Marketing Commons^™

Browsers Beware: Avoiding Legal Entanglements On The Internet, Michael Zugelder, Theresa Flaherty, James Johnson

Finance Faculty Publications

When Chicago resident David Loundy ordered a compact disk on the Internet from a British Web site, he received an e-mail confirming his order. Loundy expected to pay the advertised price of £8.99, or about $14. When he was subsequently charged £12.99, Loundy was incensed. He argued that he had accepted the set price of £8.99 and insisted that he pay no more for the disk. But when Loundy filed suit in England under the Consumer Protection Act of 1987, he was told that the Act did not apply to him because, under English common law, the place of the …

An Empirical Analysis Of The Critical Determinants Affecting Commitment And Performance Of The U. S. Firm In The South African Market: Apartheid Versus Post-Apartheid, Sonja Pollard Mitchell

Theses and Dissertations in Business Administration

Recognized by the U.S. Chamber of Commerce as one of the world's Big Emerging Markets (BEMs), South Africa has received vast attention from potential foreign investors (IRRC 1994) and has been recognized by scholars as an excellent base for research (Hofmeyr, Templer and Beaty 1994). Unfortunately, little is known about the export behavior of the foreign firm in South Africa (Calof and Viviers 1995) given the country's history of political, social and economic instability.

This dissertation is an effort to increase the understanding of the factors that contribute to the commitment and overall market performance of U.S. firms in South …

First Mover Advantage: An Industrial Buyer Behavioral Perspective, Howard G. Ling

Theses and Dissertations in Business Administration

Contemporary order-of-entry research has shifted from econometric investigations to research grounded in quasi-experimental and empirical consumer behavior studies. In the marketing literature, Carpenter and Nakamoto (1988), Kardes and Kalyanaram (1992), and particularly Alpert and Kamins (1992, 1994, 1995) have examined the role of consumer behavior as a potential explanation of first mover advantage. However, little or no research has been devoted to an understanding of pioneer advantage as it relates to industrial markets.

This dissertation investigated the effect of order of entry on the attitudes of industrial purchasing managers. Six major hypotheses were proposed to examine the cognitive beliefs, attitudes, …

Cases In Marketing: Edited By Hanne Hartvig Larsen, Sage Publications, 1998, S Ramesh Kumar

IIMB Management Review

No abstract provided.

No. 130 1997 November

International Journal for Business Education

SIEC Historical Documents

The Prospect For An Asparagus Industry In Northern Western Australia, John Bonnardeaux

Horticulture published reports

Asparagus grown in temperate regions of southern Australia is available, fresh, between August and March. For the remainder of the year, asparagus is not grown in Australia on a significant scale.

Recent work in Thailand, Peru, Kununurra (northern-western Australia) and Katherine (Northern Territory) has indicated that good quality asparagus can be produced in tropical and subtropical climates. Furthermore, research has shown the timing of the harvest can be manipulated by withholding irrigation and fern cutting. In an environment such as the Ord River Irrigation Area (ORIA) it is possible to harvest asparagus at any time of the year.

This report …

Marketing In The New-Era: Combating Competition In A Globalizing Economy: By J S Panwar, New Delhi: Sage Publications,1997., Mithileshwar Jha

IIMB Management Review

No abstract provided.

No. 129 1997 April

International Journal for Business Education

SIEC Historical Documents

International Market Opportunities For Faba Beans, Andrew Quinn, Malcolm Sedgwick

Farm Systems and Economics published reports

Western Australian faba bean production is growing and export volumes are increasing. In contrast, production is declining in many of the world's traditional faba bean regions. World trade, however, is growing.

China dominates the world export market and is growing rapidly as an exporter. The UK and Australia are the second and third largest exporters respectively.

As Western Australian production increases, the State will increasingly play an important role in Australia's ability to supply faba beans into markets looking tor quality and stable supply.

Saudi Arabia has emerged as the State's largest export market. The State is well located to …

No. 128 1996 November

International Journal for Business Education

SIEC Historical Documents

Interest Domination As A Framework For Exploring Channel Changes In Transitional Economies, Debra Dahab, James W. Gentry, Ravipreet S. Sohi

Department of Marketing: Faculty Publications

Changes in political and economic power can affect channel structures and decisions. Western channel models may not be useful for understanding the process of change in Central and East European transforming economies. This discussion suggests that channels in transforming economies may be controlled by groups or networks of people with mutual interests, a phenomenon the authors call interest domination. The article examines interest domination by managers, Communist cadres, and other party elite in two transforming economies and describes how structural and behavioral components of command economies might be conducive to interest domination of marketing channels. Propositions for explaining the political, …

No. 127 1996 April

International Journal for Business Education

SIEC Historical Documents

Beef : Meating The Market, Greg Sawyer, Richard Morris, Geoff Tudor

Journal of the Department of Agriculture, Western Australia, Series 4

Nearly half of Western Australia's beef production is consumed on the domestic market, but the scene is changing rapidly.

In this article Greg Sawyer, Richard Morris and Geoff Tudor review information on production systems performance, and carcase and quality measurements that may well serve wider market opportunities in the future.

No. 126 1995 November

International Journal for Business Education

SIEC Historical Documents

No. 125 1995 April

International Journal for Business Education

SIEC Historical Documents

Food Into Asia, Geraldine Pasqual, Richard Taylor

Journal of the Department of Agriculture, Western Australia, Series 4

Competing for a share of Asia's food market may require playing by a new set of rules. New packaging and labelling formays will need careful and long-term planning and products must match the customer's palate and quality specifications.

Geraldine Pasqual and Richard Taylor explain some of the culturally significant rules of the game and why marketing success greatly depends on understanding what the customer wants and supplying it.

No. 124 1994 November

International Journal for Business Education

SIEC Historical Documents

No. 123 1994 April

International Journal for Business Education

SIEC Historical Documents

Holding Our Edge In Noodle Wheat, Graham Crosbie

Journal of the Department of Agriculture, Western Australia, Series 4

For many years, the Japanese milling and noodle industries have regarded Australian Standard White (ASW) wheat from Western Australia as the best in the world for the manufacture of white, salted Japanese noodles known as 'udon' (pronounced oo-don).

Recently, the Australian Wheat Board has also developed a significant market for this wheat type in South Korea, where it has been readily accepted for the production of Korean dried noodles.

The Wheat Board has estimated the total market demand from Japan and South Korea for this type of wheat to be 1.0-1.2 million tonnes, equivalent to about 20-25 per cent of …

Successful Operating Strategies In The Performance Of U.S.-China Joint Ventures, Gregory E. Osland

Scholarship and Professional Work - Business

Evaluations of the performance of international joint ventures (IJVs) in China have produced mixed conclusions. This study sought to uncover performance criteria used by various groups of managers and to identify critical factors in IJV performance in China. Using in-depth case studies, matched data were collected from personal interviews with managers from Chinese and U.S. parent companies, joint venture operating managers from both partners, and government officials from both countries. The performance criteria used by joint venture participants appear to be converging, with profitability emerging as the dominant element. This exploratory study uncovered four important strategic factors in the performance …

Cauliflower Exports Show Strong Growth, Dennis Phillips

Journal of the Department of Agriculture, Western Australia, Series 4

Cauliflowers were Western Australia's second most valuable horticultural export crop after carrots in 1993-94 with 11,593 tonnes exported for an estimated FOB value of $12.9 million.

Exports have increased 89 per cent in the last five years with spectacular growth in the January to March period. Western Australian exporters have effectively displaced Taiwan from the Singapore and Malaysian markets in this period to become year-round suppliers.

The crop is exported fresh by air or sea with Singapore and Malaysia accounting for more than 90 per cent of sales. Other traditional markets include Hong Kong and Brunei with small quantities going …

No. 121 1993 April

International Journal for Business Education

SIEC Historical Documents

Tempting The Japanese Taste Buds, Glenis Ayling

Journal of the Department of Agriculture, Western Australia, Series 4

"Australia needs to differentiate its product from those of other countries: it needs to do something a bit different toget products on the shelves and sold.

Japanese consumers expect the price to be reasonable and the flavor to be good. They will buy on the image the product cenveys, and the image or 'message' the country of manufacture has in Japan," -

Toshio Tada.

Development Of Redglobe Table Grapes For Export, Ian Cameron

Journal of the Department of Agriculture, Western Australia, Series 4

Exports wereonce a major outlet for the Western Australian table grape industry.

Over the last 20 years however, exports have fallen from 500 to 00 tonnes per year, despite an increase in the area planted to table grapes and an increase on overseas demand for our produce.

By 1993 less than 3 per cent of the table grapes produced in the State were exported.

The introduction of Redglobe, a new table grape varietyy from California, is expected to increase the export of table grapes from Western Australia to 1000t by 1997, when the variety will represent 90 per cent of …

No. 120 1992 November

International Journal for Business Education

SIEC Historical Documents

No. 119 1992 April

International Journal for Business Education

SIEC Historical Documents

No. 118 1991 November

International Journal for Business Education

SIEC Historical Documents

No. 117 1991 April

International Journal for Business Education

SIEC Historical Documents

No. 116 1990 November

International Journal for Business Education

SIEC Historical Documents

No. 115 1990 April

International Journal for Business Education

SIEC Historical Documents