Marketing Commons^™

2023-April-19-Rotation Spotlight- Sydney Fields ('23) Infectious Disease Focus At Va, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

Meet Sydney Fields ('23), from Jacksboro, Tennessee, who experienced a rotation in infectious disease at the James H. Quillen VA Medical Center in Johnson City, Tennessee.

What does your day look like on rotation?

Each day begins with a thorough assessment of each patient on the ID service where we assess for optimization or de-escalation of antimicrobial therapy based on patient specific parameters. Once the pharmacy team has adequately assessed each patient, we collaborate with the infectious disease providers during patient care rounds where treatment plans and drug therapies are implemented. Throughout the day we continue to trend labs, follow …

2023-April-17-Operation Project Earth.Pdf, University Advancement, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

On a distant corner of rural Washington County, ETSU public health students are learning how to make brick in order to help construct homes in isolated communities around the world. Not far away, another team is assessing how to get safe drinking water to residents of a remote village, while local elementary and middle school students dig deep in honing their skills in harvesting fresh vegetables.

Outside groups, including a local Air Force squadron, also are on site periodically to participate in mock disaster scenarios or other training exercises. And in the AdaptoPlay and “Go Baby Go” areas, young children …

2023-April-17-Frosty Scholarship.Pdf, University Advancement, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

“He was really a positive force in our program, and I have never heard one unkind word about him from anyone. His loss has been devastating for us all.” 

Dan Boner has many cherished memories of Aaron Foster, known by everyone as Frosty. Originally from upstate New York, Frosty came to ETSU with dreams of a future in bluegrass music. As a student, he performed in the Bluegrass Pride Band, recorded with other students, worked with the JAM program at University School, and ran the youth bluegrass programming for the Jenny Brook Festival in New York.

His future was promising. …

2023-April-12-Nyc, Here We Come.Pdf, University Advancement, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – (April 12, 2023) Immediately following the April 6 announcement by Macy’s that the ETSU Marching Bucs will appear in the 2024 Macy’s Thanksgiving Day Parade and the presentation of a $10,000 check from the Macy’s organization, fundraising to get the students to the Big Apple began. In fact, the first local gift already has been made.

NYC! Here we come!

2023-April-11-Student Pharmacists Earn Top National Honor For Drug Misuse Education, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (April 11, 2023) -- A student organization at East Tennessee State University Bill Gatton College of Pharmacy earned the top honor for service organizations in the country for educating the community about prescription drug misuse.    

The college’s American Pharmacists Association-Academy of Student Pharmacists (APhA-ASP) Operation Substance Use Disorders (SUD) committee (formerly Generation Rx) won the APhA Operation Substance Use Disorders Chapter Achievement Award for 2021-2022. The group was honored last month at the American Pharmacist's Association annual meeting in Phoenix, Arizona. 

This is the 10th consecutive year that the chapter has been recognized either nationally or regionally, and …

2023-April-11-Student Pharmacists Earn Top National Honor For Drug Misuse Education, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (April 11, 2023) -- A student organization at East Tennessee State University Bill Gatton College of Pharmacy earned the top honor for service organizations in the country for educating the community about prescription drug misuse.    

The college’s American Pharmacists Association-Academy of Student Pharmacists (APhA-ASP) Operation Substance Use Disorders (SUD) committee (formerly Generation Rx) won the APhA Operation Substance Use Disorders Chapter Achievement Award for 2021-2022. The group was honored last month at the American Pharmacist's Association annual meeting in Phoenix, Arizona. 

This is the 10th consecutive year that the chapter has been recognized either nationally or regionally, and …

2023-April-06-Etsu Board Of Trustees To Hold Quarterly Meeting April 21, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (April 6, 2023) — East Tennessee State University’s Board of Trustees will hold its quarterly meeting and several committee meetings on Friday, April 21.

All meetings will be conducted in person at the D.P. Culp Student Center, East Tennessee Room.

Meetings are scheduled as follows:

• Academic, Research and Student Success Committee – 8 a.m.
• Finance and Administration Committee – 9:45 a.m.
• Audit Committee – 11:30 a.m.
• Board of Trustees Meeting – 1:30 p.m.

Committee meeting times are approximate and will begin following the conclusion of the previous meeting. When they become available, the agenda and accompanying materials for …

2023-April-06-Dream Realized- Marching Bucs In Macy's Day Parade, University Marketing And Communication, East Tennessee State University

ETSU News

NEW YORK, NY & JOHNSON CITY, TN – April 6, 2023 – Today, the East Tennessee State University Marching Bucs were selected to perform in the 2024 Macy’s Thanksgiving Day Parade®, representing the state of Tennessee. This will mark the first Parade appearance by the band. The ETSU Marching Bucs will join the Parade to the call of “Let’s Have a Parade,” the iconic phrase that has signaled the start of every Macy’s Thanksgiving Day Parade since 1924.

Each year, the Macy’s Parade Band Committee looks for bands that have the stage presence, musical and marching abilities to captivate millions …

2023-April-05-Etsu Tisl 'Best Delegation' Team Lays Groundwork For '23, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (April 5, 2023) – The 18 East Tennessee State University students who participated in the 2022 Tennessee Intercollegiate State Legislature (TISL) brought home “Best Delegation” honors, but members of the team aren’t resting on this success. Instead, they are gearing up for next fall’s event, with several ETSU students elected to serve in key roles for 2023.

Since 1966, TISL has provided thousands of politically minded college and university students an education about Tennessee state government and a channel to express their opinions on state issues. Hundreds of students from more than 40 two- and four-year institutions participate …

2023-April-04-Friends Of The Martin Center.Pdf, University Advancement, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

For more than a quarter-century, the Appalachian Highlands region dreamed of having a performing arts center. Through the generosity of the late James and Mary B. Martin along with the support of many friends as well as capital funding from the State of Tennessee, that dream became possible with the opening of the Martin Center for the Arts in 2021.

Now, a group of supporters is helping write the next chapter for the Martin Center, making new dreams and opportunities possible.

The Friends of the Martin Center initiative began in 2022 to provide an opportunity for patrons and alumni to …

2023-April-03-Students In Crisis.Pdf, University Advancement, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

Threat of eviction. Job loss. Food insecurity. Mounting medical bills. Automobile repairs. Risk of utility shut-off.

Even homelessness.

College students are far from immune to these harsh realities – realities that sometimes can crash down on their journey to graduation like a big tree in the middle of the road during a sudden storm.

At ETSU, the Buccaneer Student Crisis Fund is helping students overcome these obstacles.

The program actually started during an epic storm, the COVID-19 pandemic, by offering support to students suddenly facing unexpected hardships as a result of the national crisis. ETSU’s Day of Giving campaign in …

2023-April-01-A Community Needs Excellent Exhibitions. Etsu Has Them., University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – East Tennessee State University received impressive accolades at this year’s Tennessee Association of Museums (TAM) conference.  

The ETSU Tipton and Slocumb Galleries won the Award of Excellence and were nominated for the prestigious Past Presidents Award for its “Black and Queer Appalachia” project at the conference.

The “Black and Queer Appalachia” project included two African American group exhibitions titled “Black Gaze,” which was co-curated by Lyn Govette and Lynn Bachmann and featured local Appalachian Highland artists. The project also featured “Y’All Don’t Hear Me: The Black Appalachia” curated by Kreneshia Whiteside-McGee, which highlighted 28 visual, literary and …

2023-April-01-An Ancient Tale That's Still Relevant, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – “Medea,” first performed in 431 B.C., is still relevant to modern audiences.  

The East Tennessee State University Department of Theatre and Dance will bring this captivating story of love, hate, revenge and murder to the stage later this month. 

Performances will be presented in the Bert C. Bach Theatre at the ETSU Martin Center for the Arts at 7:30 p.m. Thursday-Saturday, April 20-22. A 2 p.m. show is scheduled for Sunday, April 23. Purchase tickets here or call (423) 439-2787 for more information.

Medea begins April 20

“Take out the use of magic, and forget that this …

2023-April-01-Building A Campus Culture Of Civic Engagement, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – East Tennessee State University has received the “Voter Friendly Campus” designation for the fourth consecutive term.

The designation, first secured by ETSU in 2017, is given by Fair Election Center’s Campus Vote Project and NASPA – Student Affairs Administrators in Higher Education. This year, the initiative recognized 258 campuses in 38 states as being institutions that have planned and implemented practices that encourage their students to register and vote in the 2022 elections and in coming years.

The mission of the 2023 Voter Friendly Campus designation is to bolster colleges and universities’ efforts to help students overcome …

2023-April-01-Celebrating 100 Years Of Student Journalism, University Marketing And Communication, East Tennessee State University

ETSU News

Last week, East Tennessee State University’s student newspaper, the East Tennessean, celebrated its 100th anniversary. This milestone commemorated a century of journalistic excellence. The East Tennessean plays an important role in facilitating dialogue and engagement on our campus. Students decide what is covered, create content without faculty or administrative oversight, and strive to always provide impartial and thorough information. The newspaper has served as a springboard for hundreds of professional journalists working in the region and beyond, instilling generations of reporters with a sense of integrity, discernment, responsibility, and empathy.

The East Tennessean also is emblematic of the critical …

2023-April-01-Etsu Reports On 'State Of The University', University Marketing And Communication, East Tennessee State University

ETSU News

The vast majority of students, faculty and staff believe East Tennessee State University is living up to its mission, according to the results of the 2022 State of the University survey released today during the quarterly meeting of the university’s Board of Trustees. 96% of people surveyed said ETSU is fulfilling its charge to improve the quality of life for people in the region and beyond.  
 
“Our entire campus community is deeply committed to making our communities — and our world — a better place to live,” ETSU President Dr. Brian Noland said. “I do not think it would be …

2023-April-01-Curating A Career- Meet Kreneshia Whiteside-Mcgee, University Marketing And Communication, East Tennessee State University

ETSU News

East Tennessee State University goes beyond the ordinary by providing an innovative, hands-on approach to learning filled with opportunities beyond textbooks and classrooms. 

“Art is a vulnerable and expressive medium that creates conversations that need to happen. Change, love, and hope – that is what I hope for.”

We see evidence of those limitless possibilities in our ETSU alumni, like Kreneshia Whiteside-McGee. “What really drew me to the campus is the sense of community and approachability. I was able to discover who I was as a person.”

Her expansive curation portfolio showcases how she elevates the artwork of creatives to …

2023-April-01-Inaugural Center For Pharmacy Education, Outreach And Advocacy Conference To Be Held May 8, University Marketing And Communication, East Tennessee State University

ETSU News

Ballad Health and East Tennessee State University Bill Gatton College of Pharmacy are hosting the inaugural conference for the Center for Pharmacy Education, Advocacy and Outreach on May 8 at Bristol Regional Medical Center in Bristol, Tennessee.

The free event, aimed at pharmacists and pharmacy technicians, will focus primarily on the topics of substance use disorder (SUD) and the opioid epidemic. Continuing education credit is also being offered for each presentation during the program.  

Check-in will take place between 8:30-9 a.m., with the conference starting at 9 a.m. in the Monarch Auditorium. A free boxed lunch will be provided with …

2023-April-01-Etsu Music Names New Co-Director Of Chamber Music Festival, University Marketing And Communication, East Tennessee State University

ETSU News

The ETSU Department of Music announces that Knoxville Symphony Orchestra Concertmaster William Shaub has been named co-director of the ETSU Chamber Music Festival. 

  

After two seasons of the festival that have demonstrated “exceptional success” in drawing talented students and renowned faculty, organizers said, Shaub will replace Dr. Sean Hawthorne, who helped found the festival with Dr. David Kovac in 2019. The move is designed to help propel the Chamber Music Festival to even greater national recognition. 

  

In addition to serving as concertmaster of the Knoxville Symphony Orchestra, Shaub serves as a frequent guest concertmaster all around the world. But he …

2023-April-01-Jazz Ensemble Preparing To Dazzle, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – The East Tennessee State University Jazz Ensemble will present their spring concert titled “Mixed Bag” at 7:30 p.m. on Saturday, April 29, in the Grand Hall of the ETSU Martin Center for the Arts. 

“Instead of presenting a particular genre of music like our Latin Music and Fusion Music concerts of the past, we decided to feature a variety of musical styles on this performance for a change of pace,” said Martin Walters, director of Jazz and Contemporary Music Studies at ETSU. “We are very excited to feature so many of our talented students as soloists …

2023-April-01-Recognized For An Exceptional Year, University Marketing And Communication, East Tennessee State University

ETSU News

Spring on any college campus is bustling with excitement as students attend end-of-semester events, finish their courses and look forward to commencement. East Tennessee State University’s campus is no different, with the feeling of celebration in the air.  

On Tuesday, April 18, ETSU’s Department of Student Activities and Organizations (SAO) hosted its 21st annual Summit Awards.  

The event, held in the D.P. Culp Student Center ballroom, recognized and celebrated students, faculty, staff and various campus programs for their achievements outside the classroom, on campus, and throughout the community.  

The ceremony recognized award recipients in several categories including Student Organization Awards, …

2023-April-01-They Roam The Courtroom And Get Skills For Later, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – For the students involved in East Tennessee State University’s Mock Trial team, the experiences and hands-on learning opportunities are immense.  

“It has been more than I could ever imagine,” said team member Caleb Vaughn, a political science and theater and dance major.  

ETSU’s Mock Trial team – formed only a year ago – is already receiving national attention. 

The group won the Spirit of American Mock Trial Association (AMTA) Award, an accolade given to the team that best exemplifies the ideals of college mock trial, including civility, fairness and professionalism, at an AMTA regional tournament …

2023-April-01-This Researcher Is Leading The Way For Others, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – Dr. Audrey Depelteau, director of East Tennessee State University’s Innovation Lab, will become the first Tennessean invited to speak at the SelectUSA Investment Summit hosted by United States Secretary of Commerce Gina Raimondo. 

The event, May 1-4 in Washington, D.C., connects investors, companies, industry experts and various organizations with the goal of promoting investment deals in the U.S.

“It is an honor to represent ETSU, our region and the State of Tennessee”  ~ Dr. Audrey Depelteau

“The ETSU Innovation Lab is an International Soft Landings designation certified by the International Business Innovation Association. The scope of …

2023-April-01-These History Students Are Telling Stories Worth Hearing, University Marketing And Communication, East Tennessee State University

ETSU News

After weeks of working with sources covering over a century of the area’s past, East Tennessee State University students will present their research on the history of Johnson City’s Black community. 

The event happens Tuesday from 4-8:30 p.m. at the Langston Centre, located at 315 Elm Street in Johnson City.  

The research was conducted by students in the Department of History’s historical methods course, a class required before history majors can take upper-level courses. The students mined a wealth of historical information about Black churches, schools, civic clubs and organizations in Johnson City and Washington County from the end …

2023-April-01-They Learned Impressive Skills. Now They Battle., University Marketing And Communication, East Tennessee State University

ETSU News

Grab some popcorn. 

East Tennessee State University’s Computing Department will host a virtual robot fight this week. The event is Friday from 11 a.m.-2 p.m. in the D.P. Culp Student Center Cave.  

“The department is proud of the hard work and dedication of its students and looks forward to an exciting competition that showcases their talents,” said Dr. Tony Pittarese, dean of the ETSU College of Business & Technology.

Event is April 14

During the competition, student groups will showcase their skills in designing virtual robots that can interact with a simulated environment. Each group will develop strategies and …

2023-April-01-The Arts Give The Heart Life, University Marketing And Communication, East Tennessee State University

ETSU News

For Wesley Harmon, theatre is the most real form of entertainment. The arts, according to Savannah Spangler, give the heart its life. “If I’m going to be honest,” said Olivia Zimanek, “this department means everything. Everyone is so supportive and kind.”

ETSU’s Department of Theatre and Dance provides students with exceptional opportunities that boost self-confidence, social awareness, communication skills, and so much more.

“The arts help us make sense of what is happening in the world,” said Chair Karen Brewster.

Learn more about the department here. 

2023-April-01-Time, Space And The Deep South, University Marketing And Communication, East Tennessee State University

ETSU News

Tema Stauffer is an award-winning photographer and associate professor of photography at East Tennessee State University. Exhibited nationally and internationally, her work has earned many awards and recognitions.  

 

A recent exhibition, “Southern Fiction,” was hosted at the Reece Museum earlier this year. She has taught at ETSU since 2017.   

2023-April-01-They've Prepped For Months. Now They Present., University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – Students at East Tennessee State University will soon have the chance to show off their impressive scholarship.

The 2023 Dr. Jay W. Boland Undergraduate Research Symposium is set for Monday, April 24, in the D.P. Culp Student Center. It begins at 9 a.m. and runs through the early afternoon. 

“This symposium fosters discussion and collaboration in fields that span the natural and social sciences, humanities, business and technology and the arts,” said Dr. Cerrone Foster, an award-winning scientist and the interim director of Undergraduate Research and Creative Activities. “This symposium also provides experiential and professional experience …

2023 April, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for April of 2023.

Confronting New Realities: Factors Impacting Adoption And Success Of Online Marketing Education In The Caribbean, Neleen S. Leslie-Piper, Celia Mckoy, Petula Senior

AMTP Proceedings 2023

ABSTRACT

COVID-19 was a watershed event in higher education as institutions at all levels were affected. Schools, colleges, and universities were forced to transition to remote or online instruction with varying levels of preparation. While most colleges and universities in the developed world were taken by surprise, they were not completely unprepared, as most institutions already had the infrastructure to facilitate online learning. In fact, some institutions were already offering online or hybrid courses of study. The developing world, and the Caribbean in particular, faced a different challenge. While institutions utilized learning management systems to deliver face-to-face classes, the facilitation …