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Articles 841 - 870 of 1119
Full-Text Articles in Marketing
1995 November, Office Of Communications & Marketing, Morehead State University.
1995 November, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for November of 1995.
Communication Flows In Distribution Channels: Impact On Assessments Of Communication Quality And Satisfaction, Jakki J. Mohr, Ravipreet S. Sohi
Communication Flows In Distribution Channels: Impact On Assessments Of Communication Quality And Satisfaction, Jakki J. Mohr, Ravipreet S. Sohi
Department of Marketing: Faculty Publications
We develop and test a model of the relationships between: (1) norms of information sharing and communication flows of frequency, bidirectionality, and formality, (2) these communication flows and dealers’ assessments of the quality of communication and satisfaction with communication; and (3) formality of communication flows and dealers’ distortion and withholding of information. Based on data collected with a survey mailed to a national sample of computer dealers, our findings offer insight on channels communication to both researchers and practitioners. By examining the impact of communication flows on summary judgments of communication, managers can focus their efforts on vital communication flows …
No. 126 1995 November
International Journal for Business Education
SIEC Historical Documents
1995 October, Office Of Communications & Marketing, Morehead State University.
1995 October, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for October of 1995.
1995 September, Office Of Communications & Marketing, Morehead State University.
1995 September, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for September of 1995.
1995 August, Office Of Communications & Marketing, Morehead State University.
1995 August, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for August of 1995.
1995 July, Office Of Communications & Marketing, Morehead State University.
1995 July, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for July of 1995.
1995 June, Office Of Communications & Marketing, Morehead State University.
1995 June, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for June of 1995.
1995 May, Office Of Communications & Marketing, Morehead State University.
1995 May, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for May of 1995.
1995 April, Office Of Communications & Marketing, Morehead State University.
1995 April, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for April of 1995.
No. 125 1995 April
International Journal for Business Education
SIEC Historical Documents
1995 March, Office Of Communications & Marketing, Morehead State University.
1995 March, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for March of 1995.
1995 February, Office Of Communications & Marketing, Morehead State University.
1995 February, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for February of 1995.
1995 January, Office Of Communications & Marketing, Morehead State University.
1995 January, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for January of 1995.
1994 December, Office Of Communications & Marketing, Morehead State University.
1994 December, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for December of 1994.
1994 November, Office Of Communications & Marketing, Morehead State University.
1994 November, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for November of 1994.
No. 124 1994 November
International Journal for Business Education
SIEC Historical Documents
1994 October, Office Of Communications & Marketing, Morehead State University.
1994 October, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for October of 1994.
1994 September, Office Of Communications & Marketing, Morehead State University.
1994 September, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for September of 1994.
1994 August, Office Of Communications & Marketing, Morehead State University.
1994 August, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for August of 1994.
1994 July, Office Of Communications & Marketing, Morehead State University.
1994 July, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for July of 1994.
1994 June, Office Of Communications & Marketing, Morehead State University.
1994 June, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for June of 1994.
1994 May, Office Of Communications & Marketing, Morehead State University.
1994 May, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for May of 1994.
No. 123 1994 April
International Journal for Business Education
SIEC Historical Documents
1994 April, Office Of Communications & Marketing, Morehead State University.
1994 April, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for April of 1994.
1994 March, Office Of Communications & Marketing, Morehead State University.
1994 March, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for March of 1994.
1994 February, Office Of Communications & Marketing, Morehead State University.
1994 February, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for February of 1994.
1994 January, Office Of Communications & Marketing, Morehead State University.
1994 January, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for January of 1994.
1993 December, Office Of Communications & Marketing, Morehead State University.
1993 December, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for December of 1993.
1993 November, Office Of Communications & Marketing, Morehead State University.
1993 November, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Morehead State University press releases for November of 1993.