paperback, loose leaf, and E-textbook. Two hundred twenty-three students currently taking Principles of Marketing from a large public university in the southeastern United States completed the survey. Results found that students still prefer paperback textbooks, even when this textbook is at a higher price than other alternatives. When students were asked their opinions on the various textbook options, it was clear that price, ease of use, health concerns, and ownership desires were the primary reasons why they …
The Process Of Successfully Integrating Communication Technologies Into Short-Term, Faculty-Led Study Abroad Programs: Reflections From The Field, Todd L. Goen, Jennifer R. Billinson, Linda D. Manning
The Process Of Successfully Integrating Communication Technologies Into Short-Term, Faculty-Led Study Abroad Programs: Reflections From The Field, Todd L. Goen, Jennifer R. Billinson, Linda D. Manning
Journal of Global Initiatives: Policy, Pedagogy, Perspective
As advances in communication technologies (CT) continue to shape modern life, it is critical study abroad professionals and faculty leaders contemplate the ways in which such technologies impact study abroad. This essay provides an argument for the value and utility of such contemplation through an in-depth examination of a short-term, faculty-led study abroad program and the three faculty who lead it. The authors provide reflective summaries of their own experiences with CT and study abroad and discuss the ways in which changes in CT resulted in changes to their own study abroad program including the integration of CT into academic …