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Articles 811 - 840 of 6424
Full-Text Articles in Business
Abu Hayyan Al-Andalusi's (D.745ah) Methodological Rules In Grammar Lessons, The Term (Correct) In His Book Al-Tadheel Wa Al-Takmeel As A Model, An Analytical Study, Mohammad Abdullah Al-Mazzah
Abu Hayyan Al-Andalusi's (D.745ah) Methodological Rules In Grammar Lessons, The Term (Correct) In His Book Al-Tadheel Wa Al-Takmeel As A Model, An Analytical Study, Mohammad Abdullah Al-Mazzah
University of Tabuk Journal for Humanities and Social Sciences
This research aims to identify the methodology adopted by Abu Hayyan al-Andalusi in his book "Al-Tadhiyal wa al-Takmil" for correction, through a descriptive and analytical study that traces the mechanisms of correction and weighting in his treatment of grammatical issues, and the extent of his adherence to the methodological controls he set for himself. The research begins with an introduction explaining the importance of the research, its problems and objectives, and previous studies, followed by a preface on the importance of judgmental terms in Arabic grammar. The first section focuses on defining the concepts of "correct" and 'weighting' in grammatical …
Singapore's Pre-Service Teacher Training System: A Comparative Study For Improving Saudi Arabia's Teacher Preparation Programs, Mohammed Awad Alasmrai
Singapore's Pre-Service Teacher Training System: A Comparative Study For Improving Saudi Arabia's Teacher Preparation Programs, Mohammed Awad Alasmrai
University of Tabuk Journal for Humanities and Social Sciences
This study sought to explore opportunities for leveraging Singapore's distinguished pre-service teacher education model and assessing its applicability within the Saudi context. Employing a descriptive-analytical approach, the research compared teacher preparation systems in both countries, drawing on official documents, educational literature, and insights from 82 educational experts. The findings highlighted the excellence of Singapore's model, which is built on an effective tripartite partnership between the National Institute of Education, the Ministry of Education, and schools. This system features competitive admission standards and comprehensive training programs that integrate cognitive, skill-based, and behavioral dimensions. In contrast, Saudi Arabia's system involves multiple supervisory …
The Role Of Administrative Leadership And Strategic Management In Improving The Responsiveness Of Health Systems To Pandemics: An Analysis Of The Covid-19 Pandemic Experience, Naseem Abdulghaffar Saeed Bazuhair
The Role Of Administrative Leadership And Strategic Management In Improving The Responsiveness Of Health Systems To Pandemics: An Analysis Of The Covid-19 Pandemic Experience, Naseem Abdulghaffar Saeed Bazuhair
University of Tabuk Journal for Humanities and Social Sciences
This study aims to understand the role of strategic administrative leadership in responding to the COVID-19 pandemic, focusing on the health policies and strategic planning adopted by health systems to ensure the continuity of medical services and adapt to the rapid changes of the pandemic. The research addresses key strategies such as establishing emergency centres, coordinating between hospitals, developing standardized care and isolation protocols, and ensuring the availability of medical supplies and vaccines. It also emphasizes practices for maintaining the continuity of health services, including separating COVID-19 departments from other services, enhancing the use of digital solutions and telemedicine, and …
The Extent To Which Kindergarten Teachers Accept The Use Of Augmented Reality Supported By Artificial Intelligence In Active Learning, Mona Hashim Mohsen Alzahrani, Zahra Mohammed Al Bahl Alqahtani
The Extent To Which Kindergarten Teachers Accept The Use Of Augmented Reality Supported By Artificial Intelligence In Active Learning, Mona Hashim Mohsen Alzahrani, Zahra Mohammed Al Bahl Alqahtani
University of Tabuk Journal for Humanities and Social Sciences
This study aimed to examine kindergarten teachers' acceptance of integrating Artificial Intelligence (AI)-supported Augmented Reality (AR) in active learning environments. Using a descriptive-analytical method, a questionnaire was designed to measure teachers' attitudes, readiness, and awareness of benefits and challenges. The tool was applied to a sample of 150 teachers from public and private kindergartens in Abha and Khamis Mushait during the academic year 1446 AH. Findings revealed a moderate-to-high level of acceptance, as most teachers recognized the effectiveness of AI and AR in motivating children, simplifying abstract concepts, and enhancing interaction. Intensive training emerged as the most significant factor in …
A Message Related To The Interpretation Of Verse 21 Of Surat Al-Jathiya, By The Linguistic Scholar And Commentator Shihab Al-Din Ahmad Ibn Umar Al-Khafaji (D. 1069 Ah) - Study And Investigation-, Nawaf Bin Ghadir Bin Nuwayran Al-Tumi Al-Shammari
A Message Related To The Interpretation Of Verse 21 Of Surat Al-Jathiya, By The Linguistic Scholar And Commentator Shihab Al-Din Ahmad Ibn Umar Al-Khafaji (D. 1069 Ah) - Study And Investigation-, Nawaf Bin Ghadir Bin Nuwayran Al-Tumi Al-Shammari
University of Tabuk Journal for Humanities and Social Sciences
In this research, I studied one of the letters of the scholar Shihab al-Din al-Khafaji (1069 AH), related to the interpretation of verse 21 of Surat al-Jathiya. In it, he - may God have mercy on him - took care to explain the readings and ways of parsing in the verse upon which the meaning depends, and he conveyed the statements of scholars on that, and he was concerned with highlighting the rhetorical aspect of the verse. In my study, I followed the scientific method followed in investigation, and I came out with a number of results, the most important …
The Effectiveness Of A Training Program Based On The Next Generation Science Standards (Ngss) To Develop 21st-Century Skills Among Female Student Teachers At The Department Of Early Childhood, The College Of Education, Umm Al-Qura University., Hadeel Ahmed Ibrahim Waqad
The Effectiveness Of A Training Program Based On The Next Generation Science Standards (Ngss) To Develop 21st-Century Skills Among Female Student Teachers At The Department Of Early Childhood, The College Of Education, Umm Al-Qura University., Hadeel Ahmed Ibrahim Waqad
University of Tabuk Journal for Humanities and Social Sciences
This study aimed to investigate the effectiveness of a training program based on the Next Generation Science Standards (NGSS) to develop 21st-century skills among female student teachers at the Department of Early Childhood in the College of Education, Umm Al-Qura University. To achieve its objective, the study employed a quasi-experimental design within an experimental methodology. The study sample consisted of (23) female students from the Department of Early Childhood in the College of Education, Umm Al-Qura University. A guide for the NGSS-based training program was developed, and a 21st-century skills questionnaire was used as a data collection tool. The study …
Developing Reflective Thinking Skills In Children From The Viewpoint Of Kindergarten Teachers In Light Of Islamic Educational Sources, Haifa Humud Al-Namlah
Developing Reflective Thinking Skills In Children From The Viewpoint Of Kindergarten Teachers In Light Of Islamic Educational Sources, Haifa Humud Al-Namlah
University of Tabuk Journal for Humanities and Social Sciences
The study aimed to develop reflective thinking skills in children from the viewpoint of kindergarten teachers in light of Islamic educational sources by the following: identifying the necessary skills for developing reflective thinking in children from the viewpoint of kindergarten teachers; uncovering the obstacles to developing reflective thinking skills in children from the teachers' point of view; and presenting proposed mechanisms to overcome these obstacles. The researcher employed the descriptive documentary method to explore the kindergarten stage, its objectives, the developmental characteristics of this stage, reflective thinking skills, and Islamic educational sources. Additionally, the researcher used the survey method to …
The Reality Of Postgraduate Programs Strategic Orientations At Bisha University And Mechanisms For Their Development In Light Of Local And International Experiences (A Comparative Study), Wafaa Abdullah Farhan Al-Amari
The Reality Of Postgraduate Programs Strategic Orientations At Bisha University And Mechanisms For Their Development In Light Of Local And International Experiences (A Comparative Study), Wafaa Abdullah Farhan Al-Amari
University of Tabuk Journal for Humanities and Social Sciences
This study analyzes the strategic orientations of postgraduate educational programs at the University of Bisha and compares them with local and international universities to propose developmental mechanisms based on leading practices. The research employed a descriptive-analytical and comparative approach, using a questionnaire distributed to 244 faculty members as experts, along with content analysis of strategic plans, official documents, and university websites. Findings indicated that the University of Bisha's strategic orientations were rated highly, with a mean score of 4.41 and an agreement percentage of 88.28%. However, the similarity with local and international universities was moderate, with a mean of 3.369 …
The Image Of Youth And Old Age In The Poetry Of Aby Hilal Al-Askari (Died At 400 H/1009m) - An Objective Technical Study, Ahmed Dkil Mohammed Al-Juhani
The Image Of Youth And Old Age In The Poetry Of Aby Hilal Al-Askari (Died At 400 H/1009m) - An Objective Technical Study, Ahmed Dkil Mohammed Al-Juhani
University of Tabuk Journal for Humanities and Social Sciences
This study aims to elucidate the depictions of youth and old age in the poetry of Abu Hilal Al-Askari. The poetic texts addressing the stages of youth and old age constitute a significant portion of his poetry. Youth is characterized by an eagerness for life, the pursuit of ambitions, and the fulfillment of aspirations, while old age is marked by a withdrawal from pleasures, amusements, and indulgences, as well as the rejection of the elderly by young women. The importance of this study stems from the lack of prior research addressing this phenomenon in his poetry. The study is structured …
The Image Of Camels In The Arabic Novel: The Novel Of A Good Camel By Saud Alsanousi As A Model - A Descriptive And Analytical Study, Yasser Ahmed Hamed Marzouq
The Image Of Camels In The Arabic Novel: The Novel Of A Good Camel By Saud Alsanousi As A Model - A Descriptive And Analytical Study, Yasser Ahmed Hamed Marzouq
University of Tabuk Journal for Humanities and Social Sciences
This paper deals with the image of camels in the Arabic novel, focusing on the novel A Good Camel by Saud Alsanousi as an analytical model. It explores the use of camels and their artistic connotations in the novel, and how they interact with the narrative structure, relying on a descriptive and analytical approach to uncover the dimensions of this use and connotation. One of the most notable findings was that camels in the novel transcend being merely animals or means of transportation, becoming a central character with profound dimensions, symbolizing patience, endurance, and resistance-values inherent in the desert environment …
The Reality Of The Partnership Between The Family And The School And Its Impact On The Academic Performance Of Students With Learning Disabilities At The Primary Stage From The Perspective Of Their Families, Saleh Abdulrahman Ali Alalyani
The Reality Of The Partnership Between The Family And The School And Its Impact On The Academic Performance Of Students With Learning Disabilities At The Primary Stage From The Perspective Of Their Families, Saleh Abdulrahman Ali Alalyani
University of Tabuk Journal for Humanities and Social Sciences
The current study aimed to assess the reality of the partnership between the family and the school and its impact on the academic performance of students with learning disabilities at the primary stage from the perspective of their families. The study adopted the descriptive-analytical method. The study population consisted of families of students with learning disabilities enrolled in public schools in Al-Madinah Al-Munawwara region (1,430 families), and a simple random sample of 303 families was selected. To collect data, the study used a questionnaire composed of two main axes; the reality of the partnership and then its impact on the …
The Impact Of An Art Therapy Training Program On Changing The Perceptions Of Interior Design Students, Abdulaziz Abdulrahman Al-Duqail
The Impact Of An Art Therapy Training Program On Changing The Perceptions Of Interior Design Students, Abdulaziz Abdulrahman Al-Duqail
University of Tabuk Journal for Humanities and Social Sciences
This study aimed to investigate the perceptions of design students at the College of Design and Applied Arts at Taif University of Saudi Arabia using an experimental art therapy program. The experimental user used pre- and post-tests on the creations of (30) students. A scale for students' perceptions of art therapy was administered before and after the study. There were statistically significant results and application trends across all scale axes (general knowledge, innovation and attitude, and perception of social benefits). The results also included positive correlations among all of them. These results confirm the effectiveness of the training program in …
Scoring Accuracy And Differential Rater Functioning Of Large Language Models (Llms) In Evaluating Short Student Essays Under Different Conditions: A Simulation Study, Majed Mahmoud Ajoudeh
Scoring Accuracy And Differential Rater Functioning Of Large Language Models (Llms) In Evaluating Short Student Essays Under Different Conditions: A Simulation Study, Majed Mahmoud Ajoudeh
University of Tabuk Journal for Humanities and Social Sciences
This study aimed to evaluate the accuracy and differential rater functioning (DRF) of LLMs in scoring short essays, based on synthetically generated data of 270 essays with varying quality. The LLMs scored the essays under three prompting conditions: without a rubric, with a brief rubric, and with a detailed rubric. Human benchmark ratings were also generated in comparison with the automated scores. The results showed that using detailed rubric improved accuracy and consistency with human raters. Regression analysis further revealed differential rater functioning: the LLMs were more likely to award higher scores to longer essays, favored indirect writing styles, and …
Strategies For Dealing With The Overuse Of Artificial Intelligence Applications Among Postgraduate Students At Some Saudi Universities: An Analytical Study Of Academic Impacts And Proposed Solutions, Naimah Nasser Abdulaziz Alhumaidhi
Strategies For Dealing With The Overuse Of Artificial Intelligence Applications Among Postgraduate Students At Some Saudi Universities: An Analytical Study Of Academic Impacts And Proposed Solutions, Naimah Nasser Abdulaziz Alhumaidhi
University of Tabuk Journal for Humanities and Social Sciences
Study aims to identify strategies for dealing with overuse of artificial intelligence applications among postgraduate students in Saudi universities: an analytical of its academic impacts and proposed solutions, adopted a descriptive-analytical approach by administering a questionnaire to a sample of (327) male, female postgraduate students from (Al-Jouf, Taibah, Najran, Shaqra) universities. The results showed that level of prevalence of the overuse of artificial intelligence applications among postgraduate students was moderate. The motivations behind this excessive use were high, particularly concerning saving time and ease of access to information. Level of academic and behavioral impacts resulting from this overuse was generally …
The Relative Contribution Of Self-Regulation In Predicting Academic Quality Of Life Among A Sample Of Graduate Students At King Abdulaziz University, Dalal Mufrih Al-Muqati
The Relative Contribution Of Self-Regulation In Predicting Academic Quality Of Life Among A Sample Of Graduate Students At King Abdulaziz University, Dalal Mufrih Al-Muqati
University of Tabuk Journal for Humanities and Social Sciences
The current study aimed to examine the relationship between academic quality of life and self-regulation, as well as the relative contribution of self-regulation in predicting academic quality of life among a sample of graduate students at King Abdulaziz University. The study sample consisted of 400 students from the Faculty of Arts (150 male and 250 female students). To measure the research variables, the researcher used the Academic Quality of Life Scale developed by Okasha and Al-Zoghbi (2019) and the Self-Regulation Scale developed by Al-Tarabsheh and Al-Shuqran (2017). The results indicated a statistically significant positive correlation between academic quality of life …
Research Orientations In The Field Of Curricula And Teaching Methods Of Arabic Language In Syria (Refereed Educational Journals In Universities As A Model), Saeed Saad Hadi Alqahtani, Ashwaq Abdullah Fahad Alharbi
Research Orientations In The Field Of Curricula And Teaching Methods Of Arabic Language In Syria (Refereed Educational Journals In Universities As A Model), Saeed Saad Hadi Alqahtani, Ashwaq Abdullah Fahad Alharbi
University of Tabuk Journal for Humanities and Social Sciences
The objective of the current research is to identify the research orientations in the field of curricula and teaching methods of Arabic in refereed educational journals in universities. To do so, this study adopts a descriptive approach through the content analysis method. A sample of four refereed scientific journals issued by universities in Syria was selected and published during the period from 2019 to 2023. The number of researches comprises 45 research in curricula and teaching methods of Arabic. There are some major findings, as follows: research methods employed in research concerning curricula and teaching methods of Arabic in Syria …
Impact Of The Use Of Chabot On The Development Of Digital Skills - Female Students At Hail University College Of Education, Wadha Shabib Ali Alotaibi
Impact Of The Use Of Chabot On The Development Of Digital Skills - Female Students At Hail University College Of Education, Wadha Shabib Ali Alotaibi
University of Tabuk Journal for Humanities and Social Sciences
The present study aims to identify the impact of using Chatbot on the development of digital skills among female education students at Hail University. The study used the quasi-experimental approach. The sample consisted of (50) female students who were divided into two equivalent groups: control and experimental, and the research tool was the achievement test to measure the cognitive aspect, and an observation card to measure the performance aspect. The results showed that there were statistically significant differences at the significance level (a <= 0.05) between the mean scores of the experimental and control group in the post-test application of both the achievement test to measure the cognitive aspect of digital skills, and the observation card for the performance aspect of digital skills, all differences were in favor of the students in the experimental group. The results also showed no statistically significant differences at the significance level (a <= 0.05) in the evaluation of the students of the College of Education at the University of Hail of the observation card for using the chatbot robot in developing the performance aspect of digital skills attributed to the variables: (academic level and training courses). The study recommended conducting research related to interactive chats.
Two Essays On Customer Loyalty, Arjang Attar Shoushtari
Two Essays On Customer Loyalty, Arjang Attar Shoushtari
Theses and Dissertations in Business Administration
Customer loyalty is vital for business success, yet most research treats loyal customers as a uniform group. This essay challenges that assumption by proposing that attitudinally loyal customers are psychologically heterogeneous. Drawing on Construal Level Theory (CLT), I introduce the construct of Consumer-Brand Construal Level (CBCL) to distinguish loyal customers based on how abstractly or concretely they construe their brand relationships. I conceptualize two loyalty mindsets, macro-loyalty (abstract, big-picture) and micro-loyalty (concrete, detail-focused), and argue that even highly loyal consumers differ meaningfully in their CBCL. I develop and validate a new CBCL scale (Studies 1–2) and then test how these …
The Role Women Play As Facilitators And Barriers In The Career Trajectory Of Female Leaders, Anna Marie Smith
The Role Women Play As Facilitators And Barriers In The Career Trajectory Of Female Leaders, Anna Marie Smith
School of Public Service Theses & Dissertations
As gender diversity in the American workplace increases, the complexities surrounding the challenges faced by women continue to evolve. In recent years, this shift has led to an increase in women entering the workforce in record numbers, providing them with opportunities for successful careers, particularly with respect to leadership, all while balancing work and family life. However, despite the significant gains women have made in the employment arena, they continue to lag behind their male counterparts when it comes to leadership opportunities. While research is abundant on the characteristics of female leaders, what motivates them, and how they compare to …
Identity Salience Of Organizational Culture: The Intersection Of Racial And Occupational Identities In High-Risk Professions, Sarah Espinosa
Identity Salience Of Organizational Culture: The Intersection Of Racial And Occupational Identities In High-Risk Professions, Sarah Espinosa
School of Public Service Theses & Dissertations
Despite decades of effort, issues of race and color in organizations remain unresolved. Representative Bureaucracy (RB) has been a necessary but insufficient response to these challenges. While RB promotes diversity and inclusion, it struggles to address deeper issues of equity and justice, which are seen in the persistence of police brutality, even with increased representation of officers of color. This dissertation will propose a new theoretical approach to address the shortcomings of RB, a framework for the Identity Salience of Organizational Culture (ISOC). The ISOC framework seeks to build beyond RB to explain how the culture of high-risk professions with …
The Role Of Social Media In Beauty Marketing: Insights From Kidfluencers, Brand Withdrawal, And Consumers’ Attitudes, Avery Giddings
The Role Of Social Media In Beauty Marketing: Insights From Kidfluencers, Brand Withdrawal, And Consumers’ Attitudes, Avery Giddings
Business/Business Administration
This thesis examines the evolving role of social media in beauty marketing by analyzing industry trends, ethical considerations, and consumer perceptions. The paper first outlines how social media has transformed digital marketing, enabling brands to merge advertising, community-building, and e-commerce. Two case studies highlight contrasting dynamics within this landscape: the rise of “kidfluencers,” which raises concerns about privacy and potential financial exploitation; and Lush Cosmetics’ decision to withdraw from major social media platforms, a move rooted in ethical branding but accompanied by economic challenges. To further investigate consumer attitudes, a survey of 150 U.S. participants assessed social media usage patterns, …
Robert Kuhn Mautz [Inducted 1978], American Accounting Association
Robert Kuhn Mautz [Inducted 1978], American Accounting Association
Accounting Hall of Fame Brochures
No abstract provided.
Industry Return Predictability Using Health Policy Uncertainty, Thach Pham, Deepa Bannigidadmath, Robert Powell
Industry Return Predictability Using Health Policy Uncertainty, Thach Pham, Deepa Bannigidadmath, Robert Powell
Research outputs 2022 to 2026
This paper examines how a change in health policy uncertainty affects US industry returns using monthly data from January 1985 to September 2020. We employ in-sample and out-of-sample analyses, and we find evidence that 25 out of 49 considered industries are predictable during the health crisis periods, including severe acute respiratory syndrome and the ongoing coronavirus pandemic. The out-of-sample tests corroborate the evidence for the in-sample predictability. Furthermore, using a mean–variance utility function-based trading strategy, we observe that investors can use this simple tool for their trading strategies and make profits from 2.99 to 11.44% per annum. Our findings are …
Trust And Fintech: A Review And Research Agenda, James F. Devlin, Sanjit K. Roy, Harjit Sekhon, S. M.A. Moin, Mehmet Sahiner
Trust And Fintech: A Review And Research Agenda, James F. Devlin, Sanjit K. Roy, Harjit Sekhon, S. M.A. Moin, Mehmet Sahiner
Research outputs 2022 to 2026
The primary objective of this paper is to formulate a detailed research agenda focussed on trust in the context of FinTech. To achieve this objective, conceptualisations of trust and related constructs are reviewed, and a detailed model of trust is developed. The domain of FinTech is then introduced and is taken to include current and emerging innovations in financial services incorporating aspects of big data and AI, as well as open and decentralised finance and crypto assets. Typologies of FinTech services are also explored. Arguments concerning the importance of trust in financial services are then reviewed, along with prior studies …
Determinants Of Consumers' Mobile Network Continuance Intention: The Mediating Effects Of Cognitive And Affective Inertia, Fazlul Hoque, Pi Shen Seet, Stephanie Meek, Saalem Sadeque
Determinants Of Consumers' Mobile Network Continuance Intention: The Mediating Effects Of Cognitive And Affective Inertia, Fazlul Hoque, Pi Shen Seet, Stephanie Meek, Saalem Sadeque
Research outputs 2022 to 2026
Despite extensive research on customer continuance intention, few studies have explored the mediating roles of cognitive and affective inertia in shaping continuance intention, particularly in emerging markets. We address this gap in an empirical study, grounded in the SOR (Stimulus-Organism-Response) framework, that investigates how trust, satisfaction, and switching barriers influence mobile network users' continuance intention, with cognitive and affective inertia as mediators. Using Partial Least Squares Structural Equation Modelling (PLS-SEM), we analyzed primary data from 407 mobile phone users in Bangladesh, an emerging economy. The findings indicate that trust, satisfaction, and switching barriers have a significant influence on continuance intention. …
Bank Efficiency And Monetary Policy Transmission, Md Asad Iqbal Chowdhury, Md Harun Ur Rashid, Mohammad Shamsu Uddin
Bank Efficiency And Monetary Policy Transmission, Md Asad Iqbal Chowdhury, Md Harun Ur Rashid, Mohammad Shamsu Uddin
Research outputs 2022 to 2026
We offer new insights into how bank efficiency influences the transmission of monetary policy through the bank lending channel (BLC) in an emerging economy context. The study draws on a balanced panel of 29 banks listed on the Dhaka Stock Exchange (DSE), covering the period from 2006 to 2024. We first measure bank efficiency using the non-parametric Data Envelopment Analysis (DEA), which captures both technical efficiency (TE) and scale efficiency (SE). Subsequently, we employ three regression techniques such as Ordinary Least Squares (OLS), Fixed Effects (FE), and the two-step Generalized Method of Moments (GMM) to examine the moderating effects of …
Organizational Sustainability In The Face Of Digital Transformation With A Bibliometric And Content Analysis For Future Research Agenda, Rahmanwali Sahar, Md Abu Jahid, Hasan Fauzi, Md Harun Ur Rashid
Organizational Sustainability In The Face Of Digital Transformation With A Bibliometric And Content Analysis For Future Research Agenda, Rahmanwali Sahar, Md Abu Jahid, Hasan Fauzi, Md Harun Ur Rashid
Research outputs 2022 to 2026
This study explores the intersection of organizational sustainability and digital transformation by providing a comprehensive bibliometric and content analysis of existing literature. Using data from the Scopus database, the research employs bibliometric tools such as VOSviewer to analyze trends, identify key themes, and map the intellectual structure of the field. The analysis focuses on publications from 2016 to 2025, highlighting the significant growth of research in this domain, particularly after 2018, indicating a rising scholarly interest in sustainable digital innovation. The Results reveal that most publications are concentrated in high-impact journals, with top contributing countries including the United States, the …
A Configurational Approach To Strategic Entrepreneurship: Unlocking Customer Success In New Ventures In Emerging Economies, Sayuri Wijekoon, Mahdi Vesal, Aron O'Cass
A Configurational Approach To Strategic Entrepreneurship: Unlocking Customer Success In New Ventures In Emerging Economies, Sayuri Wijekoon, Mahdi Vesal, Aron O'Cass
Research outputs 2022 to 2026
New ventures (NVs) in emerging economies often face significant challenges in cultivating quality customer relationships and achieving customer satisfaction. This study applies the strategic entrepreneurship framework and configurational theory to investigate how combinations of strategic behaviors, decision-making logics, resource allocation mechanisms, and leader sociocognitive characteristics influence customer-focused performance. Utilizing multi-informant data from 135 NVs (entrepreneurs and marketing managers) in Sri Lanka, our analysis reveals that NVs employing effectual decision-making and bricolage resource allocation achieve stronger alignment between entrepreneurial and market orientations, resulting in enhanced customer satisfaction and stronger relationships. Additionally, the study identifies entrepreneurs’ long-term orientation and managers’ perfectionism as …
A Capstone Review: Strategic Solutions For A Small Macrame Business, Jenna Sarieddine
A Capstone Review: Strategic Solutions For A Small Macrame Business, Jenna Sarieddine
University Honors Theses
This essay presents an overview of the Business Capstone project, focusing on a macramé business currently facing a $10,000 debt due to limited marketing and financial management skills. The purpose of the project is to support the business in developing an effective elevator pitch, improving its social media presence, strengthening its financial statements, and enhancing both personal and business financial practices. The essay explores the company's strengths, weaknesses, opportunities, and threats, as well as the team's collaborative approach to addressing these challenges. It outlines the goals established for the company, the strategies selected based on our academic backgrounds and business …
An Active Learning Simulation For Teaching Hadoop In An Undergraduate Business Curriculum, Ruben A. Mendoza Ph.D., Liyuan Liu Ph.D.
An Active Learning Simulation For Teaching Hadoop In An Undergraduate Business Curriculum, Ruben A. Mendoza Ph.D., Liyuan Liu Ph.D.
International Journal for Business Education
This paper shows the effectiveness of an experiential learning activity for teaching core Hadoop concepts to undergraduate business students across all majors (Finance, Marketing, etc.). The complexity of Hadoop, with its distributed computing model and deep technical requirements, presents significant challenges in educational settings. The simulation was developed for an introductory course in a Business Intelligence & Analytics (BI&A) curriculum and adapted for use in a Database Management (DB) course. Results show significantly higher performance on questions centered on the topic in an online test preparation game with a total of 236 students in 11 different offerings of the course. …