Food and Beverage Management Commons^™

Pour & Ponder: A Gen Z Evaluation Of Hospitality And Communication In Wineries Of The Ozarks, Evan W. Seay

Agricultural Education, Communications and Technology Undergraduate Honors Theses

Generation Z represents an emerging consumer group within the hospitality and tourism industry, yet winery experiences are often designed with more traditional audiences in mind. As younger consumers increasingly value authenticity, communication, and experience-driven hospitality, wineries must consider how their practices align with evolving expectations. This honors thesis explores winery hospitality and communication practices in the Ozarks through a Generation Z perspective using a creative, experience-based approach. The final product of this project was Pour & Ponder, a podcast created to document reflective discussions following visits to three wineries: Sassafras Springs Vineyard, St. James Winery, and Ozark Hills Winery. …

Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania, Peter Rabson Mziray

Journal of Humanities and Social Sciences

The current study investigates the relationship between noun classes and plant folk taxonomy in Chasu (G 22). The study focuses on two objectives: the first objective is to describe the plant folk taxonomy in Chasu and the second objective is to determine the relationship between noun classes and plant folk taxonomy in Chasu. Data were collected from rural villages in Same and Mwanga districts by using free listing, field interviews (jungle-walk-and-identify), and written texts containing Chasu plant names. The findings reveal that Chasu folk taxonomy reflects different ethnobotanical categories; including a unique beginner which is mmea/mimea ‘plant(s)’, and three life …

Feeding Jersey: A Fresh Look At Food In The Garden State, Zachary E. Zawila

Capstones

New Jersey is the Garden State. The food business is in its nature. But how the state's foodways work, and particularly how they shape the cities of North Jersey, brings vitality to some neighborhoods while leaving others behind. The cities of Orange, Elizabeth, and Paterson have especially interesting food pasts, and particularly promising food futures.

https://sites.google.com/view/feeding-jersey/home

Coffee In Brasil: Sustainability And The Role Of Intermediaries, Livia Petzinger

Capstone Collection

ABSTRACT

Coffee is traded in a highly complex global value chain where countless sustainability initiatives have emerged to address social, economic, and environmental issues, challenges which persist due to dominance of the market structure by largescale traders and roasters. Specialty coffee and direct trade have emerged as alternative trade arrangements that promote high-quality coffee through the use of sustainable practices, transparency, and a shortened supply chain. This research analyzes the role that intermediaries in the Brazilian specialty coffee supply chain play in the implementation of sustainability initiatives asking what kinds of sustainability practices they implement and why, and how this …

The Carbonara Case: Italian Food And The Race To Conquer Consumers’ Memories, Marco Ginanneschi

Dublin Gastronomy Symposium

Can a recipe divide historians, gastronomes, and chefs? The answer is yes if we are dealing with carbonara, an iconic Italian dish, famous throughout the world. However, so much animosity could have deeper roots than the recently renewed controversy over its authorship suggests. This article aims to study the case of carbonara as an example of the race to conquer consumers’ memories. Following a transdisciplinary methodology, the author identifies three main approaches to the making of carbonara: glocal, regional, and creative. These approaches reflect distinct schools of thought regarding food within the diverse spectrum of Italian society. Their supporters - …

The Camera Eats First: What Foodstagramming Reveals About Personal Behavior, Xiaoxiao Fu

Rosen Research Review

Some chefs may try to ban it, but 'foodstagramming'—diners taking photographs of food to post on social media—is a valuable tool that can boost both restaurants' and diners' public image. That's the conclusion of new research led by UCF Rosen College of Hospitality Management's Associate Professor Xiaoxiao Fu. The study takes a psychological perspective and finds that foodstagramming helps both individuals' self-efficacy—the belief that if individuals act in specific ways they can achieve certain goals—and provides opportunities for restaurants to promote their businesses in new and exciting ways.

Identifying Youth Appeals In Alcohol Alternative Social Media Content Through Framing, Melina Oneal

West Chester University Master’s Theses

Proposed regulations for alcohol advertising prevent beverage companies from targeting people under the legal drinking age. However, similar regulations for alcohol alternative beverages are less explored, which could allow alcohol alternative products to create awareness for alcoholic beverages among youth. Alcohol alternatives beverages, including no-alcohol and low-alcohol products, are increasing in popularity and can function as compliments to alcoholic products to decrease the total alcohol volume consumed or as substitutes for alcoholic products. Framing theory can be operationalized through the Content Appealing to Youth Index, an index of content elements found in research literature to be appealing to youth, to …

Ua12/2/1 Best Of The Hill, Wku Student Affairs

WKU Administration Documents

Magazine edition of the College Heights Herald.

• WKU Favorites
• Food & Drink
• Cambridge Market
• Clothing & Gifts
• Things to Do
• Miscellaneous

A User-Generated Content Analysis On The Quality Of Restaurants Using The Tourqual Model, Tiago S. Mondo, Andre R. C. Perinotto, Valerio Souza-Neto

Journal of Global Business Insights

The restaurant market is becoming more competitive, and businesses are challenged to differentiate themselves in this sector in terms of quality of services. This research aimed to identify the specific indicators for measuring the quality of restaurant service in Brazil. Based on a quantitative paradigm, we adopted a user-generated content analysis with a sample of 1,143,631 customer reviews from 35,611 restaurants in seven Brazilian cities available on the TripAdvisor platform. We collected and registered the data in text and analyzed the results with the support of T-LAB software. Moreover, we adopted TOURQUAL Protocol (Mondo, 2014) to identify the main requirements …

Alcohol Advertisements On Social Media: A Study Of How Alcohol Advertisements On Social Media Platforms Appeal To Young People, Alexis Campbell

Journalism Undergraduate Honors Theses

Underage drinking is not uncommon and is associated with a number of school, social, legal, emotional, behavioral, health problems, and even death. This research seeks to explore alcohol-related social media advertisements across a variety of alcohol types, alcohol brands, and social media platforms. This was accomplished by a content analysis of the most popular alcohol brands’ advertisements on the Internet that examined the strategies used to appeal to consumers and the overall content patterns and characteristics of online alcohol advertisements. The strategy used differed by brand and alcohol type, but the most common themes included “taste,” “seasonal,” “holiday,” “recipe,” and …

Ua12/2/1 Best Of The Hill, Wku Student Affairs

WKU Administration Documents

Special edition of the College Heights Herald, includes articles:

• Spainhoward, Emma. Editor’s Letter
• WKU Favorites
• Adjusting to Apartment Life During a Pandemic
• Food & Drink
• Things to Do
• Miscellaneous
• Clothing & Gifts

Ua52/1 Out Of The Box, Wku Archives

WKU Administration Documents

Newsletter created by and about WKU Archives and the records management program.

Ua12/2/2 Talisman: Movement, Wku Student Affairs

WKU Administration Documents

2018 Talisman yearbook.

• Good, Hannah. Movement
• Kinser, Nicholas. Tunnel Trap
• Cozer, Claire. A Day in the Life of a Food Truck – Mike Wilson, Pop’s Street Eats
• Fletcher, Griffin. Beauty in Power – WKU Women’s Rugby Club
• Gordon, Zora. The Mixed Experience
• Hornsby, Morgan. Bonfire
• Waters, Adrianna. Mispoken – Communication Disorders
• Chu, Phi. Home Base – Jessica Barks
• Cooksey, Catrina. Rerouted – Sydney Clark, Austin Clark, Blake Perkins, Sheila Flener, Handicapped Persons
• Good, Hannah. Not Safe for Work – Prostitution
• Chu, Phi. Transfigured Night
• Carter, De’inara. Passing the Plate – International Students, Recipes
• Robb, Hayley. From Sole to Soul – …

Ua12/2/1 Best Of The Hill, Wku Student Affairs

WKU Administration Documents

College Heights Herald magazine rating restaurants, stores, bars and music.

Ua12/2/1 College Heights Herald, Vol. 93, No. 3, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Singleton, John. Laundry Prices Increase on Campus
• Chisenhall, Jeremy & Evan Heichelbech. He’s Back – Mitchell Robinson, Basketball
• Sadrinia, Yasmine. Café Kicks Off International Year of Bosnia
• Mohr, Olivia. Student Government Association Makes Sustainability Permanent Effort
• Coyle, Cameron. WKU Chief of Police Decision is Imminent
• Alvey, Rebekah. WKU Develops New Diversity, Equality Plan
• Johnson, Kalyn. English Majors: We’re Not All Teachers
• Editorial Cartoon re: Welcome to WKU – Red Towel
• Murrer, Erick. From WKU with Love: Learning Life Lessons on the Hill
• Dimeo, Chris. Taste …

Ua12/2/1 Dining Guide, Wku Student Affairs

WKU Administration Documents

Magazine edition of the College Heights Herald with articles:

• Burgess, Kelly. Salmon Patty & Southwest Salad Recipe
• Dimeo, Chris. OLILO Acts as Delicious, Yet Healthy Alternative
• Alvey, Rebekah. Local Restaurants Provide Unique Dining Experiences
• Chavis, Danielle. The Best Dinner Dates for Valentine’s Day
• Henderson, Andrew. Unconventional Locations to Dine at, Enjoy In Your Life
• Alvey, Rebekah. Topper Grill & Pub Begins Serving Alcoholic Beverages
• Shaw, Mhari. Vegetarians at WKU
• Chisenhall, Jeremy. Olympic Eats – Emmanuel Dasor
• Hormell, David. The Hill’s Best Brews

Ua12/2/1 Healthy Living Guide, Wku Student Affairs

WKU Administration Documents

Special healthy living edition of the College Heights Herald.

• Moore, Brittiny. Sustainability Committee to Create a Healthier Campus Environment
• Matthews, Carly. WKU Addresses Food Waste in Beneficial Methods – Sustainability, Dining Services
• Sullivan, Tommy. Students Explore Different Ways to Get Up the Hill
• Mayo, Marcel. Students on SNAP: Hilltoppers Offer Insight Into Healthy Diet On a Budget – Supplemental Nutrition Assistance Program
• Davis, Sydney. Group X Classes Offer a Nontraditional Workout – Physical Fitness
• Pettway, Shantel. Popular Versus Unpopular Foods on Campus – Dining Services, Restaurants
• Moore, Mollie. Where to Find the Best Vegan Food on Campus – Dining Services, …

Ua12/2/1 Best Of The Hill Winner's Book 2013, Wku Student Affairs

WKU Administration Documents

Special award edition of the College Heights Herald for best restaurants, businesses and housing in Bowling Green.

Ua12/2/1 College Heights Herald, Vol. 86, No. 2, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. Articles:

• Duvall, Tessa. Diversity Plan to Expand Focus – Council on Postsecondary Education, Richard Miller, Diversity Programs
• Ahmetovic, Amira. A Is for Artist – Kaie Kinder
• Duvall, Tessa. WKU Students Left Without Grant Money – College Access Program, Student Financial Aid
• Friddell, Cristen. Local Woman Shares Her Sweet Expertise – Mary Meszaros, Mary Jane’s Chocolates
• Carter, Caitlin. Campus Becomes More Pedestrian-friendly
• Wilson, Laurel. Karl Laves: Counseling Fee Not Deterring Students – Counseling & Testing Center
• Oliver, Angela. Hip-hop Lyrics Provide Entertainment, Insight
• Ogden, Stephen. Letter to the Editor re: …

Be: Bookstore, Cafe, And Lounge, Melanie Boone

Interior Design Program: Terminal Projects

The re-design of the P.E. lier building located in downtown Omaha, Nebraska at 1113 Howard Street will challenge the way that a bookstore is typically portrayed. My goal is to create a unique and interesting space combining the bookstore with a cafe and bar/ lounge space.

Typically a bookstore is designed for experiences for single individuals, unlike lounge spaces that are designed for interaction between multiple people.

This space will create a connection between various artistic aspects of Omaha including: art, literature, music, dance, etc. The first level will be a combined bookstore and cafe. The second level will be …

An Analysis Of The Contribution Of Public Relations To The Growth Of The Ballymaloe Brand., Avril Desmond

Theses

The aim of this dissertation was to explore the public relations techniques of Ballymaloe and determine the effectiveness of these techniques on the Ballymaloe brand. Relevant literature was explored and the subjects the subjects that were encountered included public relations traditional and new media avenues.

The research methodology constituted quantitative analysis. Interviews were the primary research tools, with media analysis being used to back it up. The data was analysed using content analysis procedures.

The conclusion identified that, Ballymaloe are inadequate in implementing two way communications with their strategic publics. The research highlighted the relaxed attitude towards their public relations …

Ua12/2/1 Hillside - Nashville, Wku Student Affairs

WKU Administration Documents

Special magazine edition of the College Heights Herald:

• Hannah, Jim. Restaurants Cater to Different Tastes
• Burnham, Maria. Variety Shops Offer Unique Alternatives
• Armes, Anya. More Than Just Country Music – Nashville Has Cheap Thrills
• Cassady, Pam. Clubs Make for A Night on the Town

Ua12/2/1 Magazine, Wku Student Affairs

WKU Administration Documents

Special magazine edition of the College Heights Herald:

• Wessling, Susan. Practicing What He Teaches – Dave LaBelle
• Bircking, Tanya. Ray’s Drive-In

Ua37/30/2 Wku Research Notecards - H Topics, Lowell Harrison

Faculty/Staff Personal Papers

Notecards created by Lowell Harrison while researching his book Western Kentucky University. The cards transcribed are for 108 topics beginning with H ranging from Hail Storm to Hundred Club.