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Full-Text Articles in Other Business

Chinese Consumers' Involvement In Wine Consumption And Their Willingness To Visit Wineries In California, Mahmood Hussain, Roblyn Simeon, Lutfus Sayeed Sep 2015

Chinese Consumers' Involvement In Wine Consumption And Their Willingness To Visit Wineries In California, Mahmood Hussain, Roblyn Simeon, Lutfus Sayeed

Atlantic Marketing Association Proceedings

This research fills a gap in wine tourism literature, taking into account the effects of consumers’ involvement in the pre-purchase stages on their willingness to visit wineries in California or in a foreign country. The theoretical framework presented in this paper provides support for a strong linkage between product involvement, consumption, and eventual propensity to visit a wine destination. As of this writing this paper constitutes the first of its kind econometric study of these effects.


Fitting Consumer Needs To Perceived Product Value: The Example Of Apple Versus Samsung Products, Yi-Chia Wu, Arturo Vasquez-Parraga Sep 2015

Fitting Consumer Needs To Perceived Product Value: The Example Of Apple Versus Samsung Products, Yi-Chia Wu, Arturo Vasquez-Parraga

Atlantic Marketing Association Proceedings

This study explores the fitting of consumer needs to product perceived value using the example of two lines of competitive products in the area of communication electronics, Apple products versus Samsung products. Five types of needs regarding digital communication and three types of related product value are evaluated for these two brands in order to know if product value differences have a distinctive effect on consumer needs.

This study focuses on the impact of perceived product values on certain consumer needs. We use Apple products and Samsung products to accomplish this.


7 Tips To Grow Your Rural Business With Purpose And Meaning, Connie I. Reimers-Hild, Alyssa Dye May 2015

7 Tips To Grow Your Rural Business With Purpose And Meaning, Connie I. Reimers-Hild, Alyssa Dye

Community Vitality Initiative

No one can predict the future; however, rural entrepreneurs and business owners can use a future-focused leadership approach, which includes examining megatrends, to shape the future of their businesses. Megatrends are global shifts that influence society, the economy and the environment. The purpose of this article is to help rural entrepreneurs discover ways to grow their businesses with Living with Purpose and Meaning Megatrend.


Become A Future-Focused Leader: Use Three Megatrends To Grow Your Rural Business, Connie Reimers-Hild, Alyssa Dye Apr 2015

Become A Future-Focused Leader: Use Three Megatrends To Grow Your Rural Business, Connie Reimers-Hild, Alyssa Dye

Community Vitality Initiative

No one can predict the future; however, rural entrepreneurs and business owners can use a future-focused leadership approach, which includes examining megatrends, to shape the future of their businesses. Megatrends are global shifts that influence society, the economy and the environment. This article discusses three megatrends shaping the future of rural businesses:

1) The Rise of the #GigEconomy

2) Living with Purpose and Meaning

3) The Decentralized Marketplace

The article also provides coaching tips for rural entrepreneurs on how to use megatrends to grow their businesses.

While many companies are struggling to keep up with the rapid rate of change, …


2015 Ijbe Front Matter, Tamra Connor Apr 2015

2015 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

  1. Editorial Board
  2. President's Letter
  3. SIEC-ISBE International


Work Made For Hire – Analyzing The Multifactor Balancing Test, Ryan G. Vacca Jan 2015

Work Made For Hire – Analyzing The Multifactor Balancing Test, Ryan G. Vacca

Law Faculty Scholarship

Authorship, and hence, initial ownership of copyrighted works is oftentimes controlled by the 1976 Copyright Act’s work made for hire doctrine. This doctrine states that works created by employees within the scope of their employment result in the employer owning the copyright. One key determination in this analysis is whether the hired party is an employee or independent contractor. In 1989, the U.S. Supreme Court, in CCNV v. Reid, answered the question of how employees are distinguished from independent contractors by setting forth a list of factors courts should consider. Unfortunately, the Supreme Court did not give further guidance on …


Creating A Business Plan For Thin Air Reflections, Savanah Thompson Jan 2015

Creating A Business Plan For Thin Air Reflections, Savanah Thompson

Honors Capstones

Capstone submitted as a graduation requirement for the BSU Honors Program.


Growing Your Business By Selling To The Government, Roger Johnson Jan 2015

Growing Your Business By Selling To The Government, Roger Johnson

White Papers

Twenty-three percent of all prime contracts are set aside for small business. This has resulted in more than $83 billion dollars of revenue for small businesses. This is a lot of opportunity you could be missing out on for your business.


A Practical Guide To The Veterans Administration Small Business Program, Jason Bousquet Jan 2015

A Practical Guide To The Veterans Administration Small Business Program, Jason Bousquet

White Papers

In 2015, the Veterans Administration could spend as much as $12.6B of their $65.3B2 budget with verified (certified) veteran owned firms in both prime or subcontractor roles. Clear up confusion about the certification process.


Work Made For Hire – Analyzing The Multifactor Balancing Test, Ryan G. Vacca Jan 2015

Work Made For Hire – Analyzing The Multifactor Balancing Test, Ryan G. Vacca

Akron Law Faculty Publications

Authorship, and hence, initial ownership of copyrighted works is oftentimes controlled by the 1976 Copyright Act’s work made for hire doctrine. This doctrine states that works created by employees within the scope of their employment result in the employer owning the copyright. One key determination in this analysis is whether the hired party is an employee or independent contractor. In 1989, the U.S. Supreme Court, in CCNV v. Reid, answered the question of how employees are distinguished from independent contractors by setting forth a list of factors courts should consider. Unfortunately, the Supreme Court did not give further guidance on …


A Movement Tool Kit For The Divergent And Convergent Cps Guidelines: Instruction Cards And Activity Floor Mats, Adela Vangelisti Dec 2014

A Movement Tool Kit For The Divergent And Convergent Cps Guidelines: Instruction Cards And Activity Floor Mats, Adela Vangelisti

Creativity and Change Leadership Graduate Student Master's Projects

A Movement Tool Kit for the Divergent and Convergent CPS Guidelines:

Instruction Cards and Activity Floor Mats

Movement is as natural to humans as breathing is, and, yet, passivity starts early in schools. We are taught to sit still and in silence for long periods of time. By the time we reach adulthood and enter the workforce, we have almost forgotten our sense of embodiment. This lack of movement is counter-productive, not only to learning but to the development of creativity as well. For this project, I designed a tool to recapture the joy and playfulness of movement. Furthermore, the …


The Business Of Beds: An Exploration Of Hotel And Hostel Business Strategy, Robert B. Bunda May 2014

The Business Of Beds: An Exploration Of Hotel And Hostel Business Strategy, Robert B. Bunda

Honors Scholar Theses

At their cores, hotels and hostels are similar in that they provide a place for travelers to stay. Despite this core similarity, the structures of the two industries are radically different. The hotel industry began in the Middle Ages and has given rise to massive multinational companies, many managing more than four thousand hotels. In stark contrast, the hostel industry began in 1909 and is mostly comprised of independently owned and operated guesthouses, with the largest global chain comprising of less than twenty properties. This study first defines the hotel and hostel industries and examines the different experiences they offer …


For-Profit Social Enterprise: Creating Value For Consumers & Society In The Face Of Competition, Sarah J. Quirk May 2014

For-Profit Social Enterprise: Creating Value For Consumers & Society In The Face Of Competition, Sarah J. Quirk

Honors Scholar Theses

The goal of social enterprises is to attain social, cultural, community, economic, or environmental outcomes. They achieve this by generating revenue from the goods or services they sell. In recent years, social enterprises have grown notably in popularity, number, and profitability worldwide, as the model for social enterprise has been refined. This paper aims to answer the question, what makes for-profit social enterprises successful? Is it their product, price, place, promotion, social mission, the prior success and capital of the social entrepreneur, a cult-like following, or the aspirational nature of socially minded consumers? This thesis will examine real-life social enterprise …


A Case Study Analysis Of A Regional Food System: The Sustainable Agriculture Consortium For Historically Disadvantaged Farmers Program, Tasha M. Hargrove, Walter A. Hill, John Brown, Miles Robinson, Iris Cole-Crosby, Elizabeth Myles, Billy Lawton, Karla Martin Apr 2014

A Case Study Analysis Of A Regional Food System: The Sustainable Agriculture Consortium For Historically Disadvantaged Farmers Program, Tasha M. Hargrove, Walter A. Hill, John Brown, Miles Robinson, Iris Cole-Crosby, Elizabeth Myles, Billy Lawton, Karla Martin

Professional Agricultural Workers Journal

The Sustainable Agriculture Consortium for Historically Disadvantaged Farmers Program (SACH) was designed to carry out an experiment by five 1890 Land-Grant Universities in partnership with five farmer based cooperatives in five states to assess marketing fruits and vegetables to Walmart from a regional perspective. Using the Consortium as a case study, this study assessed the Consortium within the framework of implementation evaluation; data were collected using semi-structured interviews and document analysis. The study answered questions such as, what did the Consortium do, and what were some of the accomplishments of the Consortium? The farmers were able to: negotiate price points; …


2014 Ijbe Front Matter, Tamra Connor Apr 2014

2014 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

  1. Editorial Board
  2. President's Letter
  3. SIEC-ISBE International


The Story As A Cultural Transmitter: Applications For Business Education, Carol Blaszczynski, Ph.D. Apr 2014

The Story As A Cultural Transmitter: Applications For Business Education, Carol Blaszczynski, Ph.D.

International Journal for Business Education

Stories assist in transmitting cultural wisdom, including wisdom about the business community. The role of stories in various contexts such as education (including international management), management, and marketing, as well as the job search is explained. The article concludes by presenting instructional activities for business education that develop cultural competence through stories.


Implementing Green Roofs On Movie Theaters And Shopping Centers: Business Cases In Profitable Sustainability, Ryan J. Miller Jan 2014

Implementing Green Roofs On Movie Theaters And Shopping Centers: Business Cases In Profitable Sustainability, Ryan J. Miller

Pomona Senior Theses

This thesis presents the business case for installing green roofs on movie theaters and shopping centers. These businesses can then derive increased profits from the environmental benefits of reduced energy use and increased stormwater retention. After presenting the basic design and benefits of a green roof, the thesis develops stand-alone business plans for a movie theater and shopping center. The author finds that green roofs are a profitable sustainability solution for the commercial enterprise.


The Strategic Planning Process In Complex Settings: The Case Of Construction Professional Service Firms, Roisin Murphy, Iain Henderson Jun 2013

The Strategic Planning Process In Complex Settings: The Case Of Construction Professional Service Firms, Roisin Murphy, Iain Henderson

Conference papers

No abstract provided.


Inclusive Business: Using For-Profit Business Models To Address Global Poverty, Samuel James Conner Apr 2013

Inclusive Business: Using For-Profit Business Models To Address Global Poverty, Samuel James Conner

Senior Honors Theses

Due to the rise of globalization, modernization, and the Internet revolution, awareness of global poverty has expanded, making its eradication a chief goal of the global development community for the twenty-first century. Though corporations are often expected to participate in social and community development initiatives without regard for profits, this paper presents inclusive business as a way for businesses to profitably engage impoverished segments of society. Inclusive businesses seek to expand their consumer bases or strengthen their supply chains by moving into new markets among the poor that have limited access to global markets and remain largely untapped. The research …


2013 Ijbe Front Matter, Tamra Connor Apr 2013

2013 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

  1. Editorial Board
  2. President's Letter
  3. SIEC-ISBE International


F.A.C.E.S. (Faculty Academic Community Education Showcase): Professional Growth Experiences In A Career University, Paul J. Colbert, Ph.D. Apr 2012

F.A.C.E.S. (Faculty Academic Community Education Showcase): Professional Growth Experiences In A Career University, Paul J. Colbert, Ph.D.

MBA Faculty Conference Papers & Journal Articles

Institutes of higher education exist for the purpose of developing, fostering, nurturing, and stimulating the intellectual growth and development of students. The core values of a college education provide students conceptual and practical educational opportunities that focus on improving their skills and knowledge. These skills and knowledge translate into purposeful, real-life learning experiences. However, in the academic community, learning is not restricted to students. Faculty, too, must be supported and provided opportunities for personal and professional growth and development. Although professional development is not a novel concept in the education profession, schools often take up the gauntlet, but fall short …


2012 Ijbe Front Matter, Tamra Connor Apr 2012

2012 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

  1. Editorial Board
  2. President's Letter
  3. SIEC-ISBE International


It's Time For A Good Hard Look In The Mirror: The Corporate Law Example, John A. Barrett, Jr. Jan 2012

It's Time For A Good Hard Look In The Mirror: The Corporate Law Example, John A. Barrett, Jr.

Fordham Journal of Corporate & Financial Law

This Article asserts that the move from the industrial age to the

information age represents a fundamental change to our society on

such a widespread basis that the legal order must reexamine the

premises about how our society functions, assessing whether

foundational elements of U.S. Common Law remain valid. This

Article first confronts briefly the continuing acceptance of certain

foundational premises in contract and intellectual property law,

illustrating that such premises are no longer supported by the

realities of modern society. With fundamental change challenging

multiple areas of law in the information age, this problem is worthy

of widespread inquiry …


Effects Of Early Round Venture Capital Syndication On Ipo Exits In Europe And The United States, Rosabella M. Magat Jan 2012

Effects Of Early Round Venture Capital Syndication On Ipo Exits In Europe And The United States, Rosabella M. Magat

CMC Senior Theses

While the importance of venture capital (VC) can be highlighted by policy goals outlined in the 'Lisbon agenda', the European VC industry remains nascent in comparison to the more sophisticated VC market in the US. Researchers have identified key determinants that foster VC success on a broad level, and have often identified syndication as an important factor of success. This paper seeks to understand the role of syndication on the VC-backed company's success. I take a novel departure from past research in this area in three ways 1) I measure performance from the perspective of the portfolio company, rather than …


Preparation Of A New Business: Shanghai Studio, Wai Hung Wu Oct 2011

Preparation Of A New Business: Shanghai Studio, Wai Hung Wu

UNLV Theses, Dissertations, Professional Papers, and Capstones

Purpose Statement

The purpose of this professional paper is to develop a business plan for a hair salon studio concept that emphasizes customer focus and social responsibility.


Developing A Sustainable Business Plan At The Shopping Center Of Southpointe Mall In Lincoln, Nebraska, Jessica Marie Hanson Jul 2011

Developing A Sustainable Business Plan At The Shopping Center Of Southpointe Mall In Lincoln, Nebraska, Jessica Marie Hanson

Department of Environmental Studies: Undergraduate Student Theses

This project consists of creating sustainable business plans for a group of diverse retail stores at the mall of SouthPointe Pavilions in Lincoln, Nebraska. A series of interviews took place with five managers at the businesses including: Scheels, Old Chicago, Bed Bath and Beyond, Von Maur, and Barnes and Noble. The questions were based around five different topics including: Technological, Environment, Socio-Cultural, Economic, and Public Policy. The Technological area includes processes with the product (or service) that occur before it arrives, during, and after it is sold. The Public Policy area includes if the business has an environmental policy, how …


The Application Of Creative Leadership Skills In The Education And Mentoring Of Social Entrepreneurs: A Graduate Level Course, Maria J. Rivera May 2011

The Application Of Creative Leadership Skills In The Education And Mentoring Of Social Entrepreneurs: A Graduate Level Course, Maria J. Rivera

Creativity and Change Leadership Graduate Student Master's Projects

The purpose of this project is to fully comprehend the state of social entrepreneurship education through research, and consequently, to design a course on how to apply creative leadership skills to educate and mentor social entrepreneurs and to enhance their problem solving skills. The outcome of the project is a course proposal to build inter-disciplinary knowledge and skills.


2011 Ijbe Front Matter, Tamra Connor Apr 2011

2011 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

  1. Editorial Board
  2. President's Letter
  3. SIEC-ISBE International


Design Of A Packaging Solution For Ifixit’S Retail Venture, Myles Bradwell, Torrance Terzian Mar 2011

Design Of A Packaging Solution For Ifixit’S Retail Venture, Myles Bradwell, Torrance Terzian

Industrial Technology and Packaging

One of the chief concerns of any business is to maintain steady, profitable growth in a rapidly evolving marketplace. The only way to achieve this goal is to constantly evaluate the company’s strength and position within that marketplace, and look for ways to improve. The iFixit company has established itself as a leader in providing quality replacement components, tools, and repair instruction for customers who wish to repair their own modern electronic devices. iFixit approached the students at Cal Poly to develop a solution for differentiating their primarily online business into a retail sales environment.

This senior project is a …


What's Your Pitch? The Power Of Wow! (Worksheet For The Webinar On January 18, 2011), Connie I. Reimers-Hild Jan 2011

What's Your Pitch? The Power Of Wow! (Worksheet For The Webinar On January 18, 2011), Connie I. Reimers-Hild

Kimmel Education and Research Center: Faculty and Staff Publications

Elevator pitches are created to sell your idea, business, product or service in 30 seconds or less (the time it takes to go from the first floor to the top of the building in an elevator). A great pitch has the power to help anyone...from a University employee to a new entrepreneur to a team working in a high-growth firm.

It’s important to develop and practice an effective pitch, complete with an awesome "Wow Factor," so you are ready to use it under fire (pretend you just stepped onto an elevator with Warren Buffett or Bill Gates)!

This interactive webinar …