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Articles 181 - 210 of 1259
Full-Text Articles in Marketing
2014-October-15-Wets-Fm/Hd On-Air Fundraiser, University Marketing And Communications, East Tennessee State University
2014-October-15-Wets-Fm/Hd On-Air Fundraiser, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-15-Daniel Epperson, University Marketing And Communications, East Tennessee State University
2014-October-15-Daniel Epperson, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-15-Two Public Health Students Named ‘Volunteers Of The Month’ By Project Hope, University Marketing And Communications, East Tennessee State University
2014-October-15-Two Public Health Students Named ‘Volunteers Of The Month’ By Project Hope, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-15-Jessica Fain, University Marketing And Communications, East Tennessee State University
2014-October-15-Jessica Fain, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-14-Speaker To Discuss ‘Federalism In Nutrition Policy’ At Free Lecture, University Marketing And Communications, East Tennessee State University
2014-October-14-Speaker To Discuss ‘Federalism In Nutrition Policy’ At Free Lecture, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-14-Etsu Child Study Center Accepting New Toddlers, University Marketing And Communications, East Tennessee State University
2014-October-14-Etsu Child Study Center Accepting New Toddlers, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-13-Zombie Survival 5k, University Marketing And Communications, East Tennessee State University
2014-October-13-Zombie Survival 5k, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-13-Goodkin To Bring Hiv/Aids Expertise To Etsu As New Psychiatry Chair, University Marketing And Communications, East Tennessee State University
2014-October-13-Goodkin To Bring Hiv/Aids Expertise To Etsu As New Psychiatry Chair, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-11-"Family Treasures", University Marketing And Communications, East Tennessee State University
2014-October-11-"Family Treasures", University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-10-Pianist Esther Park To Perform In 'A Night Of Fantasia And Dances', University Marketing And Communications, East Tennessee State University
2014-October-10-Pianist Esther Park To Perform In 'A Night Of Fantasia And Dances', University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-09-Research Finds That Bci Device Helps Stroke Victims Communicate, University Marketing And Communications, East Tennessee State University
2014-October-09-Research Finds That Bci Device Helps Stroke Victims Communicate, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-09-Etsu To Hold Fall Open Houses For Prospective Students And Families, University Marketing And Communications, East Tennessee State University
2014-October-09-Etsu To Hold Fall Open Houses For Prospective Students And Families, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-09-Juniors, Seniors, Grad Students Invited To ‘Real World 101’, University Marketing And Communications, East Tennessee State University
2014-October-09-Juniors, Seniors, Grad Students Invited To ‘Real World 101’, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-09-‘Storms Ahead’ For Etsu Bands, University Marketing And Communications, East Tennessee State University
2014-October-09-‘Storms Ahead’ For Etsu Bands, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-09-Etsu Executive Briefing To Feature Happiness Expert Daniel Gilbert, University Marketing And Communications, East Tennessee State University
2014-October-09-Etsu Executive Briefing To Feature Happiness Expert Daniel Gilbert, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-08-Prestigious Rotary Scholarship Goes To Etsu Grad Student Kevin George, University Marketing And Communications, East Tennessee State University
2014-October-08-Prestigious Rotary Scholarship Goes To Etsu Grad Student Kevin George, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-08-Etsu Named Olympic Training Site For Bobsled/Skeleton Teams, University Marketing And Communications, East Tennessee State University
2014-October-08-Etsu Named Olympic Training Site For Bobsled/Skeleton Teams, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-07-Etsu Faculty Member At The Helm Of Tennessee Nurses Association, University Marketing And Communications, East Tennessee State University
2014-October-07-Etsu Faculty Member At The Helm Of Tennessee Nurses Association, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-07-Etsu To Host Informational Events Regarding Cochlear Implants Johnson City – Two Informational Events Are Planned Next, University Marketing And Communications, East Tennessee State University
2014-October-07-Etsu To Host Informational Events Regarding Cochlear Implants Johnson City – Two Informational Events Are Planned Next, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-07-Health Professions Recruitment, University Marketing And Communications, East Tennessee State University
2014-October-07-Health Professions Recruitment, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-07-Mental Health First Aid, University Marketing And Communications, East Tennessee State University
2014-October-07-Mental Health First Aid, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-03-Tsbdc At Etsu To Offer October Small Business Training Classes, University Marketing And Communications, East Tennessee State University
2014-October-03-Tsbdc At Etsu To Offer October Small Business Training Classes, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-03-Etsu Announces Graduate Academic Fresh Start, University Marketing And Communications, East Tennessee State University
2014-October-03-Etsu Announces Graduate Academic Fresh Start, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-October-03-Godbole Leads Center Of Excellence In Mathematics And Science Education, University Marketing And Communications, East Tennessee State University
2014-October-03-Godbole Leads Center Of Excellence In Mathematics And Science Education, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
The Impact Of Local On Meat Purchasing Decisions, Steven Mclennan
The Impact Of Local On Meat Purchasing Decisions, Steven Mclennan
Master's Theses
The research examines the target market for a meat product produced by the local university. Further, desirable attributes of meat and how consumers definition of “locally produced and/or raised” are identified. A total of 290 personal interviews were completed in San Luis Obispo County, California on the consumers’ willingness to purchase Cal Poly meat. Likely purchasers are found to be 31 percent of the San Luis Obispo population. The target buyer of Cal poly meat products are both male and females, who tend to be older, and make more than $60,000 a year. Local is defined by 31 percent of …
Marketing Professor Builds Real-World Connections For Students And Alumni
Marketing Professor Builds Real-World Connections For Students And Alumni
Business Exchange
Associate Professor of Marketing Zafar Iqbal discusses his personal journey from his home in Pune, India to life as a DePaul professor in Chicago and his work spearheading educational exchange initiatives with Symbiosis International University in Pune. He is working on a large-scale research project to identify and categorize different types of marketing careers.
How To Nurture A Successful Start-Up, Singapore Management University
How To Nurture A Successful Start-Up, Singapore Management University
Perspectives@SMU
Sir Terry Matthews calls himself "the most persistent S.O.B. you'll ever meet in your life". That persistence has made him a billionaire. He distills four decades of entrepreneurial wisdom down to three points: finding the right team; hire a retired auditor; and insist on quarterly reports.
The Effects Of Advertised Exclusivity On Consumer Behavior, Danny Clyde Upshaw Jr.
The Effects Of Advertised Exclusivity On Consumer Behavior, Danny Clyde Upshaw Jr.
Doctoral Dissertations
Retailers routinely counter price competition by matching or beating competitors' prices. However, in addition to offering price-matching guarantees many retailers are increasingly adopting a differentiation or product assortment strategy of using "advertised retailer exclusive products" (AREPs) that are not directly comparable to competitor offerings. Such goods may offer added utilitarian and hedonic benefits to the consumer. With this tactic, products are advertised and labeled as "exclusive," but the nature of the exclusivity may range no further than an exclusive label to more pronounced differences, such as unique or additional features. However, the effectiveness of such tactics at: (1) decreasing search …
Imsa360: Fall 2014, Imsa Fund
Imsa360: Fall 2014, Imsa Fund
IMSA Fund Reports
Excellence and Equity
As I write this letter I have now been at IMSA for nine days, though by the time you are reading this I will have been here for almost 90 days. I am excited about what I feel I can offer, and of course a bit anxious about the many things I have yet to learn. But leadership and risk taking are necessary at every great organization and I am confident that the fine people of the IMSA community will work with me to achieve continued excellence for our students and programs on the Aurora campus, across …
2014-October-01-Ashley Griggs, University Marketing And Communications, East Tennessee State University
2014-October-01-Ashley Griggs, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.