Entrepreneurial and Small Business Operations Commons^™

Small Business Innovation Research & Small Business Technology Transfer Programs In Nevada, Kaylie Pattni, Caitlin Saladino, William E. Brown

Economic Development & Workforce

This fact sheet highlights how Small Business Innovation Research (SBIR) and Small Business Technology Transfer Programs (STTR) operate in Nevada. The data is drawn from the Small Business Administration (SBA) website.

Social Media Helps Small Businesses, Nicholas J. Oxborrow

UNLV Theses, Dissertations, Professional Papers, and Capstones

Beemer and Shook (2009) explain that developing customers one at a time is the only way. There are no short cuts to this. Traditionally, a small business would develop their relationships by going from door-to-door to raise awareness and grow their brand. How fast they achieved this depended on the budget and time available to their business. Traditionally, large businesses had the power of reaching their markets through huge advertising budget, which small companies could not match.

In today’s business environment, social media has become a new marketing tool that is available to all businesses, that instantly develops relationships with …