Open Access. Powered by Scholars. Published by Universities.®
- Discipline
-
- Education (6421)
- Higher Education (6421)
- Advertising and Promotion Management (10)
- Social and Behavioral Sciences (8)
- Communication (7)
-
- Sports Management (7)
- Arts and Humanities (6)
- Social Media (5)
- Business Administration, Management, and Operations (4)
- Business Analytics (3)
- E-Commerce (3)
- Finance and Financial Management (3)
- Nonprofit Administration and Management (3)
- Accounting (2)
- Art and Design (2)
- Arts Management (2)
- Business and Corporate Communications (2)
- Communication Technology and New Media (2)
- Educational Administration and Supervision (2)
- Entrepreneurial and Small Business Operations (2)
- Film and Media Studies (2)
- Higher Education Administration (2)
- Mass Communication (2)
- Public Relations and Advertising (2)
- Rhetoric (2)
- Rhetoric and Composition (2)
- Technology and Innovation (2)
- Applied Linguistics (1)
- Keyword
-
- Marketing (12)
- Management and Marketing (7)
- Advertising (3)
- Social sciences (3)
- Women's golf (3)
-
- Consumer behavior (2)
- Education (2)
- Higher education (2)
- Management (2)
- Retail (2)
- Adoption (1)
- Affordable Care Act (1)
- Appalachian country music (1)
- Artificial Intelligence (1)
- Artificial intelligence (1)
- Athletes (1)
- Behavior (1)
- Behavior versus monetary value of endorsement deals (1)
- Body Positivity (1)
- Brand Authenticity (1)
- Brand Identity (1)
- Brand and Media Strategy (1)
- Brand identity (1)
- Brand perception (1)
- Brand strategy (1)
- Branding (1)
- Cancer (1)
- Case Study (1)
- College marketing (1)
- College students (1)
- Publication Year
- Publication
- Publication Type
Articles 1651 - 1680 of 6458
Full-Text Articles in Marketing
2020-October-Middle School Boys Basketball Tryouts, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University
2020-October-Middle School Boys Basketball Tryouts, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University
ETSU News
No abstract provided.
2020-October-Middle School Girls Basketball Meeting And Tryouts, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University
2020-October-Middle School Girls Basketball Meeting And Tryouts, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University
ETSU News
No abstract provided.
Last Tryout Date For Middle School Basketball, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University
Last Tryout Date For Middle School Basketball, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University
ETSU News
No abstract provided.
Middle School Cross Country Wins 2nd Place At Invitational, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University
Middle School Cross Country Wins 2nd Place At Invitational, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University
ETSU News
No abstract provided.
Ms Cross Country Teams Qualify For State Meet, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University
Ms Cross Country Teams Qualify For State Meet, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University
ETSU News
No abstract provided.
2020-October-01-Going Places, University Marketing And Communication, East Tennessee State University
2020-October-01-Going Places, University Marketing And Communication, East Tennessee State University
ETSU News
ETSU welcomes the following new faculty and staff to the university family:
Elizabeth Childress is an SBIRT (screening, brief intervention and referral for treatment) coordinator in the Addiction Science Center, College of Public Health. She was previously a residential tech/CPRS (computerized patient record system) with Frontier Health. She holds a B.S. degree in psychology from the University of Virginia at Wise.
Erin Lorelle Cook is an adjunct faculty member in the Department of Computing after serving as a graduate assistant. She holds an M.S. degree in computing and information sciences from ETSU.
Karla Marie German is a counselor in the …
2020-October-01-National Merit Semifinalists, University Marketing And Communication, East Tennessee State University
2020-October-01-National Merit Semifinalists, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY – (Oct. 1, 2020) Four seniors at University School on the East Tennessee State University campus have been named semifinalists for the 66th annual National Merit Scholarship Program.
These students will have the opportunity to continue in the competition for some 7,600 National Merit Scholarships totaling more than $30 million that will be offered in spring 2021.
Amisha Agrawal is a member of the Beta Club, Science Club, Scholars Bowl Club, Debate Club, Math Club and the Student Government Association.
She is the founder of Our Young Minds, a non-profit organization working to raise awareness for student …
2020-October-01-Enjoy Retirement, University Marketing And Communication, East Tennessee State University
2020-October-01-Enjoy Retirement, University Marketing And Communication, East Tennessee State University
ETSU News
Congratulations to the following member of the East Tennessee State University family who retired in September. Thank you for your service!
Thomas Russell Olmsted – Associate Professor, Department of Psychiatry and Behavioral Sciences
Published October 1, 2020, as part of the Accent email newsletter for faculty and staff.
2020-October-01-Outdoor Band Concert.Pdf, University Marketing And Communication, East Tennessee State University
2020-October-01-Outdoor Band Concert.Pdf, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY – The East Tennessee State University Wind Ensemble and Concert Band will present a Lunchtime Outdoor Concert on Wednesday, Oct. 14, at 12:15 p.m.
The concert will be performed at the concrete pad adjacent to Burleson Hall and the Ballad Health Athletic Center (Mini Dome) and across Sherrod Drive from Brown Hall.
Members of the campus community are welcome to bring lawn chairs and lunch and enjoy live music performed by ETSU students. Those in attendance must follow ETSU COVID-19 guidelines.
In the event of rain, the concert will be postponed to Friday, Oct. 16, at the …
2020-October-01-Dekliah Kelly.Pdf, University Marketing And Communication, East Tennessee State University
2020-October-01-Dekliah Kelly.Pdf, University Marketing And Communication, East Tennessee State University
ETSU News
De’Kliah Kelly, a sophomore from Chattanooga, is an Honors-in-Discipline in History student with a second major in anthropology. Kelly applied to a number of schools, but the tipping points that led her to choose ETSU were its classical studies minor and its Summer Bridge Program, which provides incoming African American, Hispanic and Native American students a solid foundation before they start their freshman year. After taking advantage of tutoring services provided through TRIO Programs at ETSU, as well as earning the 2020 Tennessee TRIO Adult-Learner Academic Scholarship, she now serves fellow students as a tutor herself. She is also a …
2020-October-01-Etsu Health Receives Cup Of Kindness Award For Community Service.Pdf, University Marketing And Communication, East Tennessee State University
2020-October-01-Etsu Health Receives Cup Of Kindness Award For Community Service.Pdf, University Marketing And Communication, East Tennessee State University
ETSU News
Highlights of Community Service
Early in the pandemic, ETSU Health worked to established the region’s first drive-through COVID-19 testing site. This site was instrumental in detecting the first cases of community spread in the area. Currently, ETSU’s Quillen College of Medicine is conducting vital research on COVID-19 using blood samples from local patients who have recovered from the disease.
As the pandemic progressed, ETSU Health became a go-to source of expertise for government and community leaders, our local media, and the public. Representatives from ETSU Health were called upon for interviews about various facets of COVID-19, and the ETSU College …
2020-October-01-Super South Heritage Day.Pdf, University Marketing And Communication, East Tennessee State University
2020-October-01-Super South Heritage Day.Pdf, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY – The George L. Carter Railroad Museum at East Tennessee State University will hold its Super South themed Heritage Day on the final day of the month, Oct. 31.
Special trains headed to Florida and other vacation destinations displayed advertisements such as “Come to the Sunshine” to lure travelers in the northern areas of New York, Chicago and Detroit where the cold winds of winter would drive thousands of passengers to travel South. Beyond the passenger operations, these lines were notable for moving vast amounts of produce – oranges, watermelons, peaches and more – to northern metropolitan regions. …
2020-October-01-Theatredance To Present Virtual Performance Of Appropriate, University Marketing And Communication, East Tennessee State University
2020-October-01-Theatredance To Present Virtual Performance Of Appropriate, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY – (Oct 1, 2020) The Department of Theatre and Dance at East Tennessee State University will launch its fall 2020 season with a virtual performance of the drama “Appropriate” by Brandon Jacobs-Jenkins on Friday, Oct. 9, at 7 p.m.
Tickets for the show are free but patrons will need to obtain a ticket in order to access the link.
In “Appropriate,” every estranged member of the Lafayette clan has descended upon the crumbling Arkansas homestead to settle the accounts of the newly-dead patriarch. As his three adult children sort through a lifetime of hoarded mementos and junk, they …
2020-September-30-Nsf Award To Study Minority Representation, University Marketing And Communication, East Tennessee State University
2020-September-30-Nsf Award To Study Minority Representation, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY (Sept. 30, 202) – Dr. Candace Forbes Bright of East Tennessee State University is a member of a research team that was recently awarded more than $500,000 in grant funding from the National Science Foundation (NSF) to study “The Role of Museums in the Landscape of Minority Representation.”
Bright, an assistant professor in the Department of Sociology and Anthropology and a faculty researcher with the Applied Social Research Lab at ETSU, is one of five principal investigators on the project. Her colleagues include Dr. LaToya E. Eaves of the University of Tennessee-Knoxville, Dr. Perry L. Carter of Texas …
2020-September-30-Maxson Publishes Article On Letters Of Italian Renaissance Statesman, University Marketing And Communication, East Tennessee State University
2020-September-30-Maxson Publishes Article On Letters Of Italian Renaissance Statesman, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY (Sept. 30, 2020) – Dr. Brian Maxson, a professor of history at East Tennessee State University, has published an article in the internationally respected journal, Bullettino dell’Istituto Storico Italiano per il Medioevo.
Published in Rome, Bullettino features peer-reviewed work on medieval and Renaissance Italy from leading scholars from around the world.
Maxson’s article, “The Letters of Giannozzo Manetti,” constructs the first-ever synthetic treatment of the 45 surviving Italian and Latin letters written to or from Manetti, who was one of the most important intellectuals and statesmen in the early Italian Renaissance.
The article also published, for the first …
2020-September-29-Dr Tosin Ariyo Receives Changemakers In Family Planning Grant, University Marketing And Communication, East Tennessee State University
2020-September-29-Dr Tosin Ariyo Receives Changemakers In Family Planning Grant, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY (Sept. 29, 2020) – Dr. Tosin Ariyo, a member of East Tennessee State University’s Center for Applied Research and Evaluation in Women’s Health (CARE Women’s Health), has been awarded a 2020 Changemakers in Family Planning grant from the Society for Family Planning.
Ariyo is a community health scientist and women’s health advocate who is dedicated to addressing health disparities in underserved communities. She serves as research director in the Department of Health Services Management and Policy in the ETSU College of Public Health.
The aim of the Changemakers in Family Planning grant award is “to provide dedicated support …
2020-September-28-Esports Team Begins, University Marketing And Communication, East Tennessee State University
2020-September-28-Esports Team Begins, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY – (Sept. 28, 2020) The 22 students who are part of the inaugural esports varsity team at East Tennessee State University were introduced on Friday, Sept. 25.
The two teams will compete in Overwatch® and League of Legends® and will participate in tournaments hosted by the National Association of Collegiate E-Sports (NACE).
Tryouts for the teams took place earlier this year, and nearly $20,000 in scholarship support has been provided to 14 eligible team members.
ETSU’s Overwatch® team will play its first game on Monday, Sept. 28, against Cornell White at 8 p.m. The team will compete every …
2020-September-25-Emergency Systems Test, University Marketing And Communication, East Tennessee State University
2020-September-25-Emergency Systems Test, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY – (Sept. 25, 2020) As part of its continued emphasis on campus safety, East Tennessee State University will test its emergency mass notification systems on Thursday, Oct. 1, at 9:35 a.m.
The system includes an outdoor warning siren system with five large speakers strategically placed on the main campus and on the VA campus, an emergency text messaging and email service, an alert message on the ETSU homepage and a public address system in select university buildings.
ETSU’s outdoor siren system will sound at 9:35 a.m. Once it begins, the alert messaging and the PA system will be …
2020-September-25-The Carter Railroad Museums Appalachian Rail Fest Set For Sept, University Marketing And Communication, East Tennessee State University
2020-September-25-The Carter Railroad Museums Appalachian Rail Fest Set For Sept, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY (Sept. 25, 2020) – Coal seams and timber spreads of the south were a primary reason for the railroads of the southern Appalachians back in the day, and remains the case when Appalachian Rail Fest returns to the free Carter Railroad Museum on the campus of East Tennessee State University on Sept. 26.
Now an annual part of the restarted Heritage Days program held on the final Saturday of each month, this event is a fan favorite and sure-fire hit for visitors to the multi-room facility.
“American success came from the businesses of coal, coke and limestone mined …
2020-September-25-Student Cory Whitfield Elected To Serve On Nasw-Tn Board Of Directors, University Marketing And Communication, East Tennessee State University
2020-September-25-Student Cory Whitfield Elected To Serve On Nasw-Tn Board Of Directors, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY (Sept. 25, 2020) – Cory Whitfield, a graduate student in East Tennessee State University’s Master of Social Work Program, was recently elected to serve as the student representative on the National Association of Social Workers, Tennessee Chapter’s (NASW-TN) Board of Directors.
As student representative, Whitfield will assist chapter office members in promoting racial and social justice and strengthening and promoting the social work profession in Tennessee. He will work alongside 17 other social workers from across the state who serve on the board.
Whitfield currently resides in Elizabethton with his wife and two sons. He earned his bachelor …
2020-September-25-Friday Concert Video, University Marketing And Communication, East Tennessee State University
2020-September-25-Friday Concert Video, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY (Sept. 25, 2020) – Due to the rain, today’s live performance by the ETSU Majorettes as part of the Marching Bucs’ Friday Concert on the Plaza series is cancelled.
However, a pre-recorded video of the Majorettes will be shared on the group’s Facebook page, www.facebook.com/etsumajorettes, at 3:30 p.m. The ETSU Trumpet Ensemble, which was also to perform during today’s event, will be highlighted during a later Friday concert. Friday Concerts on the Plaza is a series of free public mini-concerts featuring small groups composed of members of the East Tennessee State University Marching Bucs. Concerts are planned …
2020-September-24-Rising Researchers, University Marketing And Communication, East Tennessee State University
2020-September-24-Rising Researchers, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY – (Sept. 24, 2020) Five East Tennessee State University faculty members have been selected to participate in the inaugural Faculty Research Cohort.
Launched this fall, the cohort was established to provide opportunities for professional growth in scholarship and research skills. “One of our goals in creating this program was to help tenure-track faculty who are just getting started define their research agenda and acquire the resources they need,” said ETSU faculty member Dr. Trena Paulus.
Each member of the cohort received a grant and will spend the next year working on a research project.
The ETSU Faculty Research …
2020-September-24-New Procedure Change, University Marketing And Communication, East Tennessee State University
2020-September-24-New Procedure Change, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY – (Sept. 24, 2020) Students applying for admission to East Tennessee State University for the 2021 year will not be required to submit ACT and SAT scores. The university will use the applicant’s GPA in making decisions regarding admissions. Applicants who do not meet the minimum GPA requirement may be required to present an ACT or SAT score.
Those who are seeking consideration for scholarships, however, such as the Academic Performance Scholarship, must submit any required ACT/SAT score by March 1, 2021. Students do not need to make a separate application for scholarships but need to have taken …
2020-September-22-Meet Sean Vinh ('21), Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University
2020-September-22-Meet Sean Vinh ('21), Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University
ETSU News
(Sept. 22, 2020)—Sean Vinh’s final year at Bill Gatton College of Pharmacy has been a bit different than he imagined it would be due to the COVID-19 pandemic. However, the pandemic has not diminished the sense of community that Vinh has experienced and appreciated during his time at East Tennessee State University.
“I think the friendships I’ve made here are the best memories I’ve made here,” said Vinh, a fourth-year student pharmacist from Knoxville. “We all go through tough times and good times, so it’s always nice to share that with somebody. The community here is really tight-knit, so it’s …
2020-September-22-The Curtain Rises, University Marketing And Communication, East Tennessee State University
2020-September-22-The Curtain Rises, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY – (Sept. 22, 2020) Though it will be in a virtual world, the curtain will rise this fall for the Department of Theatre and Dance at East Tennessee State University.
Two plays plus a musical showcase are planned for the fall 2020 semester. Students will rehearse on Zoom and the performances will be recorded on that platform as well. Slated for this fall are “Appropriate” by Branden Jacobs-Jenkins on Oct. 9; “Every Person,” an adaptation by ETSU faculty member Bobby Funk of the 15th century play “Everyman,” on Oct. 30; and the Musical Theatre Showcase on Dec. …
2020-September-22-National Voter Registration Day, University Marketing And Communication, East Tennessee State University
2020-September-22-National Voter Registration Day, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY (Sept. 22, 2020) – ETSU Votes is celebrating National Voter Registration Day (Sept. 22) by inviting students, faculty and the community to a variety of “Election 101” webinars and voter registration events this week.
These events will cover the voter registration process, absentee ballots, polling locations, work opportunities, and key dates voters need to know.
Voter information tables will be set up to provide information in person today from 3-5 p.m. at the Basler Center for Physical Activity and Thursday, Sept. 24, from noon-3 p.m. on the first floor of the D.P. Culp Student Center. Individuals visiting the …
2020-September-22-Meet Sean Vinh, University Marketing And Communication, East Tennessee State University
2020-September-22-Meet Sean Vinh, University Marketing And Communication, East Tennessee State University
ETSU News
(Sept. 22, 2020) Sean Vinh’s final year at Bill Gatton College of Pharmacy has been a bit different than he imagined it would be due to the COVID-19 pandemic. However, the pandemic has not diminished the sense of community that Vinh has experienced and appreciated during his time at East Tennessee State University.
“I think the friendships I’ve made here are the best memories I’ve made here,” said Vinh, a fourth-year student pharmacist from Knoxville. “We all go through tough times and good times, so it’s always nice to share that with somebody. The community here is really tight-knit, so …
2020-September-22-Etsu Announces Inaugural Group Of Quillen Distinguished Research Fellows, University Marketing And Communication, East Tennessee State University
2020-September-22-Etsu Announces Inaugural Group Of Quillen Distinguished Research Fellows, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY (Sept. 22, 2020) – East Tennessee State University recently announced its inaugural group of nine Quillen Distinguished Research Fellows.
“Quillen College of Medicine has a very strong mission of research, so we developed a new fellowship program that recognizes established researchers who have developed a long history of external funding and sustained, productive research programs,” said Dr. Greg Ordway, associate dean for research and graduate education at Quillen. “The purpose is to get them together to fertilize collaborative research endeavors and to develop ways to increase research programs at ETSU through collaboration across departments and colleges and with …
2020-September-21-Fafsa Completion Workshop, University Marketing And Communication, East Tennessee State University
2020-September-21-Fafsa Completion Workshop, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY (Sept. 21, 2020) – East Tennessee State University’s Office of Student Financial Aid and Scholarships will host a Virtual FAFSA Completion Workshop that runs from Oct. 5-9.
ETSU will have staff available between 8:30 a.m. and 4:30 p.m. each day to virtually assist students and their families in completing the 2021-22 Free Application for Federal Student Aid (FAFSA). One-hour time slots for these sessions are limited, and students may register (https://forms.gle/VoP1T6mfGZTZ4LZE6) by Sept. 30. Students and their families may select a meeting time that is most convenient for them.
“Some funding opportunities will simply not be …
2020-September-21-Michael Young Scholarship, University Marketing And Communication, East Tennessee State University
2020-September-21-Michael Young Scholarship, University Marketing And Communication, East Tennessee State University
ETSU News
JOHNSON CITY – (Sept. 21, 2020) A new scholarship at East Tennessee State University will support students who are active participants at the Langston Centre in Johnson City.
The center is a multicultural facility focused on arts, education and community leadership. The scholarship is named in memory of Michael Young, a member of the Langston High School Class of 1965 who was the last student to graduate from the school. From 1893-1965, Langston was Johnson City’s school for African American students. Young passed away April 4, 2020.
This new scholarship is being established between the Langston Education and Arts Development …