Strategic Management Policy Commons^™

Analyzing The Short Term Link Between Public Policy Support And Export Performance Improvement: The Importance Of The Mediating Effects Of Price Strategy, Luis Filipe Lages, David B. Montgomery

Research Collection Lee Kong Chian School Of Business

No abstract provided.

The Balanced Scorecard At Philips Electronics, Andra Gumbus, Bridget M. Lyons

WCBT Faculty Publications

The drive to implement the balanced scorecard at Philips Electronics came from the top down - as a directive from the Board of Management in Europe to all Philips divisions and companies worldwide. The directive went to each of the companies and their quality departments, with the effort in the medical division headed by the Quality Steering Committee that reports to the president of Philips Medical Systems. Philips Electronics has used the balanced scorecard to align company vision, focus employees on how they fit into the big picture, and educate them on what drives the business. An essential aid to …

Sampling Concepts, Paul Boyd, Ph.D.

MBA Faculty Conference Papers & Journal Articles

The usefulness of any research is dependent upon how well the group studied represents the group about which decisions are to be made or conclusions drawn. That is, it depends upon how well the sample reflects relevant characteristics of the population. When it is possible to study every member of that group there is no problem, for on these occasions we can easily calculate the exact attribute (parameter) of interest for our population.

For example, if we were interested in determining the average number of gallons of gasoline sold to customers at our service station yesterday, we …

The Implications Of China's Entry To World Trade Organization (Wto) : Perceptions Of Malaysia Managers In Electronic Industry, Hong Nian Gan

Student Works (2000-2009)

No abstract provided.

Business Strategies In Transition Economies By M W Peng, Internationa L Business Series, Sage, 2000, Pp 322, Price: $29.95., D Sampath

IIMB Management Review

Most theories on strategy have originated from the western world, which presupposes the existence of a certain type of institutional support existing in the economy. The "core competence" of Prahl ad and Hammel, Porter's vision of competitive dynamics, and Krishna Palepu's theory on non-applicability of focussed strategies for emerging economies have unfortunately been regarded as globally applicable by academics and practitioners alike. Culture specificity of a nation, which may be under transition, and the need to reorient the strategies with culture as one of the key variables has either been ignored or scoffed at. However, it is becoming increasingly clear …

Transnational Strategy At Nestle : A Focus On Nestle Malaysia, Pin Tat Keh

Student Works (2000-2009)

Nestle is one of the few multinational companies that adopts the transnational strategy to pursue its global competitiveness. In Nestle Malaysia, it is no different with great focus on product innovation and cost leadership a real challenge to the management. With the advent of trade liberalisation upon the implementation of AFTA and WTO, it is inevitable that Nestle Malaysia should focus on its core competencies and build on its strengths as designated by the Asian Zone Management, that is to be a regional player of Milo and infant cereals In order to consolidate and build on its dominant market share …

Developing An Effective Marketing Strategy For Petlin (Ldpe), Ramu Shankar

Student Works (2000-2009)

Malaysian International Trading Corporation (MITCO), a fully owned subsidiary of Petroliam Nasional Berhad (PETRONAS) has been appointed to market the Low Density Polyethylene (LOPE) of PETRONAS's share to be produced by PETRONAS's joint-venture petrochemical plant called PETLIN. The plant would be on-stream (in production) at the end of the year 2001. A continued rapid growth in the low-density polyethylene (LOPE) market has been expected globally for the next 4 to 5 years although competition is being encountered from other resins such as polypropylene in the important consumer and industrial packaging market. The growing concern is that the impact of this …

The Competitiveness Of Malaysia Palm Oil Export By The Year 2005, Wee Chen Liew

Student Works (2000-2009)

The palm oil production in Malaysia has been on the increased trend since it was first commercially produced. In the last 10 years its contribution towards Malaysia GDP also is shadowing the trend of the production and export. Malaysia palm oil industry is getting more competitive in recent years. Indonesia, the second largest producing country is posing a huge threat to Malaysia with their vast land and cheaper labor. Hence, it is crucial to understand the competitiveness of Malaysia palm oil industry in relation to Indonesia as well as other major oils and fats producing country. Porter Five factor analysis …

Opportunities For Competitive Strategy In The Malaysia's Food Industry, Kieng Yii Ng

Student Works (2000-2009)

Competition among the food industries in the local and international environment is intensifying with the opening up of the market and the growing trends towards a wider acceptance of different foods as people and products are crossing the border more freely today. In general, market trends tend to cascade down from the more developed countries to the developing countries. With this in mind, this study started with the scanning of the environment in the global market with emphasis on the food trends in developed countries namely European Union, United States and Japan. This exploratory research used mainly secondary data. With …

The Impact Of Airline Alliances On Airlines, Saadah Huda Sholah

Student Works (2000-2009)

The study is aim at analysing airline alliances and their effect on the airlines. The effects of alliances on the factors critical to the choice of airline were ambiguous. An alliance's effect on conveniency, schedules, levels of service, reliability and other critical issues depends on the strategic decisions taken by the alliance partners. The only critical factor that is affected positively by the alliance almost without exception is the Frequent Flyer Programme that gains momentum with increased route network density. The business strategy of airlines forming collaborative alliances with each other to extend market reach, control costs and to limit …

Effects Of Globalization On The Sustainablity Of A Manufacturing Company A Case Study, Chai Hong Yeow

Student Works (2000-2009)

This case study addressed the issue of globalization effect on a Malaysian company. Business world become borderless especially with the recent advancement of telecommunication and computer technology. The case analyzed the effect of globalization on a cocoa manufacturing company. The top management has been given a business scenario using a case study methodology. ln this case analysis, in depth investigation on the management obstacles as result of globalization and strategy formulation are required to provide a remedy to the management challenges faced by the company. The analysis was performed using situation analysis, industry analysis and value chain analysis framework developed …

Case Study : R. J. Reynolds Tobacco Malaysia, Kok Tee Lim

Student Works (2000-2009)

For this project assignment, I choose R.J. Reynolds Malaysia for my project because of a number of reasons. Firstly, there are only 3 main competitors exist in Malaysia such as Rothmans of Pall Mall, Malayan Tobacco Co and Philip Morris and the tobacco industries in Malaysia are highly regulated by government such as raising taxes, banning smoking in most public places and setting maximum limits for tar and nicotine in cigarettes can still provide competitive advantage. Furthermore, RJRM concentrates on exporting its products to Asia like Japan, Thailand, Brunei, Hong Kong and Duty Free Shops

Entry Of Proton And Perodua Into The Indian Passenger Car Market : A Study From The Marketing Perspective, Dilip Singh Mutum

Student Works (2000-2009)

Over dependence on the domestic market and weak brand image are the weaknesses of the two Malaysian car companies. Trade liberalisation under the auspices of WTO, APEC and AFTA presents both opportunities as well as threats. They can no longer depend on Government support for their survival and growth. The two companies also need to lower their dependence on foreign partners by speeding up their localisation programme. This is essential to reduce cost and be competitive when trade barriers fall. Merger or strategic alliance between the two companies may be one of the ways to remain competitive in the future. …

Values-Based Strategies And Planning For Global Organisations, David Kimber

IIMB Management Review

As social, environmental and economic conditions change over the world, global managers must adopt new strategic planning techniques. Historically two contrasting motivations for global activity can be identified. The first, based on a need to enhance security, has led to aggression and conflict. The other is based on an interest in enhancing peoples' lives and an urge to share this understanding. David Kimber suggests that understanding the second perspective, helps managers maintain a stable and long term orientation to global development. Outlining a framework for considering values, he reviews a values focus to clarify first, how it relates to the …

The Challenge Of Globalisation For Indian Family Business, K R S Murthy

IIMB Management Review

No abstract provided.

Alliance Management: The Next Millennium Challenge?, S Raghunath

IIMB Management Review

No abstract provided.

How Diversified Should Indian Business Houses Be?, Rishikesha T Krishnan

IIMB Management Review

No abstract provided.

Joint Ventures : Does Termination Mean Failure?, S Raghunath

IIMB Management Review

Joint venture operations are usually called off because either or both partners have not received the benefits expected from the venture or because partners have received expected benefits and conditions have so evolved since the initiation of the venture that it no longer serves its purpose. While the former would qualify as a failure, the latter could be win-win pointers to success, with partnering parents achieving their goals. Three recent joint venture restructuring exercises have been discussed to ascertain the circumstances attendant upon the breakups.

Interest Domination As A Framework For Exploring Channel Changes In Transitional Economies, Debra Dahab, James W. Gentry, Ravipreet S. Sohi

Department of Marketing: Faculty Publications

Changes in political and economic power can affect channel structures and decisions. Western channel models may not be useful for understanding the process of change in Central and East European transforming economies. This discussion suggests that channels in transforming economies may be controlled by groups or networks of people with mutual interests, a phenomenon the authors call interest domination. The article examines interest domination by managers, Communist cadres, and other party elite in two transforming economies and describes how structural and behavioral components of command economies might be conducive to interest domination of marketing channels. Propositions for explaining the political, …

International Alliances: An Agenda For Success, Som Mittal

IIMB Management Review

Alliances, all over the world, are the order of the day. In the current global context, few players have the wherewithal for creating viable businesses all by themselves. Alliances help leverage partners’ strengths, share risks and rewards, and open up new markets and competitive opportunities. Alliances in emerging markets such as India are especially relevant, as these markets come out of their self imposed isolation and insulation from external world markets and move towards a relatively open and competitive business environment. With this, customers’ expectation levels go up by leaps and bounds, given their newfound knowledge of the range of …

A Strategy For Alliances, S Raghunath

IIMB Management Review

Strategic alliances are arrangements between firms forming a cooperative partnership. Parts of their businesses are linked by mutual commitment of resources for the achievement of common objectives. The reasons for establishing strategic alliances can be found in the changing nature of business today. Companies survive and stay ahead of others through constant improvements in technology, in organisational design and management practices. With insights into present and future customer demands, they develop systems that trigger rapid changes. They learn to translate small incremental advantages into gains in market share. More often than not, they strive to simplify product lines, organisational structures …

Ibm's Os/2 Warp And Its International Strategy, Manuel A. Matienzo

Graduate Student Dissertations, Theses, Capstones, and Portfolios

It is my intention, through the research in this thesis to present problems and solutions to normal business and marketing decisions that take place on a day-to-day basis in IBM Corporation. Also, OS/2 new version named Warp will be studied to an extent. OS/2 version 3 is not only a multitasking, multiprocessing operating system, but is also is IBM's most recent and advance piece of software they have ever produce.

It is a world of choices. Just as IBM hopes OS/2 warp will fulfill users operating systems needs, I will try to fulfill the needs of IBM to release a …

Poland: An Opportunity For Investment, Tara Monteleone

Graduate Student Dissertations, Theses, Capstones, and Portfolios

The fall of Communism marked a new era for Eastern European countries. The events that followed the 1989 revolutions brought about new economic reforms within this region. However, only a few countries have managed to successfully overcome the shroud their communist predecessors had on their approach to business and industry. Poland is one country that is rapidly overcoming its history.

Poland constitutes one of the largest single markets in Eastern Europe and has the highest growth rate of Central and Eastern Europe (4.1%), as well as the highest GDP of $180.4 billion. It offers direct access to both the former …