Business and Corporate Communications Commons^™

The Prevalence And Influence Of The Combination Of Humor And Violence In Super Bowl Commercials, Benjamin J. Blackford, James W. Gentry, Robert L. Harrison, Les Carlson

Department of Marketing: Faculty Publications

The growing concern over violence in the media has led to vast amounts of research examining the effects of violent media on viewers. An important subset of this research looks at how humor affects this relationship. While research has considered this subset in television programming, almost no research has explored this in the context of advertising. This paper builds on the little research that exists by examining the effects of combining humor and violence, as well as the theoretical approaches that underlie these effects. A content analysis is conducted to identify the prevalence of violence, humor, and the combination of …

“Choice Of Service, Choice Of Cost”- A Transformational Change Program In It - The Case Of A Global Consumer Products Company: Case Study, Barbara M. Tarasovich, Bridget Lyons

WCBT Faculty Publications

This paper presents a framework for development of a transformational change management program (Flamholtz and Randle, 2008) in an information technology (IT) organization of a global Fortune 200 consumer products company. The goal of the transformation was to build leading edge global IT service offerings, to internal and ultimately external customers. The program played a pivotal role in the company’s "Path to Growth" Strategy. This strategy included very specific targets for sales, margins and earnings growth over a five-year period. The case illustrates how a well conceived change program, integrated with an organization’s overall strategic plan, is a competitive advantage.

Emerging Issues Of Management Education In The 21st Century, Amy E. Hurley-Hanson, Cristina M. Giannantonio, Bruce Dehning

Business Faculty Articles and Research

There is a need for the development of international course material studying corporations outside of the United States. The development of these materials is going to require new forms of cooperation between universities and corporations. Little research exists which examines whether practitioners read, understand, or use the material contained in academic journals. This paper examines the relationship between universities and corporations by reporting the results of a study which surveyed executives about their relationship with academic research. The paper then discusses methodologies for improving collaboration between the two constituencies and offers suggestions for the development of international course materials.

The Implementation Of Web-Based Project Management Systems By The General Contractor: Transferring From Hard-Copy To Digital Format., Jason A. Miller

Purdue Polytechnic Directed Projects

Abstract

The construction industry is undergoing a transition from being paper based to a digital one.  This transition puts a document management challenge on all members of the construction team, but most specifically the general contractor which has to ensure that the appropriate information reaches the intended party in a usable format.  The submittal process has historically been very paper intensive with multiple copies begin distributed to various parties.  Transitioning to a digital format will decrease the amount of paper copies, but presents challenges to the general contractor.  The first is the traditional method of noting documents will not be …

Talking Circles: The Art Of Communication For Physician Leaders, Erica T. Mahady Ma, Jody Millard Ma, Jarret R. Patton Md

Administration & Leadership

No abstract provided.

The Next Catalyst For Change: How Corporate Shared Value Is Reshaping Capitalism, Emily Davenport

CMC Senior Theses

Both corporations and their global conglomerates are looking into the face of an evolving idea of capitalism.  As businesses become more intertwined with society, this special relationship is becoming increasingly deterministic of the condition of the world.  This paper explores the possibility that if businesses integrate shared value -- a way to combine economic and social value -- into their long-term business plans, that not only will society be better off, but the businesses themselves may be able to explore previously unrecognized potential for profits.

Determinants Of Corporate Cash Holdings, Yun Lai (William) Li

CMC Senior Theses

The paper explores the driving forces behind corporate cash holdings by analyzing past literature and extending this research to the behavior of firms after the 2008 recession. I look at the cash to assets and net debt to assets ratios from October 1980 to October 2011 to obtain an understanding of the past and current state of cash holdings. A comprehensive literature review is done on agency costs and transactional motives to give the reader an overview of the costs and benefits of holding cash. This provides the foundation for the precautionary motives for companies today to keep cash as …

The Role Of Gender In Negotiation, Elizabeth Layne Paddock, L. J. Kray

Research Collection Lee Kong Chian School Of Business

No abstract provided.

Coaching Leaders: Co-Creating Purpose Based Innovation, Connie I. Reimers-Hild

Kimmel Education and Research Center: Presentations and White Papers

The purpose of the presentation was to demonstrate the importance and effectiveness of coaching leaders in today's global economy. Leadership coaching has the potential to co-create innovation in organizations of all sizes. Three case studies were shared. In each example, Dr. Connie presented the effectiveness of her coaching program. Each case study demonstrated the power of leadership and innovation on the economy, society and individual.

Developing A Culturally Responsive Classroom Collaborative Of Faculty, Students, And Institution, Paul J. Colbert

MBA Faculty Conference Papers & Journal Articles

Culture is integral to the learning process. It is the organization and way of life within the community of students and teachers and directs the way they communicate, interact, and approach teaching and learning. Although founded in particular values and principles, the academy, like most organizations, is impacted day-to-day by its culture. Yet, the traditional higher education institution has not been designed to operate within a racially or ethnically diverse student population. The social, political, economic, and cultural forces that support the institution influence the teaching and learning environments. To better address cultural diversity in the classroom, faculty must first …

Suitable Knowledge Management In Project Environment, Taya Polyaninova

Dissertations

Knowledge is becoming one of the main assets for organizations that want to improve their competitiveness in currently changing market. Knowledge comes from different sources within organizations, such as internal processes, projects, customers and stakeholder information. As markets and the way of doing things changes, many companies implement different projects to deal with those changes, which leads to accumulation of knowledge and information. Companies use Knowledge Management to create, identify and distribute knowledge and experiences arising from projects within organisation. However, as projects are done to create unique deliverables and they are never the same, there is a difficulty in …

Determining The Relationship And Influence Organizational Culture Has On Organizational Trust, Mindy S. Genetzky-Haugen

Department of Agricultural Leadership, Education, and Communication: Dissertations, Theses, and Student Research

The present research examines the influence of organizational culture on organizational trust. Leaders in the present and future will try to create a culture of trust, but leaders who do not examine and understand their current culture will not be successful in changing their organizational culture. The study shows constructive behavioral norms are both predictors and influencers of trust. The results suggest that companies that want to create a culture of trust need to instill into their culture achievement, self-actualizing, humanistic-encouraging and affiliative behavioral norms. Leadership needs to make sure avoidance behaviors are reduced in order to create and instill …

2010 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

Ua3/9 Strategic Guide For 2010-12 Wku, Western Kentucky University

Presidential Publications

No abstract provided.

[Introduction To] Stakeholders, Robert A. Phillips, R. Edward Freeman

Bookshelf

This landmark book takes a retrospective look at the most important and influential works in the study of stakeholders since Freeman’s 1984 publication, Strategic Management: A Stakeholder Approach. 2009 marked the 25th anniversary of this watershed in organizational scholarship, so now is an excellent time for Phillips and Freeman to revisit this topical and exciting subject.

From the tremendous upsurge in the literature, the editors have carefully selected ground-breaking works on topics including corporate governance, stakeholder-agency theory, management models, ethical theory and stakeholder orientation. This invaluable volume will shape the thinking of scholars and academics for the next 25 years.

Benefits Of Continuing Professional Development In The Visual Communications Sector In Ireland, Con Kennedy

Other resources

This research is concerned with identifying the benefits of Continuous Professional Development for the Visual Communications sector in Ireland, with the aim of establishing what benefits exist for both the employee and employer. Research is undertaken to identify CPD programmes that currently exist in other industries in Ireland for the purpose of establishing commonalities and how this may apply to the Visual Communications sector. This is achieved through a combination of literature review, desk research, surveys of employees and employers in the Visual Communications sector and a number of semi-formal interviews with representatives from various industry sectors with established CPD …

Entrepreneurial Leadership And Teamwork: The Key To Innovation In The 21st Century, Connie I. Reimers-Hild, Susan N. Williams

Kimmel Education and Research Center: Presentations and White Papers

Entrepreneurial leadership and continuous innovation are vital components of 21st century communities and organizations. Entrepreneurial leaders must realize the importance of environmental, social and global issues while creating an atmosphere of innovation designed to help followers become more entrepreneurial themselves.

Entrepreneurial individuals and teams have the ability to recognize and capitalize on opportunities, innovate, take risks, adapt to rapid change and marshal resources to achieve their goals. When individuals come together as an effective team, they can produce a synergy to meet the demands of a rapidly changing and competitive work environment. Therefore, entrepreneurial leaders must develop entrepreneurial individuals and …

Culture As A Mitigating Factor In The Perception Of Path-Goal Leadership Styles And Workgroup Effectiveness, Alison Rampersad

Graduate Student Dissertations, Theses, Capstones, and Portfolios

Sustaining a competitive edge in today's global business environment depends upon highly effective levels of teamwork from within an organization. During the last few decades, there has been a continuing trend of flattening or compressing the organizational hierarchy and depending on groups of employees working together as units, or workgroups, in a variety of industries. Corporate stockholders and stakeholders tend to consider workgroups an effective way to improve various aspects of organizational performance.

With the advent of the borderless organization, the workgroup has emerged as a significant entity involved in decision-making; project planning, design and implementation; inter-departmental endeavors; and other …

Project Management Use Second Life, Collaborative Project

Dyson College- Seidenberg School of CSIS : Collaborative Projects and Presentations

This entry adheres to the use of the quad chart template to provide a succint description only of the current research project undertaken by the participants. It provides for the following information:

1. Participants and Affiliations
2.Overall Project Goals
3. Illustrative Picture
4. Specific research/artistic/pedagogic foci

Corporate Social Responsibility Of Architectural Design Firms Towards Sustainable Built Environment In South Africa, Ayman Ahmed Ezzat Othman

Architectural Engineering

The construction industry makes a vital contribution to the social and economic development of every country. Buildings provide their users with places for housing, education, culture, medication, business, leisure and entertainment. None of these buildings will perform its function unless supported with efficient road networks, superlative telecommunications facilities, water and electricity. On the other hand, the construction industry has major impacts on the environment. It is a very large consumer of non-renewable resources, a substantial source of waste, pollution, land dereliction and energy consumption. This highlights the responsibility of present generations to use the available resources in a way that …

Central Bank Communication And Monetary Policy: The Case Of Central Bank Of Nigeria, Egbuna N. E.

Bullion

The importance of concise communication in monetary policy making cannot be over emphasised . A g o o d communication of policy definitely strengthens the institutional independence of central banks and enhances the effectiveness of monetary policy. However, no one single method could fit all when it comes to designing good communication strategies because central banks face different constraints as they try to fine-tune their messages. With current reforms and financial liberalization, there is added impetus for increased communication between the Central Bank of Nigeria (CBN), market operators, stakeholders and the public in general. Monetary policy needs to be explained …

Electronic Banking In Nigeria: Problems And Prospects From The Consumer's Perspective, Agbada A.O

Bullion

This paper explores the adoption of electronic banking [e-banking] in Nigeria. It examines the problems and prospects of e-banking in Nigeria from the consumer's perspective. The research findings show that a number of problems ranging from human, operational and technical constraints hinder the maximum utilization of services provided through e-banking channels in Nigeria. However, the results from the study have also revealed that despite these problems, the rate of adoption of e-banking services in Nigeria is phenomenal as banks have recorded outstanding successes in some areas. Nigeria is a consuming nation and based on the experience from other sectors of …

Strategically Managing Resources And Revenue, Christine G. Springer

Public Policy and Leadership Faculty Research

The author reflects on the use of strategic management in the success of the United States Postal Service. She states that the U.S. Postal Service has used the breakthrough productivity scheme to reduce mail-processing costs and address retail locations and bulk-mail areas. She believes that the service is committed in gaining sustained success through the scheme and in serving its customers effectively.

Interaction Of The Legitimate System And The Shadow System In Organisations, Caroline Halpin, Philomena Hanlon

Conference papers

This research examines the relationship between the Legitimate and the Shadow Systems in organisations: an interaction that can result in bringing an organisation into a state of bounded instability, and therefore increased creativity and innovation. The Legitimate System consists of the formal hierarchy, bureaucracy, rules, controls and communication patterns in an organisation. A properly functioning Legitimate System is vital for the conduct of business in an organisation in order to ensure its survival and efficiency. The Shadow System is a term coined by Stacey (1997) to describe the informal network of relations within the organisations that are evident in casual …

Do Different Iindustries Report Corporate Social Responsibility Differently?: An Investigation Through The Lens Of Stakeholder Theory, Lorraine Sweeney, Joseph Coughlan

Articles

The social responsibility of business has become a major issue in recent years and the reporting of such activity is becoming more prevalent. Companies are attuning to the benefits of being seen as socially responsibly and many industries are jumping on the bandwagon of reporting CSR and using different media to communicate their activities in this arena to their stakeholders. This paper considers the content of one type of such communications, the annual report, and looks at how organisations are taking a focused stakeholder view of CSR rather than a wider view as would be expected from the ambiguity of …

Incorporating Value And Risk Management Principles In Developing Low-Income Housing Projects, Ayman Ahmed Ezzat Othman

Architectural Engineering

The construction industry is concerned with satisfying its customers’ needs through delivering projects that achieve their objectives and meet their expectations on time, within budget and as specified. Despite the several housing programmes constructed by government authorities, there is a real housing problem for the poor. This problem is attributed to a number of reasons. Amongst them, the inability of the low-incomers to cover the cost of supplied houses and the lack of the constructed projects to achieve users’ satisfaction. This highlighted the need to develop innovative and creative solutions that can deliver housing projects that achieve the satisfaction of …

Managing Through Strategic Agendas, Christine G. Springer

Public Policy and Leadership Faculty Research

The author discusses the development of the Balanced Scorecard and strategic agendas on solving social and economic problems by the government. She stated reasons why organizations or countries choose to establish strategic agendas, such as it helps develop a vision, serves as a framework for monitoring government and nonprofit performance, and develops political platform. She concluded that its establishment is vital to success in developing countries and in the federal system of government.

Brink's Entry Into China 2007, Roger R. Schnorbus, Littleton M. Maxwell

Robins School of Business White Paper Series, 1980-2022

This case was prepared from various referenced sources and was developed solely for classroom discussion; the case is not intended to serve as an endorsement, source of primary data or an illustration of either effective or ineffective handling of a business situation.

Ron Rokosz, the President of Brink's International was both pleased and distressed as he reviewed the financial results of International operations for fiscal 2006. Revenue had increased by 14% to $1,568.6M, driven by strong gains in both EMEA (Europe, Middle East, Africa) and LA (Latin America). In addition, operating profit in International was up by 68%. (Exhibit 1) …

Information Systems (Is) Connectivity As A Moderator Of The Effects Of Is Support For Information Interpretation On Firm Performance: An Empirical Study, Michael J. Zhang

WCBT Faculty Publications

This study examined and tested the roles of information systems (IS) connectivity in influencing the performance impacts of IS support for information sharing and IS support for information interpretation. Using data collected from a survey of large U.S. firms and the Research Insight (Compustat) database, the results showed that when IS connectivity was high, IS support for information sharing was positively related to profitability whereas IS support for information interpretation was negatively associated with profitability. These findings suggest that a high level of IS connectivity is a two-end sword for firms which rely on both IS support for information sharing …

Leveraging Knowledge Across Geographic Boundaries, Stephen Tallman, Anupama Phene

Management Faculty Publications

This paper examines knowledge flows within and across geographic boundaries of clusters and nations in the biotechnology industry. We hypothesize that these flows are characterized by various factors relating to the knowledge itself and by firm innovativeness and the presence of prior knowledge flows at the firm level. Surprisingly, our findings suggest that geographic proximity does not matter in some instances, while in others it has a decidedly nonlinear effect opposite to that hypothesized. The pattern of findings points to the greatest contrast in the comparison of between-cluster and between-country flows and presents an opportunity to reevaluate the role of …