Business and Corporate Communications Commons^™

Fostering Inter-Cultural Growth And Success At Lindenwood, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Fashion Student Receives Tj Walker Scholarship Fund, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Ada News - 11/08/2021, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

Putting The Social In Social Media: How Human Connection Triggers Engagement, Stephanie Adomavicius

Proceedings of the New York State Communication Association

Social media has become the preferred channel of information and has altered patterns of interaction and connection. As a result, society now revolves around a two-way form of communication with constant dialogue and instant responses. Public relations practitioners have had to adapt and change their strategy in order to keep up with the times, and because of this, engagement is now considered to be a measurement of success.

In terms of social media, engagement is how users interact with content and participate in online conversations. This study will uncover what causes people to engage on social media and identify the …

Faculty Discussions On Dr. Heidenreich’S ‘Thinking Aloud’ Podcast, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lindenwood Named Healthiest Employer For 2021, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

“We Are The Land:” An Analysis Of Cultural Appropriation And Moral Outrage In Response To Christian Dior’S Sauvage Scandal, Roxana Maiorescu

Emerson Authors, Researchers, & Creators

By analyzing the online social construction of Christian Dior’s 2019 Sauvage ad, the present study contributes to the literature on public relations and diversity from the perspective of cultural appropriation, a research line that has remained unexplored. The study builds on Coombs and Tachkova’s (2018) recommendation for a theoretical and practical delineation between crises related to products, services and operations, and scandals (crises that spur moral outrage). The results reveal that the online users’ perceptions of cultural appropriation require communicative approaches that differ from previously employed crisis communication practices. A primary and secondary type of moral outrage were found to …

Joint News, Attention Spillover, And Market Returns Predictability, Li Guo, Lin Peng, Yubo Tao, Jun Tu

Research Collection Lee Kong Chian School Of Business

We analyze over 2.6 million news articles and propose a novel measure of joint news coverage of firms. The measure strongly and negatively predicts market returns, with a monthly R-squared of 3.93% in sample and 6.52% out of sample. The relation is causal, robust to existing predictors, and is especially strong when market uncertainty is high or when market frictions are large. At the firm level, joint news coverage is associated with a 20.3% increase in EDGAR downloads by new IPs from the investor bases of the other covered firms. Our evidence suggests that joint news triggers investor attention spillover …

2021 November, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for November of 2021.

Celebrating Women In Business, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lindenwood’S Top Business Students Selected For Regional Business Council Mentor Program, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lindenwood Alumna Helps Unearth The Trail Of Tears, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Successful Homecoming In St. Charles, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Ada News - 10/11/2021, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

Assyrian Aesthetics: Recovering The Modern Assyrian Art Of William Daniel (1903-88) And Andre Gvalevich (1911-85), Ryan Nazari

Canterbury Scholars

In response to the lack of scholarly attention to modern Assyrian culture (i.e., mid-20th century to present), this paper creates a conversation between two Assyrian pieces of art––William Daniel’s poem “The Problem” and Andre Gvalevich’s oil painting portrait of William Daniel. In my argument, I show how “The Problem” and the portrait advance themes of loneliness/intimacy based on the aesthetic relationship between the artists and their respective audiences. I first define Peter Balakian’s account of aesthetics in his article “Poetry as Civilization” for my theoretical context. Secondly, I summarize and critique the methodologies of current scholarship that exist on my …

Lindenwood Homecoming Week 2021, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lindenwood Chapter Of Kappa Delta Pi Project, “Celebrating The Educators In Our Lives,” Selected As 2020-2021 Silver Winner, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

The Faculty Recruitment-Retention Connection: A Strategic Linkage Approach, Mary Mobley, Richard Easley

Atlantic Marketing Journal

The Association to Advance Collegiate Schools of Business (AACSB) is clear about the worsening shortage of doctoral qualified faculty. It is the proposition of this paper that business schools should consider evaluating and perhaps reinvigorating recruitment strategies in both the short- and intermediate-term, as well as developing marketing management strategies that will help alleviate business faculty shortages in the long-term. Strategic marketing guidance is set forth in this paper with a focus on the development and institutionalization of managerial linkages between recruitment-retention connections. Our major premise is that leadership robustness is needed relative to the construction and implementation of strategic …

2021 October, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for October of 2021.

Sba Announces $5.4 Million In Prizes To Support Inclusive Entrepreneurship In The Innovation Ecosystem, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Mercy Invests In Nursing At Lindenwood, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Eureka: Identifying What It Means To Practice Student- Centered Teaching In A Hypermodern Age, Audra Diers-Lawson

Journal of Communication Pedagogy

Contemporary professional reports and research suggest that in corporate communication and related programs, we are not creating environments for modern students to thrive nor are we meeting the industry’s expectations in a ‘hypermodern’ world. Using personal ethnography, this article to analyzes industry-articulated limitations in the knowledge and skill sets of new communication practitioners, reviews contemporary literature identifying the learning needs of today’s students, and proposes a set of best practices based on the literature and the author’s own journey as a higher education practitioner of 20 years. Best practices identified incorporate elements of entertainment, engagement, and an ‘open-world’ approach that …

Knowledge Transfer And Knowledge Sharing Tools Used By Employees Of Higher Education Institutions Of Pakistan: Mediating Role Motivation, Liaquat Ali Rahoo, Muhammad Memon, Sirajul Haq Kandhro, Zareen Abbasi, Muhammad Ali Khan

Library Philosophy and Practice (e-journal)

The aim of study is to examine the impact of knowledge sharing tools (i.e., technology and organization rewards) on knowledge transfer in the Higher Education Institutions (HEIS) of Sindh, Pakistan. The study utilized quantitative method. The population of the study was the employees who are working in HEIs of Sindh Province. The cluster random sampling technique was implemented to collect primary data from 750 respondents. The survey method was used in questionnaire to collect the data from employees of HEIs. The results of the research study indicate that knowledge sharing tools and organization rewards and technology have a significant impact …

Lindenwood Online Masters In Art History And Visual Culture Ranked Best In Art And Art History 2021, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Ada News - 09/13/2021, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

Dr. Bethany Alden-Rivers Named Provost, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Communicating Business, Singapore Management University

Perspectives@SMU

Communications heads should have a seat in boardrooms to facilitate strategic communication. But they need to demonstrate how communications drive business

Lindenwood Pursues Nursing Program Approval, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

The 2021 Ipr Future Of Communications In Asia Report, Tina Mccorkindale, Sarah Crawshaw, Su Lin Yeo, Stephen Thomas, Alexis B. Fitzsimmons, Pang, A.

Research Collection Lee Kong Chian School Of Business

The communication function within Asian-headquartered organizations is undergoing significant growth and changes that will be pivotal for its future success, according to a new Institute for Public Relations (IPR) research report. The “IPR Future of Communications in Asia” research report investigates key changes that will impact the future of the communications function. The analysis is based on interviews with 30 senior communications executives based in Asia in a variety of industries from 2019 to 2020, and three focus groups with nearly 20 senior communication leaders in late 2020.

2021 September, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for September of 2021.