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Articles 151 - 180 of 873

Full-Text Articles in Marketing

2019 September, Morehead State University. Office Of Communications & Marketing. Sep 2019

2019 September, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for September of 2019.


Freight Fluctuation Risk Assessment And Management Of Container Shipping Companies, Bochan Shen Aug 2019

Freight Fluctuation Risk Assessment And Management Of Container Shipping Companies, Bochan Shen

World Maritime University Dissertations

No abstract provided.


Study On The Port Classification Of 21st Century Maritime Silk Road West Line, Jiawen Wang Aug 2019

Study On The Port Classification Of 21st Century Maritime Silk Road West Line, Jiawen Wang

World Maritime University Dissertations

No abstract provided.


2019 August, Morehead State University. Office Of Communications & Marketing. Aug 2019

2019 August, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for August of 2019.


Minimodal: Dimensional Domain Of Miniature Shipping Containers For Intermodal Freight Transportation, Lee Stapley Jul 2019

Minimodal: Dimensional Domain Of Miniature Shipping Containers For Intermodal Freight Transportation, Lee Stapley

Ursidae: The Undergraduate Research Journal at the University of Northern Colorado

This study explores the feasibility of miniature shipping container usage within existing intermodal transportation (IT) supply chains. Smaller intermodal container shipments may help realign freight shipments with the most efficient transportation mode, rail. These containers embolden the dimensional domain (DD) of shipping. The shipping container dimensional domain (container size variation and modal fluidity) is widespread and results in shipments that are often larger or more infrequent than needed. The DD impacts transport mode, shipping frequency, shipment velocity, intermodal supply chain accessibility, and regional shipping networks. This study suggests that container size impacts the DD and, therefore, mode choice. As miniature …


2019 July, Morehead State University. Office Of Communications & Marketing. Jul 2019

2019 July, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for July of 2019.


2019 June, Morehead State University. Office Of Communications & Marketing. Jun 2019

2019 June, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for June of 2019.


“Greening” Worcester: Municipal Best Practices For Sustainability, Erin Mckeon, Charline Kirongozi, Jared Duval, Antannia Greene, Qianshu Sun, Zewei Yao May 2019

“Greening” Worcester: Municipal Best Practices For Sustainability, Erin Mckeon, Charline Kirongozi, Jared Duval, Antannia Greene, Qianshu Sun, Zewei Yao

School of Professional Studies

In response to the urgent threat posed by climate change, more and more cities, including Worcester, are attempting to become more environmentally responsible and sustainable. Worcester is attempting to develop ways to become more sustainable; both to strengthen their communities and to protect the planet. The Green Worcester Working Group (GWWG) tasked the Clark Capstone Team with researching best practices for municipal sustainability. The GWWG has set the following priorities: climate change mitigation, resilience, open spaces, sustainable resource management, education and awareness. Taking these into account, the Clark Capstone Team researched the sustainability practices of cities in New England, across …


Worcester Chamber Of Commerce: Recruiting Minority Business Owners, Ryan Dimaria, Alexander Hull, Xikun Lu, Haopeng Wang, Jiacheng Hou, Danning Zhao May 2019

Worcester Chamber Of Commerce: Recruiting Minority Business Owners, Ryan Dimaria, Alexander Hull, Xikun Lu, Haopeng Wang, Jiacheng Hou, Danning Zhao

School of Professional Studies

Our capstone project was to help the Worcester Regional Chamber of Commerce identify how to re-frame their marketing so it would be appealing to immigrant and minority owned businesses. Based on interviews and external research, our group was able to create a tangible and resourceful data set that provided justified recommendations and ideas on how the Chamber could make adjustments to their marketing plan to attract more businesses of this particular demographic in the city of Worcester. By implementing these recommendations, we believe the Chamber has the opportunity to create a more diverse group of Chamber members, add value to …


Service Now: Cmdb Research, Monika Patel, Smita Patil, Katerina Tzanavara, Manish Chauhan, Yuhao Wang, Houmin Xie, Lei Shi May 2019

Service Now: Cmdb Research, Monika Patel, Smita Patil, Katerina Tzanavara, Manish Chauhan, Yuhao Wang, Houmin Xie, Lei Shi

School of Professional Studies

The MAPFRE Capstone team has been tasked with reviewing and recommending roadmap on the existing CMDB configuration. Paper discusses the team’s overall research on ServiceNow CMDB, Client’s deliverables and introduction to the latest technological innovations. Based on given objectives and team’s analysis we have recommended key solutions for the client to better understand the IT environment areas of business service impact, asset management, compliance, and configuration management. In addition, our research has covered all the majority of the technical and functional areas to provide greater visibility and insight into existing CMDB and IT environment.


For One Child, Zion Bereket, Xin Huang, Yitong Lin, Ruobing Pei, Rachel White, Ziyuan Li May 2019

For One Child, Zion Bereket, Xin Huang, Yitong Lin, Ruobing Pei, Rachel White, Ziyuan Li

School of Professional Studies

The entirety of this project was completed on the foundation of the three focus areas, which were identified by our client as areas of high need. The client wanted to prioritize these three areas as they believed that these three areas were the most integral to the successful achievement of their mission, as well as to the overall health and longevity of the organization.


Hiv/Aids In The Latino Community Of San Francisco: Past And Present, Jessica Da Silva May 2019

Hiv/Aids In The Latino Community Of San Francisco: Past And Present, Jessica Da Silva

School of Professional Studies

There are approximately 122,000 people of Latino origin in San Francisco, which account for 15% of the total population (Census, 2010). Historically, Latinos have and still face several barriers to access healthcare and improvements in health (Aguirre-Molina, Molina & Zambrana, 2001). When the world was exposed to the spread of a new and unknown virus, the broader population suffered from the epidemic. The Latino community in San Francisco was and still is one of the hardest hit by the virus.


Changing The Current Perception Of Affordable Housing In Worcester, Simone Mcguinness, William Roberts, Vaske Gjino, Tong Zhou, Mengxin Ma, Sarawadee Sonpuak May 2019

Changing The Current Perception Of Affordable Housing In Worcester, Simone Mcguinness, William Roberts, Vaske Gjino, Tong Zhou, Mengxin Ma, Sarawadee Sonpuak

School of Professional Studies

One of Worcester Interfaith’s goals is to eradicate the stigma of affordable housing in Worcester. Currently, the perception of affordable housing is of an image of unkept and old residences filled with destitute citizens who cannot afford basic needs to live in a city, let alone housing. This image is perpetuated by media, stigma, and a lack of education of the true reality of affordable housing and who its recipients are. Affordable housing-qualified citizens represent a range of educations, professions, age, race, and income levels. Affordable housing units, too, represent a variety of homes, many of which are extremely well-kept …


2019 May, Morehead State University. Office Of Communications And Marketing May 2019

2019 May, Morehead State University. Office Of Communications And Marketing

Morehead State Press Release Archive, 1961 to the Present

Press releases for May of 2019.


2019 April, Morehead State University. Office Of Communications & Marketing. Apr 2019

2019 April, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for April of 2019.


2019 March, Morehead State University. Office Of Communications And Marketing Mar 2019

2019 March, Morehead State University. Office Of Communications And Marketing

Morehead State Press Release Archive, 1961 to the Present

Press releases for March of 2019.


2019 February, Morehead State University. Office Of Communications & Marketing. Feb 2019

2019 February, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for February of 2019.


Research On Marketing Channel Of Container Lines, Bai Ge Jan 2019

Research On Marketing Channel Of Container Lines, Bai Ge

International Transport and Logistics

No abstract provided.


2019 January, Morehead State University. Office Of Communications & Marketing. Jan 2019

2019 January, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for January of 2019.


Project Renew Worcester, Danni Yue, Amy Zhang, Jing Han, Omid Ashrafi, Yiming Xu Dec 2018

Project Renew Worcester, Danni Yue, Amy Zhang, Jing Han, Omid Ashrafi, Yiming Xu

School of Professional Studies

n The client for this capstone project is RENEW Worcester which is a fledgling solar power project whose main goals are to bring renewable energy in the form of solar power into local, primarily low-income communities and are committed to the mission of making the transition off of fossil fuels to clean, renewable power. Based in Worcester, Massachusetts, they are a local chapter of Co-op Power which is a consumer-owned sustainable energy cooperative (co-op) made up of numerous different local chapters all over the New England area as well as the state of New York. The problem that we will …


2018 December, Morehead State University. Office Of Communications & Marketing. Dec 2018

2018 December, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for December of 2018.


2018 November, Morehead State University. Office Of Communications & Marketing. Nov 2018

2018 November, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for November of 2018.


2018 October, Morehead State University. Office Of Communications & Marketing. Oct 2018

2018 October, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for October of 2018.


2018 September, Morehead State University. Office Of Communications And Marketing Sep 2018

2018 September, Morehead State University. Office Of Communications And Marketing

Morehead State Press Release Archive, 1961 to the Present

Press releases for September of 2018.


The Influence Of A Brexit On China’S Shipping Industry, Xiaoting Luo Aug 2018

The Influence Of A Brexit On China’S Shipping Industry, Xiaoting Luo

World Maritime University Dissertations

No abstract provided.


The Driving Force Analysis Of The Overseas Ports Invested By Shanghai International Port Group, Yuewen Hu Aug 2018

The Driving Force Analysis Of The Overseas Ports Invested By Shanghai International Port Group, Yuewen Hu

World Maritime University Dissertations

No abstract provided.


On The Balance Between Port Integration And Anti-Monopoly : China As A Case, Ying Huang Aug 2018

On The Balance Between Port Integration And Anti-Monopoly : China As A Case, Ying Huang

World Maritime University Dissertations

No abstract provided.


On Optimization Of Cold Chain Logistics Systems For Rokin Logistics Company, Huimin Luo Aug 2018

On Optimization Of Cold Chain Logistics Systems For Rokin Logistics Company, Huimin Luo

World Maritime University Dissertations

No abstract provided.


Comparative Study On Port Logistics Service Capability Of China’S Main Ports, Yiwen Song Aug 2018

Comparative Study On Port Logistics Service Capability Of China’S Main Ports, Yiwen Song

World Maritime University Dissertations

No abstract provided.


Strategic Analysis Of Port Enterprise’S Self-Operation Of Fleet, Yu Su Aug 2018

Strategic Analysis Of Port Enterprise’S Self-Operation Of Fleet, Yu Su

World Maritime University Dissertations

No abstract provided.