Business Commons^™

Build, An Unorthodox Guide To Making Things Worth Making, Jay Nathan

Journal of Global Awareness

No abstract provided.

Global Brands Value Chains Create Competitive Advantage, Adriana N. Marchetti

Journal of Global Awareness

Marriott International, Inc., is an American international hospitality company that operates a broad portfolio of hotels and related lodging facilities. Founded by J. Willard Marriott in 1927, the company is based in Bethesda, Maryland, USA. In May 1927, the company began as an A&W Root Beer franchise in Washington, DC. Founders J. Willard and Alice Sheets Marriott started their business by selling cool drinks in the hot, muggy Washington, DC summers.

Since then, Marriott International has established itself across 139 countries with 8,000+ properties offering around 1.5 million guest rooms. This paper will explore Marriott International’s products and services, global …

Target: How A Top Retailer Overseas Global Sourcing Challenges, Gloria Clarissa

Journal of Global Awareness

As one of the largest and most distinguished retailers in the United States, Target Corporation has faced a multitude of global sourcing challenges, as well as other internal and external issues. Through research, Target’s implementation of several processes and systems can be analyzed to explore how it counters the ever-changing market and global supply chains. This includes analyses of its history, business model, supply chain components, and value chains. In conclusion, this comprehensive study provides valuable insights into Target Corporation’s business operations, market positioning, supply chain management, and challenges. By capitalizing on opportunities and fortifying its brand promise, Target has …

Zara, The Global Fast Fashion Pioneer From Spain, Hibah Ahmad

Journal of Global Awareness

Zara, a renowned fashion retailer, has gained a reputation for its innovative approach to global supply chain management. Zara is committed to providing affordable luxury clothing, home décor, accessories, and footwear. The company’s unique business model, characterizing them as “fast fashion,” allows them to continuously change their product lines to reflect the consumer market. Their incredibly fast turnaround time and affordable costs for modern and trendy pieces can create value for their customers while keeping inventory costs low. Overall, Zara’s supply chain practices reflect their success as a powerhouse in a highly competitive fashion industry.

How Does Pepsico Manage To Navigate In A Market Characterized By Intense Competition?, Thor K. Søndergǻrd

Journal of Global Awareness

This research article is about PepsiCo's evolution, supply chain, and how they manage in a market characterized by intense competition. PepsiCo has grown into a strong global company with a diverse portfolio. Positioned in competitive beverages and snacks markets, the company faces a lot of competition but manages to maintain its market position and continues to generate market share. The "PepsiCo Way" initiative focuses on optimizing the supply chain for effectiveness, strength, and sustainability. While navigating challenges, including the trend toward healthier options, PepsiCo continues to adapt and innovate for future success.

Latin American Participation In The Current Process Of Economic Globalization, Sullivan D. Padgett

Journal of Global Awareness

From World War II to the present, Latin America has participated in the current process of economic globalization to varying degrees. The Washington Consensus of the late twentieth century supplanted the region’s earlier model of state-led development and increased its participation in the global capitalist regime. However, Latin America has shown minimal participation in the current process of economic globalization since the late 2000s and, instead, espouses regionalization. Nevertheless, regionalization has proven to be an arduous undertaking in Latin America, especially with China’s increasing regional influence. Variations of benefits are discussed, and recommendations are offered. While the future of Latin …

Notes From The Editor, Jay Nathan

Journal of Global Awareness

No abstract provided.

Letter From The Editor, Jay Nathan

Journal of Global Awareness

No abstract provided.

An Empirical Study Of Student Satisfaction At Selected Private Universities In Bangladesh, Mubina Khondkar, Abureza M. Muzareba

Journal of Educational Research and Practice

Satisfying students in higher education has proven to be a difficult task, although universities are striving to meet student needs and expectations. Private universities are trying to become more student-oriented and are seeking to understand students’ perceptions of higher education facilities. This research was designed to measure the gap between students’ expectations and perceptions of various aspects of private universities in Bangladesh. It uses a SERVQUAL framework and the Gaps Model of Service Quality. The population of students at private universities in Bangladesh is represented by a sample of 412 respondents from five top-tier private universities. Findings indicate that the …

Digital Technology Affordances Reshaping Entrepreneurship Development Process: A Systematic Review, Emmanuel Okoro Ajah

The African Journal of Information Systems

Digital technology has brought about the emergence of digital entrepreneurship, which has significantly disrupted existing products and services and the way that they are marketed. This new wave of entrepreneurship has piqued the interest of scholars from various disciplines, including Information Systems. However, in the literature, there are insufficient theoretical explanations of digital technology's role in the processes involved in digital entrepreneurship development. To address this, a systematic review was conducted to comprehensively explore digital technology affordances in digital entrepreneurship development. Such affordances are the factors that cause the digitalization of the events that characterize digital entrepreneurship development. The outcome …

Crisis Management: Unveiling Information And Communication Technologies’ Revamped Role Through The Lens Of Sub-Saharan African Countries During Covid-19, Ruthbetha Kateule, Egidius Kamanyi, Mahadia Tunga

The African Journal of Information Systems

The management of COVID-19 pandemic has revealed inefficiencies in coordinating global response, particularly in African countries. Therefore, creating an urgent need to examine the literature on Information and Communication Technologies (ICT) in crisis management to appreciate its contextual role. Employing a systematic review, using the Preferred Reporting Items for Systematic Reviews and Meta-Analysis (PRISMA), this paper critically assessed the extent of the use of ICT in crisis management in Africa’s response to COVID-19 to reconstruct its resilience against future crises. Findings indicate that while countries with limited ICT infrastructure faced considerable challenges in utilizing ICT solutions in COVID-19 management, countries …

The Santa Clara, 2024-05-28, Santa Clara University

The Santa Clara

No abstract provided.

The Worker Bee’S Dilemma Part 2: Exit Strategy Saboteur, Tyechia Paul

College of Business and Economics

Research methodology

This descriptive case study is written using factual case information was obtained from an employee of the firm with their consent. All names, including the firm name, have been anonymized.

Case overview/synopsis

After being denied promotion, Vivienne began the first step to her long-term exit strategy by seeking another graduate degree. Her supervisor failed to supply the recommendation he’d promised for her graduate school application. Vivienne felt that his breach of trust was deliberate and now must decide what course of action to take. This case analyzes Vivienne’s organization, needs and ambition using management theories, laws and concepts. …

Fortune Education Ranks Lindenwood’S Online Mba Top Program In Missouri, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Back To The Office: Us Employee Reluctance And Re-Engagement Strategies, Khin Thaw Ta Chit

Student Theses and Dissertations

When the pandemic era was concluded, organizations were facing difficulties in bringing employees back to the office. The purpose of this study is to investigate dynamics influencing employee reluctance to be back to the office and to explore the effective re-engagement strategies aiming to propose effective strategies. Although there is a good amount of literature exploring the employee reluctance to be back to the office, there are gaps such as the need for post-pandemic studies and inclusive communication strategies, underscore the timeliness and relevance of the proposed thesis. By using a qualitative method, a survey utilizing Qualtrics Online Survey Software, …

Elevate Organizational Survival: Introducing An Adaptability Assessment/Test In Organizational Premortem Strategies Toward Developing Performance-Based Navigation, John Pourdehnad, Phd, Larry Starr, Phd, Vincent Barabba, Lld

School of Business Faculty Papers

No abstract provided.

Nostalgia Marketing: An Integrative Framework, Yasamin Mehdian Rad

University Honors Theses

Nostalgia is a longstanding yet evolving concept in marketing, employed to evoke sentimental longing for the past. It is a complex emotion that can invoke warmth, happiness, sadness, and melancholy, and can be directed towards both personal memories and imaginative pasts--times and places that one has never experienced. This dual nature of nostalgia, categorized into personal and imaginative nostalgia, offers a powerful emotional appeal that marketers leverage to influence consumer behavior. Since the 1950s, the use of nostalgia in marketing has increased significantly, allowing brands to forge deep emotional connections with consumers. Despite its prevalent use, research on nostalgia's impact …

The Effect Of Total Factor Productivity On The Food Security And Livelihood Vulnerability Of Farm Households In Bangladesh, Paresh Kumar Sarma, Mohammad Jahanghir Alam, Ismat Ara Begum, Adam M. Mckenzie

Agricultural Economics and Agribusiness Faculty Publications and Presentations

Food security and livelihood vulnerability are important issues for the economic sustainability of developing countries like Bangladesh. This study examines the influence of total factor productivity (TFP) on the livelihood vulnerability and food security of rice farming households in Bangladesh. Data from 1,841 rice farming households were extracted from the Bangladesh Integrated Household Survey (2015 and 2018) conducted by the International Food Policy Research Institute. Various statistical methods, such as the stochastic frontier model, principal component analysis, path analysis using structural equation modeling, and multivariate regression, were employed to analyze the data. The study utilizes a multivariate modeling approach that …

Cool Brands And Their Grateful Fans: A Multi-Method Exploration Of Brand Coolness And Consumer Gratitude, Melanie Moore Koskie

Doctoral Dissertations

Over the course of three essays, this dissertation explores brand coolness, gratitude, and the relationship between the two. In the first essay, cool brands and their marketing outcomes are viewed through the lens of standing out and fitting in—two paradoxical motivations held together in the concept of cool. Utilizing structural equation modeling, I examine the relevant relationships between consumer’s motivations to stand out and fit in, the corresponding brand coolness attributes of subcultural and popular, the consumer emotional response of gratitude, and a consumer’s willingness to pay more for cool brands. Importantly, this essay finds that the consumer emotion of …

Demands At Work: The Moderating Influence Of Motivation On The Relationship Between Challenge Demands And Employee Work Engagement, Lauren R. Dinnat

Doctoral Dissertations

Work engagement is a popular topic due to the positive outcomes linked to it. For example, engaged workers are shown to be more productive workers and better organizational citizens. The Job Demands-Resources (JD-R) Theory has been the most widely accepted explanatory model for work engagement due to its flexibility to be applied to all work environments. While the JD-R does not argue that motivation is fixed, it does not account for moment-to-moment changes in motivation. A state theory of motivation that examines how motivation may impact the relationships between demands and work engagement has yet to be examined. This study …

The Impact Of Irrational Beliefs On Dysfunctional Decision-Making In B2b Salespeople, Barron W. Brown

Doctoral Dissertations

The complexity of the contemporary business-to-business (B2B) sales landscape requires salespeople to respond faster, be more knowledgeable, and add more value to buyer interactions than ever before. As such, B2B salespeople must carefully consider the impact of their decisions since they have the potential to directly impact organizational revenue and bottom-line outcomes. The present research utilizes rational-emotive behavior theory to examine judgment and decision-making in B2B salespeople. Research questions are presented and tested with a sample of 306 B2B salespeople using structural equation modeling. The results of the analysis reveal that irrational beliefs lead to dysfunctional emotions, and in turn, …

The (Limited) Competitive Advantage Of Tax Planning, Gang Pan

Olin Business School Graduate Student Theses and Dissertations

This dissertation documents that corporate tax planning innovations, proxied by decreases in effective tax rates, contribute to excess shareholder returns and, thereby, a competitive advantage. Compared to other improvements in firm performance, tax planning innovations have smaller factor loadings and explain fewer variations in excess returns. Notably, sales growth explains more than seven times the variations in excess returns compared to tax planning innovations. Tax planning even falls behind interest expense reductions, given the challenge of altering firm capital structure. To address the concern that changes in firm performance drive the association between tax planning innovations and excess returns, I …

Strategies Import-Export Entrepreneurs Need To Succeed In The Global Market, Athanasius Nde Awasom Longcha

Walden Dissertations and Doctoral Studies

Walden University College of Management and Human Potential This is to certify that the doctoral study by Athanasius Nde Awasom Longcha has been found to be complete and satisfactory in all respects, and that any and all revisions required by the review committee have been made. Review Committee Dr. John Bryan, Committee Chairperson, Doctor of Business Administration Faculty Dr. Brenda Jack, Committee Member, Doctor of Business Administration Faculty Chief Academic Officer and Provost Sue Subocz, Ph.D. Walden University 2024

Economic Research On Ethanol Feed-Use Coproducts: A Review, Synthesis, And Path Forward, Elliott James Dennis, Daniel Gertner, Galen E. Erickson

Department of Agricultural Economics: Faculty Publications

During the mid-2000s to the early 2010s, the domestic ethanol industry witnessed substantial growth, with ethanol coproducts emerging as vital elements for plant profitability and livestock feeding. Initially serving as supplementary revenue streams, coproducts from ethanol production have evolved into diverse value-added offerings, bolstering revenue streams, and sustaining profit margins. This study reviews existing economic research on ethanol coproducts, detailing methodologies, product focus, and research locations. Initially gathering 972 articles from 9 databases, 110 articles were synthesized. We find that most studies primarily examined the growth and future of the ethanol industry with a limited focus on specific coproducts. Feed-use …

Alexander S. Glover Jr., Et Al., Order On Plaintiffs' Motion To Dismiss Counterclaim Of Defendant Railroad Valley Mining Company, Llc, Kelly L. Ellerbe

Superior Court of Fulton County: Metro Atlanta Business Case Division Opinions

No abstract provided.

2024-May-24-In Memory Of Susan, University Advancement, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

No abstract provided.

A Study On The Impact Of Psychological Factors On Investment Decisions Of Gen Y - It Employees, Tamil Nadu, Karthikeyan S

Theses and Dissertations

Investments are indeed vital to the economic development of a country. Individual savings and investment patterns play an important role in any economy since they are major components of financial markets. The investment pattern and type of investment products preferred by investors decide the future of the economy. As the Investment decision-making became crucial for individual investors since it can result in significant gains or losses and also has effect on the economy. As a result, each individual investor needs to be so cautious of how they make decisions and what influences them. The people were categorised by the generations …

Office Appearance Matters: Office Atmospherics Signaling As An Antecedent For Newcomer Proactive Behavior, Joe Story Dr., Cameron Sumlin Dr.

Mountain Plains Business Conference

No abstract provided.

Meta-Sustained Nurturing Greener Events Using The Metaverse Technology, Conner Brown, Christopher Eastment, Smita Singh Dr.

ICHRIE Research Reports

The case study focuses on the integration of sustainability principles with metaverse technology in the field of event and meeting management. The primary goal is to tackle global challenges by embedding sustainable practices that align with selected United Nations Sustainable Development Goals (SDGs): Quality Education, Reduced Inequalities, and Responsible Consumption and Production. This educational approach utilizes immersive simulations that allow students to develop and propose solutions to real-world sustainability issues. The content encourages students to understand the interconnectivity of different sustainability practices and their applications. By leveraging technology, the case study aims to enhance educational experiences and promote sustainable behaviors. …

Farmers’ Hiring Decisions Towards Farm Mechanization Services In The Cauvery Delta Zone Of Tamil Nadu, Krishnadas R

Theses and Dissertations

Agriculture is critical to any country's economic development. It not only benefits the primary and secondary sectors but also helps the economy flourish. In addition to ensuring food security, the Indian agricultural sector provides work to huge populations, both directly and indirectly. Traditional farming practices are now overused, labour is no longer abundant, and the power demand is rising steadily. The rapid development of technology has given rise to new opportunities in agriculture (Balafoutis, Evert, & Fountas, 2020). Technology aids agricultural growth by allowing more effective utilization of inputs. It has the potential to make an immense contribution to agricultural …