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The Role Of Ethnic Identification In Determining Source Credibility Of The Athletic Coach, Thomas Gregory Pucci
The Role Of Ethnic Identification In Determining Source Credibility Of The Athletic Coach, Thomas Gregory Pucci
University of the Pacific Theses and Dissertations
Using a credibility scale that measures authoritativeness and character of a speaker as perceived by his audience, will a statistically significant difference rise where a figure of authority is a member of one ethnic group and those over whom the authority is asserted are members of a second ethnic group?