Hospitality Administration and Management Commons^™

Casino Gaming From A Border State Perspective: Impact On The Hospitality Industry, Claire D. Schmelzer, Damon Revelas, Desmond O. Brown

UNLV Gaming Research & Review Journal

Stakeholders of the hospitality industry, defined as owners and managers of hotels and restaurants, from a state contiguous to states where casino gaming is legalized were questioned regarding their attitudes toward the legalization of casino gaming and their perceptions of its impact on business currently and if gaming were legalized in the state. The data were analyzed using frequency distributions, cross tabulations, and Chi Square statistics. Results included the following: Opinions about legalizing gaming in the state were evenly divided between favor and disfavor. Based on region, organizational structure and job title, observable differences in opinion were noted concerning the …

Self-Image Congruence With Communication Channels And Its Impact On Reward Program Loyalty, Orie Berezan

UNLV Theses, Dissertations, Professional Papers, and Capstones

Loyalty programs have become products in and of themselves. They need to maintain member loyalty in order to survive. It is proposed that communication has a larger impact on program loyalty than previously thought. This study utilizes structural equation modeling (SEM) to evaluate the influence of communication typologies and dimensions on hotel reward program loyalty via self-image congruence, service quality, satisfaction, and trust. Moreover, this dissertation presents a communication identity model, which focuses on promoting hotel reward program loyalty via self-congruence with communication channels.

Newly discovered significant paths were found between: communication style and self-congruence with communication channels; self-congruence with …

Room Service Principles And Practices: An Exploratory Study, Stanley Douglas Suboleski

UNLV Theses, Dissertations, Professional Papers, and Capstones

Room service is the delivery of food and beverage products to a guest's sleeping room in a hotel. It is an important, distinguishing characteristic and a necessary service for first-class and luxury hotels. Very little academic research has been conducted on the operating procedures of room service. This was an exploratory study that aimed at identifying the key principles and practices of room service operations in first-class and luxury hotels. This study used a mixed-method approach. Using content analysis on operating audits for room service from a range of hospitality companies, expert panel review, field testing, and analysis of variance …

American Generation Y And The Hotel Of 2030, Brian Kelley

UNLV Theses, Dissertations, Professional Papers, and Capstones

The Baby Boomer generation, once the largest, most important consumer base and leader in purchasing power, is entering retirement (Sherman, 2008). Now an aging generation, the Boomers, are slowly losing their hold on the attention of the hospitality industry. The Boomers are quickly being eclipsed by their children and grandchildren as the largest market population and the biggest spenders within America with over 73 million or 26% of the total US population belonging to this demographic (Nusair, Parsa, & Cobanoglu, 2011). Much like the Baby Boomers, this demographic, known as primarily as Generation Y (Gen Y) or “Echo-Boomers” due to …

Exploration Of Hotel Distribution Channels In China — Focus On Hotel Call Centers, Tao Yu

UNLV Theses, Dissertations, Professional Papers, and Capstones

In a world of increasing global competition, choosing an effective distribution channel is crucial for hoteliers to deliver value for their products and services. As hotel rooms are perishable, if they are not sold each night no revenue will be generated. So, we always see the distribution channel as one of the most important parts in the selling process. With the explosion of Internet commerce and computer usage, online distribution is fast growing up to become one of the popular and effective distribution channels in use. However, will functions of traditional distribution channels die from the boom of the new …

The Marketing Effectiveness Of Hotel Facebook Pages: From Perspectives Of Customers And Messages, Xi Yu Leung

UNLV Theses, Dissertations, Professional Papers, and Capstones

In the hotel industry, social media marketing has become a new trend hoteliers are chasing and an increasing number of hotels are using social media to promote their business. However, the marketing effectiveness of social media is still a big challenge in both academic and business world. Since social media marketing is totally different from traditional marketing approaches, traditional marketing theories and practices may not be applicable to social media. Besides, very few studies have examined the effectiveness of social media marketing in the academic world.

Therefore, this study intended to provide an in-depth examination on the marketing effectiveness of …

From The Last Frontier To The New Cosmopolitan A History Of Casino Public Relations In Las Vegas, Jessalynn Strauss

Occasional Papers

This research chronicles the history of public relations by the gaming industry in Las Vegas. Reflecting larger trends in the field, public relations efforts by the casinos and hotels in this popular tourist destination have used a variety of communication tactics over time to promote themselves to potential Las Vegas tourists. Based on archival materials from over 30 casinos and gaming corporations, this paper identifies four ways in which public relations is practiced in the gaming industry and four macro-level trends in the evolution of casino public relations in Las Vegas.

Cultural Impact On Customer Satisfaction And Service Quality Evaluation In Hotels, Yeji Seo

UNLV Theses, Dissertations, Professional Papers, and Capstones

Purpose: The purpose of this paper is to identify how the cultural differences impact customer satisfaction and service quality evaluation in U.S. hotels.

Statement of Objective: The objective of this paper is threefold. The first objective is to define customer satisfaction and what customer satisfaction means to people from different cultural backgrounds. The second objective is to evaluate past research on satisfaction and to develop a taxonomy based on the existing literature to introduce how to measure customers’ satisfaction effectively in accordance with each culture. The third objective is to recommend what should be done by the hotel professionals in …

Hospitality And Destination Marketing's Role In Medical Tourism: A Call For Research, Dan Cormany

Faculty Publications

Like business travel, where the primary focus is on business and travel is the simply the conduit by which it is performed, medical tourism is a growing trend in which individuals journey to foreign countries primarily to secure specific medical procedures or health benefits. The medical tourist is a newly defined segment of the travel industry, and while still small in numbers, is growing rapidly. This paper seeks to identify research questions related to the hospitality elements that contribute to the medical tourism experience. The answers to these may aid hoteliers, tourism operations, and visitor bureaus better understand, service and …

National Hospitality Conference 2010: A Report, James Peter Murphy

Reports

Theme of the Conference – Seizing the Opportunities

The Impact Of Hedonic And Utilitarian Motivations On The Hotel Customers' Risk Perception, Chih-Chien Chen, Zvi Schwartz

Caesars Hospitality Research Summit

The study proposes that deal-seeking travelers' perception of risk may have a dual and contradicting impact on Expected Utility and, consequently, on their propensity to search for a better deal and book the travel product. According to a traditionally utilitarian motivation, a high level of risk and the prospect of negative results reduce Expected Utility, and they are therefore likely to reduce search activities and increase booking. This study argues that, due to hedonic motivations, consumers may enjoy the risk elements of their search for a better deal and, consequently, may respond to higher levels of induced risk perception by …

The Effect Of Corporate Reputation Management As A Competition Tool On Tourism Businesses, Yuksel Ozturk, Serdar Cop, Rana Allahyari Sani

Caesars Hospitality Research Summit

Abstract The enterprises should be created differences such as; to be able to sustain their entity in the face of competitor, to have position in the sector, to present value in the products and services that have been offered for ensuring profit and to be reliability and honesty. The corporate reputation has been considered as a competition tool that can be revealed these differences. This study aims to put forth the effects of corporate reputation management in the hotel businesses. Managers' idea, working in the hotel businesses in Turkey, about reputation management has been determined and asked them to make …

Human Resources Challenges And Opportunities In China: A Case From The Hospitality Industry, Ilan Alon, Tatiana Ferreira

Faculty Publications

The purpose of this study is to underline some of the distinctive practices of the hospitality industry in China. Particularly, we have interviewed several industry experts in luxury hotel properties in China and the USA and have compared their human resources practices. We found that luxury hotels which want to achieve international levels of service must invest more time in hiring and training their Chinese employees. Chinese employees are hired based on personality, and are found to be lacking a service mentality. Cultural and institutional differences in human resources account for the differences that exist between Chinese employees in the …

The Hotel Guest Questionnaire: An Assessment Of Its Role As A Service Encounter Interface, Alfred W. Ogle

Theses: Doctorates and Masters

This exploratory study on hotel stakeholder behaviour uses a 'service innovation' approach to investigate how the hotel guest questionnaire can function in a way not previously considered in the hospitality management literature. viz as a remote service encounter interface between the hotel management and guest. The paper-based guest questionnaire. also commonly known as comment card. is an old hotel tradition that is the most widely used method or guest feedback elicitation by hotels. Primarily a method of measuring guest satisfaction. studies show that its inherent limitations as a survey Instrument result in inaccurate and ungeneralisable data. The trend for e-based …

How Green Is Your Hotel? : An Examination Of Environmentally Friendly Practices Of The Phuket Hotel Industry, Aungkan Thongkao

Theses: Doctorates and Masters

The global hospitality industry is currently facing many challenges from the external business environment. These include the effects of global recession, a downturn in overall trade and an increased demand for service excellence from a much more quality conscious clientele. A more recent challenge, however, relates to an increase in global awareness of environmental issues. Contemporary consumers require goods and services to be produced, or delivered, in environmentally friendly ways. As a result, managers are being forced to reconsider their business strategies and activities. Indeed a wide range of industries has already responded to consumers' dictates on conservation issues. It …

Photos: Bartenders & Cocktails 1940s-90s Period - Ireland, James Murphy

Other resources

Bartenders Association of Ireland – A History book (1997) captured the many social and professional practice events, awards, new drinks and hotels services launched, significant bar and cocktail industry people and their contributions plus the many community activities which the bartenders and members of the Bartenders Association of Ireland (BAI) have successfully completed from the 1940s up to the late 1990s. The successful completion of these activities would not be been possible without the active and on-going support of the many Irish and international drinks and hospitality establishments (association supporters) and the association’s membership and active support of initially the …

Bartenders And Cocktails Of Ireland 1994-1998: Extracts From ‘Bartenders Association Of Ireland: A History Extended Version, James Murphy

Other resources

Bartenders Association of Ireland – A History book captured the many social and professional practice events, awards, new drinks and hotels services launched, significant bar and cocktail industry people and their contributions plus the many community activities which the bartenders and members of the Bartenders Association of Ireland (BAI) have successfully completed from the 1940s up to the late 1990s. The successful completion of these activities would not be been possible without the active and on-going support of the many Irish and international drinks and hospitality establishments (association supporters) and the association’s membership and active support of initially the UKBG …

The Problem Of Labor Turnover In Hotels, Frank Mcmahon

Articles

No abstract provided.

Dublin College Catering 1941-1991 (Cathal Brugha St, Dublin 1), Noel O'Connor

Other resources

This book was compiled to celebrate the 50th Anniversary of the Dublin College of Catering, Cathal Brugha Street in 1991. This college has played a central role in the development of education for the hotel, catering and tourism industry in Ireland over these 50 years leading up to 1991. As the College (now referred to as The College of Arts and Tourism, enters 2019, the work continues servicing the educational and skills needs of wider culinary and hospitality industries in Ireland and abroad).

Bartenders And Cocktails Of Ireland 1989-1993: Extracts From ‘Bartenders Association Of Ireland: A History Extended Version ], James Murphy

Other resources

Bartenders Association of Ireland – A History book captured the many social and professional practice events, awards, new drinks and hotels services launched, significant bar and cocktail industry people and their contributions plus the many community activities which the bartenders and members of the Bartenders Association of Ireland (BAI) have successfully completed from the 1940s up to the late 1990s. The successful completion of these activities would not be been possible without the active and on-going support of the many Irish and international drinks and hospitality establishments (association supporters) and the association’s membership and active support of initially the UKBG …

Bartenders And Cocktails Of Ireland 1985-1988: Extracts From ‘Bartenders Association Of Ireland: A History Extended Version, James Murphy

Other resources

Bartenders Association of Ireland – A History book captured the many social and professional practice events, awards, new drinks and hotels services launched, significant bar and cocktail industry people and their contributions plus the many community activities which the bartenders and members of the Bartenders Association of Ireland (BAI) have successfully completed from the 1940s up to the late 1990s. The successful completion of these activities would not be been possible without the active and on-going support of the many Irish and international drinks and hospitality establishments (association supporters) and the association’s membership and active support of initially the UKBG …

Bartenders And Cocktails Of Ireland 1982-1985: Extracts From ‘Bartenders Association Of Ireland:A History Extended Version, James Murphy

Other resources

Bartenders Association of Ireland – A History book captured the many social and professional practice events, awards, new drinks and hotels services launched, significant bar and cocktail industry people and their contributions plus the many community activities which the bartenders and members of the Bartenders Association of Ireland (BAI) have successfully completed from the 1940s up to the late 1990s. The successful completion of these activities would not be been possible without the active and on-going support of the many Irish and international drinks and hospitality establishments (association supporters) and the association’s membership and active support of initially the UKBG …

Bartenders And Cocktails Of Ireland 1979-1982: Extracts From ‘Bartenders Association Of Ireland: A History Extended Version, James Murphy

Other resources

Bartenders Association of Ireland – A History book captured the many social and professional practice events, awards, new drinks and hotels services launched, significant bar and cocktail industry people and their contributions plus the many community activities which the bartenders and members of the Bartenders Association of Ireland (BAI) have successfully completed from the 1940s up to the late 1990s. The successful completion of these activities would not be been possible without the active and on-going support of the many Irish and international drinks and hospitality establishments (association supporters) and the association’s membership and active support of initially the UKBG …

Bartenders And Cocktails Of Ireland 1972-1979: Extracts From ‘Bartenders Association Of Ireland: A History Extended Version, James Murphy

Other resources

Bartenders Association of Ireland – A History book captured the many social and professional practice events, awards, new drinks and hotels services launched, significant bar and cocktail industry people and their contributions plus the many community activities which the bartenders and members of the Bartenders Association of Ireland (BAI) have successfully completed from the 1940s up to the late 1990s. The successful completion of these activities would not be been possible without the active and on-going support of the many Irish and international drinks and hospitality establishments (association supporters) and the association’s membership and active support of initially the UKBG …

Ukbg Bartenders Newsletter:Irish Branch, 1948, James Murphy

Other resources

UKBG – Irish Branch Bartenders Newsletter captured the many social and professional practice events, awards, new drinks and hotels services launched, significant bar and cocktail industry people and their contributions plus the many community activities which the bartenders and members of the United Kingdom Bartenders Association (UKBG) – Irish Branch successfully completed up the period of 1948. The successful completion of these activities would not be been possible without the active and on-going support of the many Irish and international drinks and hospitality establishments (association supporters) and the association’s membership and active support the IBA (International Bartenders Association) from 1951 …

Ukbg Bartenders Newsletters – Irish Branch Section, 1948-1970, James Murphy

Other resources

UKBG – Irish Branch Bartenders Newsletter captured the many social and professional practice events, awards, new drinks and hotels services launched, significant bar and cocktail industry people and their contributions plus the many community activities which the bartenders and members of the United Kingdom Bartenders Association (UKBG) – Irish Branch successfully completed up the period of 1948. These events include the earliest cocktail competitions held in Ireland, the famous bartenders and the equally famous locations where they worked. The successful completion of these activities would not be been possible without the active and on-going support of the many Irish and …