Other Business Commons^™

Special Issue : Neutrosophic Multi-Criteria Decision Making, Florentin Smarandache, Jun Ye, Yan Hui Guo

Branch Mathematics and Statistics Faculty and Staff Publications

The notion of a neutrosophic quadruple BCK/BCI-number is considered in the first article (“Neutrosophic Quadruple BCK/BCI-Algebras”, by Young Bae Jun, Seok-Zun Song, Florentin Smarandache, and Hashem Bordbar), and a neutrosophic quadruple BCK/BCI-algebra, which consists of neutrosophic quadruple BCK/BCI-numbers, is constructed. Several properties are investigated, and a (positive implicative) ideal in a neutrosophic quadruple BCK-algebra and a closed ideal in a neutrosophic quadruple BCI-algebra are studied. Given subsets A and B of a BCK/BCI-algebra, the set NQ(A,B), which consists of neutrosophic quadruple BCK/BCInumbers with a condition, is established. Conditions for the set NQ(A,B) to be a (positive implicative) ideal of a …

Marketing Leadership In A Knowledge Economy, Myles Bassell, Sonia Lambert

Atlantic Marketing Journal

Often the most valuable assets of a marketing driven firm are intangible assets such as a brand name, intellectual capital, and the expertise and knowledge of employees. The new breed of marketing leaders understand that it is important for employees to collaborate and be engaged and that leaders must be agents of change, creative, ethical, and global thinkers who can create learning organizations. The research reveals that organizations that are going to thrive in the knowledge economy are those that have marketing leaders who can build learning organizations, encourage diversity, and ensure employees are engaged in meaningful work.

Couples Sleeping Apart--Separate Master Bedrooms And The Impact On The Real Estate And Related Markets, John E. Crawford

Atlantic Marketing Journal

Sleeping is a fundamental individual human need. However, most adults fulfill this need by sleeping with a partner, a behavior particularly true for married couples. A trend of couples choosing to sleep apart has emerged in recent years. For reasons practical and personally beneficial or preferred, a growing number of couples are choosing to have a home with two master bedrooms--one for him and one for her, each furnished according to the needs and tastes of the partners. Thus, some homes are being built with two master bedrooms, others are being modified to have two master bedrooms, and new empty …

Senior Business Seminar Proposal, Alex C. Mcgrainer

Senior Honors Projects

How could a single idea increase the value of a university’s college of business? My project aims to do this through the successful implementation of a single class. It addresses some of the most important factors that current and prospective students should consider while they undergo their college searches, such as the post-graduation employment rate and starting salary across majors of interest.

My inspiration for the topic came from students struggling to find a job. I realized that every year around March, they would begin to suffer due to the self-inflicted pressure of being unemployed after commencement. I immediately knew …

Implementation Of A Supply Chain Management "Intern For A Day" Program, Erin K. Mcconnell

Honors Projects

This program was developed to send students to local corporations to attain a better understanding of a business professional environment and the Supply Chain Management departments at those companies. Students were sent to Therma Tru Doors, in Maumee, Ohio to be "interns for a day". They received the chance to shadow employees in all aspects of the Supply Chain field and learn about what their day to day job responsibilities entail. There are many benefits to this externship program for both the students and Therma Tru. Students gain valuable experience and knowledge while Therma Tru gains access to some of …

Job Shadowing Experiences As A Teaching Tool: A New Twist On A Tried And True Technique, Fred H. Mader, Deanna R. D. Mader, Elizabeth C. Alexander

Atlantic Marketing Journal

This article reports an innovative twist on the use of the job shadowing experience as a means not only to provide real-world exposure for the student, but also as a way to generate real-time data from the professionals to be utilized as a basis for class discussion. Reaction from both students and professionals has been overwhelmingly positive.

Field Trip! Assessing Business Student Interest In Plant Tours And Their Product Categories, Mark Mitchell, Gregory Turner, Robert Montgomery, Mark Hartley

Atlantic Marketing Journal

Business educators are challenged daily to provide fresh ideas in the classroom and to use new methods to stimulate active learning. One option is to use manufacturing plant tours, company museums, and company visitor centers to supplement traditional classroom activities. This manuscript details this growing type of tourism (known as Consumer Experience Tourism) and identifies the product categories of greatest interest to today’s students in Business and Economics. Business educators are encouraged to more fully embrace this under-utilized resource to promote active student learning and to select those destinations of greatest interest to their particular student audiences.

Dynamic Pricing In Major League Baseball Tickets: Issues And Challenges, John T. Drea, Andrew Nahlik

Atlantic Marketing Journal

With its origins in the airline industry, dynamic pricing has recently been extended to the area of Major League Baseball tickets in both the primary and secondary markets. The present study examines similarities in the application of dynamic pricing in the airline and MLB industries, as well as the key differences, which include the interactive effects of competitors in the airline industries and the presence of a secondary ticket market for MLB tickets. The “zone of reasonableness” concept used in freight pricing provides a useful framework for understanding the self-imposed upper and lower price limits for MLB primary market ticket …

An Exploratory Comparison Of Private And Hbcu Marketing Student Study Abroad Program (Sap) Participation Intentions, Omar Woodham, George W. Stone, Kathryn Cort, Michael A. Jones

Atlantic Marketing Journal

The current research compares two demographically diverse universities regarding their respective awareness of the study abroad programs (SAPs) offered by their school. The study focuses on each sample’s awareness of SAP opportunities (i.e., as offered by their own institution) as well as each group’s opinion of the level of university administrator effort aimed at promoting the SAP offerings at each school. The authors analyzed whether student perceptions of the level of administrator support affected student expectations regarding SAP participation prior to graduation. Given the different socio-economic characteristics of the two student samples used in the study, the authors provide additional …

Mid-Level Procurement Manager Leader Development: A Collective Case Study, Douglas Veatch

Doctoral Dissertations and Projects

The development of high-performing employees with the potential to assume leadership roles remains a vital exercise for organizations. Public and private sector organizations of all sizes have implemented programs focused on developing the next generation of leaders. The researcher explored the issue of how a national service industry organization is experiencing varied levels of success of leader development in the case of geographically dispersed mid-level procurement managers in the trucking logistics group. Guided by elements of successful leader development programs, the purpose of this collective qualitative case study was to discover the common issues and factors that lead to success …

Internet Diffusion And Adoption In Cuba, Randi L. Priluck

Atlantic Marketing Journal

The purpose of this paper is to examine Internet adoption at a time of increasing change for the Cuban marketplace. As the Cuban economy begins to open to new business formats one key driver of economic will be access to communications networks. This paper explores the penetration of Internet connectivity in Cuba as relations with the United States thaw. The theories of diffusion of innovations, cultural dimensions of adoption and market and political realities are employed to better understand the pace of Internet adoption as the Cuban economy continues to develop.

College Students Use Social Networking Sites For Sharing With Friends, But Guess Who Else Is Looking?, Elizabeth C. Alexander, Fred Mader, Deanna Mader

Atlantic Marketing Journal

Abstract - Jobvite, a recruiting platform for the social web, reports from their annual 2012 survey of recruiters that 92% of U.S. companies are using social networking sites (SNS) for hiring purposes (Jobvit, 2012). Career Builder reported in 2009 that 45% of employers were using SNS to screen and research applicants (CareerBuilder, 2009). It is important that faculty and support staff working to place students, and the students themselves, understand the developments and practices in the use of social networking sites for job search and recruiting and the best methods, as well as detriments when marketing themselves. This study examines …

Using Focus Groups And Correspondence Analysis To Explore The Relationship Between Millennials’ Online Behavior And Their Opinions Of Online Reviews, James E. Stoddard, Michael Dotson, Neel Das

Atlantic Marketing Journal

This paper explores the relationship between millennials’ online behavior and their opinions of online reviews via the use of focus groups and correspondence analysis. The proposition was that millennials’ online behavior (including search behavior) is likely to have an effect on how they view online reviews. The correspondence analysis results suggest that millennials who spend more time online peruse a greater number of products. Further, relationships were found between millennials’ time online and factors influencing review trustworthiness as well as millennials’ time online and factors affecting review memorability. It is noteworthy to suggest that focus group analysis can be enhanced …

Optimality Of The Fastest Available Server Policy, William P. Millhiser, Charu Sinha, Matthew J. Sobel

Business Faculty Articles and Research

We give sufficient conditions under which a policy that assigns customers to the Fastest Available Server, labelled FAS, is optimal in queueing models with multiple independent Poisson arrival processes and heterogeneous parallel exponential servers. The criterion is to minimize the long-run average cost per unit time. We obtain results for loss models and for queueing systems with a finite-capacity or infinite-capacity buffer under a head-of-the-line priority scheme. The results depend on cost assumptions, so we analyze the robustness of the cost structure and present counter-examples to illustrate when FAS is not optimal.

Impact Of Country Personality On Attitude Toward Foreign Products : Self-Congruity As A Mediator, Murat Aktan, Paul W. Chao

Atlantic Marketing Journal

This research examines the direct effect of country personality (CP) on consumer product attitude and indirect effect through consumer self-congruity between CP and his/her own self-concept on product attitude in an emerging country- Turkey. We propose an integrated structural equation model to examine the relationships. Measurement scales for CP, self-congruity and attitude are developed whose validities and reliabilities are confirmed by exploratory (EFA) and confirmatory (CFA) factor analyses with data collected from a sample of consumers in Turkey on two countries: USA and China.

The results reveal that four out of the original six dimensions of CP remain after a …

The Production And Exportation Of Arkansas Non Gmo Vs Gmo Soybeans To China, Weston Cartwright

Supply Chain Management Undergraduate Honors Theses

In recent years, the increase and shift in China’s population combined with a reduction in useable farmland due to soil contamination has prompted a significant increase in food imports. Soybeans, in particular, have become a significant import, and the United States is one of their prime suppliers. Chinese soybean imports have increased from 18 million bushels in 1996 to 1.171 billion bushels in 2015. Soybeans are used in food products like tofu and cooking oils and also as a base for animal feed. In the United States, soybeans are the second largest field crop, ranking just behind corn. Close to …

Job Shop Misconceptions: Making The Case For Lean, Renee Held

White Papers

In today's competitive business environment, a focus on continuous improvement through Lean can make a big difference in the financial success and growth of a business.

Supplier Collaborative And Ethical Consideration In The Vendor Selection Process, Amy Melton, Terry Damron, Magan Calhoun

Atlantic Marketing Association Proceedings

Abstract

This examination of location strategy implementation by Pittsburgh-based service firms, particularly eco-friendly initiatives, was pursued via a case-study approach. The factors selected for comparison were site size and cost; air, rail, highway, and waterway systems; zoning restrictions; proximity to markets/suppliers/competitors; and environmental impact issues. The study included five service-based firms, most of which made decisions concerning new locations within the last few years, and highlighted those factors most significant in the location strategies of local service firms. Findings evidence proximity to market/suppliers/competitors was the most heavily weighted factor in site selection among Pittsburgh-based service firms. The least considered factor …

Sustainability In Government Contracts: A Measure Of Performance From The Contractor Perspective, Tamara P. Williams

Walden Faculty and Staff Publications

Studies in Government contracting are relatively new manifestation to academic research. Expanding theories to practitioner challenges may offer new concepts and insights to potential solutions to these challenges. Through a review of relevant literature, the researcher sought to 1) identify an operational definition of sustainability in government contracting and 2) bridge gaps in information by exploring sustainability factors available for successful performance in government contracting. Findings provide noteworthy contributions of practices available to both businesses and contracting professionals designed to improve contracting performance and enhance business longevity for government contractors.

Lean Case Studies: The Journey Starts With Awareness, Roger Mccollough

White Papers

Each company’s journey to a more Lean operation will begin in different ways with different projects. The first step to this journey is awareness. Awareness of the wastes that hinder us, awareness of the tools that are available to us and awareness of the great potential that Lean affords us in satisfying our customer’s needs

The Business Of Beds: An Exploration Of Hotel And Hostel Business Strategy, Robert B. Bunda

Honors Scholar Theses

At their cores, hotels and hostels are similar in that they provide a place for travelers to stay. Despite this core similarity, the structures of the two industries are radically different. The hotel industry began in the Middle Ages and has given rise to massive multinational companies, many managing more than four thousand hotels. In stark contrast, the hostel industry began in 1909 and is mostly comprised of independently owned and operated guesthouses, with the largest global chain comprising of less than twenty properties. This study first defines the hotel and hostel industries and examines the different experiences they offer …

Implementing Green Roofs On Movie Theaters And Shopping Centers: Business Cases In Profitable Sustainability, Ryan J. Miller

Pomona Senior Theses

This thesis presents the business case for installing green roofs on movie theaters and shopping centers. These businesses can then derive increased profits from the environmental benefits of reduced energy use and increased stormwater retention. After presenting the basic design and benefits of a green roof, the thesis develops stand-alone business plans for a movie theater and shopping center. The author finds that green roofs are a profitable sustainability solution for the commercial enterprise.

Fairness-Trust-Loyalty Relationship Under Varying Conditions Of Supplier-Buyer Interdependence, Thani Jambulingam, Ravi Kathuria, John R. Nevin

Business Faculty Articles and Research

Relationship marketing plays a significant role in supply chain practice and academic studies. Using the resource advantage theory within the relationship marketing framework, we studied the mediating role of trust as a governance mechanism in the fairness-loyalty relationship under different types of interdependence structure between suppliers (wholesalers) and buyers (retailers). Our findings, based on data from retail pharmacies, demonstrate that only under conditions of symmetric independence, trust, as a governance mechanism, completely mediate the relationship between fairness and loyalty. Under conditions of both perceived independence (i.e., lack of interdependence) and asymmetric buyer dependence, however, trust does not mediate but fairness …

Foodshed Foundations: Law's Role In Shaping Our Food System's Future, Margaret Sova Mccabe

Law Faculty Scholarship

[. . .] This symposium Article analyzes how we can rethink the architecture of law based on a foodshed model to provide a greater role for local, state, and regional government in the American food system. In turn, greater roles for different levels of government may help America achieve greater efficiencies in domestic food safety, nutrition and related public health issues, sustainability, and international trade.

Americans need a greater voice in the food system. The foodshed model is a powerful vehicle that allows us to conceptualize change, allowing greater citizen participation and a more nuanced approach to food policy. The …

Anheuser-Busch And The Eu, Keith Tolbert

Undergraduate Theses and Capstone Projects

The following paper provides analysis of Anheuser-Busch, its current position within the European Union (EU), and its opportunities/threats that exist in the EU. Included is background information about Anheuser-Busch containing its products, financial condition, and major competitors within the EU. I have provided extensive analysis o f the areas of concern for Anheuser-Busch in the EU as well as recommendations for the company to consider. The major market for opportunity covered is Germany. Anheuser-Busch is not a current competitor in Germany, however, possible expansion opportunities into the country is addressed. Additionally, a realistic outlook of Anheuser-Busch’s future other EU countries …

Trends. Thinking On Transportation Security, Ibpp Editor

International Bulletin of Political Psychology

This Trends article discusses the necessity of gathering intelligence successfully to combat terrorism as it pertains to commerce.

Establishing And Maintaining A Buyer/Supplier Relationship Within The Product Development Industry For Model-Making And Prototyping, Kelly Vukad

Honors Capstones

Capstone submitted as a graduation requirement for the BSU Honors Program.

Competitive Priorities And Managerial Performance: A Taxonomy Of Small Manufacturers, Ravi Kathuria

Business Faculty Articles and Research

Much of the research in manufacturing strategy has focused on specific relationships between a few constructs, with relatively little emphasis on typologies and taxonomies (Bozarth and McDermott, 1998). Using data from 196 respondents in 98 manufacturing units, this study develops a taxonomy of small manufacturers based on their emphasis on several competitive priorities. The annual sales for sixty-four percent of the participating units in this study are below US $50 million, which is on the lower side as compared to other studies in this area (cf., Miller & Roth, 1994). The study findings indicate that different groups of manufacturers – …

Selecting It Applications In Manufacturing: A Kbs Approach, Ravi Kathuria, Murugan Anandarajan, Magid Igbaria

Business Faculty Articles and Research

The use of the right type of Information Technology (IT) applications or manufacturing systems is expected to usher in a competitive advantage. Selection of the right type of IT application is, however, a challenging task. When a company, with a given dominant process structure, emphasizes two or more competitive priorities, such as quality, product flexibility, etc., an unaided manager faces a complex decision problem in choosing from alternative IT applications available in the areas of product design through distribution. In this paper, we present a Knowledge Based System (KBS) that would assist managers with the identification of IT applications that …

The Port Of Portland, State Of Maine, Port Of Portland Authority

Maine Collection

The Port of Portland, State of Maine

Compiled and Distributed by Port of Portland Authority, 1935(?).

Contents include: General Description of Port / Marine Terminal Facilities / Port Services and Costs Usually Borne by Vessels / Terminal Charges and Railroad Absorption Arrangements / Historical Sketch of the Port of Portland / Commerce of the Port / Steamship Services / Railroad Service / Bunkering Facilities / Water Supply / Fisheries / Industrial and Agricultural Activities of State / Recreational Facilities of the State of Maine / Maine's Wild Waters Full of Fighting Fish / Laws; Rules; Regulations; Pertaining to Portland Harbor …