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Entrepreneurial and Small Business Operations Commons™
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Articles 1 - 2 of 2
Full-Text Articles in Entrepreneurial and Small Business Operations
Microfinance: Combating World Poverty One Small Business At A Time, Alison Basney
Microfinance: Combating World Poverty One Small Business At A Time, Alison Basney
Senior Honors Theses
Poverty is a major problem that reaches millions of people around the world. Although many organizations and individuals work daily to combat this, much of the work done to reduce poverty lacks sustainability and serves only to remedy to the effects of poverty, rather than create a solution to the causes of poverty. Microfinance can be very basically defined as the provision of banking to the impoverished who would not otherwise have access to these services. This purpose of this thesis is to show that microfinance is the ideal solution to the poverty problem by using research and evidence from …
Branding In Bottom Of Pyramid (Bop): Case Of Grameen Bank (Gb), Mohammed Solaiman
Branding In Bottom Of Pyramid (Bop): Case Of Grameen Bank (Gb), Mohammed Solaiman
International Conference on Marketing
The paper identifies that market development at the BOP will create millions of new entrepreneurs at the grass roots level – from women working as distributors and entrepreneurs to village-level micro enterprises. These micro enterprises will be an integral part of the market-based ecosystem. Thus, in the line of BOP model, the Grameen Bank creates opportunities for self employment for rural poor people in general and women in particular. As such, for creating entrepreneurs as well as consumers the framework is “low income plus credit facilities will be more investment and it will generate more income, more savings, more investments …