Management Sciences and Quantitative Methods Commons^™

Conceptual Models On The Effectiveness Of E-Marketing Strategies In Engaging Consumers, Cheristena Bolos, Efosa C. Idemudia, Phoebe Mai, Mahesh Rasinghani, Shelley Smith

Journal of International Technology and Information Management

Effective marketing has always been an important factor in business success. Without the ability to identify customers and convince them to purchase the product or service being offered, businesses would not survive. Recent advancements in technology have given rise to new opportunities to engage customers through the use of electronic marketing (e-marketing). E- marketing draws from traditional marketing principles, while also expanding the types of strategies available to companies. Websites, social media, and online marketplaces are just some examples of how businesses are leveraging e-marketing approaches to connect with potential customers. In formulating sound e-marketing strategies, it is important for …

Healthcare System-Use Behavior: A Systematic Review Of Its Determinants, Jiming Wu

Journal of International Technology and Information Management

To understand patient and physician behavior, researchers have investigated the determinants of using healthcare information systems. Although this stream of research has produced important findings, it has yet to appreciably advance our understanding of system-use behavior in healthcare. To fill this gap, the current paper employs a systematic review to synthesize past research, reveal the key determinants of healthcare system usage, and illuminate a deeper understanding of the topic. This study thus helps healthcare researchers expand their baseline knowledge of these core determinants and conduct more fruitful future research on system-use behavior in healthcare.

Innovation Difussion Of Smartphone In Nigeria, Olukunle Ariyo Iyanda

Walden Dissertations and Doctoral Studies

Rapid diffusion and use of smartphones in Africa are challenging, given the state of its infrastructural facilities. The problem addressed was a lack of information on the adoption behavior and the sociodevelopmental effect of smartphone acceptance among rural and urban users in Nigeria. The purpose of this study was to examine the adoption behavior and the sociodevelopmental effect of smartphone acceptance among rural and urban residents. Research questions examined the relationship of performance expectancy, social influence, price value, and habit on adopters' intentions to use smartphones, continued use of smartphones, and the sociodevelopmental effect on smartphone users lives and standard …

Effortless Building Census, Sam Kome

Library Staff Publications and Research

Library headcounts are tedious, time-consuming, and subject to the vagaries of scheduling, attention to detail, and incomplete (especially for consortia). If we conduct them perfectly, on-schedule without fail we can gather at best the number of patrons seated in various areas of the library at two arbitrary times per day. We don't know their home campus. We don't know how patronage varies by time of day. If only there was an automatic way of conducting counts that was automatic, unsleeping, and could differentiate between campuses The wireless infrastructure is (hopefully) always on, and devices are nearly ubiquitous, and typically signed …

From The Desk Of The Editor

Journal of International Technology and Information Management

No abstract provided.

Table Of Contents

Journal of International Technology and Information Management

No abstract provided.

From The Desk Of The Editor

Journal of International Technology and Information Management

No abstract provided.

Table Of Contents

Journal of International Technology and Information Management

No abstract provided.

Table Of Contents

Journal of International Technology and Information Management

No abstract provided.

From The Desk Of The Editor

Journal of International Technology and Information Management

No abstract provided.

Table Of Contents

Journal of International Technology and Information Management

No abstract provided.

From The Desk Of The Editor

Journal of International Technology and Information Management

No abstract provided.

The Mcdonaldization Of Academic Libraries?, Brian Quinn

Copyright, Fair Use, Scholarly Communication, etc.

George Ritzer, a sociologist at the University of Maryland, has proposed an influential thesis that suggests that many aspects of the fast food industry are making their way into other areas of society. This article explores whether his thesis, known as the McDonaldization thesis, is applicable to academic libraries. Specifically, it seeks to determine to what extent academic libraries may be considered McDonaldized, and if so, what effect McDonaldization may be having on them. It also investigates some possible alternatives to McDonaldization, and their implications for academic libraries.

Evaluating Success Factors In Implementing E-Maintenance In Maintenance, Repair, And Overhaul (Mro) Organizations, Peter Rocky Toves

Walden Dissertations and Doctoral Studies

Despite more than a decade-long process to transition aircraft maintenance practices from paper-to electronic-based systems, some organizations remain unable to complete this transition. Researchers have indicated that while organizations have invested resources in technology improvements, there remains a limited understanding of the factors that contribute to effectively managing technology-enabled change. The purpose of this case study was to identify and explore socio-technical (ST) factors that inhibit an effective transition from a paper-based system to an electronic-based system for aircraft maintenance. A conceptual model applying theories of change management, technology acceptance, systems thinking, and ST theory informed the research. Thirteen participants …

Eight Years Of Journal Of Muamalat And Islamic Finance Research (Jmifr) (2004-2011): A Way Forward, Muhammad Ridhwan, Fuadah Johari, Muhammad Mohamad Yusoff

Library Philosophy and Practice (e-journal)

This article presents the result of various bibliometric patterns of articles published by Journal of Muamalat and Islamic Finance Research (JMIFR). This journal is devoted to the field of Islamic Banking and Finance studies and their application in modern times. Data from each volume of JMIFR were collected and statistically analyzed using the Statistical Product & Service Solution (SPSS) software. This study looked at variables which include authorship patterns, length of articles, number of articles published, author productivity, contributing institutions and subject area patterns. Among the significant findings are that dual authorship is prevalent and accounted for about 56.8% of …

Data Mining The Harness Track And Predicting Outcomes, Robert P. Schumaker

Journal of International Technology and Information Management

This paper presented the S&C Racing system that uses Support Vector Regression (SVR) to predict harness race finishes and analyzed it on fifteen months of data from Northfield Park. We found that our system outperforms the most common betting strategies of wagering on the favorites and the mathematical arbitrage Dr. Z system in five of the seven wager types tested. This work would suggest that an informational inequality exists within the harness racing market that is not apparent to domain experts.

Asset Reuse Of Images From A Repository, Deirdre Herman

Walden Dissertations and Doctoral Studies

According to Markus's theory of reuse, when digital repositories are deployed to collect and distribute organizational assets, they supposedly help ensure accountability, extend information exchange, and improve productivity. Such repositories require a large investment due to the continuing costs of hardware, software, user licenses, training, and technical support. The problem addressed in this study was the lack of evidence in the literature on whether users in fact reused enough digital assets in repositories to justify the investment. The objective of the study was to investigate the organizational value of repositories to better inform architectural, construction, software and other industries whether …

Data-Driven Decision Making As A Tool To Improve Software Development Productivity, Mary Erin Brown

Walden Dissertations and Doctoral Studies

The worldwide software project failure rate, based on a survey of information technology software manager's view of user satisfaction, product quality, and staff productivity, is estimated to be between 24% and 36% and software project success has not kept pace with the advances in hardware. The problem addressed by this study was the limited information about software managers' experiences with data-driven decision making (DDD) in agile software organizations as a tool to improve software development productivity. The purpose of this phenomenological study was to explore how agile software managers view DDD as a tool to improve software development productivity and …

The Data-Information-Knowledge-Wisdom Hierarchy And Its Antithesis, Jay H. Bernstein

Publications and Research

The now taken-for-granted notion that data lead to information, which leads to knowledge, which in turnleads to wisdom was first specified in detail by R. L. Ackoff in 1988. The Data-Information-Knowledge-Wisdom hierarchy is based on filtration, reduction, and transformation. Besides being causal and hierarchical,the scheme is pyramidal, in that data are plentiful while wisdom is almost nonexistent. Ackoff’s formulalinking these terms together this way permits us to ask what the opposite of knowledge is and whether analogous principles of hierarchy, process, and pyramiding apply to it. The inversion of the Data-Information-Knowledge-Wisdom hierarchy produces a series of opposing terms (including misinformation,error, …

Exploring Knowledge Loss In The Contact Center: Key Loss Areas, Contributing Factors, And Performance Metric Implications, Elizabeth M. Herman

Walden Dissertations and Doctoral Studies

Knowledge loss, or organizational forgetting, is often overlooked in knowledge management frameworks, yet it costs organizations money, personnel, efficiency, and customer service. The purpose of this mixed model case study was to understand, using a model of forgetting as the conceptual framework, where and why loss occurred and to examine performance implications. An inbound telephone contact center was studied because of prolific changes in that industry regarding knowledge complexity and performance. The researcher interviewed 20 participants, observed 63 calls, and reviewed 3 months of performance data including average handle time, first call resolution percentages, and time spent on after call …

Assessing The Collaborative Knowledge Management Of The Market Dominant Organization, Jacob Olusola Ogunlade

Walden Dissertations and Doctoral Studies

Dominant firms enjoy economic strengths which enable them to compete effectively in relevant markets through the use of collaborative knowledge management (CKM). While the literature is replete with general guiding principles for companies to adopt successful business strategies, there is very limited empirical research on effectively using CKM to improve company performance and market domination. The purpose of this study was to evaluate strategies for information sharing by companies to achieve better operations management and control, a wider range of customers, and stronger competitive edge in the global economy. Epistemological foundation for the study was provided by the literature on …

The Importance Of Marketing And Total Quality Management In Libraries, Rajashekhar D. Kumbar

E-JASL: Electronic Journal of Academic and Special Librarianship (1999-2009, Volumes 1-10)

Introduction

Herb White, states in Library Journal, “... it should be fairly clear that librarians do not market and that they never have marketed.” He concludes, “What we need to tell people is not how wonderful our public libraries are but rather how wonderful they could be. The awakening of these dreams is the purpose of marketing” (Besant & Sharp, 2000). Since the 1960’s, the most widely taught marketing concept was the marketing mix theory: the 4Ps (product, price, place and promotion)—so clean, so neat, so inappropriate for libraries. Marketing theory cannot always be so succinctly described since relationships …

Effective Work Practices For Software Engineering: Free/Libre Open Source Software Development, Kevin Crowston, Hala Annabi, James Howison, Chengetai Masango

School of Information Studies - Faculty Scholarship

We review the literature on Free/Libre Open Source Software (FLOSS) development and on software development, distributed work and teams more generally to develop a theoretical model to explain the performance of FLOSS teams. The proposed model is based on Hackman's [34] model of effectiveness of work teams, with coordination theory [52] and collective mind [79] to extend Hackman's model by elaborating team practices relevant to effectiveness in software development. We propose a set of propositions to guide further research.