Entrepreneurial and Small Business Operations Commons^™

The Appeal Of Singapore’S Beauty Industry, Singapore Management University

Perspectives@SMU

How CITISPA has grown in the beauty industry

Entrepreneurship For All?, Paulynne Castillo

Angelo King Institute for Economic and Business Studies (AKI)

No abstract provided.

Estimating The Cost Of Equity In Emerging Markets: A Case Study, Benoit Boyer, Ralph Lim, Bridget M. Lyons

WCBT Faculty Publications

A firm's weighted average cost of capital is an integral component in capital budgeting decisions and in assessment of the firm's enterprise and equity value. Estimation of the cost of equity is a key component in determining the overall cost of capital. The calculation of the cost of equity for U.S. based corporations is relatively straightforward and is most often estimated as a function of the U.S. risk-free rate, the firm's beta value, and an estimate of the average risk premium associated with equity investments compared to risk free assets. Since U.S. financial markets are fairly liquid and reasonably efficient, …

Business Model: California Agriculture Marketing Agency, Mary M. Alameda, Emma L. Larson

Agricultural Education and Communication

The importance of creating a marketing agency specializing in agriculture is to bridge the gap between producers and consumers. The lack of transparency from the producer has created a torn industry causing the average consumer to be questioning his or her food, or simply not understanding the agricultural way of life. An agricultural marketing firm in California can represent and advocate for local businesses to start closing the producer to consumer gap.

The American farmer excels at many things, but lacks in public communications. Modern day farmers have been able to produce more food than ever despite fewer resources and …

Increasing Equity Through B Corp Certification In The Coffee Commodity Supply Chain, Emily Hlavka

Capstone Collection

The coffee industry is a cornerstone of Nicaragua’s economy. Coffee production shapes communities and is a major factor in the development of the country. Coffee cooperatives in Nicaragua are often Fairtrade and Organic certified, yet their farmers continue to struggle to secure stable livelihoods. In this inquiry, I sought to understand whether becoming a Certified B Corp and interacting with the B Corp network could improve farmer livelihoods for production cooperatives. B Corp Certification seeks to redefine success in business with the unifying goal of creating a more inclusive economy. B Corps, for-profit businesses which have passed the rigorous B …

Culture, Inner-City Education And Improving Economic Growth In Birmingham, Alabama, Leroy Abrahams

Capstone Collection

Perhaps the greatest reminder of the economic inequities in American society is the drastic deficiencies in educational outcomes, based on class and race. Birmingham, Alabama, vividly portrays this reality. Families with means send their children to private schools and/or concentrate in the suburbs, leaving largely poor, and oftentimes, predominantly minority in densely populated crime-ridden areas with suboptimal schooling. The schooling patterns are clearly reflected in the economic outcomes, though Black are a majority in the city they are vastly underrepresented in the middle to upper middle class, while grossly overrepresented among those in poverty. These inequities are often mirrored in …

Do Rio, Barbara Brasil Marcolini

Capstones

Do Rio is a solutions journalism platform for residents of Rio de Janeiro, Brazil. It consists of a website and Facebook page where Rio de Janeiro’s citizens find inspiring stories of people who found solutions for their city’s problems, exchange ideas about the the challenges Rio faces and take part in events with positive impact. This project was created by Barbara Marcolini at the Tow-Knight Center for Entrepreneurial Journalism as part of her Master’s in Entrepreneurial Journalism at CUNY J-School.

Link: http://do-rio.com/

Irish Local And Artisan Foods: Multiples Make Space!, Michelle Dunne, Angela Wright

Dept. of Organisation & Professional Development Publications

Consumers are now bombarded with marketing messages in relation to food choice and consumption, but modern day consumers are very concerned with the food chain and have become discerning about their food choices.

This research examines “Local and Artisan” food choices and finds that consumers in general would like to have easy access to such products. While traditionally found at farmers’ markets, now everyday access is sought through Supermarkets. The researchers were fortunate in having access to a large supermarket rewards programme database where 14,646 supermarket shoppers responded. The study finds that Local and Artisan food products are desired by …

Zeppy Low Calorie Alcoholic Beverages Business Plan, Allison Zeppuhar

Senior Honors Projects, 2010-2019

The documentation of a college-level student starting her first company in the alcoholic beverage industry. Allison Zeppuhar created a low calorie alcoholic beverage brand called Zeppy during her junior and senior year of college at James Madison University. This documentation includes an executive summary, a reflection of her findings, her timeline, an entity-relationship diagram, To Be Manufacturing and Customer Order process maps, and a progress journal.

Neighborhood Segregation And Black Entrepreneurship, Eric Fesselmeyer, Kiat Ying Seah

Research Collection College of Integrative Studies

We examine the causal effect of neighborhood segregation on black entrepreneurship. We address neighborhood sorting by analyzing city averages and omitted variable bias by instrumenting for segregation using historical railroad configurations. We find that segregation has a significant positive effect: a 10 percentage point increase in the dissimilarity index decreases the racial gap by about 3.3 percentage points. To minimize the effect of cross-city sorting, we use a narrower sample constructed from outcomes of young adults and find a similar effect. Our findings are importantbecause historically, entrepreneurship has been an avenue out of poverty, and entrepreneurship has been promoted as …

Banking The Unbanked In The Philippines, Singapore Management University

Perspectives@SMU

The Ayala Group brought together two of its subsidiaries, Globe Telecom and Bank of the Philippines Island, to bring banking services to 80 percent of the country

Redefining “Success”: Toward A Community Minded Restaurant Industry, Molly Bennett

Senior Honors Projects

Restaurants are at the heart of communities across the United States. They contribute to the local culture, provide space for families and neighbors to gather, and help shape the identity of towns, and cities. Restaurants should reflect not just the culture, but the values and priorities of the communities where they are located. Whether it’s in terms of the treatment of their workers, the environmental impact of their daily operations, or the health implications of their food, I believe that restaurants should reflect the values of a community. As a student graduating with a major in supply chain management, my …

2017 Q2 Private Capital Access Index Report, Craig R. Everett

Pepperdine Private Capital Access Report

The Pepperdine Private Capital Access Index (PCA) is a quarterly indicator produced by the Graziadio School of Business and Management at Pepperdine University, and with the support of Dun & Bradstreet. The index is designed to measure the demand for, activity, and health of the private capital markets. The purpose of the PCA Index is to gauge the demand of small and medium sized businesses for financing needs, the level of accessibility of private capital, and the transparency and efficiency of private financing markets.

Lcw Marketing Newsletter Volume 7 Issue 1, Touro College Lander College For Women, Lander College For Women

Yearbooks and Newsletters

No abstract provided.

The Relationship Between The Human And Social Capital Characteristics Of Nascent Entrepreneurs And Expected Job Growth In The United States, William Dwight Burge

Dissertations

The global financial crisis (GFC) that began in 2007 negatively impacted new business creation (Davidsson & Gordon, 2015). Entrepreneurship has been identified as a viable way to generate jobs in the United States since the 1970s (U.S. Small Business Administration, 2014). However, the literature suggests that there has been a decline in entrepreneurship in the United States (Clifton, 2015; Singh & Ogbolu, 2015). Capital is important to those individuals involved in entrepreneurship (Cetindamar, Gupta, Karadeniz, & Egrican, 2012), specifically, human capital and the social network connections or social capital resources of the entrepreneur (Becker, 1993; Schutjens & Völker, 2010).

This …

Relationship Between Generations Of Entrepreneurs And Entrepreneurial Traits, Ihsan Eken

Theses & Dissertations

This quantitative descriptive study investigated the relationship between 3 different generations of entrepreneurs and entrepreneurship traits. The specific purpose of this study was to investigate the relationship between entrepreneurial traits and generations of U.S. entrepreneurs in Southwest (San Antonio), Northeast (Dallas), Center (Austin), and Southeast (Houston) Texas, to see whether generational differences are associated with entrepreneurial traits. 3 different generations of entrepreneurs were investigated in the study: baby boomers, generations Xers, and millennials. The research aimed to contribute beneficial insights to their understanding in enterprising potential and differentiate themselves in entrepreneurial traits in (a) need for achievement, (b) need for …

Senior Business Seminar Proposal, Alex C. Mcgrainer

Senior Honors Projects

How could a single idea increase the value of a university’s college of business? My project aims to do this through the successful implementation of a single class. It addresses some of the most important factors that current and prospective students should consider while they undergo their college searches, such as the post-graduation employment rate and starting salary across majors of interest.

My inspiration for the topic came from students struggling to find a job. I realized that every year around March, they would begin to suffer due to the self-inflicted pressure of being unemployed after commencement. I immediately knew …

Putting The Honey On The Table: A Business Plan To Create A Successful Part-Time Beekeeping Operation, Samuel L. Goll

Agricultural Economics and Agribusiness Undergraduate Honors Theses

The objective of this thesis was to use a survey targeted at different niche markets to gain insights about different honey bee products and thereby to provide information for their economic feasibility when produced on a small, local scale for retailers that support such producers and cater to such consumer demand. Since cost of production information about operating an apiary is widely available, the focus of this work was on gaining marketing knowledge. One of the aspects of the survey was to develop a better sense of what potential resellers of honey bee products considered locally-produced. Another objective was to …

To Be Or Not To Be An Ethnic Firm: An Analysis Of Identity Strategies In Immigrant-Owned Organizations, Diya Das, Eileen Kwesiga, Shruti R. Sardeshmukh, Norma Juma

New England Journal of Entrepreneurship

In this article, we develop a theoretical framework that draws on the concepts of liability of foreignness and social identity theory in the context of immigrant entrepreneurship.

Sustainable Tourism Study Through Solimar International, S Silongwengjia

Capstone Collection

This inquiry explores a pragmatic approach of sustainable tourism and its application as a transformative development instrument. It seeks a general understanding of the global tourism sector, looks specifically at an individual tourism enterprise, Solimar International, and examines rural tourism, and its proposed standards. It discusses the opportunities and threats to the culture, ecology, and livelihoods of the residents of destination tourism and the unique experience to geotravelers. It analyzes the theoretical development history of tourism and the integrated approach of Solimar International as a leading agency in the tourism industry sector. And it seeks to understand a new type …

Implementation Of A Supply Chain Management "Intern For A Day" Program, Erin K. Mcconnell

Honors Projects

This program was developed to send students to local corporations to attain a better understanding of a business professional environment and the Supply Chain Management departments at those companies. Students were sent to Therma Tru Doors, in Maumee, Ohio to be "interns for a day". They received the chance to shadow employees in all aspects of the Supply Chain field and learn about what their day to day job responsibilities entail. There are many benefits to this externship program for both the students and Therma Tru. Students gain valuable experience and knowledge while Therma Tru gains access to some of …

Just A Lemonade Stand: An Introduction To Student Entrepreneurship, Alka Gupta, Vishal K. Gupta

New England Journal of Entrepreneurship

In this article, we define the concept of student entrepreneurship, delineate its domain, and demarcate its boundaries. We propose a preliminary typology of student entrepreneurship rooted in the works of three leading economists from the Austrian School of Economics

The Role Of Trust In Social Entrepreneurship: A Case Study Of Global Brigades, Laura Tack, Mark Simon, Ruihua Joy Jiang

New England Journal of Entrepreneurship

This article aims to begin filling this gap by utilizing a specific social entrepreneurship initiative to illustrate the role of trust in social entrepreneurship efforts.

New England Journal Of Entrepreneurship, Spring/Summer 2017

New England Journal of Entrepreneurship

No abstract provided.

The Effect Of Government Involvement On Chinese Firms' Corporate Entrepreneurial Activities: The Case Of Chinese Automobile Industry, Chun (Grace) Guo, Crystal X. Jiang, Qin Yang

New England Journal of Entrepreneurship

To fully understand corporate entrepreneurship (CE) of emerging markets, we propose a stage model to explore specific roles governments play that affect CE activities over time.

Democracy Ends Here: U.S. Collective Bargaining Decline And An Alternative Policy Approach To Business Ownership, Sara Estep

Senior Honors Projects

In the United States, it seems that we cannot talk about democracy without discussing capitalism and vice versa. However, as soon as we step into work these ideals are simply thrown out the door. If we seek to govern our country democratically, should we also not have a democratic governance structure in our day to day workplaces? Unions have existed in the United States for over 150 years, but as the types of jobs that make up our economy and the demographics of the labor force have changed dramatically, the basic concept of the union has remained static. In turn, …

Social Crm Applications And Impact In Small Businesses, Levi Bridge

Doctoral Dissertations and Projects

The present study explored the effect social customer relationship management (CRM) on. Small businesses typically have limited resources and thus use an informal CRM system causing them to not realize the full sales potential or customer engagement that could occur. The qualitative study consisted of 10 small businesses that utilize social media to engage with customers. The agency theory and resource based view served as the theoretical foundation for the study. One-on-one interviews were conducted with the employee responsible for managing the social media content. From the interviews, three themes emerged that are critical for social CRM success: visibility, interactivity, …

Changefest: Creating Significant Positive Change In Just One Day, Elana Rivkin

Senior Honors Projects

Upon getting involved with, and eventually becoming the President of, the student organization, Thrive, I felt a spark of innovation within me. Thrive is an entrepreneurial organization centered around helping students create socially impactful projects. While each member initially worked on their own individual projects, we capitalized on the connections and resources we had mutually to create something bigger than ourselves as a group. That is where the idea for ChangeFest came about. ChangeFest is a day-long event where students have the power to make substantial change on their campuses. Many college students lack the intrinsic motivation to push themselves …

Mcdm Method For N-Wise Criteria Comparisons And Inconsistent Problems, Florentin Smarandache, Azeddine Elhassouny

Branch Mathematics and Statistics Faculty and Staff Publications

The purpose of this paper is to present an e[xtension and alternative of the hybrid method based on Saaty’s Analytical Hierarchy Process and Technique for Order Preference by Similarity to Ideal Solution method (AHP-TOPSIS), that based on the AHP and its use of pairwise comparisons, to a new method called α -D MCDM-TOPSIS( α -Discounting Method for multicriteria decision making-TOPSIS). The new method overcomes limits of AHP which work only for pairwise comparisons of criteria to any-wise (n-wise) comparisons, with crisp coefficients or with interval-valued coefficients. α-D MCDM-TOPSIS is verified by some examples to demonstrate how it allows for consistency, …

Organization Restructuring And Leadership Development, Elizabeth Rogers, Danielle Wolf

Senior Honors Projects

The University of Rhode Island’s chapter of the American Marketing Association (AMA) has progressively grown as a student run organization throughout the past decade. During this period, the leadership team faced the challenge of engaging members and transitioning smoothly from year to year. These two issues were linked to the chapter organizational structure and the leadership transition processes, respectively. In order to improve and become competitive on a national level with other AMA collegiate chapters and marketing degree programs, it is important to continuously reevaluate the chapter’s strategy. This research aims to seek best practices that can be applied for …