Sports Management Commons^™

Fan Avidity As It Relates To Proximity Of Minor And Major League Affiliates, Joseph Tyson

Sport Management Undergraduate

When sports organizations are affiliating themselves with minor league teams, there can be many factors that go into the decision of what teams to align themselves with. Management should pay particular attention to the aspects of fan motivation, identification, behavior and avidity of the minor league team fans when making these decisions. By associating themselves with teams within close proximity, they could maximize the positive outcome created by that affiliation. Little research has been done however on the relationship between fans of minor league and major league teams within close proximity of each other. This paper is meant to examine …

Season Seat Holder Retention In Minor League Baseball, Matt Butler

Sport Management Undergraduate

In lieu of an abstract, here is the paper's first paragraph: In minor league (AAA) baseball the amount of season tickets sold for the season can account for at least fifteen percent of total paid attendance for the. With this in mind a sport manager may wonder what brings season ticket buyers back season after season, and what can be done to measure this occurrence. An added question for front office staff members is, do these reasons coincide with a team’s marketing strategy to maximize the amount of fans who buy season tickets? To analyze this occurrence I looked into …

Increasing Concession Revenue Through Mobile Devices: Ralph Wilson Stadium Offering In-Seat Food Service, Ryan Sweet

Sport Management Undergraduate

Mobile in-seat ordering has begun to surface being tested around the nation at various venues to fulfill customer’s fascination with technology and to better satisfy their customers. It has been found consumers are concerned with wait-lines and quality of service which can negatively impact their purchase behavior (Muret, 2008b). Concession sales are a main revenue source for franchise owners who are experiencing more need for increased revenue (Levine, 2007).

Delaware North SportService, an industry leader in sport food service are the food and beverage provider for Ralph Wilson Stadium. Mobile in-seat ordering has not been used at this facility and …

Impact Of Fantasy Sports On Participants’ Interest In Real-League Occurrences, Michael Carroll

Sport Management Undergraduate

Fantasy sports have developed into their own significant section of the sport industry, accounting for $4 billion and having over 32 million participants in the United States and Canada (FSTA, 2012). Academic research into fantasy sports is a fairly new, and much of it has focused on motivation behind fantasy gaming, while any consumer behavior research has been focused on media consumption and team identification. This research is for determining what the relationship between fantasy sport participation and consumption of information about league current events, such as rule changes, labor issues, and team rebranding, is. The participants in this research …

Do Sufficient Recreational Programs For Disabled Children Exist In Monroe And Ontario Counties?, Lauren A. Bauerlein

Sport Management Undergraduate

We live in a country where people, including the handicapped are guaranteed many rights and freedoms. The Americans with Disabilities Act (1990) ensures that equal opportunities are provided to people with disabilities. There is a large percentage of children in the United States with disabilities. These mental or physical disabilities impair their major life activities. Research shows that both formal and informal activities have proven to be beneficial to children with disabilities. The purpose of Parks and Recreation Departments is to provide physical and non-physical activities to people in the community. A survey of Directors of Parks and Recreation departments …

What Influences Student Athletes To Choose Division Iii Schools?, Patrick Stellman

Sport Management Undergraduate

Student-Athletes today are faced with many difficult decisions in their young lives, one of them being what college they want to attend. Those student athletes that don’t have the luxury of being recruited to Division I or II schools must decide what they value most in a school and how the school they choose will impact their future. The student athletes at St. John Fisher College are no exception. Student-athletes at St. John Fisher will be to complete a survey looking at the factors and influences that lead them to their decision.

How Do Factors Preventing The Career Advancement Of Women Relate To The Career Advancement Of Women In Ncaa Division Iii Top-Level Athletic Administration?, Michelle Montgomery

Sport Management Undergraduate

The underrepresentation of females is not exclusive to only one part of business, but rather, this idea has been seen throughout athletic administration for many years (Acosta & Carpenter 1998, 2004). To illustrate and attempt to explain women in business, previous research has explored the discipline of the vast psychological barriers and the stereotypes that have been prevalent in society. In addition, past research has been focused within Division I colleges under the NCAA. In this study, I will attempt to synthesize my participant’s responses in order to hone in on the athletic administration aspect of business and attempt to …