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Full-Text Articles in Other Educational Administration and Supervision

Editor's Note, Janie M. H. Fritz Jan 2017

Editor's Note, Janie M. H. Fritz

Journal of the Association for Communication Administration

This is the Editor’s Note to Volume 36, Issue 2 of the Journal of the Association for Communication Administration.


Redesigning The Basic Communication Course: A Case Study, Lindsey B. Anderson, Thomas Mccloskey, Devin Scott, Rebecca Alt, Elizabeth E. Gardner Jan 2017

Redesigning The Basic Communication Course: A Case Study, Lindsey B. Anderson, Thomas Mccloskey, Devin Scott, Rebecca Alt, Elizabeth E. Gardner

Journal of the Association for Communication Administration

In the competitive environment of higher education, the basic communication course is under pressure to defend its place in the curriculum. One way to do this is to engage in a course redesign program. In this case study, we detail our experience taking part in such a program to (re)evaluate our course. Over the course of a year, we collected active participation data and conducted a series of three qualitative surveys that focused on student perceptions of our course. In doing so, we explored the ways in which the basic communication course can take advantage of course redesign efforts. Specifically, …


Evaluation Communication Of Master's Program On The Basis Of Google Citations, Mike Allen, John Bourhis, Nancy Burrell, Bailey Benedict, Tosin Comfort Adebayo, Maura Cherney, Derrick Langston, Brittney Peck, Samantha Quinn, Riley Richards Jan 2017

Evaluation Communication Of Master's Program On The Basis Of Google Citations, Mike Allen, John Bourhis, Nancy Burrell, Bailey Benedict, Tosin Comfort Adebayo, Maura Cherney, Derrick Langston, Brittney Peck, Samantha Quinn, Riley Richards

Journal of the Association for Communication Administration

This paper provides an assessment of Master’s degree programs and faculty research in Communication departments using citations available in Google Scholar. Identification of the Master’s degree programs relied on the National Communication Association website. Individual faculty were identified from the web page of the department for the institution. The combined number of citations to faculty publications identifies the top five departments (University of Alabama-Birmingham, California State University-Fullerton, University of Colorado-Colorado Springs, Cleveland State University, and California State University- Long Beach) and the top five most cited faculty members (Stella Ting-Toomey, Virginia Richmond, George Cheney, Kimberly Neuendorf, and Brian Spitzberg). The …


Graduate Student Self-Branding As Integrated Marketing Communication: The Call For Reflexivity, Mary J. Eberhardinger Jan 2017

Graduate Student Self-Branding As Integrated Marketing Communication: The Call For Reflexivity, Mary J. Eberhardinger

Journal of the Association for Communication Administration

Self-branding among graduate students is explored conceptually in this essay as an extension of the notion of personal branding. This concept is tangential to impression management, sense-making, and face negotiation. A central contention pursued in this essay is the call for administrators to reconsider how to respond to the perceived need of student self-branding. Moreover, graduate student self-branding is compared to a respective form of IMC that utilizes the Kellogg School’s notion of contact points. The present essay explores theoretical reasons for why the increased individualized practice of graduate student self-branding occurs. Importantly, the essay invites communication administration into the …