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Full-Text Articles in Marketing

The Status Of Women Leaders In Utah Businesses, Susan R. Madsen, D. Candice Backus, Glaucia Jones Apr 2014

The Status Of Women Leaders In Utah Businesses, Susan R. Madsen, D. Candice Backus, Glaucia Jones

Marketing and Strategy Faculty Publications

In September 2013, the Center for American Progress released a report titled“ The State of Women in America: A 50- State Analysis of How Women Are Faring Across the Nation.” This report ranks Utah last of all 50 states in terms of women being in positions of decision making and leadership. Although the focus is solely on the percentage of women in elected office and private sector management positions, we feel that a more detailed look on the status of women in leadership in various sectors within the state is useful. This is the last of four 2014 briefs, each …


The Status Of Women Leaders In Utah Education, Susan R. Madsen, Brian Fischer, D. Candice Backus Mar 2014

The Status Of Women Leaders In Utah Education, Susan R. Madsen, Brian Fischer, D. Candice Backus

Marketing and Strategy Faculty Publications

In September of 2013, the Center for American Progress released a report titled“ The State of Women in America: A 50- State Analysis of How Women Are Faring Across the Nation.” The report ranked Utah last of all 50 states in terms of women holding positions of decision making and leadership. Because the focus was solely on the percentage of women in elected office and private sector management positions, we determined that a more detailed look at the status of women and leadership in various sectors within the state would be useful. This is the third of four 2014 briefs, …


The Status Of Women Leaders In Utah Nonprofits, Susan R. Madsen, D. Candice Backus, Glaucia Jones, Brian Fischer Feb 2014

The Status Of Women Leaders In Utah Nonprofits, Susan R. Madsen, D. Candice Backus, Glaucia Jones, Brian Fischer

Marketing and Strategy Faculty Publications

In September 2013, the Center for American Progress released a report titled “ The State of Women in America: A 50- State Analysis of How Women Are Faring Across the Nation.” This report ranks Utah last of all 50 states in terms of women being in positions of decision making and leadership. Although the focus is solely on the percentage of women in elected office and private sector management positions, we feel that a more detailed look on the status of women in leadership in various sectors within the state would be useful. This is the second of four 2014 …


The Status Of Women In Utah Politics, Susan R. Madsen, D. Candice Backus Jan 2014

The Status Of Women In Utah Politics, Susan R. Madsen, D. Candice Backus

Marketing and Strategy Faculty Publications

The Center for American Progress recently released a report titled, “The State of Women in America: A 50-State Analysis of How Women Are Faring Across the Nation.” This September 2013 document ranked Utah last in terms of women being in positions of decision making and leadership. The focus was on both the percentage of women in elected office (state and national levels) and also women holding private sector management positions, but it did not provide the depth needed to fully understand the issue. To provide leaders and residents with more detailed research, four 2014 briefs will be released that compare …


Educational Attainment: A Utah Women And Education Update, Susan R. Madsen, Heather Bertotti Sarin Jan 2013

Educational Attainment: A Utah Women And Education Update, Susan R. Madsen, Heather Bertotti Sarin

Marketing and Strategy Faculty Publications

Utah leaders created a big goal: 66% of Utah’s population will have postsecondary degrees or vocational certificates by the year 2020. This goal is based on a report from the Georgetown University Center on Education and the Workforce that projected Utah’s economy will need 66% of its population with some form of postsecondary education by 2018 to remain competitive. Currently, 38.3% of Utahns hold associate degrees or higher. This baseline underscores the urgency of working toward the 66% goal. Figure 1 highlights the current gap in educational attainment.


College Enrollment And Graduation: A Utah Women And Education Update, Susan R. Madsen, Heather Bertotti Sarin Jan 2013

College Enrollment And Graduation: A Utah Women And Education Update, Susan R. Madsen, Heather Bertotti Sarin

Marketing and Strategy Faculty Publications

This is the second in the 2013 series of Utah Women and Education Initiative (UWEI) Research and Policy Briefs written to help state leaders, educators, legislators, and community members understand the current state of higher education for women in Utah. The first brief on education attainment of the Utah population included information about Utah’s big goal of having 66% of Utah’s population with postsecondary degrees or vocational certificates by the year 2020. The purpose of this second brief is to highlight the current enrollment and graduation data of women and men attending postsecondary institutions in Utah.


Volkerding Family Papers (Mss 385), Manuscripts & Folklife Archives Jan 2012

Volkerding Family Papers (Mss 385), Manuscripts & Folklife Archives

Manuscript Collection Finding Aids

Finding aid only for Manuscripts Collection 385. Letters written chiefly by Herman Frederick Wilhelm Volkerding, of Louisville, Kentucky, to his wife Mary Elizabeth (Hauber) Volkerding while traveling as a salesman for the John T. Barbee distillers. Volkerding pines for home and describes the scenery, hotels, amusements and rail travel in the western United States.


An Investigation Of Potential Marketing Strategies For Entry Into The Shiitake Mushroom Industry In Utah, Imran Khan May 2011

An Investigation Of Potential Marketing Strategies For Entry Into The Shiitake Mushroom Industry In Utah, Imran Khan

All Graduate Plan B and other Reports, Spring 1920 to Spring 2023

This study provides an analysis of the mushroom industry in the Utah with a focus on identifying opportunities for entry into the specialty mushroom market. Determining the strategic position of the mushroom industry requires the use of local information. In this study, a local survey of consumers in Northern Utah was used to generate specific information about consumer preferences and attitudes about mushrooms and how a new entrant might be positioned to address consumers’ wants and needs related to mushrooms, and specifically specialty mushrooms. Regression analysis and trend analysis were also performed using data obtained either from the survey or …


Special Water Districts: Their Role In Western Water Use, Timothy De Young Jun 1986

Special Water Districts: Their Role In Western Water Use, Timothy De Young

Western Water: Expanding Uses/Finite Supplies (Summer Conference, June 2-4)

11 pages.

Contains references.


Policies To Enhance Western Water Use Efficiency: Best Of The West, Bruce C. Driver Jun 1986

Policies To Enhance Western Water Use Efficiency: Best Of The West, Bruce C. Driver

Western Water: Expanding Uses/Finite Supplies (Summer Conference, June 2-4)

18 pages.


Water Transfers And Exchanges: Using The Market To Improve Water Use—A Legal/Institutional View, Gary D. Weatherford Jun 1986

Water Transfers And Exchanges: Using The Market To Improve Water Use—A Legal/Institutional View, Gary D. Weatherford

Western Water: Expanding Uses/Finite Supplies (Summer Conference, June 2-4)

18 pages.


Qualifications Of Distributive Education Personnel In The State Of Utah 1966-1967 As Compared To Criteria In Distributive Education Issues, Jolene J. Parker May 1967

Qualifications Of Distributive Education Personnel In The State Of Utah 1966-1967 As Compared To Criteria In Distributive Education Issues, Jolene J. Parker

All Graduate Plan B and other Reports, Spring 1920 to Spring 2023

During 1962, 15,782 businesses in the United States failed. Nearly half, 7,552 of the failures were in the retail field. Causes of failure ranged from insufficient capital to poor store location. However, more than ninety per cent of the failures in retailing are thought to be caused by a lack of training and experience on the part of store owners and their employees. In 1966, the state of Utah had the highest per capita business failure rate of any state in the nation as reported by Dun's Review Magazine. Undoubtedly business failures in Utah are also caused by the lack …