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A Handbook For Inventors And Innovators: Technology Commercialization At The University Of Nebraska–Lincoln

NUtech Ventures: Publications

Overview: Director’s Message * Commercialization * Technology Transfer Process * Benefits * Resources

Sponsored research: Process * Bayh-Dole Act * Funding Resources

Invention disclosure: Who * What * When * Why

Intellectual property: Patent * Other Forms of Intellectual Property * Criteria * Barriers to Patenting * Life of a Patent * University Ownership

Commercialization: Licenses and Licensing Process

NUtech Ventures’ mission is to commercialize technologies generated from the research and creative activities of the University of Nebraska–Lincoln. Namely, NUtech Ventures seeks to facilitate the transfer of innovations from the “lab to the marketplace” for the benefit of society. This …

Updated Tables And Figures For Ec 844 Nebraska Wheat Prices And Basis Patterns, Cory Walters, Jessica J. Groskopf

Extension Farm and Ranch Management News

No abstract provided.

Updated Tables And Figures For Ec 846 Nebraska Cash Corn Prices And Basis Patterns, Cory Walters, Jessica J. Groskopf

Extension Farm and Ranch Management News

No abstract provided.

Life Beyond The Like: Uses And Gratifications Of Sharing Business Facebook Page Content, Sara M. Nash

College of Journalism and Mass Communications: Theses

One of the main reasons businesses create a Facebook Page is to solidify relationships with existing customers who are Facebook users and to leverage those relationships to gain new customers. Many studies have asked Facebook users to articulate the gratifications they receive when “liking” a business Facebook Page. These studies help explain what gratifications users gain by connecting to businesses via Facebook. To expand on these findings, the current pilot study applied the uses and gratifications theory to identify Facebook users’ motivations to “share” business Facebook content within their own personal network. Understanding users’ reasons for “sharing” will help businesses …

7 Tips To Grow Your Rural Business With Purpose And Meaning, Connie I. Reimers-Hild, Alyssa Dye

Community Vitality Initiative

No one can predict the future; however, rural entrepreneurs and business owners can use a future-focused leadership approach, which includes examining megatrends, to shape the future of their businesses. Megatrends are global shifts that influence society, the economy and the environment. The purpose of this article is to help rural entrepreneurs discover ways to grow their businesses with Living with Purpose and Meaning Megatrend.

Become A Future-Focused Leader: Use Three Megatrends To Grow Your Rural Business, Connie Reimers-Hild, Alyssa Dye

Community Vitality Initiative

No one can predict the future; however, rural entrepreneurs and business owners can use a future-focused leadership approach, which includes examining megatrends, to shape the future of their businesses. Megatrends are global shifts that influence society, the economy and the environment. This article discusses three megatrends shaping the future of rural businesses:

1) The Rise of the #GigEconomy

2) Living with Purpose and Meaning

3) The Decentralized Marketplace

The article also provides coaching tips for rural entrepreneurs on how to use megatrends to grow their businesses.

While many companies are struggling to keep up with the rapid rate of change, …

Quarterly Business Indicators: 2nd Quarter 2014, Lincoln Partnership For Economic Development

Leading Economic Indicator Reports

Summary of Business Conditions

►The Quarterly Business Indicators for the 2nd quarter of 2014 show a surging Lincoln economy. Nearly all segments of the Lincoln MSA economy are growing, and many growing strongly.

►The Lincoln MSA unemployment rate continues to decline (Figure 1) and remains less than half of the U.S. rate (Figure 2). Employment growth is very strong. Non-farm employment, which is measured via a survey of business, grew by a rapid 2.6% in the Lincoln MSA between the 2nd quarter of 2013 and 2014 (Figure 4). Local employment estimates based on a survey of households indicated 1.6% growth …

Authentic Leadership, Leader–Member Exchange, And Organizational Citizenship Behavior: A Multilevel Analysis, Heather M. Stewart Wherry

Department of Agricultural Leadership, Education, and Communication: Dissertations, Theses, and Student Research

This field study examined the relationship between leaders’ authentic leadership (as rated by leader and follower) and five constructs of organizational citizenship behavior (OCB) (altruism, civic virtue, conscientiousness, courtesy, and sportsmanship) as moderated by leader-member exchange.

Data were collected from 32 leader participants and 243 raters from seven for-profit organizations in the Midwest. A multilevel data analysis was conducted using Hierarchical Linear Modeling. Three of the five OCB constructs (conscientiousness, courtesy, and civic virtue) were analyzed as multi-level. Altruism and sportsmanship were analyzed using regression.

First, the direct effect of the leader’s level of authentic leadership was tested on each …

The 2010 Economic Impact Of The Nebraska Agricultural Production Complex, Eric Thompson, Bruce Johnson, Anil Giri

Department of Agricultural Economics: Faculty Publications

Nebraska’s agricultural production complex is remarkable in both its sheer volume of production and its diversity. The state is a national leader in the production of major crop and livestock commodities. It is also home to major input industries tied to agriculture as well as sectors processing agricultural production into value-added products, all of which contribute to its economic significance. Moreover, the growth of the state’s agriculture over the past decade has been phenomenal. In 2010, total farm cash receipts exceeded $20 billion for the first time, essentially double the 2000 level. And while the nation’s economy was hit by …

Review Of Remaking The Heartland: Middle America Since The 1950s. By Robert Wuthnow, Randolph Cantrell

Great Plains Research: A Journal of Natural and Social Sciences (through 2013)

Shrinking farm numbers, population losses, and empty storefronts on Main Street have come to be seen as symptoms of an inevitable slide to oblivion for many Heartland communities. Empirical evidence of such decline is easily found, making the trend a favorite topic for journalists. In Remaking the Heartland, Robert Wuthnow offers a very different interpretation of the same trends. His central argument is that Middle America (defined as eight states including most of the Great Plains) has been characterized by adaptation to changing social and economic realities in a way that has made the region a "more vibrant contributor …

Developing A Sustainable Business Plan At The Shopping Center Of Southpointe Mall In Lincoln, Nebraska, Jessica Marie Hanson

Department of Environmental Studies: Undergraduate Student Theses

This project consists of creating sustainable business plans for a group of diverse retail stores at the mall of SouthPointe Pavilions in Lincoln, Nebraska. A series of interviews took place with five managers at the businesses including: Scheels, Old Chicago, Bed Bath and Beyond, Von Maur, and Barnes and Noble. The questions were based around five different topics including: Technological, Environment, Socio-Cultural, Economic, and Public Policy. The Technological area includes processes with the product (or service) that occur before it arrives, during, and after it is sold. The Public Policy area includes if the business has an environmental policy, how …

What's Your Pitch? The Power Of Wow! (Worksheet For The Webinar On January 18, 2011), Connie I. Reimers-Hild

Kimmel Education and Research Center: Faculty and Staff Publications

Elevator pitches are created to sell your idea, business, product or service in 30 seconds or less (the time it takes to go from the first floor to the top of the building in an elevator). A great pitch has the power to help anyone...from a University employee to a new entrepreneur to a team working in a high-growth firm.

It’s important to develop and practice an effective pitch, complete with an awesome "Wow Factor," so you are ready to use it under fire (pretend you just stepped onto an elevator with Warren Buffett or Bill Gates)!

This interactive webinar …

Greenleaf's 'Best Test' Of Servant Leadership: A Multilevel Analysis, Robert W. Hayden

Department of Agricultural Leadership, Education, and Communication: Dissertations, Theses, and Student Research

This study empirically tests Robert Greenleaf’s (1970) seminal articulation of servant leadership. The four personal outcomes he theorized (health, wisdom, freedom-autonomy, and service orientation) were tested against established dimensions of servant leadership. All correlations were significant and positive. Using multilevel analysis, the predictive strength of these servant leadership dimensions were assessed at two levels within an organization, and explained. Implications and future direction of research were discussed.

What's Your Pitch?, Connie I. Reimers-Hild

Kimmel Education and Research Center: Presentations and White Papers

We all need to have our "pitch" ready! This PowerPoint, when used with the corresponding worksheet of the same title (What's Your Pitch), walks people through the process of creating an Elevator Pitch or Quick Pitch for their idea, business or organization. In the global economy, it is important for all of us to be able to clearly communicate what we do so we can sell ourselves and help others understand the purpose of what we are working to accomplish. A great pitch has the power to help anyone...from a University employee to a new entrepreneur to a team working …

Application Of Open-Source Enterprise Information System Modules: An Empirical Study, Sang-Heui Lee

College of Business: Dissertations, Theses, and Student Research

Although there have been a number of studies on large scale implementation of proprietary enterprise information systems (EIS), open-source software (OSS) for EIS has received limited attention in spite of its potential as a disruptive innovation. Cost saving is the main driver for adopting OSS among the other possible benefits including security and reliability, transparency of development process, etc. Due to the costly implementation of proprietary EIS, small- and medium-sized organizations have given attention to OSS as an alternative. OSS EIS can also help create a competitive advantage by enabling organizations to customize their information systems by modifying the open-source …

Economic Outlook 2010: Innovation, Connie I. Reimers-Hild

Kimmel Education and Research Center: Presentations and White Papers

This article discusses the importance of innovation to individuals and the overall economy.

Sustainability Through Profitability: The Triple Bottom Line, Connie I. Reimers-Hild

Kimmel Education and Research Center: Presentations and White Papers

Today’s highly competitive, globalized world requires organizations and businesses to think differently about how they are going to stay in business. Businesses can no longer afford to focus on profits as their sole purpose for existence. Organizations must instead think about the “Triple Bottom Line” and its implications for their ability to grow their brand, customer loyalty and profits.

Marketing For Summer Session: What Do The Students Want?, Paul Savory

Department of Industrial and Management Systems Engineering: Faculty Publications

Dr. Savory will share four campaign ideas his office developed to better target Summer Sessions marketing to the new generation of students. Each is unique and generates different reactions. He will talk about which was chosen and the campus reaction of choosing an “edgy” theme. He will also highlight the challenges and impact of offering a “Bucks for Summer Books” sweepstakes targeting freshman and sophomore students to take summer courses.

Road Rescue Implements A Continuous Process Improvement Framework, John Olson, Paul Savory

Department of Industrial and Management Systems Engineering: Faculty Publications

Continuous improvement programs traditionally focus on making small incremental improvements to a system. Unfortunately, their success can be limited due to the rapid changing environment within which most small companies operate. Improvement efforts should be flexible enough to capitalize on incremental and radical changes to a system. This paper presents a case analysis of how Road Rescue, an ambulance manufacturer, uses a continuous improvement framework to capitalize on both radical and incremental improvement opportunities. Results include a 10% increase in throughput, reduced cycle time of 44%, increased customer satisfaction, and higher quality.

Influences On Early Twentieth Century Bungalow Housing In Lincoln, Nebraska, Madeleine F. Panarelli

Open Access Master's Theses (through 2010)

Housing publications of the Bungalow era (1900 to 1930) containing over 1200 illustrated Bungalows and derivations, were compared with 717 photographed representatives in Lincoln, Nebraska. These samples were categorized by 10 types first described by writer Henry Saylor (1911). Interpretations of the style by local builders and architects in Lincoln, Nebraska, were traced to house pattern books, national and local publications, and state and city records, to determine how the style evolved locally. The search led to regional design features of the Bungalow, nearly square forms, and composite types.

Advisor: Mabel C. Skjelver.

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