Entrepreneurial and Small Business Operations Commons^™

Why Buying Local Will Soon Be Everyday Life: An Inquiry Of Local Food Markets, Logan M. Spittler

Graphic Communication

The purpose of this study was to determine the customer preferences between buying produce from local farmers’ markets verses buying produce from supermarkets within San Luis Obispo County and determine if the application of a delivery service of said produce would be successful. Surveys were conducted with one hundred and sixty individuals in San Luis Obispo County. Participants were asked a series of questions about purchasing preference, interest in a produce delivery service, and about other information they may want to know before purchasing produce. Student responses were compared to non-students from the San Luis Obispo County for contrasts of …

The Effects Of Social Media & Web Development On Product Promotion & The Effects Of Branding On Sales And Building A Startup, Scott Toshiro Burns, Galen Quan Tran

Graphic Communication

The purpose of this study was to identify the key components needed to make a startup. This included created making a landing page and also driving traffic to the page through Facebook. On the landing page section, there was a test to see what would provide the best user experience using Squarespace. This entailed looking into different layouts and using analytics to determine how effective the landing page was in converting customers. In terms of Facebook research, went into looking into creating a method into driving leads into the prospect pipeline. A campaign was run to gather all the data …

The Development And Production Of The Comodo Keeper, Ashley Cook

Senior Theses

As a musician of large ensembles, I have seen the destruction the harsh sound of a metal mouthpiece cap falling onto the cold, hard floor can do to both the concentration of the members of the rehearsal as well as the mood of the conductor. Many saxophonists and clarinetists keep their mouthpiece caps on the edge of their flimsy music stands because during periods of rest, it is best to preserve the reed with the cap. However, with virtually every rehearsal I partake in, shuffling one’s music and grabbing pencils off the stand results in an accident. Witnessing this interruption …

The Business Of Beds: An Exploration Of Hotel And Hostel Business Strategy, Robert B. Bunda

Honors Scholar Theses

At their cores, hotels and hostels are similar in that they provide a place for travelers to stay. Despite this core similarity, the structures of the two industries are radically different. The hotel industry began in the Middle Ages and has given rise to massive multinational companies, many managing more than four thousand hotels. In stark contrast, the hostel industry began in 1909 and is mostly comprised of independently owned and operated guesthouses, with the largest global chain comprising of less than twenty properties. This study first defines the hotel and hostel industries and examines the different experiences they offer …

Higher Education Institution Choice Behaviors Of International Students On U.S. College Campuses, Anil Tan

Theses & Dissertations

The economic, social, and personal value of education has been realized as motivating factors for seeking a better education overseas by individuals. In addition, political, economic, and educational conditions of home countries impact individuals’ decisions to study abroad. There were over 4 million tertiary students studying outside their home countries in 2011. Nearly 820,000 of those students were studying in higher education institutions in the United States. Students from China, India, and South Korea comprise nearly 49% of the international students in the United States. The increase in the number of students studying overseas and their valuable contributions develop a …

Crowdsourcing For Success, Singapore Management University

Perspectives@SMU

Fluentlee.com’s co-founder achieved 90 percent savings through crowdsourcing

For-Profit Social Enterprise: Creating Value For Consumers & Society In The Face Of Competition, Sarah J. Quirk

Honors Scholar Theses

The goal of social enterprises is to attain social, cultural, community, economic, or environmental outcomes. They achieve this by generating revenue from the goods or services they sell. In recent years, social enterprises have grown notably in popularity, number, and profitability worldwide, as the model for social enterprise has been refined. This paper aims to answer the question, what makes for-profit social enterprises successful? Is it their product, price, place, promotion, social mission, the prior success and capital of the social entrepreneur, a cult-like following, or the aspirational nature of socially minded consumers? This thesis will examine real-life social enterprise …

Integrating Start-Up Companies Organizational Structure In A Business Intelligence Team Environment, Patrik Balint

UNLV Theses, Dissertations, Professional Papers, and Capstones

No abstract provided.

The Customer Insight Journey Of Amazing Grace, Pradeep Pant

Asian Management Insights

How do you put consumercentric marketing into action? Make it personal!

Passion Isn't Always A Good Thing: Examining Entrepreneurs' Network Centrality And Financial Performance With A Dualistic Model Of Passion, Violet Ho, Jeffrey Pollack

Management Faculty Publications

We propose a conceptual model that links entrepreneurs' passion, network centrality, and financial performance, and test this model with small business managers in formal business networking groups. Drawing on the dualistic model of passion, we explore the relationships that harmonious and obsessive passion have with financial performance, mediated by network centrality. Results indicate that harmoniously passionate entrepreneurs had higher out‐degree centrality in their networking group (i.e., they were more inclined to seek out members to discuss work issues), which increased the income they received from peer referrals and, ultimately, business income. Obsessively passionate entrepreneurs had lower in‐degree centrality (i.e., they …

From Startup To Success: An Entrepreneurial Case Study, Katherine D. Sellers

Undergraduate Honors Theses

This research is a case study based on an entrepreneurship located in Henderson, Kentucky called HorseFeathers Gifts. HorseFeathers Gifts supplies handmade, vintage-inspired jewelry and accessories to customers all over the world. The case study documents the path taken by HorseFeathers Gifts’ owners, showing exactly how the entrepreneurship reached the successful position that it currently holds. Based on the case studies available and a review of the literature, it is apparent that no other case studies like this one exist. Information for this case was gathered by interviewing both owners of HorseFeathers Gifts. The interviews helped me to learn about the …

The Affordable Care Act’S Effects On Small Businesses, Alyssa K. Mason

Celebrating Scholarship & Creativity Day (2011-2017)

No abstract provided.

A Transformative Partnership Between Socially And Historically Disadvantaged Farmers, 1890 Land Grant Institutions, And Walmart, Walter A. Hill, Raymon Shange, Miles Robinson, Tasha M. Hargrove

Professional Agricultural Workers Journal

Ensuring a sustainable future for socially and historically disadvantaged farmers (SHDFs) remains a central mission of many 1890 land grant universities. As major corporations adopt socially responsible and sustainable policies they are exploring new partnerships, including those with the aforementioned farmers and institutions. This article explores the opportunity presented by the partnership between Tuskegee University and Walmart during 2011, 2012, and 2013 that focused on assisting SHDFs to work together to expand their produce marketing opportunities to include large commercial retailers. This article provides perspective for the articles that follow in this issue of the Professional Agricultural Workers Journal (PAWJ). …

A Case Study Analysis Of A Regional Food System: The Sustainable Agriculture Consortium For Historically Disadvantaged Farmers Program, Tasha M. Hargrove, Walter A. Hill, John Brown, Miles Robinson, Iris Cole-Crosby, Elizabeth Myles, Billy Lawton, Karla Martin

Professional Agricultural Workers Journal

The Sustainable Agriculture Consortium for Historically Disadvantaged Farmers Program (SACH) was designed to carry out an experiment by five 1890 Land-Grant Universities in partnership with five farmer based cooperatives in five states to assess marketing fruits and vegetables to Walmart from a regional perspective. Using the Consortium as a case study, this study assessed the Consortium within the framework of implementation evaluation; data were collected using semi-structured interviews and document analysis. The study answered questions such as, what did the Consortium do, and what were some of the accomplishments of the Consortium? The farmers were able to: negotiate price points; …

Small Farmers Agricultural Cooperative Launched, Miles Robinson, John Brown, Alice Paris, Walter A. Hill, Tasha M. Hargrove, Barrett Vaughan, Raymon Shange, Al Hooks, Demetrius Hooks, Thomas Turner, Bobby England, Audrey Zeigler

Professional Agricultural Workers Journal

The Walmart Initiative was designed to provide technical support to train at least 200 farmers on best practices in marketing produce to larger companies and corporations like Walmart. This support was provided through specialized training, workshops, informational group meetings, and overall awareness of market opportunities. The specialized training included Food Safety Standards and Food Safety Certification requirements, effective production techniques, harvesting, grading, packaging, refrigeration/cold chain requirements, transportation, fiscal responsibility, financial management, record-keeping, and insurance and product liability. As part of a five state initiative, Tuskegee University identified and assisted in the formation of the Small Farmers Agricultural Cooperative comprised of …

Massachusetts Small Business Development Center Network: Boston Regional Office And Minority Business Center, Massachusetts Small Business Development Center Network, Boston Regional Office & Minority Business Center

Office of Community Partnerships Posters

Hosted by the College of Management, we are part of a statewide business assistance program providing FREE one-on-one counsel to entrepreneurs, seeking help with business growth, financing, loan assistance, strategic marketing and operational analysis. Our services are available to the public and members of the University of Massachusetts Boston community, including students, faculty, and staff. We also offer workshops on a variety of topics targeted to the needs of small business.

Dental Practice Success Vol. 1 No. 1, American Dental Association, Publishing Division

Dental Practice Success

No abstract provided.

Analyzing The Dynamics Of The Artisan Fishing Industry And Lapsset Port In Lamu, Kenya, Valerie Rodden

Independent Study Project (ISP) Collection

The LAPSSET project has the potential to severely impact the artisan fishing industry in Lamu. Through the provision of a perception focused survey and a few one on one interviews with artisan fishermen and key stakeholders in the industry, this study creates a more comprehensive understanding of the relationship between the fishing industry and the LAPSSET project. The fishermen of Lamu are most concerned about the lack of communication concerning the port’s activities and the blocking of fishing areas during port construction and operation. In general, there is a great sense of fear surrounding the port and the future of …

High-Impact Women Entrepreneurs In Argentina: A Study Analysed Through The Endeavor Model, Stephanie Soussloff

Independent Study Project (ISP) Collection

In Latin America and the Caribbean women represent 41.6% of the population active in the economy. Among those women, 15% identify as entrepreneurs. Yet even a smaller percentage are able to become high impact entrepreneurs, whose businesses reach international levels, create jobs and stimulate the economy of their regions.

The organization Endeavor is founded around the principal idea that entrepreneurship is a catalyst for economic development. Endeavor is committed to boosting the impact of entrepreneurs in emerging markets through giving them a support network of experts in their field to help expand their business. In exchange the entrepreneurs are expected …

Understanding The Characteristics Of The Growth Of Smes In B-To-B Markets In Emerging Economies: An Organizational Ecology Approach, Patricia R. Todd, Rajshekhar G. Javalgi, David Grossman

Business Faculty Publications

Purpose – The aim of this paper is to focus on the determinants that impact the growth of SMEs in B-to-B markets in emerging economies. The objective is to apply the classic model of organizational ecology to examine the characteristics of growth patterns in the B-to-B environment for SMEs in emerging markets, specifically India and China. Application of the model can guide SMEs owners/managers in their effort to successfully expand internationally in turbulent markets characterized by competitive and technological intensity. Design/methodology/approach – An overview of the basics of the organizational ecology model is presented, followed by the description of various …

The Value Of Creating An Innovation Talent Pipeline, Britta Mckenna

Publications & Research

Investing in the innovation pipeline today translates to Illinois business tomorrow. Somewhere between the rise of “STEM” and “staying globally competitive” in a time after Millennials is Generation Z. Gen Z digital natives are now making their way to and through primary and secondary education and we need to be ready to nurture the emerging talents of these and other future innovators. This is particularly important in Illinois where developing – and retaining – top talent will be a key driver of the state’s knowledge-based economy. There is hard work ahead reimagining what education should look like to support this …

Common Grounds Café, Michaela Bolotin, Kristina Campano, Samantha Wagner, Amjad Talib

Public & Community Service Studies Student Scholarship

Students participating in an Alternative Spring Break trip to Nicaragua in 2012 focused their exploration on coffee growing and production; they visited a Fair Trade grower, and became interested in developing a longer-term project. Simultaneously, the College’s School of Business began sponsoring an Entrepreneurship Society, while the Feinstein Institute for Public Service and the Smith Hill Community Development Corporation began convening an economic development incubator group as a project of the newly opened Providence College/Smith Hill Annex. These multiple interests coalesced as students, faculty and community came together to open Common Grounds Café.

The Accelerator, Volume 7 Issue 13, Spring 2014, Christa Santos

The Accelerator

No abstract provided.

How Corporations Use Social Media: An Exploratory Study, Victor Khachatryan

Honors College Theses

This paper explores the role of social media in increasing a company’s brand equity and strengthening its customer relationships. The data collected consists of three case studies of major American companies, two interviews with Brazilian entrepreneurs, and a survey conducted to start-up companies in the New York City area. The paper then concludes that the use of social media by businesses, leads to a positive relationship with brand equity and improved customer relationships. Nevertheless, further research is required to see how other factors interact with brand equity and customer relationships to get a better understanding of social media and its …

La Coexistencia De Dos Agriculturas En Argentina Una Mirada A La Vida De Una Granja Familiar: ¿Cómo Sobrevivir Al Lado De Las Grandes Empresas?, Camille Sanchez De La Vega

Independent Study Project (ISP) Collection

Desde los primeros años del siglo XX, el desarrollo de Argentina como país estaba coincidió con el desarrollo de la industria agrícola. Hoy, Argentina es famosa por su papel en el mercado global como exportadora de bienes naturales. No solamente es un país con uno de los niveles más altos de alimentos transgénicos, sino que tiene el título del mayor exportador de producción orgánica en América Latina. Con los dos tipos de agricultura —exitosos pero contradictorios— con un enfoque hacia la exportación, quería entender como esta coexistencia está reflejada en el mercado interno para los bienes naturales.

A través de …

The Story As A Cultural Transmitter: Applications For Business Education, Carol Blaszczynski, Ph.D.

International Journal for Business Education

Stories assist in transmitting cultural wisdom, including wisdom about the business community. The role of stories in various contexts such as education (including international management), management, and marketing, as well as the job search is explained. The article concludes by presenting instructional activities for business education that develop cultural competence through stories.

2014 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

Accelerating Startups: The Seed Accelerator Phenomenon, Susan L. Cohen

Management Faculty Publications

We examine and discuss the seed accelerator phenomenon which has recently received much attention both in the US and across the globe. While accelerators appear to be proliferating quickly, little is known regarding the value of these programs; how to define accelerator programs; the differences between accelerators, incubators, angel investors and co-working environments; and the importance of the various aspects of these programs to the ultimate success of their graduates, the local entrepreneurship ecosystems and the broader U.S. economy.

New Technology And The Practice Of Law: Gear For Your Office And The Road, Maureen Cahill, Jason Tubinis

Continuing Legal Education Presentations

Provides guidance to legal professionals about ways that technology can make their practices more efficient, secure, and mobile. Includes discussion of hardware gadgets, helpful websites, and tips for comparing legal databases., as well as ethics considerations of electronic files.

The Lean Bookstore, Joshua Hirahara, Scott Santore

Industrial Technology and Packaging

The bookstore industry has been changing in recent years with the growing popularity of e-books and self-publishing. The publishing houses are losing their grip on the industry because a greater portion of books are being sold by companies who don’t need to sell books to stay afloat, and overproduction is rampant, with 40% of all printed books being pulped. Bookstores have been suffering because of the high costs associated with the current value stream. E-books aimed to reduce these costs but have been cannibalizing their print counterpart and do not generate enough revenue to offset the loss of print sales. …